Etsy Jobs in Usa

Ecommerce Manager

Location: Grand Rapids, MI

Classification: Full-Time Salaried, Exempt

Compensation: Aligned to Company and Applicant Expectations

Reports to: President

ABOUT US:

The Darling Effect is a young, energetic company offering a fresh perspective on the products we use and wear daily. At The Darling Effect, we bring the season’s trendiest gift and lifestyle products to life with enhanced design, creating items that inspire and delight.

WHO WE'RE LOOKING FOR:

The Darling Effect is seeking a strategic, analytical, and execution-oriented Ecommerce Manager to lead and grow our direct-to-consumer business. This role is responsible for overseeing the performance, strategy, and day-to-day management of our ecommerce ecosystem, including our website, digital marketplaces, and emerging social commerce channels.

This is not a general marketing role. The Ecommerce Manager will focus on driving measurable ecommerce performance by improving traffic quality, conversion rate, and overall digital customer experience. The right candidate understands the operational side of ecommerce and is comfortable using data to guide decisions and prioritize growth opportunities.

The ideal candidate is a confident communicator, thoughtful operator, and practical problem-solver who enjoys balancing strategy with hands-on execution while partnering closely with leadership to scale the company’s online growth.

WHAT YOU'LL DO AS AN ECOMMERCE MANAGER:

The Ecommerce Manager will support the company’s growth by owning the performance and evolution of our direct-to-consumer business. This role will focus on improving the online customer experience, expanding digital sales channels, and coordinating internal and external teams to ensure ecommerce initiatives move forward with clarity and momentum.

Key Responsibilities:

·      Own and grow the company’s direct-to-consumer ecommerce performance, including revenue, conversion rate, and customer acquisition efficiency

·      Manage and optimize the company’s ecommerce storefront on Shopify, ensuring product merchandising, navigation, and customer experience support conversion and growth

·      Monitor and analyze ecommerce performance metrics including traffic sources, conversion rate, average order value, and customer acquisition cost

·      Oversee marketplace presence and performance on Amazon, Etsy, and social commerce platforms such as TikTok / TikTok Shop

·      Ensure product listings, descriptions, imagery, and pricing remain accurate, compelling, and optimized across all digital sales channels

·      Provide strategic oversight for paid acquisition channels including Meta Ads and TikTok Ads, partnering with an external team responsible for campaign execution

·      Evaluate advertising performance and collaborate with external partners to improve return on ad spend and customer acquisition efficiency

·      Collaborate with and provide direction to internal team member(s) who supports product content, digital marketing initiatives, and marketing assets across ecommerce, wholesale, and broader brand channels

·      Coordinate closely with internal teams including Creative, Sales, and Operations to support product launches and seasonal campaigns

·      Plan and execute ecommerce promotions, product launches, and merchandising updates to support revenue growth

·      Continuously review site performance and customer behavior to identify opportunities to improve the digital shopping experience

·      Maintain clear reporting and provide leadership with insights on ecommerce performance, opportunities, and risks

·      Contribute to operational improvements, documentation, and process development to support the continued growth of the ecommerce channel

·      Contribute to collective team efforts by accomplishing any other related tasks as assigned.

QUALIFICATIONS

Education & Experience

·      Bachelor’s degree in business, marketing, ecommerce, or a related field (Required)

·      4–7+ years of experience managing ecommerce operations or digital sales channels for a consumer brand (Required)

·      Direct experience managing or optimizing a Shopify storefront

·      Experience working with digital marketplaces such as Amazon

·      Experience collaborating with agencies or external partners responsible for digital advertising or marketplace management

Skills & Abilities

·      Strong analytical mindset with the ability to interpret ecommerce performance data and translate insights into action

·      Working knowledge of paid acquisition channels such as Meta Ads and TikTok Ads

·      Strong organizational skills and ability to manage multiple initiatives simultaneously

·      Excellent written and verbal communication skills

·      Experience coordinating cross-functional projects across marketing, operations, and leadership teams

·      Strong proficiency in Microsoft Office Suite, Excel, and/or Google Sheets

·      Experience working with ecommerce analytics tools or reporting dashboards preferred

·      Thoughtful problem-solver who is comfortable operating in a fast-paced, growing environment

·      Detail-oriented with a strong sense of ownership and accountability

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

·      Ability to stand, walk, use hands to handle or feel, reach with hands and arms, talk, and hear.

·      Ability to lift up to 35 lbs

·      Ability to work in a typical office and/or warehouse environment over a full shift.

• HOW TO APPLY:  Those interested in the position are asked to email Steve at with a copy of their resume and cover letter or summary of interest for review and consideration. Thank you in advance to all applicants!

Etsy is the global marketplace for unique and creative goods. We build, power, and evolve the tools and technologies that connect millions of entrepreneurs with millions of buyers around the world. As an Etsy Inc. employee, whether a team member of Etsy or Depop, you will tackle unique, meaningful, and large-scale problems alongside passionate coworkers, all the while making a rewarding impact and keeping commerce human.

Salary Range: $252,000.00 - $328,000.00

What's the role? We are looking for a Senior Engineering Manager to lead our Models team. In this role, you will manage a team of motivated ICs to build the next generation of Etsy's models platform, which in turn will enable your customer teams to improve the quality of search, ads, recommendations, and other ML applications for nearly 100M buyers and over 5M sellers. Do you have a passion for training, serving and scaling machine learning models? Are you excited by the challenges of building a platform for diverse machine learning use cases? Are you motivated to lead and develop ICs at different stages of their careers? If so, this could be the perfect match. This opportunity is a full-time position reporting to the Director of Engineering for ML Enablement. This position will be in Brooklyn, NY or for remote candidates based in the United States.

What's this team like at Etsy? The Machine Learning Enablement Initiative builds and maintains a complete ecosystem of ML systems including our feature & embeddings store, model training, serving, orchestration and testing infrastructure. The Models team is responsible for the model catalog, APIs, and serving infrastructure that runs our online models at high scale (millions of inferences per second). It is a small team historically focused on operations, but transitioning to play a more direct role in the application layer. The team is presently leading Etsy's migration from Tensorflow to Pytorch, building upon an innovative architecture designed in-house and based on KServe, NVIDIA Triton, Apache Arrow, and Ray. We are using this opportunity to fill in historical gaps in automation, integration, and standardization across the ML platform. We aspire to unify modeling approaches across all major ML development teams at Etsy. This is a big, challenging opportunity to influence how models are created, trained, and deployed across the entire company!

What does the day-to-day look like? Meet with customers to understand their latest use cases. Work with your team and partners to translate those use cases into concrete requirements. Offer an informed point of view on engineering, system design, and machine learning considerations. Keep track of ongoing issues (stability, performance, cost) with models on the platform, and identify short-term fixes and long-term platform improvements. Maintain a product roadmap, lead agile processes and plan workstreams for a team of 4 ICs. Occasionally lead multi-functional \"tiger teams\" for dedicated projects. Coach your ICs and support their career development trajectories. Own and maintain the team's customer-facing surfaces: documentation, code examples, metrics, dashboards, UIs, launch announcements, etc. We are proud of our engineering culture that encourages career growth and learning in a blameless environment. You can learn more about our philosophies, tools, and some of the challenges we've been solving on our Engineering blog. Of course, this is just a sample of the kinds of work this role will require! You should assume that your role will encompass other tasks, too, and that your job duties and responsibilities may change from time to time at Etsy's discretion, or otherwise applicable with local law.

Qualities that will help you thrive are: A strong track record of developing and serving machine learning models at scale, with at least 4 years in a leadership capacity (tech lead or EM) and 2 years as an engineering manager. You like to be deep in the technical work, but you can also build partnerships across teams in a highly collaborative environment. Passion for building platforms that don't just work, but that are easy to maintain and extend, and are delightful to use. You are a strong collaborator, communicator, and coach and you are passionate about helping the engineers around you grow and learn. You have 5+ years of experience building, iterating and solving complex problems with a significant backend component. Background and hands-on experience with Cloud technologies (Google Cloud, AWS, Kubernetes) is a plus.

Additional Information If you're interested in joining the team at Etsy, please share your resume with us and feel free to include a cover letter if you'd like. At Etsy, we believe that a diverse, equitable and inclusive workplace furthers relevance, resilience, and longevity. We encourage people from all backgrounds, ages, abilities, and experiences to apply. Etsy is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or veteran status, or any other characteristic protected by applicable law. If, due to a disability, you need an accommodation during any part of the application or interview process, please let your recruiter know. While Etsy supports visa sponsorship, sponsorship opportunities may be limited to certain roles and skills.