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*The company name and full role details will be disclosed to applicants who advance to the interview stage
Location: Los Angeles / South Bay Area, CA (Corporate HQ)
Reports to: Chief Financial Officer
Position Overview:
The Director of Ecommerce will be responsible for the overall strategy, performance and growth of a large, omnichannel retail company. This role is highly hands-on and execution-oriented in areas such as site performance, merchandising, conversion, and operational coordination across teams.
This is a highly visible leadership role with regular interaction with executive leadership and significant influence on enterprise strategy, investment decisions, and customer experience priorities. The Director of Ecommerce will be expected to help develop the digital strategy and translate it into results, manage teams and vendors, and drive measurable ecommerce growth. This role will serve as a central architect of the companyβs omnichannel evolution, integrating Ecommerce, Stores, Marketing, Merchandising, and Fulfillment into a seamless customer experience.
Responsibilities Include:
Ecommerce Operations & Performance
- Define and execute the multi-year ecommerce growth strategy aligned with company objectives and priorities.
- Own the day-to-day performance of the ecommerce channel, including traffic, conversion, AOV, revenue, operating expenses and profitability.
- Manage site operations, merchandising execution, promotions, and content updates to ensure consistent and effective customer experience.
- Lead complex, cross-functional Ecommerce initiatives using strong project and program management discipline, ensuring on-time, on-budget delivery.
- Provide strategic leadership as the Product Manager for the Ecommerce web application, including features, functions, and new capabilities to increase revenue and profitability.
- Partner with Marketing to execute digital acquisition, retention, and promotional strategies.
- Monitor site health, uptime, and performance, working closely with internal technology teams and external vendors.
- Support the rollout, testing, and scaling of new omnichannel capabilities, tools, and process improvement, such as Buy Online Pick Up In Store (BOPIS), Ship-from-Store, Endless Aisle and vendor Dropship.
- Develop SEO content strategies to improve product page descriptions and ensure SEO tagging is audited for organic discovery in search engines and AI search platforms.
- Partner with the Distribution Center to optimize delivery method, timing and cost.
- Collaborate with the Legal department to ensure the website maintains legal compliance, including ADA, CPRA, and PII/Privacy Guidelines.
Merchandising & Customer Experience
- Act as the omni-channel lead, thinking through various customer entry points and experiences, collaborating across Brick-and-Mortar, Ecommerce, Buying, Logistics, Marketing and Technology, to bring the best of omni-channel customer shopping.
- Champion the customer experience across the full Ecommerce journey, from landing page through checkout and post-purchase; conduct analysis to identify customer friction points and site opportunities to improve conversion, AOV and profitability.
- Partner with Buying and Allocation to execute Ecommerce merchandising strategies aligned with company-wide product, pricing, and promotional priorities.
- Optimize onsite navigation, category structure, product presentation, product recommendations, personalization, and search to improve discoverability and conversion.
- Monitor and optimize omnichannel KPIs such as fulfillment speed, order cancellation rates, substitution rates, and customer satisfaction.
- Work with Customer Service to develop policies, reduce fraudulent orders, increase repeat customers, and minimize returns.
Team & Vendor Management
- Lead and develop a growing Ecommerce team. Establish clear KPIs, operating rhythms, and accountability across the Ecommerce team.
- Create clarity around roles, decision rights, and accountability across the function. Continuously improve the way the team works, including assessing resourcing, building capabilities, and improving processes.
- Operate at the intersection of Marketing, Merchandising, Stores, Supply Chain, and Technology; be a highly collaborative leader across the organization.
- Manage agency and vendor relationships across Ecommerce platforms, analytics, UX, and marketing support.
- Coordinate with IT and external partners on platform enhancements, integrations, and ongoing optimization.
- Design, manage and execute an Ecommerce calendar of key events and deliverables.
- Present Ecommerce performance, strategy, and investment plans to executive leadership.
Qualifications Desired
- 15+ years of progressive Ecommerce experience is required.
- 5+ years of experience directly leading/supervising an Ecommerce team is required.
- Significant Ecommerce experience at a large, omnichannel retailer is required.
- Proven experience transforming and scaling a large, high-volume Ecommerce website.
- Strong understanding of Ecommerce KPIs, digital merchandising, and conversion optimization.
- Demonstrated ability to manage large, multi-workstream initiatives with multiple stakeholders.
- Strong understanding of systems and technology
- Hands-on experience leading or partnering on Ecommerce re-platforming, major upgrades, or modernization initiatives is a strong plus.
- Experience implementing omnichannel capabilities a plus; experience with Order Management Systems a plus.
- Experience with retail math, financials and ROI / capital allocation a plus.
E-Commerce Manager
Shaka Wear | Los Angeles, CA (On-Site) | Full-Time
Our Mission
To craft authentic streetwear built on respect, loyalty, and trust for the culture.
Our Vision
To be the global leader in streetwear essentials, driven by unfiltered authenticity, timeless silhouettes, and relentless innovation.
About Shaka Wear
Founded in South Los Angeles in 2004, Shaka Wear is a premium streetwear essentials brand built on authenticity, quality, and culture. From our world-famous heavyweight tees to our growing collection of streetwear staples, we don't just make clothing. We make a statement. We're rooted in the spirit of LA and driven by a belief that true style lives in the basics. As we continue to grow, we're building a team that shares our passion for the culture and our hunger to push the brand to the next level.
About the Role
We're looking for a results-driven E-Commerce Manager to take ownership of our online store and help drive the next phase of Shaka Wear's growth. Reporting directly to the President of Sales and Marketing, you'll lead our e-commerce strategy and day-to-day operations β from product listings and digital marketing to analytics and customer experience. This is a hands-on role that requires both strategic vision and a willingness to get into the details.
If you're passionate about e-commerce, streetwear culture, and building something that matters, we'd love to hear from you.
Objectives of the Role
- Develop and execute e-commerce strategies to drive online sales and elevate the customer experience.
- Manage day-to-day operations of the e-commerce platform, including product listings, pricing, promotions, and inventory.
- Collaborate with cross-functional teams including marketing, product, logistics, IT, customer service, and the tech team to ensure smooth online operations.
- Monitor and analyse KPIs including traffic, conversion rates, sales, and customer satisfaction.
- Implement digital marketing initiatives (SEO, SEM, email, social media) to drive traffic and revenue.
- Optimise the website for user experience, including navigation, search, and mobile responsiveness.
- Manage relationships with third-party vendors including payment gateways, logistics partners, and e-commerce platforms.
- Implement A/B testing and conversion rate optimisation (CRO) strategies.
Your Day-to-Day
- Manage product listings, descriptions, pricing, and imagery in the online store, ensuring accuracy and brand consistency.
- Plan and execute seasonal and promotional campaigns to drive sales and customer engagement.
- Monitor website functionality and troubleshoot technical or UX issues as they arise.
- Coordinate with logistics and fulfilment teams to ensure timely, accurate order processing and delivery.
- Collaborate with customer service to resolve issues quickly and maintain a high standard of online experience.
- Analyse data from Google Analytics, CRM systems, and other tools to track site performance and customer behaviour.
- Report regularly on e-commerce performance including sales, conversion rates, and marketing ROI.
- Manage vendor and platform relationships, with Shopify as our primary e-commerce platform.
- Stay current with trends and best practices in e-commerce, digital marketing, and streetwear retail.
Required Skills & Qualifications
- Bachelor's degree in Business, Marketing, E-Commerce, IT, or a related field.
- 3β5 years of experience in an e-commerce manager or similar digital/marketing role.
- Strong understanding of Shopify and digital marketing strategy.
- Proficiency in web analytics tools (e.g., Google Analytics) and e-commerce tracking.
- Solid experience with SEO, SEM, and social media marketing.
- Excellent analytical skills; comfortable with CRM software and MS Excel.
- Knowledge of UX/UI principles and their impact on conversion and online sales.
- Strong communicator with solid organisational skills and the ability to manage multiple projects.
- Familiarity with e-commerce trends including personalisation, AI-driven shopping, and mobile-first experiences.
- Experience with inventory and supply chain management.
Preferred Skills & Qualifications
- Experience in the apparel, streetwear, or fashion e-commerce space β you understand the culture.
- Experience managing online marketplaces such as Amazon or eBay.
- Proficiency with advanced analytics tools (e.g., Tableau, Power BI).
- Experience with A/B testing, CRO, and user testing.
- Knowledge of web development and CMS platforms.
- Strong financial acumen for managing e-commerce budgets and sales forecasts.
Compensation & Benefits
- Salary: $95,000 β $125,000 per year, commensurate with experience
- Performance-based bonus
- Health, dental, and vision insurance
- 401(k) / pension
- Paid time off (PTO)
- [Add any additional benefits here]
Our Culture
At Shaka Wear, we move fast, think big, and take pride in what we build.We're a growing team and your work will have real, visible impact from day one. We value people who perform, take ownership, and bring genuine passion to what they do. The environment is creative, street culture-driven, and entrepreneurial. We don't do things the conventional way, and that's by design.
Our core values:
- Authenticity: We stay true to our roots and our culture in everything we do.
- Quality over everything: We don't accept anything less than the best, and neither should you.
- Loyalty: To the culture, to our team, and to the people who wear our brand.
- Trust & Integrity: We do what we say and say what we mean, every time.
- Hustle and ownership: If you can perform, you'll be rewarded. We trust people who take initiative.
How to Apply
Please submit the following to :
- CV / rΓ©sumΓ©
- Cover letter telling us why you're the right fit for Shaka Wear
- Two or more professional references
We look forward to hearing from you.
Who We Are
o5 group is an industry leader in global fashion & apparel design with 40+ years of success across wholesale, e-comm, and marketplace. We are privately held, HQ in NYC with brand offices in CA - a dynamic portfolio of global brands committed to operational excellence in design, product development, production, sourcing, distribution & logistics. With category expertise in full-collection menswear, womenswear, childrenswear, infant toddler; we specialize in denim, outerwear, activewear, loungewear/sleepwear, trusted by top retailers.
About the Role
Reporting to the SVP, ECOM, the Senior Director of eCommerce will be responsible for driving the overall eCommerce merchandising strategy, day-to-day site operations, and consumer experience strategy for the brandβs digital business. This role combines consumer-first thinking, innovative digital strategy, and data-driven decision making to deliver a seamless and immersive online experience that strengthens brand connection and accelerates eCommerce sales growth.
You will lead the development and execution of the eCommerce business strategy while overseeing site performance, channel development, and cross-functional initiatives that support both direct-to-consumer and marketplace growth. This role requires a strong influencer who is comfortable working cross-functionally and building alignment across marketing, merchandising, finance, and technology teams to drive results in a fast-moving digital environment.
How Youβll Contribute
β’ Lead the long-term vision of the eCommerce strategy and consumer experience, leveraging emerging digital shopping experiences, industry trends, and evolving consumer expectations.
β’ Develop and execute the overall eCommerce business strategy with full P&L responsibility for the eCommerce business unit.
β’ Collaborate with marketing teams to present brand and product storytelling online in a compelling way that integrates with broader brand channel messaging.
β’ Partner cross-functionally to integrate eCommerce into broader multi-channel strategies that increase brand awareness and product visibility.
β’ Oversee performance and retention marketing channels to drive new customer acquisition, engagement, and customer retention strategies across D2C and marketplace businesses.
β’ Develop strategies to deliver financial plans including sales, margin, contribution, and inventory turns while analyzing product and category performance to drive action plans.
β’ Partner with Finance, Marketing, and Planning teams to forecast weekly and monthly sales, margin performance, and financial rollups.
β’ Lead channel development strategies, prioritizing capabilities and influencing architecture and infrastructure needs to support long-term eCommerce growth.
β’ Stay current with emerging eCommerce technologies and digital trends to ensure the platform remains competitive and innovative.
β’ Provide strategic direction to product, UX, and development teams to balance operational feasibility with delivering an elevated customer experience.
What You Bring to the Team
β’ 12+ years of professional experience in eCommerce, digital commerce strategy, or site operations.
β’ Minimum 10 years of experience leading eCommerce teams.
β’ Proven success managing eCommerce merchandising, digital marketing channels, and site operations in a fast-paced environment.
β’ Strong experience with performance marketing, retention channels, and managing digital marketing budgets.
β’ Expertise developing performance metrics and analyzing data to drive business decisions.
β’ Experience with marketing mix modeling (MMM) and marketing return on investment (MROI) analysis.
β’ Strong strategic and tactical understanding of the eCommerce marketplace and digital consumer behavior.
β’ Exceptional communication and presentation skills with the ability to lead executive-level discussions.
β’ Strong collaboration, project management, and negotiation skills.
β’ Excellent analytical ability with the capability to translate data insights into actionable strategies.
β’ Experience working cross-functionally with Marketing, Merchandising, Design, Finance, and Supply Chain teams.
β’ Experience with Salesforce Commerce Cloud preferred.
β’ Bachelorβs degree in a relevant field or related discipline.
Why Join o5 group
β’ Health Benefits: Medical, Dental, and Vision coverage.
β’ 401(k) + company-paid life insurance.
β’ Paid Time Off (PTO) + company holidays.
β’ Commuter benefits.
β’ Hybrid/flexible schedule.
β’ Family-oriented culture.
β’ Responsibility & Sustainability β at o5 group this spans economic, social, and environmental impact.
About Phillips & King:
Phillips & King, a subsidiary of Kretek International, Inc., is the leading distributor of premium tobacco and alternative products, serving independent and small-chain retailers across the U.S. Our customers include convenience stores, smoke shops, head shops, liquor stores, tobacconists, and distributors nationwide.
As we launch a transformative new Shopify B2B ecommerce platform, weβre connecting our diverse retail community with an βendless aisleβ of products, making it easier for them to discover, shop, and reorder at scale.
Position Overview:
We're seeking an experienced E-commerce Marketing Manager to lead strategy and execution across digital channels for our new Shopify B2B platform. Youβll use first-party data, performance marketing, and automation to drive traffic, increase conversion, and grow customer lifetime value (CLV), with a strong focus on personalized lifecycle journeys and ecommerce automation.
This is a high-impact individual contributor role where youβll operate full-funnel: from acquisition through retention, personalization, and reactivation.
Key Responsibilities:
Growth Strategy & Execution
- Own the end-to-end ecommerce growth marketing strategy for our Shopify B2B platform.
- Plan and execute paid and organic acquisition campaigns to drive traffic from qualified wholesale buyers (independent retailers and chain/distributor customers).
- Optimize the full customer journeyβfrom discovery to repeat purchaseβusing lifecycle marketing and data-driven personalization.
Performance Marketing & Analytics
- Manage and optimize paid media channels (Search, Display, Retargeting, Referral) with a focus on ROAS and CAC.
- Partner with email marketing to deploy segmented, behavior-based campaigns that drive retention, cross-sell, and upsell.
- Define and track performance metrics such as CAC, CLV, ROAS, conversion rate, AOV, retention rate, churn, and more.
Conversion Rate Optimization
- Lead A/B testing across landing pages, product pages, and checkout flows to increase B2B conversion rates.
- Work with marketing and development teams to continuously optimize UX, mobile experience, site performance, and merchandising.
- Use first-party data and purchase behavior to personalize product recommendations, promotions, and messaging by customer segment.
Platform & Martech Optimization
- Utilize Shopify B2B tools and features (e.g., customer groups, purchase history) to deliver a tailored ecommerce experience.
- Collaborate with the marketing team to align marketing efforts with product availability, promotions, and customer lifecycle.
- Build and manage lifecycle flows using first-party data and behavioral triggers within the e-commerce and email platforms
- Evaluate and recommend Martech solutions (CDP, analytics tools, marketing automation) that enhance ecommerce performance.
Youβre a Fit If You:
- Thrive in a data-driven, results-oriented environment, and love owning strategy + execution.
- Have a strong understanding of Shopify B2B and how to customize the e-commerce experience for wholesale buyers.
- Can translate first-party data into actionable marketing insights that drive measurable growth.
- Understand how to market to independent retailers and business buyers, with experience in complex buyer journeys.
- Are resourceful, proactive, and able to collaborate cross-functionally with agility.
Qualifications
- Bachelorβs degree in Marketing, Business Administration, Information Technology, or a related field preferred. Equivalent experience (typically 6+ years in e-commerce or digital marketing roles) will also be considered.
- Proven experience in e-commerce growth or performance marketing, ideally within B2B, wholesale, or regulated industries.
- Strong understanding of the Shopify B2B platform and its built-in capabilities.
- Demonstrated ability to drive customer acquisition, retention, and lifetime value using a mix of paid media, email automation, CRO, and personalization strategies.
- Strong fluency in analytics and performance measurement tools (e.g., GA4, Shopify Analytics, A/B testing platforms, CRM/CDPs).
- Experience managing multi-channel campaigns with a focus on ROAS, CAC, AOV, and segmented performance reporting.
- Ability to design and manage automated lifecycle flows (e.g., onboarding, replenishment, win-back) using platforms like Klaviyo or similar.
- Excellent communication and reporting skills, with an ability to present findings and recommendations clearly.
- Self-starter who can operate independently and bring innovative ideas to the table.
Β·Β Β Β Β Β Β Β Β Certification in eCommerce (e.g., Certified eCommerce Manager) is desirable.
Physical Requirements:
Ability to sit for extended periods.Β The ability to lift 25lb regularly and occasionally up to 50lbs.Β
Safety:
The incumbent must be able to perform this job safely without endangering the health or safety of self or others.Β
Supervisory Responsibility:
The position will not have supervisory responsibility.Β Β
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Please note that this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change or be added at any time per business needs.
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All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
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About Deco Marche
Deco Marche is a technology-enabled logistics and fulfillment powerhouse. We specialize in distribution for all sizes of ecommerce and omnichannel retailers. When you work with us, youβre working with a portfolio that includes:
Β· E-Commerce Leaders: Amazon & Wayfair
Β· National Omnichannel Retailers: Home Depot, Target & Walmart
Β· Furniture Titans: Bobβs Furniture, Rooms To Go, Nebraska Furniture Mart, and Living Spaces
Deco Marche is a leading home dΓ©cor and accent furniture company with over 5,000 stylish and innovative high-quality home accessories in stock for drop shipping. Products include home dΓ©cor, sculpture, wall dΓ©cor, accent furniture, lighting, candle holders, and garden/outdoor. We have distinct brands on over 30 top ecommerce sites. Deco Marche is B-to-B and does not sell to the public on our website but instead sells products to major ecommerce sites and drop ships the orders for them. We pride ourselves on efficiency, accuracy, and providing our partners with the real-time insights they need to win in a competitive market.
Job Description
Responsible for managing and growing multiple ecommerce partners, including customer relationships, product content, supply chain operations, promotions, and merchandising. Self-motivation, analytical talent, and great communication skills are important to succeed in this role.
Responsibilities
Β· Formulate and execute tactics to drive sales for our products on existing partner ecommerce sites.
Β· Online merchandising for our digital product catalog, product feeds, product attributes, and variation.
Β· Help build and variate SKUs on multiple ecommerce partners.
Β· Reviews website visitor feedback, reviews, and digital analytics to evaluate and optimize product details such as attributes, imagery, and videos to optimize sales online and traffic into stores.
Β· Translate on-site tests and optimizations into clear and actionable insights through thoughtful data collection, in-depth analysis, sharp observations, smart story-telling, and compelling presentations.
Β· Supervise an ecommerce customer service and content assistant.
Qualifications
Β· Bachelor degree or equivalent work experience.
Β· At least 3 years ecommerce experience selling products on Amazon, Wayfair, Walmart, Target, or Home Depot.
Β· Understanding what drives volume sales by SKU across many products on high volume ecommerce sites.
Β· Home dΓ©cor and furniture experience would be ideal. If a candidate does not have that experience, however, a passion for furniture and home dΓ©cor is necessary.
Β· Excellent written and verbal communication.
Β· Strong analytical and quantitative skills, have a passion for data-driven decision making, thrive on challenges, and have a proven history of successful ecommerce growth.
- Β· Proficient with Microsoft Office including Excel pivot tables and VLOOKUP.
About the Role
We are seeking a Wholesale Digital Marketing & eCommerce Manager to collaborate with our sales team, retailers, and the Senior Director of Wholesale Digital Marketing & eCommerce. This role will drive Ariat brand awareness and sales while ensuring a consistent customer experience across our wholesalers' websites. Reporting to the Senior Director of Wholesale Digital Marketing & eCommerce, you will manage the day-to-day execution and communication for a high volume of digital marketing campaigns across multiple key accounts. You will serve as the marketing liaison between our sales team, brand marketing team, and retail partners. This role requires a strategic thinker with a strong background in digital marketing and eCommerce. Equal parts marketing, sales, customer service, and project management, this position offers an exciting opportunity to significantly grow an emerging business.
This position is open to candidates located remotely within the Fort Worth area. The selected candidate must be able to travel to the Haslet office and throughout the Dallas market as needed. Regular travel within the assigned area is required.
Youβll Make a Difference By
Wholesale Marketing & eCommerce:
- Overseeing the end-to-end execution of marketing campaigns, from briefing to asset creation to campaign delivery
- Developing customized Ariat Marketing Packages for retailers, including digital assets, brand messaging, educational materials, and marketing strategies
- Partnering with the Director of Wholesale Digital Marketing & eCommerce, account analysts, sales reps, and retailers to drive eCommerce success
- Fostering strong relationships with retail partners and the sales team by providing ongoing support and strategic recommendations
Cross-Functional Collaboration & Strategy:
- Working closely with brand marketing, sales, and retail partners to align marketing efforts with business goals
- Managing multiple integrated marketing campaigns, optimizing investment strategies in a competitive market
- Using data-driven insights to inform digital marketing and eCommerce strategies, ensuring continuous improvement
- Participating in seasonal sales meetings, presenting key marketing insights and campaign strategies
- Other duties as assigned
About You
- 4-7+ years of experience in eCommerce and digital marketing, preferably in consumer-driven fashion, lifestyle, or footwear brands
- Deep understanding of eCommerce, digital marketing, and brand integration
- Strong project management skills: experience keeping cross-functional teams on track to achieve deliverables
- A proven ability to manage multiple campaigns and accounts simultaneously
- Track record of executing high-volume, integrated marketing plans and optimizing marketing investments in competitive spaces
- Proactive, results-driven mindset with the ability to drive business growth
- Unique balance of analytical skills and creativity, with the ability to interpret data, develop strategic recommendations, and evaluate creative assets
- Excellent communication and collaboration skills, with the ability to influence stakeholders
- Experience with sales, retail, agency, or consulting is a plus
- Ability to travel occasionally as required
About Ariat
Ariat is an innovative, global outdoor brand with roots in equestrian performance. We develop high-quality footwear and apparel for people who ride, work, and play outdoors and care about performance, quality, comfort, and style.
The salary range for this position is $90,000 - $100,000 per year.
The salary is determined by the education, experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data for geographic locations. Ariat in good faith believes that this posted compensation range is accurate for this role at this location at the time of this posting. This range may be modified in the future.
Ariatβs holistic benefits package for full-time team members includes (but is not limited to):
- Medical, dental, vision, and life insurance options
- Expanded wellness and mental health benefits
- Paid time off (PTO), paid holidays, and paid volunteer days
- 401(k) with company match
- Bonus incentive plans
- Team member discount on Ariat merchandise
Note: Availability of benefits may be subject to location & employment type and may have certain eligibility requirements. Ariat reserves the right to alter these benefits in whole or in part at any time without advance notice.
Ariat will consider qualified applicants, including those with criminal histories, in a manner consistent with state and local laws. Ariat is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics or any other basis protected under federal, state, or local law. Ariat is committed to providing reasonable accommodations to candidates with disabilities. If you need an accommodation during the application process, email
Please see our Employment Candidate Privacy Policy at to learn more about how we collect, use, retain and disclose Personal Information.
Please note that Ariat does not accept unsolicited resumes from recruiters or employment agencies. In the absence of a signed Agreement, Ariat will not consider or agree to payment of any referral compensation or recruiter/agency placement fee. In the event a recruiter or agency submits a resume or candidate without a previously signed Agreement, Ariat explicitly reserves the right to pursue and hire those candidate(s) without any financial obligation to the recruiter or agency. Any unsolicited resumes, including those submitted directly to hiring managers, are deemed to be the property of Ariat.
Job Title: E-commerce and Digital Marketing Manager
Industry: Apparel / Fashion Reports to: VP of E-commerce Location: Chatsworth, CA
Employment Type: Full-Time/Hybrid
Salary Range: $90-$120k DOE
Job Summary
We are seeking a dynamic and data-driven E-commerce and Digital Marketing Manager to lead and scale our digital sales channels in the fast-paced apparel industry. This role is pivotal in owning the strategy, execution, performance and maintenance of both Direct-to-Consumer (DTC) e-commerce platforms and third-party marketplaces (such as Amazon, Walmart, Target+, and others). The ideal candidate is both analytical and creative, understands apparel brand-building in a digital world, and thrives in a collaborative, fast-paced environment.
Key Responsibilities
E-commerce (DTC) Strategy & Management
β Own and optimize performance across the brandβs owned e-commerce websites on Shopify
β Lead UX/UI improvements to increase conversion rate, reduce bounce rate, and enhance customer experience.
β Manage product merchandising, categorization, pricing, cross-sells/upsells, and seasonal content updates.
β Analyze funnel metrics and customer behavior using tools like Google Analytics, Triple Whale, or Shopify analytics.
β Collaborate on site promotions, A/B tests, landing pages, and product launches.
Marketplace Management
β Oversight on day-to-day operations across marketplaces (Amazon, Walmart, Target Plus, etc.), including inventory for FBA, listings, pricing, content optimization, deals and promotions.
β Coordinate with fulfillment and logistics teams to ensure marketplace SLAs are met (e.g., shipping, on-time delivery).
β Monitor marketplace performance metrics: YOY sales and session metrics, Buy Box percentage, advertising ROAS, reviews, and seller ratings.
β Implement competitive pricing and assortment strategies to grow share and profitability.
Digital Marketing
β Plan and manage 3rd party agencies for execution of paid media campaigns across channels (Meta, Google Ads, YouTube, TikTok, affiliates, etc.).
β Oversee SEO strategy, content planning, and blog/editorial calendar to drive organic traffic.
β Manage planning, communication and approval of email marketing and SMS programs (Yotpo) with 3rd Party agency, including segmentation, automation flows, and campaign performance.
β Collaborate with creative, freelancers, and influencers for brand-aligned messaging and assets.
β Leverage multi-touch attribution modeling to guide budget allocation and improve CAC, ROAS and LTV metrics for organization.
Reporting & Optimization
β Track KPIs for all digital channels including ROAS, AOV, LTV, CVR, and channel-specific KPIs.
β Provide weekly and monthly performance reporting and actionable insights to leadership.
β Use tools such as GA4, Triple Whale, Excel/Sheets, and ad platform dashboards to analyze trends and inform decision-making.
Qualifications
β Bachelorβs degree in Marketing, Business, E-commerce, or related field.
β 5+ years of experience in e-commerce and digital marketing, preferably in the fashion/apparel sector.
β Proven experience managing both owned DTC websites and marketplace platforms.
β Strong analytical skills and proficiency in e-commerce platforms, web analytics, and digital ad tools.
β Capable of driving action and communicating strategic insights and recommendations.
β Experience with Shopify, Amazon Seller Central/Vendor Central, Google Ads, Meta Ads, Yotpo, Walmart Seller Central, Target Plus portal, etc.
β Excellent project management and communication skills.
β Passion for apparel, consumer behavior, data and building best-in-class online experiences.
Civil Clothing Inc. is seeking a strategic, data-driven Senior Manager, E-Commerce to optimize performance across the Darc Sport digital ecosystem. In this role, youβll act as the brandβs growth hacker, owning site operations, product launches, merchandising updates, customer experience workflows, analytics, and ongoing optimization of the conversion funnel. This is a hands-on role suited for someone with a builderβs mindset, who thrives in the details and isnβt afraid to roll up their sleeves to rebuild processes that unlock growth. You will develop and execute strategies that strengthen acquisition, improve retention, and elevate the overall customer journey, while ensuring every drop runs smoothly and meets revenue expectations. At Civil, we value grit, a can-try attitude and fast, thoughtful execution. Your ability to diagnose conversion blockers, test new ideas, and drive measurable impact will directly shape how customers discover, shop, and stay engaged with Darc Sport online.
What Youβll Do
Essential Duties & Responsibilities
E-Commerce Strategy & Execution
- Lead the day-to-day performance of the Darc Sport e-commerce site, ensuring a smooth, conversion-focused customer experience.
- Develop actionable short- and long-term plans that support sales targets, strengthen digital performance, and improve the overall shopping journey.
- Oversee site merchandising, product setup, launch readiness, and promotional updates to maintain accuracy and alignment with weekly drops.
- Stay current on ecommerce tools and platform opportunities (search, personalization, reviews, bundling, analytics, performance)
Customer Experience & Retention
- Support customer experience improvements by partnering with Customer Service on process enhancements, FAQ updates, and clear communication standards.
- Use data and customer insights to strengthen retention through thoughtful touchpoints such as personalized messaging and simplified post-purchase workflows.
Cross-Functional & Vendor Collaboration
- Partner closely with Brand Marketing, Merchandising, Planning, Creative, and Operations to support aligned launches, accurate product information, and efficient workflows.
- Manage relationships with external partners, including web development, UX/UI, email/SMS platforms, and analytics vendors, to maintain a high-performing digital environment.
Digital Optimization & Analytics
- Own the siteβs βsingle source of truthβ performance view: dashboards, annotations, and daily health checks
- Owns daily, weekly, and monthly reporting, building dashboards, documenting key shifts, and performing ongoing site health checks.
- Proactively investigates changes in performance (traffic mix, device trends, PDP load times, out-of-stock patterns, checkout behavior) and translates findings into clear recommendations and action plans.
- Partners with developers, Marketing, and internal teams to validate event tracking, identify analytics gaps, and resolve data discrepancies quickly.
- Uses customer behavior insights to inform decisions that drive conversion, improve the digital experience, and support ongoing revenue growth.
Systems Integration & Workflow Management
- Support the integration and optimization of e-commerce systems with ERP, inventory, and 3PL tools to improve accuracy, automation, and operational efficiency.
- Improve workflows for launch readiness and weekly drops, ensuring product, assets, and timelines remain aligned and predictable.
Reporting & Visibility
- Prepare weekly performance scorecards and key metric summaries for leadership.
- Ensure reporting is accurate, timely, and actionable, supporting data-informed decision-making across the organization.
Culture & Collaboration
- Contributes to a collaborative, inclusive, and solutions-oriented team culture where diverse perspectives are valued and respected.
- Partners closely with cross-functional teams to ensure alignment, transparency, and smooth execution across all digital initiatives.
- Receives and applies feedback with openness and adaptability, modeling a growth mindset and supporting continuous improvement across the e-commerce function.
- Builds trust through reliable follow-through and a steady, grounded presence, especially in high-volume, high-visibility moments like weekly drops or major campaigns.
What You Bring
Knowledge, Skills & Abilities
Technical Expertise & Digital Acumen
- Strong understanding of e-commerce operations, including site management, digital merchandising, and key integrations (DTC, ERP, OMS, CRM).
- Proficient with performance tools to monitor traffic, conversion, cohorts, and daily KPI health.
- Able to turn data into action, spotting optimization opportunities, shopper drop-off points, and paths to revenue growth.
- Comfortable working across CMS and partnering with developers to validate tracking, resolve issues, and support feature launches.
Operational & Execution Strength
- Highly organized with the ability to manage launches, updates, and competing priorities in a fast-paced, drop-driven environment.
- Hands-on builder who can create, refine, and improve processes and workflows as the business scales.
- Strong problem-solving instincts; anticipates issues early, removes barriers quickly, and keeps timelines moving.
- High level of ownership and accuracy across all execution.
Strategic & Growth-Minded Approach
- Uses analytics and customer insights to drive continuous growth across the funnel.
- Comfortable testing, iterating, and experimenting with new ideas to improve performance.
- Balances day-to-day execution with longer-term strategy and channel growth planning.
- Passionate about seamless digital experiences, checkout clarity, and conversion-optimized journeys.
Communication & Collaboration
- Communicates clearly and confidently with cross-functional partners, leadership, and external vendors.
- Able to deliver both positive updates and tough news with professionalism and actionable clarity.
- Builds strong working relationships across Marketing, Creative, Merchandising, Operations, and CX.
- Consistent follow-through: keeps stakeholders aligned and informed.
Leadership & Mindset
- Leads with accountability, calm confidence, and a focus on measurable outcomes.
- Sets expectations effectively and models high-quality execution for direct reports.
- Always advocates for the customer and uses insights to strengthen experience and retention.
- Thrives in an entrepreneurial culture; adaptable, decisive, and energized by building systems that scale.
Education & Experience
- Bachelorβs degree in Business, Marketing, or a related field preferred (equivalent hands-on experience also valued).
- 7+ years of progressive experience in e-commerce, digital merchandising, or online retail operations, with a strong track record of driving measurable revenue growth.
- Experience managing or supporting high-volume DTC launches, ideally in fast-paced, drop-driven or hype-based retail environments.
- Strong background working with e-commerce platforms, CMS tools, analytics dashboards (including GA4, ERP/OMS/CRM systems, and site merchandising workflows.
- Demonstrated ability to optimize the customer journey through conversion improvements, UX enhancements, and data-informed decision-making.
- Experience collaborating cross-functionally across Marketing, Creative, Merchandising, Planning, Operations, and Customer Experience.
- Experience working with influencers, online communities, or digital ambassador programs is a plus.
- Strong analytical, organizational, and communication skills, with proven success thriving in fast-moving, high-change environments.
- Familiarity with streetwear, action sports, athletic wear or contemporary apparel is strongly preferred
Physical & Mental Demands
- This role is primarily office-based with regular use of standard office equipment.
- Ability to sit or stand for extended periods and move throughout office, showroom, or production environments as needed.
- Ability to occasionally lift, carry, or move materials or product weighing up to 25 lbs, with or without reasonable accommodation.
- Visual requirements include close vision, distance vision, depth perception, and the ability to adjust focus, with or without reasonable accommodation.
- Ability to work in varied environments, including exposure to noise, temperature fluctuations, and occasional outdoor elements.
- Ability to manage multiple priorities, deadlines, and shifting demands in a fast-paced environment.
- Capacity to maintain focus, sound judgment, and professional communication while navigating time-sensitive issues.
- This role may require flexibility in work hours during peak production periods.
Why Youβll Love Working at Civil
At Civil Clothing we foster a collaborative, fast-moving environment where ownership is valued, ideas are welcomed, and execution matters. Youβll work alongside passionate, experienced teams who care deeply about craftsmanship, accountability, and bringing product to market the right way.
This role offers the opportunity to make a real impact, your decisions directly influence our product quality, timelines, and growth. If you thrive in a hands-on, solutions-driven environment and want your work to be seen, felt, and worn, youβll feel right at home here.
What We Offer
- Competitive compensation: $135K β $150K annually, depending on experience and qualifications
- Comprehensive benefits package, including:
- Medical, dental, and vision insurance
- Life insurance
- Employee Assistance Program (EAP)
- 401(k) with company match
- Paid time off (PTO)
- Employee merchandise discounts
- Opportunity to grow with a respected and evolving apparel brand
Equal Opportunity Employer
Civil Clothing Inc. is proud to be an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Employment decisions are based on qualifications, merit, and business needs, without regard to race, color, religion, sex, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other protected status under applicable law.
Salary Range: 55,000 to 75,000
Role Overview
As a B2C Commerce Specialist, you will be responsible for managing and scaling our presence across TikTok Shop and other B2C commerce platforms. Your primary objective will be to drive top-line growth through social commerce, creator-led sales, and performance-driven marketplace execution, while supporting broader marketing and commercial initiatives.
This role is open to entry-level candidates, but also to those with up to 5 years of experience who are passionate about beauty, e-commerce, and the fast-evolving world of social commerce.
Responsibilities
Social Commerce & Marketplace Management
- Manage and operate TikTok Shop and other emerging B2C marketplaces, ensuring seamless storefront setup, product assortment, pricing, and promotional execution.
- Support day-to-day operations including product uploads, campaign setup, order flow monitoring, customer service, and issue resolution.
Product & Content Optimization
- Optimize product listings with compelling titles, descriptions, visuals, and short-form video content tailored to TikTok and social commerce best practices.
- Work closely with internal teams and creators to ensure content aligns with brand messaging and conversion goals.
Creator & Affiliate Commerce
- Collaborate with Marketing team in Seoul, Korea, to support TikTok Shop affiliate and creator programs, including onboarding creators, tracking performance, and assisting with product seeding and campaign execution.
- Monitor creator-driven sales performance and help identify high-performing content and partners.
Performance Marketing & Promotions
- Assist in planning and executing paid and organic campaigns across TikTok Shop and other platforms, including flash sales, platform-wide events, and promotional programs.
- Track campaign performance and contribute to optimization efforts to improve ROI and scale winning initiatives.
Commercial & Performance Analysis
- Analyze sales, traffic, conversion, and customer data to identify growth opportunities, risks, and optimization areas.
- Prepare regular performance reports and insights to support commercial decision-making.
Competitive & Market Insights
- Monitor competitors, category trends, pricing strategies, and platform updates across TikTok and other ecommerce channels.
- Share insights and recommendations to help strengthen our competitive position.
Cross-Functional Collaboration
- Collaborate with marketing, sales, operations, and supply chain teams to align ecommerce execution with overall business objectives.
- Support broader marketing and commercial initiatives as needed, including product launches and go-to-market planning.
Compliance & Operations
- Ensure compliance with platform policies, product claims, pricing guidelines, and promotional rules.
- Assist with inventory coordination to support campaigns and prevent stockouts.
Continuous Learning
- Stay current on social commerce trends, TikTok algorithm changes, creator commerce best practices, and evolving e-commerce tools and platforms.
Qualifications
- Bachelorβs degree in Business, Marketing, Communications, or a related field.
- 0β5 years of experience in e-commerce, digital marketing, social media, or marketplace operations (TikTok experience is a strong plus).
- Strong interest in TikTok, ecommerce, social commerce, beauty trends, and creator-driven marketing.
- Solid understanding of e-commerce metrics (sales, conversion rate, ROAS, CAC, etc.) and how to improve them.
- Comfortable working with data and learning analytics tools such as TikTok Shop Seller Center, TikTok Ads Manager, or similar platforms.
- Strong communication skills and ability to work cross-functionally.
- Detail-oriented, organized, and capable of managing multiple tasks in a fast-paced environment.
- Self-motivated, curious, and eager to grow in a hands-on commercial role.
- Experience in TikTok Ads, social media marketing, or e-commerce platforms (preferred but not required).
Benefits
Benefit offerings include medical, dental, vision, life insurance, short-term disability, additional voluntary benefits,
EAP program, commuter benefits, and 401K plan. Our program provides employees the flexibility to choose the type
of coverage that meets their individual needs. Available paid leave may include Paid Sick Leave, where required by
law; any other paid leave required by Federal, State, or local law; and Holiday pay upon meeting eligibility criteria.
Equal Opportunity Employer/Veterans/Disabled
To read our Candidate Privacy Information Statement, which explains how we will use your information, please
navigate to Company will consider qualified applicants with arrest and conviction records in accordance with federal, state,
and local laws and/or security clearance requirements.
Client Overview: Our client is a luxury fashion brand and they are seeking a Part-Time Ecommerce Growth Strategist to join their team.
Role Overview: The Part-Time Ecommerce Growth Strategist will own growth strategy across the entire ecommerce funnel. This role is responsible for analyzing performance data, identifying revenue opportunities, and delivering clear, actionable recommendations to improve traffic, conversion rates, average order value, and overall sales performance.
**This position requires a highly analytical and strategic thinker who can translate Shopify and GA4 data into structured weekly insights tied directly to revenue impact.
Part-Time Ecommerce Growth Strategist Responsibilities:
- Analyze full funnel performance
- Identify drop-off points and recommend UX improvements
- Optimize product detail page structure, messaging, merchandising, and layout
- Improve checkout experience and reduce cart abandonment
- Recommend AOV optimization strategies
- Identify keyword opportunities for collections and product pages
- Improve collection page structure for search visibility
- Analyze organic traffic performance and ranking gaps
- Recommend technical SEO improvements
- Develop strategies to increase qualified organic traffic
- Recommend featured collections and products based on performance data
- Use analytics and click behavior to guide merchandising decisions
- Identify underperforming collections and repositioning opportunities
- Provide data-backed merchandising direction
- Performance summary with key KPIs
- Revenue insights by collection and product
- AOV and repeat purchase behavior insights
- Organic search performance updates
- Estimated revenue impact of recommendations
- Develop and maintain Shopify and GA4 dashboards with clear KPIs
- Validate Shopify vs GA4 reporting accuracy and resolve discrepancies
- Translate analytics into actionable recommendations aligned with revenue and profitability goals
Part-Time Ecommerce Growth Strategist Qualifications:
- Proven experience scaling Shopify ecommerce brands
- Strong background in conversion rate optimization (CRO) and ecommerce UX
- Deep understanding of GA4 and Shopify analytics
- Experience building dashboards and validating tracking accuracy
- Strong SEO expertise for ecommerce
- Understanding of fashion buying behavior and merchandising strategy
- Strategic thinker who ties recommendations directly to revenue impact
- Ability to work independently and deliver structured weekly insights
COMPANY: Bombshell SportswearΒ
ROLE: Sr. Ecommerce CoordinatorΒ
REPORTS TO: Director of EcommerceΒ
Position Summary:
We are hiring a full time Sr. Ecommerce Coordinator who will assist the Director of Ecommerce in day to day operations of the website. Your role will include; catalog management, website maintenance, and general reporting. You must have apparel experience and a knowledge of Shopify. You will be working with a highly experienced and awesome team in a fast paced environment who will challenge and inspire you to be your best. This role also requires experience working remotely and comfortable working with a smaller team.
Key Responsibilities:Β
- Will be responsible for maintaining site catalogs, collections, and basic backend functions for product launches and overall product lifecycles.Β
- Write long form product descriptions for website and META ads.
- Will assist the Director of Ecommerce and Marketing team to execute successful campaigns by streamlining communication, organizing timelines, and ensuring deliverables are handed off completed and on time.Β
- Will be essential in maintaining and updating content across site and mobile app - refreshing content on a regular basis.
- This role will require you to deliver basic weekly, monthly, quarterly, and yearly ecommerce reports. Some ad-hoc operations and marketing reports will also be required.
- Assist the Director of Ecommerce and Director of Operations to ensure inventory levels align with marketing and merchandising strategies.
- Collaborate with design and production teams on the delivery of correct product information for frontend customer visibility.
- Identify key areas of opportunity for website and mobile app user experiences.
- Regularly QA the website and mobile app for inconsistencies, error messages, and broken links, et al.Β
- Will help manage Bombshell Sportswearβs omni-channel presence in 3rd party market places. META + TikTok Shop catalog management is a plus!
Qualifications
- Bachelorβs degree preferred
- 3+ years of Shopify experience is a MUST, Shopify Plus preferred
- 2+ years of Klaviyo experience or other CRM platformΒ
- Knowledge of Shopify and Google Suite reporting
- General understanding of loyalty programs; i.e. Yotpo, Loyalty Lion, Rivo
- Strong attention to detail
- Excellent communication skills (written and verbal)
- Must be extremely organized
Required Skills
- Shopify and/or Shopify Plus (no exceptions)
- Must be available every Friday morning for launchesΒ
- Copywriting skills for product descriptions and other occasional marketing needs
- Analytical reporting skills - Excel and/or Google Sheets knowledge is a must
- Must work well both autonomously and collaboratively
- Deadline-driven and strong time management skills
- A strong sense of urgency and ability to react quickly to pivot in fast paced environment
- Ability to work under pressure in an environment of constant change
- Ability to work with minimal supervision
- Strives to help and support the team wherever it is needed, seeking to fill the gap
- Takes ownership and initiative to drive projects through completion
- Graphic design experience is a plus; Photoshop, Figma, Illustrator, or InDesign
Ideal candidate
Our ideal candidate will have a dedicated understanding of the brandβs vision, marketing, and ecommerce business goals. Copywriting is required in this role - let your creative flag fly! This position is for someone with a sharp eye for detail and great organizational skills. The qualified candidate must be able to multitask, stay organized, be adaptable, and possess a sense of urgency in an ever changing industry. The success of this role will rely on your eagerness to learn, attention to detail, accountability, reliability, ability to ask questions, and the willingness to take initiative. This role offers the opportunity for growth within the company, therefore meeting the above requirements is a MUST!
Benefits & Perks
- Paid Holidays
- Personal Time Off
- Sick days
- Insurance (Medical, dental, vision)
- 401K. Eligible after 1st year
- Associate discount off merchandise online
- Opportunities for professional development and advancement
- Pay range is 80k-90k depending on experience
Company Description
Greenwich St. Jewelers is an award-winning jewelry boutique located in the heart of Tribeca, NY with a personally curated selection of fine jewelry and unique engagement rings and wedding bands. We are experts in custom jewelry and jewelry repair/restoration with a full service jewelry shop on premises.
As a family business business celebrating our 50th year in the industry, we lead with our heads and our hearts. Our greatest joy is the feeling of unearthing something unexpectedly delightful for our customer. We believe jewelry isn't just something you own, it is something that becomes part of who you are. We're so proud to help our clients discover their new favorite part of themselves.
Role Description
We are seeking a detail-oriented Ecommerce & Inventory Coordinator to own product setup, inventory workflows, and Email and SMS briefing execution across Greenwich St. Jewelersβ Shopify Plus ecosystem. This role ensures accuracy, consistency, and visual excellence across PDPs, collection pages, site merchandising, and lifecycle marketing initiatives.
The ideal candidate brings strong operational rigor, advanced Shopify Plus fluency, and hands-on experience supporting Email and SMS programs in a luxury e-commerce environment.Β
This is an on-site role requiring 5 days per week in our New York City office.
Core Responsibilities
Site Inventory Listings
- Receive newly entered inventory from the Inventory Associate to commence website processing, including:
- Sorting and maintaining inventory in designated GST locations according to status
- Reporting any additional main photo needs to Vendor or Inventory Associate
- Writing and formatting long-form web descriptions optimized for SEO and UX
- Listing all product details per GST guidelines in bullet format
- Ensuring all online assets are complete and set live in Shopify within two weeks of receipt, notifying sales floor managers for merchandising within the same timeframe
- Creating variants and setting evergreen status as needed once product is live on Shopify
Site Maintenance
- Create, merchandise, and maintain all collection pages, including monthly audits of designer and Top Nav collections for accuracy and relevance
- Conduct weekly site and merchandising audits to ensure PDPs have complete web descriptions, product details, imagery, and supporting assets
- Update photos for alternate metals as needed
Site Strategy & Experience
- Own upload, strategy, and briefing for all site assets, working with the Graphic Designer, Ecommerce & Marketing Director, and Developers (if needed) to ensure assets are on-brand and optimized for mobile and desktop
- Leverage data and Shopify knowledge to translate strategic direction from the Ecommerce & Marketing Director into high-impact site experiences for key moments (Holiday, Sale, Collaborations, etc.)
- Own weekly and monthly site performance and merchandising reporting, providing thoughtful analysis and actionable recommendations
- Ensure press and promotional mentions are reflected on-site via appropriate badges and merchandising
Third-Party Management
- Create, assign, and follow up on all developer tickets covering new feature requests, visual issues, promotions, site updates, new themes, and ongoing enhancements
- Attend all Digital Agency meetings with the Ecommerce & Marketing Director, leveraging time to address high-priority initiatives and outstanding requests
- Execute all agency-recommended site updates with Ecommerce & Marketing Director approval
- Monitor digital project execution to ensure initiatives progress according to timelines and roadmap
- Own site updates required to support SEO and Paid Media initiatives, including collection creation, merchandising, and providing linking destinations
- Coordinate cross-agency communication and initiatives to ensure alignment and timely execution
- Provide linking direction, create collection pages, and optimize merchandising for Email Marketing
- Add new vendors to Shopify as needed
Email & SMS Responsibilities
- Own monthly briefing process, including copy, image selection, segmentation, send times, and template direction for Email Campaigns, Flows, and SMS
- Own reporting and data analytics for Email Campaigns, Flows, and SMS
Photography Responsibilities
- Assess styled and on-model shot needs for upcoming site and email assets and submit requests to the Social Media Coordinator
- Add SKUs with missing imagery to the shot list weekly
- Pull product and organize trays by designer ahead of shoots
- Return jewelry to the appropriate display, tray, or bin post-shoot
- Receive web-ready alt-view folders once complete
- Upload new imagery to PDPs and adjust image order so model alt views appear first
Qualifications & Skill Summary
- At least 3 years of professional, non-internship experience required
- Advanced Shopify Plus experience across product uploads, variants, collections, merchandising, and PDP optimization
- Strong understanding of e-commerce merchandising and UX best practices
- Proven experience managing inventory workflows via Shopify Plus and Luxe
- Hands-on experience briefing and supporting Email and SMS campaigns and flows
- Advanced Klaviyo experience across segmentation, scheduling, and reporting
- Strong analytical and reporting skills across site performance, Email, and SMS
- Working knowledge of SEO best practices for e-commerce content and structure
- Experience collaborating with developers, agencies, and cross-functional teams
- Strong project management skills across multiple priorities and deadlines
Programs & Platforms
- Advanced Shopify Plus - Required
- Advanced Klaviyo - Required
- Microsoft Office
- Luxe (retail inventory platform)
- Google Workspace
- Project management platforms: Asana, Basecamp
- Google Analytics, Shopify Analytics, Klaviyo Analytics, Microsoft Clarity
- Adobe Photoshop
Benefits
- Annual Salary $70,000-$80,000
- 15 paid vacation days and 5 sick/personal days per year
- Medical/Dental/Vision for employee
- Flex Spending Account
- Commuter Spending Account
- 401k with matching (eligible after 1 year of employment)
- Employee Discounts for Self Purchases
Greenwich St. Jewelers is an Equal Opportunity Employer. We are a company that employs a diverse group of people from many cultures and gender expressions. We take affirmative action to ensure equal opportunity for all applicants without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.
Location: NYC
Compensation: $100-130K (Competitive Salary + Performance Bonus)
Experience Level: Senior (5-8+ years in Digital Product, Shopify, E-Commerce, and Lead Conversion)
About Us
We are a leading secondary market dealer of high-end luxury watches, specializing in Patek Philippe, Audemars Piguet, Richard Mille, and Rolex. Our goal is to be the #1 most trusted and competitive luxury watch marketplace, ensuring buyers can seamlessly engage with usβwhether by form fills, phone calls, organic search, or paid ads. We need a Head of Digital Product & E-Commerce to own and optimize the digital experience, ensuring our platform is designed for high-intent buyers to convert easily. This is a high-impact, hands-on role with direct influence over revenue, lead generation, and digital infrastructure. If you are a Shopify expert who understands luxury e-commerce, lead acquisition, and high-ticket sales conversion, this role is for you.
What Youβll Do
Own & Optimize the Digital Experience
- Lead the end-to-end website strategy, ensuring the site converts high-intent buyers at a high rate.
- Identify and fix UX/UI bottlenecks that hurt conversion rates, ensuring a seamless checkout experience.
- Implement A/B testing strategies to refine which pages drive the highest lead conversions.
- Be the Shopify & E-Commerce Optimization Expert
- Own and optimize the Shopify infrastructure, ensuring high-speed, high-converting performance.
- Implement Shopify customizations that improve the customer experience & conversion flow.
- Optimize mobile UX/UI to improve lead generation and conversions from mobile traffic.
- Improve landing page experience, load speed, and user journey to increase conversions.
Improve Lead Capture & CRM Integration
- Optimize lead forms, checkout flows, and inquiry submission processes to increase high-quality leads.
- Ensure every visitor coming from organic search, paid ads, or direct traffic is led into a highly optimized conversion funnel.
- Work with sales & CRM teams to ensure data flows seamlessly and we can retarget high-intent shoppers effectively.
- Work with the Google Ads team to optimize for lead capture.
What You Bring to the Table
- 5+ years in digital product management, e-commerce strategy, or lead conversion optimization.
- Deep experience with Shopify (themes, API integrations, site speed optimization, and checkout flows).
- Strong UX/UI knowledge, with experience optimizing conversion paths for luxury or high-ticket e-commerce.
- Background in lead generation, conversion optimization, and high-ticket e-commerce.
- Experience in Google Ads & paid search strategy (understanding search intent and how to convert traffic).
- Familiarity with high-end marketplaces, luxury brands, or secondary markets.
- Bonus: Experience in CRM automation, live chat optimization, and advanced form tracking.
- Bonus: Passion for luxury watches, high-ticket sales, or high-end collectibles.
Why Join Us?
- Direct impact on revenue growth & lead generation in a $20B+ market.
- Competitive salary, performance bonuses, and potential for leadership growth.
- Work with high-net-worth clientele and optimize a luxury digital experience.
- Be the Shopify expert & digital leader in a rapidly scaling luxury marketplace.
This role will collaborate with cross-functional teams to improve the online ordering platform, enhance customer experience, and drive measurable business outcomes.
The ideal candidate is highly organized, analytical, and comfortable working within Agile environments , managing product requirements, and translating business needs into actionable development tasks.
Key Responsibilities for a Digital Marketing Specialist Gather and document product requirements and translate them into Jira capabilities, epics, and user stories .
Support the Digital Product Manager in leading cross-functional teams responsible for delivering eCommerce initiatives.
Collaborate with UX designers and researchers to develop customer-centric digital experiences that drive engagement, conversion, and sales.
Analyze customer data and performance metrics to optimize the online experience.
Coordinate with internal teams including business analysts, developers, QA, marketing, and operations to execute digital strategies.
Balance competing priorities and drive solutions that improve customer experience and business outcomes.
Provide updates on project progress, product roadmap, and team performance.
Deliver performance reports and insights on key business KPIs to leadership and stakeholders.
Required Qualifications for a Digital Marketing Specialist Bachelorβs Degree preferred 3 β 5 years of experience in an eCommerce Product Owner or Digital Product role preferred Experience working within Agile methodology environments Strong analytical and problem-solving skills Excellent written and verbal communication skills Ability to manage multiple projects and priorities simultaneously Strong collaboration skills with cross-functional teams Preferred Qualifications for a Digital Marketing Specialist Experience supporting digital transformation initiatives Experience working with software development teams Familiarity with digital product lifecycle and eCommerce platforms Work Schedule for a Digital Marketing Specialist Monday β Friday | 8:00 AM β 5:00 PM EST Hybrid schedule available for candidates within 50 miles of Dublin, OH (in-office Monday and Wednesday) Remote work option available Benefits for a Digital Marketing Specialist Benefits available to full-time employees after 90 days of employment 401(k) with company match after 1 year of service If you are passionate about digital experiences, eCommerce strategy, and data-driven decision making , we encourage you to apply and join a collaborative team focused on delivering innovative digital solutions.
*
Senior Manager, Ecommerce
Lead global eCommerce business planning, P&L management, and international expansion across DTC sites and Amazon marketplaces. This role is the central connector between strategy, finance, operations, marketing, and regional teams to deliver disciplined, data-driven growth.
Key Responsibilities
- Own annual and quarterly planning (budgets, targets, forecasts) for global eCommerce.
- Manage topline, margin, and investment planning across DTC and Amazon (US, EU, AU, IN, etc.).
- Own global eCommerce P&L tracking, reviews, and performance insights.
- Identify risks and opportunities by region, channel, and marketplace.
- Drive global Amazon marketplace expansion and support market entry (assortment, pricing, costs, advertising, compliance).
- Align cross-functional partners (Marketing, Supply Chain, Operations, IT, Finance) and lead regular business reviews.
- Establish scalable planning, reporting, and governance processes to ensure execution against goals.
Qualifications
- 8+ years in eCommerce, business planning, or commercial strategy.
- Hands-on experience with Amazon (1P preferred) and DTC business models.
- Proven P&L ownership or management experience.
- Experience with international eCommerce expansion.
- Strong analytical, financial, and communication skills; effective cross-functional leader.
Preferred
- Background in beauty, CPG, or consumer brands.
- Experience with Amazon international marketplaces (EU, AU, IN).
- Advanced Excel / financial modeling; BI tools a plus.
Tanya Taylor is looking for a dynamic and highly organized E-commerce Assistant to support our growing Direct-to-Consumer business. This is a unique opportunity to join a collaborative team at the intersection of fashion, digital marketing, and experiential retail.
Reporting into the E-commerce team, this role will provide vital day-to-day support across operations, merchandising, and events. The ideal candidate is a proactive problem-solver who thrives in a fast-paced environment, is passionate about customer experience, and is excited to contribute to a brand that celebrates creativity and community.
Ecommerce Operations
- Support the setup of new products including uploading product details, imagery, and copy to the website and third-party marketplaces.
- Assist with the visual merchandising of the site to ensure cohesive presentation of seasonal collections.
- Help maintain seasonal calendars and organize digital assets for cross-functional use.
- Manage product sample tracking and assist in preparation for photoshoots.
- Monitor and report on website performance, product availability, and functionality; escalate bugs or broken links as needed.
- Support execution of online sales, product launches, and promotional campaigns.
- Pull regular and ad hoc performance reports related to sales, product performance, and customer behavior.
- Support seasonal and ad hoc product order entering and monitoring product ETAs.
- Manage daily customer service inquiries, working closely with Logistics Manager and Ecommerce Marketing Coordinator to resolve order issues, returns, escalate issues appropriately, and answer general questions promptly and professionally.
- Provide on-the-ground support for New York retail activations, including in-store events, seasonal launches, and clienteling efforts.
- Coordinate event logistics and ensure materials (e.g. signage, product displays, collateral) are in place.
- Assist with regional pop-ups or brand moments in key markets.
- Help gather insights and recap post-event performance and learnings.
- Bachelor's Degree in Business, Marketing, or related field.
- 1β3 years of experience in e-commerce, retail or e-commerce/retail operations.
- Experience in contemporary or luxury womenswear and retail is a strong plus.
- Highly detail-oriented with excellent organizational and time management skills.
- Proficient in Excel and Google Sheets; Shopify or similar platform experience is a bonus.
- Excellent written and verbal communication skills.
- Ability to adapt in a fast-paced, evolving environment with a customer-first mindset.
- Flexible schedule, including occasional evenings and weekends for event support.
Benefits:
- Healthcare benefits, including medical, dental, and vision
- Paid-Time off
- 401K program
Salary Range:
$62,500 - $65,000 annually
About Tanya Taylor
Tanya Taylor is a New York based womenswear brand whose mission is to create clothing that inspires confidence, celebration and community. Through the artful use of color, texture and original hand-painted prints, each collection is thoughtfully designed with its customers in mind. The brand is proud to provide practicality and inspiration, offering a range of ready-to-wear including occasion dresses, separates, elevated basics, denim and swimwear in sizes ranging from 00 through 22. The brand opened its first flagship store at 980 Madison Avenue on the Upper East Side in 2023.
The brand is available at retailers including Saks Fifth Avenue, Neiman Marcus and Shopbop, and has been worn by inspirational women including Former First Lady Michelle Obama, Taylor Swift, Tracee Ellis Ross, BeyoncΓ©, Emily Blunt, America Ferrera and Nicola Coughlan.
ABOUT US:
32 Degrees is a dynamic and innovative apparel company providing everyday basics, comfy essentials, and cold weather products for men, women, and kids. We believe in offering value and comfort to fit everyoneβs wardrobe and wallet. As we continue to grow, we are seeking a motivated individual to join our growing Ecommerce DTC team.
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POSITION DESCRIPTION:
As an Ecommerce Merchandising Assistant, you will play a crucial role in supporting the merchandising and online sales operations, with a specific focus on collaboration with the buying and planning teams. This position offers a fantastic opportunity to gain hands-on experience in the fast-paced world of Ecommerce fashion.
This role is 100% in-office at our midtown Manhattan location (no remote or hybrid).
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ESSENTIAL JOB FUNCTIONS:
1.Β Β Β Β Β Β Content Management: Manage the creation and maintenance of product listings on our Ecommerce platform (Shopify) and Sales Order ERP (A2000). Ensure accurate product information, images, and collection links.
2.Β Β Β Β Β Β Product Merchandising: Work closely with buying team to provide input on product development, assortment building, and line sheet creation.
3.Β Β Β Β Β Β Visual Merchandising: Collaborate with the design and marketing teams to create visually appealing and cohesive online merchandising displays. Implement strategies to enhance the customer shopping experience.
4.Β Β Β Β Β Β Inventory Management: Work closely with planning and operations teams to monitor stock levels, align merchandise assortment with overall company strategy, and address any discrepancies in inventory.
5.Β Β Β Β Β Β Collaboration: Work closely with marketing, sales, and design teams to align merchandising strategies with overall business goals.
6.Β Β Β Β Β Β Data Analysis: Utilize Ecommerce analytics tools to gather and analyze data related to product performance, customer behavior, and sales trends. Generate reports and make data-driven recommendations.
REQUIRED SKILLS:
Β·Β Β Β Β Β Β Β Β Bachelor's degree in Fashion Merchandising, Marketing, Business, or a related field
Β·Β Β Β Β Β Β Β Β 1-3 yearsβ experience in fashion, ecommerce, or merchandising
Β·Β Β Β Β Β Β Β Β Strong proficiency in Excel a must
Β·Β Β Β Β Β Β Β Β Highly organized with a strong attention to detail
Β·Β Β Β Β Β Β Β Β Excellent communication and collaboration abilities.
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SALARY RANGE: $50,000 - $65,000 + EOY Bonus
Ecommerce and Digital Marketing Manager
Key member of the digital marketing team, Ecommerce and Digital Marketing Manager works with other marketing manager to improve customer experience, website conversions and optimize leads and sales. He/she must have expertise in data analysis, digital marketing, and e-commerce strategies and help identify opportunities for growth and enhancing companyβs online presence.
Key Responsibilities
Β· Review, analyze, and interpret data related to website traffic, user behavior, and conversions to develop insights and hypothesis to drive marketing effort.
Β· Monitor and analyze key performance indicators (KPIs) such as conversion rates, traffic, and customer acquisition costs to assess the effectiveness of online campaigns and strategies.
Β· Study customer behavior on the website, including click-through rates, shopping cart abandonment, and path analysis, to optimize the user experience.
Β· Plan, execute, and analyze A/B tests to improve website design, content, and functionality.
Β· Evaluate the performance of digital marketing channels, including SEO, PPC advertising, email marketing, and social media, and provide recommendations for improvement.
Β· Conduct competitive analysis to identify market trends, benchmark against competitors, and recommend strategies to gain a competitive edge.
Β· Develop reports and dashboards to communicate findings and insights to cross-functional teams and management.
Β· Work with marketing and web development teams to develop and execute strategies that drive growth and enhance the customer experience.
Β· Provide data-driven recommendations and actionable insights to improve website functionality, product offerings, and marketing campaigns.
Key Requirements
Β· Bachelorβs degree in business, marketing, data analytics, or a related field.
Β· Minimum 5-year experience as an Ecommerce Analyst/Manager in consumer business, ideally with retail storefronts
Β· Proficiency in data analysis tools and techniques, including Excel, SQL, data visualization tools, and statistical analysis.
Β· Familiarity with e-commerce platforms, web analytics tools (e.g., Google Analytics), and digital marketing channels
Β· Strong analytical and problem-solving skills, with the ability to translate data into actionable insights.
Β· Good oral and written communication and presentation skills; able to convey complex data findings to diverse teams.
Β· Detail-oriented and highly organized with the ability to manage multiple projects simultaneously.
Β· Knowledge of e-commerce best practices, online consumer behavior, and industry trends.
Β· Experience with A/B testing, and experimentation methodologies is a plus.
Β· Strong interpersonal skills and proven ability to network and build relationships.
Β· Strong critical thinking skills to assess client needs and propose effective solutions.
Β· Self-motivated and able to work independently.
We will set up the new hire for success by having him/her work in our showrooms for 3-4 months to understand our business paradigm and develop key relationships within our organization.
Blinds To Go, Inc., is the leading and retailer and manufacturer of custom-made blinds and shades in North America. At Blinds To Go, Inc., we have redefined the window decorating industry with our direct-to-consumer business model and our legendary customer service. We control every element of our brand including the in-store experience and shop-at-home experience.
Blinds To Go is an equal opportunity employer. Blinds To Go complies with all federal, state/province, and local laws. Blinds To Go welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.
Blinds To Go. Building a great companyβ¦one person at a time.
About Company:
PISTOLA is redefining modern denim through craftsmanship and innovation, blending timeless style with forward-thinking design to create iconic, sustainable, and functional pieces that inspire confidence in every fit. As a Los Angeles-based contemporary apparel brand under KNG (PISTOLA and DAZE), we're known for effortlessly elevated essentials with a clean, cool California aesthetic.
Role Overview:
As VP of Ecommerce, youβll report to the CEO/Founder to scale Pistolaβs Ecommerce business. Weβre looking for a strategic leader with 10+ years of experience to own our growth roadmap and consumer experience. From high-level strategy to hands-on execution of acquisition and retention, you will collaborate across the leadership team to deliver a best-in-class ecommerce ecosystem.
Core Responsibilities:
- Create, implement and drive strategy, execution and analysis of Pistolaβs online marketing efforts based upon strict investment allowable and lifetime value metrics
- Build a scalable marketing budget and plan for smart growth while expanding channel mix, and improving key customer KPIβs and overall profitability
- Execute and scale an acquisition strategy through both online and offline marketing channels including search engine marketing (SEM), Direct Mail, Paid Social, search engine optimization (SEO), external partnerships and other direct marketing programs.
- Continuously identify, test and implement new marketing channels while measuring existing channels for a portfolio effect which drives proper KPIβs.
- Build and manage a best-in-class email and mobile marketing program. Drive both customer acquisition and retention through transaction and triggered email and mobile flows. Develop and manage the companyβs email and SMS marketing program to maximize results through segmentation, cadence, offer and design.
- Balance profitability and customers LTV through continuous improvement on the site experience and a laser like focus on customer satisfaction.
- Maintain and evolve a robust testing framework to expand the volume & pace of learning across the business. You should love a good a/b test and almost no decisions canβt be tested.
- Report and analyze channel and campaign performance real-time, daily, weekly and monthly basis; develop insights and make recommendations for action and opportunities.
- Build and lead reporting and analytics across all channels and own the performance of all relevant KPIs (LTV, CAC, contribution margin, channel CPAs, retention cohorts, customer churn feedback, return rates, etc.)
- Manage external partners to optimize and expand upon existing marketing campaigns. Evaluate the own vs. rent approach for each marketing channel.
- Develop an ongoing consumer insight feedback loop with consumers to help support and drive key business decisions and the overall consumer experience. Report on ongoing findings.
- Conduct experiments to constantly improve effectiveness of spend including optimizing campaign creative, copy and audiences.
- Synthesize and share campaign results, insights and best practices across the company
- Be the expert on new, relevant technologies to help drive consumer experience including but not limited to website optimization and personalization.
- Foster continuous improvement; ensure that all marketing activities are efficient, effective and scalable.
- Champion best practices regarding the measurement of ad effectiveness, especially as it relates to marketing effectiveness and multi-channel campaign optimization.
- Coordinate with marketing to help drive and measure public relations and influencer marketing
- Provide strategic leadership over the Customer Service team, ensuring a best-in-class experience that aligns with brand standards and improves overall customer satisfaction + loyalty alongside operational efficiency.
- Work in partnership with VP Ops/IT and Senior Director of Distribution Center to facilitate a seamless consumer experience.
What Youβll need:
- 10+ years of senior strategic ecommerce experience with a strong focus on retail or a related industry.
- Experience building and leading multi-faceted teams comprised of creatives, performance and brand marketers, analytics and engineers.
- Experience must include analytics-based decision-making where success is measured in terms of customer growth, acquisition costs and lifetime value. Data should be one of your best friends right along with experience and curiosity.
- Understanding of the interplay between online/social and traditional channels.
- Direct Response and branded campaign experience, and have driven meaningful results in both Direct mail, affiliate, display and offline channel experience a plus.
Who You are:
- Experienced, Data-driven with a consumer-first focus. You have a strong track record of using analytics to provide strategic recommendations and drive growth for direct-to-consumer subscription product/services.
- An exceptional communicator, leader and collaborator. Youβre effective at influencing cross-functional teams and can articulate your thoughts to everyone from individual contributors to top execs.
- Self-directed and results oriented. You love to exceed goals and take on new projects
- A talented juggler. You successfully manage competing priorities, and you make it look easy.
- Strong attention to detail and strong organizational skills.
- Adaptable and ambitious. You enthusiastically take on other assignments when needed to support your team.
- Results-oriented self-starter with a track record of excellent results in a fast-growth environment.
Youβll be:
- Must be able to substantiate a clear understanding of consumer and media trends, and the development of market strategies and campaign outcomes resulting in significant growth of customer/revenue base within a competitive environment.
- Creative / innovative thinker; organized /detail-oriented; team player/ solution-oriented approach.
- Keen understanding of leading-edge ecommerce segmentation methodologies and their respective role in marketing communications.
- Forward thinking, marketing/business development-focused individual. Leads ecommerce revenue generating solutions.
- Strong analytical skills, proven ability to consume and understand data, work with decision analysts to get to clear results and analysis.
- Exceptional skill in verbal and written communications; must also be an excellent listener with a strong desire to continue learning.
- Proven ability to successfully articulate and address complex business issues and opportunities.
- Skilled manager of people and organizational leadership.
- Skilled at promoting collaboration and driving problem resolution across all levels of a business including the c-suite
We are not currently accepting resumes or correspondence from external recruiting resources (agencies) at this time. Thank you for your understanding.
Job Summary
As an ECommerce Specialist, you will create and implement strategies that make online transactions possible while supporting our growing e-commerce business for Chair King Backyard Store and Fortunoff Backyard Store. The ECommerce specialist reports to the Sr. ECommerce Specialist supporting the Ecommerce business and the overall digital experience strategy. This highly collaborative role will work closely with several internal and external teams.
The position is responsible for cataloging all products for online sale efforts through defined guidelines, efficient use of content management systems and adherence to productivity benchmarks. The ideal candidate will be an out of the box thinker with strong analytical skills and attention to detail.
Essential Duties and Responsibilities:
- Site Operations and Production:
- Category management, including creating new products, adjusting collections within FROG and BigCommerce.
- Coordinate with Buyers on content aggregation and classification into our catalog.
- Ensure product is accurately classified based upon company taxonomy.
- Create product and image titles/descriptions with SEO guideline adherence.
- Coordinate with the Studio Production team to request necessary photo shoots for catalog implementation.
- Incorporate value added content into each product where applicable/relevant: warranty information (tag eligible products within SureBright Warranty), care instructions, feature/benefits. Add meta descriptions to products by using AI Copywriter.
- Create parent SKUs with variant options.
- Website troubleshoot and management, working with internal and external partners as needed.
- Meet all deadlines associated with accurate content creation and maintenance.
- Site Conversion Rate Optimization:
- Collaborate on web changes and development updates for websites based on current business prioritization.
- Understand basic user experience in order to test web changes and development updates.
- Visual Merchandising:
- Support promotional events with product "tagging" to enable accurate display and navigation throughout the website.
- Boost products for sales events within SearchSpring.
Required Skills/Abilities:
- Excellent verbal and written communication skills.
- High attention to detail and data driven.
- Excellent organizational and time management skills.
- Proficient with Microsoft Office Suite with advanced Microsoft Excel skills.
- Strong quantitative, analytical, critical thinking, and problem-solving skills.
Education and Experience:
- Bachelorβs degree preferred.
- 2-3 years in an e-commerce environment.
- Basic HTML experience helpful.