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The Paid Digital Analyst will lead the execution, and optimization of Boot Barn’s paid social media and digital programs to drive customer acquisition, retention, awareness, engagement, and revenue growth across digital channels and in stores.
This role combines strategic marketing expertise with strong analytical and operational skills, partnering closely with Marketing, Data Science, and Product teams to deploy advanced targeting, personalization, and creative optimization techniques. The ideal candidate has deep platform knowledge, and thrives in a data-driven environment.
Essential Duties and Responsibilities
- Lead the planning, execution, and optimization of paid social campaigns across platforms (e.g., Meta, TikTok, Google, and emerging channels).
- Develop and own the paid social media strategy, aligning with overall brand and performance marketing objectives.
- Partner with Data Science and Product teams to develop integrated audience segmentation, creative generation, bidding optimization, and campaign automation.
- Manage day-to-day campaign operations, including budgeting, pacing, flighting, targeting, ad trafficking, and troubleshooting.
- Analyze performance data to optimize campaigns for ROAS, CPA, CPM, CTR, and engagement, and present actionable insights to leadership.
- Collaborate with creative and merchandising teams to test and scale ad creative, leveraging AI-driven tools for dynamic content generation where appropriate.
- Build and maintain testing roadmaps, including A/B tests and multivariate experiments, to continuously improve performance.
- Partner with Data Science, Ecommerce and Marketing teams to ensure paid social strategies complement site and store engagement initiatives.
- Create and maintain relationships with Earned and Influencer Media teams to run paid social strategies alongside organic social strategies and content.
- Monitor competitive activity, platform updates, and emerging trends to keep Boot Barn at the forefront of paid social innovation.
- Manage agency or partner relationships as needed, ensuring alignment on goals, data sharing, and reporting standards.
- Demonstrates high level of quality work, attendance and appearance.
- Demonstrates high degree of professionalism in communication, attitude and teamwork with customers, peers and management.
- Adhere to all local, federal and state laws in addition to Company policies, procedures, and practices.
- Performs any other duties that may be assigned by management.
Qualifications
- Bachelor’s degree in Marketing, Business, Communications, or related field.
- 2-5+ years of experience in paid social marketing, ideally in retail or e-commerce.
- Expert knowledge of major social platforms (Meta, TikTok, etc.) and their campaign management tools.
- Proven experience driving measurable results through paid social strategies, with a strong understanding of performance marketing KPIs.
- Strong analytical skills with proficiency in GA4, BigQuery, Excel/Sheets and familiarity with BI tools.
- Deep understanding of customer analytics and attribution
- Excellent communication and cross-functional collaboration skills.
- Comfortable working in a fast-paced, performance-driven environment.
Competencies
- Ensure Effective Communication - Listens carefully and attentively to others' opinions and ideas. Communicates information clearly, concisely, and professionally.
- Establish Trust - Follows through on commitments. Is honest and direct with others. Promotes a culture of respect for, commitment to, and compliance with Company values, beliefs, and standards. Ensures the protection of confidential information.
Boot Barn Benefits & Additional Compensation Opportunities
- Competitive salary.
- Merchandise discount: 50% off of Exclusive Brands and 40% off of third-party brands.
- Paid Time Off plan for year-round Boot Barn Partners.**
- Medical, Dental, Vision and Life Insurance.**
- 401(k) plan with generous company matching.
- Flexible schedules and work/life balance.
- Opportunities for growth at every level – we are opening 50+ new stores each year.
**For eligible Boot Barn Partners
PAY RANGE: $72,000.00 - $85,000.00/yr*
*compensation varies based on geography, skills, experience, and tenure
Physical Demands
In general, the following physical demands are representative of those that must be met by a Partner to successfully perform the essential functions of this job. Reasonable accommodations may be made to allow differently abled individuals to perform the essential functions of the job.
- Standing, walking and squatting less than fifty percent of the work shift.
- Required to lift, move and carry up to 40 pounds.
- Ability to read, count and write to accurately complete all documentation and reports.
- Must be able to see, hear and speak in order to communicate with partners and customers.
- Specific vision abilities include close vision, distance vision, peripheral vision, depth perception and ability to adjust focus.
- Manual dexterity required using hands to finger; handle, feel and type; reach with hands and arms.
[ ] Sedentary: Limited activity, no lifting, limited walking
[ X ] Light: Office work, some lifting, bending, stooping or kneeling, walking
[ ] Moderate: Mostly standing, walking, bending, frequent lifting
[ ] Arduous: Heavy lifting, bending, crawling, climbing
Work Environment
In general, the following conditions of the work environment are representative of those that a Partner encounters while performing the essential functions of this job. Reasonable accommodations may be made to allow differently abled individuals to perform the essential functions of the job within the environment.
- The workspace is clean, orderly, properly lighted and ventilated with the proper safety compliance.
- Noise levels are considered moderate.
Boot Barn, Inc. reserves the right to make exceptions to modify or eliminate this document or its content. This document supersedes all previous policies, procedures or guidelines pertaining to this subject.
Our core value of community bands us together in supportive and inclusive ways to drive our collective success. Boot Barn provides equal employment opportunity to all applicants and employees without regard to race, color, religion, sex, sexual orientation, age, national or ethnic origin, veteran or military status, disability, as well as any other protected status under the law.
Americans with Disabilities Act (ADA) - Boot Barn will provide reasonable accommodations (such as a qualified sign language interpreter or other personal assistance) with the application process upon your request as required by applicable laws. If you have a disability and require assistance in this application process, please visit your nearest Boot Barn Store or Distribution Center or reach out to Human Resources at 1-949-453-4400, Option 4.
California Privacy Notice
Overview
We create and deepen fandom for audiences to build connections that last a lifetime. Across our film and television portfolio, we meet audiences where they are — driving awareness, engagement, and long-term affinity across platforms.
We are seeking a Senior Project Manager to oversee the day-to-day execution of a vendor transition across our digital platforms, ensuring continuity across publishing, performance, and monetization.
This is a time-bound, high-impact role requiring operational rigor, attention to detail, and the ability to operate independently. The right candidate is a proactive self-starter who works comfortably in the weeds — reviewing SOPs, facilitating knowledge transfer, managing execution teams, and ensuring workflows are documented, tested, and stabilized.
Key Responsibilities
Operational Transition Management
- Lead day-to-day execution of the transition plan from April through stabilization
- Manage work into clear, accountable workstreams with defined owners and timelines
- Resolve blockers quickly to maintain momentum
Workflow & Documentation Oversight
- Audit and refine SOPs across publishing, monetization, reporting, and rights management
- Ensure complete documentation and structured knowledge transfer between vendors and internal teams
- Identify gaps and implement practical process improvements
Knowledge Transfer & Cutover Management
- Facilitate knowledge transfer sessions and oversee shadowing and parallel runs
- Coordinate testing and validation prior to full cutover
- Document key decisions and platform-specific nuances
Team & Execution Leadership
- Manage internal execution teams through the transition
- Maintain uninterrupted publishing cadence, asset delivery, metadata workflows, and reporting outputs
- Provide hands-on oversight during critical migration periods
Quality Control & Stabilization
- Oversee QA during data, reporting, and platform access transitions
- Monitor early-stage operations and address inconsistencies
- Ensure workflows are fully stabilized before closeout
Qualifications
- 6+ years of experience in project management, digital operations, vendor management, or business transformation
- Proven experience leading vendor migrations or operational transitions
- Strong understanding of digital content workflows across YouTube, Meta, TikTok, or similar platforms
- Highly organized with the ability to manage parallel workstreams under deadline
- Comfortable operating at both strategic and tactical levels
- Strong facilitator and cross-functional partner
- Clear, concise communicator
The Opportunity
The Institute of Simulation and Training (IST) at the University of Central Florida (UCF) is seeking applicants for a full-time, 12-month, non-tenure earning, digital asset and engineer-oriented, research position.This is a full-time Contract and Grants (C&G)-based faculty position to support ongoing federally sponsored research in a long-standing and agile R&D lab. For information about the Institute for Simulation and Training and the Orlando area, see .
We are searching for an Assistant In Digital Asset Research and Production Engineer with expertise in computer visualization, 3D modeling, and immersive technologies to support the design, development, and implementation of next-generation visual simulations and intelligent training systems. The successful candidate will join a multidisciplinary team conducting applied research in simulation-based training, modeling, and opportunity-based training systems.
This position requires an experienced researcher who will work both independently and as a team member to design, develop, modify, test, document, and maintain simulation software products.
Key Responsibilities
Design, develop, and implement 3D environments, frameworks, and prototypes for high-fidelity visual simulations and applications.
Apply 3D models, advanced character mesh techniques, and physics-based simulation methods to enhance realism and interactivity in diverse domain systems and applications.
Work with interdisciplinary teams including engineers, cognitive scientists, and domain experts to define research objectives, design experiments, and analyze results.
Create prototypes and capabilities demonstrators to showcase IST's expertise aligned with trends and opportunities.
Design and execute hands-on demonstrations and exhibits at strategic events.
Perform data collection in the form of LiDAR, photogrammetry, and other advanced techniques to evolve advanced terrestrial-based synthetic environments.
Minimum Qualifications:
A master's degree from an accredited institution in a field related to modeling and simulation and two years of related professional experience or a bachelor's degree from an accredited institution in a field related to modeling and simulation and five years of related professional experience.
Significant experience or education required in at least three of the following areas:
3D modeling tools such as Adobe Substance, Creator, Blender, or 3D Studio Max
AutoDesk software systems
Geospatial algorithms
3D game engine modeling formats
Character and model rigging using modern game engine approaches (Unity, Unreal)
Modern terrain generation software
Preferred Qualifications:
Experience or education is preferred in any of the following areas:
OpenFlight file format and visual database correlation.
NIMA data processing
Cartography
3D Model/Character creation for modern game engines.
Digital twin creation
Data acquisition through ground-based LiDAR-based systems such as Leica or Faro systems
Intrinsic game engine API scripting capabilities such as C# and/or Python
Familiarity with understanding of producing correlated geospecific terrain
Additional Application Materials Required:
UCF requires all applications and supporting documents be submitted electronically through the Human Resources employment opportunities website, jobs/. In addition to the online application, interested candidates should upload the following:
A curriculum vitae.
A letter of interest describing qualifications for the position, such as research agenda and teaching experience/interest.
NOTE: Please have all documents ready when applying so they can be simultaneously uploaded. Once the online submission process is finalized, the system does not allow applicants to submit additional documents later.
The selected candidate will be required to submit official transcripts (and, as applicable, U.S. degree equivalency evaluations) documenting the conferral of their qualifying academic credentials.
Questions regarding this search should be directed to: Dean Reed at .
Special Instructions to the Applicants:
Sponsorship for employment-based visas will only be considered under exceptional circumstances and is not guaranteed. Preference will be given to candidates who are currently authorized to work for any employer in the United States.
Position requires U.S citizenship for a University-sponsored application for a security clearance. This position is funded by contract and grant sources and is contingent upon available funding.
Job Close Date:
Open until filled.
Are you ready to unleash YOUR potential?
As a next-generation public research university and Forbes-ranked top employer in Florida, we are a community of thinkers, doers, creators, innovators, healers, and leaders striving to create broader prosperity and help shape a better future. No matter what your role is, when you join Knight Nation, you'll play an integral role at one of the most impactful universities in the country. You'll be met with opportunities to connect and collaborate with talented faculty, staff, and students across 13 colleges and multiple campuses, engaging in impactful work that makes a positive difference. Your time at UCF will provide you with many meaningful opportunities to grow, you'll work alongside talented colleagues on complex projects that will challenge you and help you gain new skills and you'll have countless rewarding experiences that go well beyond a paycheck.
Working at UCF has its perks!UCF offers:
Benefit packages, including Medical, Dental, Vision, Life Insurance, Flexible Spending, and Employee Assistance Program.
Paid time off, including annual (12-month faculty) and sick time off and paid holidays.
Retirement savings options.
Employee discounts, including tickets to many Orlando attractions.
Education assistance.
Flexible work environment.
And more...For more benefits information, view the UCF Employee Benefits Guideclick here.
Unless explicitly stated on the job posting, it is UCF's expectation that an employee of UCF will reside in Florida as of the date the employment begins.
Additional Requirements related to Research Positions:
Pursuant to Florida State Statute 1010.35, prior to offering employment to certain individuals in research-related positions, UCF is required to conduct additional screening. Applicants subject to additional screening include any citizen of a foreign country who is not a permanent resident of the U.S., or who is a citizen or permanent resident but is affiliated with or has had at least 1 year of education, employment, or training in China, Cuba, Iran, Russia, North Korea, Syria, or Venezuela.
The additional screening requirements only apply to research-related positions, including, but not limited to faculty, graduate positions, individuals compensated by research grants or contract funds, post-doctoral positions, undergraduate positions, visiting assistant professors, and visiting research associates.
Department
Institute for Simulation and Training (IST) - EG OperationsWork Schedule
VariesType of Appointment
RegularExpected Salary
NegotiableAs a Florida public university, the University of Central Florida makes all application materials and selection procedures available to the public upon request.
UCF is proud to be a smoke-free campus and an E-Verify employer.
If an accommodation due to a disability is needed to apply for this position, please call or email .
For general application or posting questions, please email .
About Diversified:
Diversified is a global leader in audio visual and media innovation, recognized for designing and building the world's most experiential environments. Our award-winning team specializes in delivering solutions for the most complex, large-scale and immersive installations. Serving a global clientele that includes major media organizations and retailers, sports and live performance venues, corporate enterprises, and government agencies, Diversified partners with clients to create spaces that bring people together and keep them coming back.
What to Expect:
At Diversified, we're on a mission to create a world without boundaries, where technology enables all people to connect and experience the moments that matter, wherever they choose to be. With clients spanning the globe and an exciting pipeline of projects across industries, Diversified offers more than just a job. We offer a career path with the flexibility to grow personally and professionally, wherever your ambitions take you.
As a Diversified associate, you'll dive headfirst into big, complex, and rewarding projects that push the boundaries of what's possible. Plus, you'll enjoy a flexible work environment, competitive compensation and benefits, and a culture that celebrates diversity and inclusion.
IF YOU CAN DREAM IT, YOU CAN DO IT AT DIVERSIFIED.
At Diversified, we partner with some of today's top organizations to deliver solutions that are leading tomorrow's technology. From bringing the excitement on the field closer to the fans in the stands to connecting 911 operators with their dispatch team - from optimizing operating room efficiencies to enhancing enterprise collaboration across the world - we bring the best and brightest the industry has to offer to each and every project.
Are you looking to take your career to the next level? Acquire new skills and make an impact while growing your career. Be a valued member of our team here at Diversified.
About the Role:
As a Client Coordinator, you'll play a key role in translating business needs into timely, effective marketing execution - helping bring the voice of the customer to life across our brands and markets.
This role is ideal for someone who thrives in marketing production and operations within a B2B2C environment. You'll work closely with internal clients, shared services, and external partners to deliver high-impact communications that support both business growth and customer needs.
We're looking for someone who can become a subject matter expert in the client's capabilities and marketing operations, with a strong understanding of our diverse portfolio and the markets we serve, including Beauty & Personal Care, Building & Infrastructure, Consumer Electronics, and Mobility & Transportation.
You'll help enable go-to-market execution through advanced personalization, segmentation, automation, and operational excellence - delivering targeted, timely, and customer-centric communications that support our strategic goals.
This role is based on-site in Midland, MI.
Primary Responsibilites:
Strategic Liaison & Project Management
* Serve as the primary connection between business teams (clients) and marcom production stakeholders.
* Help in executing strategic marketing plans into actionable communication tactics.
* Manage multiple projects simultaneously, ensuring timelines, deliverables, and quality standards are met.
Digital Campaign Support
* Support end-to-end omnichannel campaign setup; including tracking, and end-to-end reporting.
* Upload leads to CRM and ensure proper data flow for campaign performance.
* Provide digital support for tradeshows and events, including pre- and post-event communications.
Content Development & Execution
* Coordinate and support a wide range of communication tactics:
o Email marketing campaigns (Eloqua)
o .com content enhancements and staging documentation
o Customer-facing collateral (digital and print)
o Internal communications
o Technical and marketing copywriting across all mediums
o Social media coordination and content development
Event & Administrative Support
* Assist with tradeshow logistics and coordination.
* Manage administrative tasks such as printing, asset tracking, and physical material handling.
Consultation & Best Practices
* Advise internal clients on production timelines, turnaround expectations, and best practices-especially as they relate to the client's systems and the unique needs of our specialty businesses.
* Educate teams on timelines, requirements, and workflows.
* Collaborate with creative teams to ensure brand alignment and visual consistency.
* Partner with global translation teams to support multilingual content.
Reporting & Governance
* Track time and project status for reporting and invoicing.
* Identify process improvement opportunities and support governance efforts to streamline execution.
Required Qualifications:
High School Diploma or GED
Associates or BA preferred
General Skills:
* Proactive, solution-oriented mindset
* Strong attention to detail
* Ability to manage time and meet deadlines
* Self-motivated and process-driven
* Comfortable working independently and collaboratively
* Ability to learn and apply technical language and claims
Project Management:
* Strong organizational and multitasking skills
* Ability to manage multiple priorities in a fast-paced environment
* Experience with Workfront or similar project management tools
* Ability to plan, execute, and deliver projects with minimal supervision
* Adaptability and focus under pressure
Communication:
* Excellent written and verbal communication skills
* Familiarity with industry terminology and marketing language
* Experience working with cross-functional teams and external agencies
Technology & Tools:
* Microsoft Office Suite (Word, Excel, PowerPoint, Teams, SharePoint)
* LAN shares
* Eloqua (email marketing platform) and CRM
* Adobe Suite Workfront (project management)
* Familiarity with Creative Studio processes
* Asset management systems
Preferred Qualifications:
* Background in B2B or B2B2C marketing communications
* Experience in marketing operations and administrative production support
* Familiarity with global marketing environments and cross-time-zone collaboration
At Diversified, our people are our most valuable asset, and we provide a global, diverse work culture, benefits, and resources to support you. We have a strong culture of internal career growth and our benefits package includes: Medical, Dental, Vision, and Life Insurance, 401k, PTO, and much more.
What We Offer:
Along with competitive compensation, you will be eligible for the following benefits:
- Multiple medical plan options to suit your family's needs
- Dental (including orthodontic coverage) and vision plans
- Company paid Basic Life, AD&D, Short-Term and Long-Term Disability Insurance, and Employee Assistance Plan (EAP)
- Healthcare and Dependent Care Flexible Spending Accounts (FSA)
- 401k with Employer Match
- Paid Time Off and Paid Holidays
- Voluntary Benefits: Critical Illness, Hospital Indemnity, Accident Insurance, Pet Insurance, Homeowners and Auto Insurance, Supplemental Term and Dependent Life and AD&D, and Legal Services
- Commuter Benefits
- And much more
To learn more about becoming part of the Diversified team, visit us at our career siteor email us at .
Diversified is an equal opportunity employer committed to fostering an inclusive and diverse workplace. All aspects of employment will be based on job requirements, individual qualifications, merit, performance, and business need. We do not discriminate based on race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other protected characteristic under applicable law. We believe in fair and equitable hiring practices and strive to create an environment where all individuals feel valued and empowered.
If you require a reasonable accommodation to participate in the application or interview process due to a disability, please contact so we can assist you.
Our compensation ranges reflect the cost of labor across several US geographic markets. The pay details below range from our lowest geographic market up to our highest geographic market. Pay is based on several factors including market location and may vary depending on job-related knowledge, skills and experience depending on the position offered, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits.
Digital Content & SEO Manager
Position Overview
We are seeking a creative and data-driven Digital Content & SEO Manager to support our marketing efforts through strategic content development, search engine optimization, and website management. This role will be responsible for writing and publishing a variety of content including blog articles, press releases, and website pages while ensuring content is optimized for search visibility and aligned with overall marketing goals.
The ideal candidate combines strong writing ability, SEO expertise, and hands-on WordPress experience.
Key Responsibilities
Content Development
- Write and publish SEO-focused blog articles designed to increase organic traffic
- Create standard blog content and thought leadership articles that support brand awareness and industry engagement
- Develop and edit website pages and landing page content
- Write and distribute press releases for company announcements, leadership updates, awards, and company news
- Collaborate with internal teams to develop content supporting marketing initiatives and business priorities
- Refresh and update existing content to improve performance and maintain relevance
SEO Strategy & Optimization
- Conduct keyword research and identify content opportunities using Semrush and other SEO tools
- Optimize blog posts, webpages, and existing content for search visibility
- Implement on-page SEO best practices including meta descriptions, internal linking, and keyword optimization
- Track keyword rankings and search performance
Website Management
- Manage website content through WordPress, including uploading blog posts and updating pages
- Create and edit webpages using existing templates
- Maintain website content accuracy and ensure pages are properly formatted and optimized
- Support updates to landing pages and website sections as needed
Analytics & Reporting
- Monitor website performance using Google Analytics, Google Search Console, and Semrush
- Track organic traffic, keyword rankings, and engagement metrics
- Provide insights and recommendations to improve content performance and SEO strategy
Qualifications
- 3+ years of experience in content marketing, SEO, or digital marketing
- Strong writing and editing skills across multiple content formats (blogs, website content, press releases)
- Experience managing website content in WordPress
- Familiarity with SEO tools such as Semrush
- Experience using Google Analytics and Google Search Console
Strong organizational skills and ability to manage multiple content projects
Now Hiring: Press Technician – Digital Print Manufacturing
Location: On-Site
Pay Range: $24.00 – $34.00/hour (based on experience & certifications)
Schedule Options:
A Shift: Monday – Friday | 6:00 AM – 2:30 PM (+ weekends during peak)
B Shift: Sunday – Thursday | 2:00 PM – 10:30 PM (+ weekends during peak)
Shift Differential: +$0.50/hour (B Shift)
Job Type: Full-Time | Temp-to-Hire | Fast-Paced Production Environment
PrideNow is seeking experienced Press Technicians to support maintenance and operation of advanced digital printing equipment in a high-volume manufacturing environment.
This opportunity is ideal for technical professionals who enjoy troubleshooting equipment, minimizing downtime, and supporting continuous production operations.
Key Responsibilities
▪ Perform preventative maintenance and repairs on high-speed production equipment
▪ Troubleshoot mechanical, electrical, pneumatic, hydraulic, and electronic systems
▪ Support equipment startups, upgrades, and installations
▪ Maintain service documentation and spare-parts inventory
▪ Respond to production downtime and resolve technical issues quickly
▪ Rebuild major components and optimize machine performance
▪ Collaborate with operators and technical teams to improve equipment reliability
▪ Assist with machine operation during peak production periods
Qualifications
2+ years of industrial maintenance or equipment technician experience
Strong mechanical and electrical troubleshooting skills
Experience with PLCs, sensors, servo/stepper motors, or automated systems preferred
Ability to read schematics and use diagnostic tools
Comfortable working in a fast-paced manufacturing environment
Preferred
• Digital printing equipment maintenance experience
• Technical certifications or specialized equipment training
• Background supporting high-volume production operations
Why Apply?
• Competitive pay + overtime eligibility
• Opportunity to work with advanced manufacturing technology
• Long-term growth potential into senior technical roles
• Comprehensive benefits available
Interested? Apply today or message me directly.
#MaintenanceJobs #TechnicianJobs #ManufacturingCareers #NowHiring #PrideNow
COMPANY DESCRIPTION
Galloway Consolidated Holdings, Inc. (GCH)
Parent company of Bema, Bema Digital, and Elite Extrusion Technology
Galloway Consolidated Holdings, Inc. (GCH) — recognized industry-wide as a leader in innovative packaging industry — is seeking a skilled Digital Press Operator to support our fastpaced, highgrowth operation. Our teams leverage cutting-edge technology, embrace continuous improvement, and play a key role in our company’s aggressive expansion plans.
Key Responsibilities
- Operate and manage production for two HP Indigo 25K digital presses with full ownership of output quality and efficiency.
- Ensure the safe operation of press equipment and maintain a safe environment for all press personnel.
- Maintain consistent, high-quality print performance, optimizing efficiency and minimizing downtime.
- Always uphold strict standards of cleanliness and maintenance for press equipment.
- Follow all company policies, procedures, and regulatory requirements, including the American Institute of Baking (AIB) guidelines.
- Execute additional tasks or projects assigned by supervisors or management.
Qualifications
- Minimum 2 years of hands-on experience operating an HP Indigo press.
- Experience with Esko Color Pilot.
- Strong technical understanding of color matching, print quality, and film properties.
- Ability to read and interpret work orders, proofs, and specification sheets accurately.
- Dependable, punctual, and committed to meeting production timelines.
- Ability to meet the physical demands of the role: standing, bending, squatting, reaching, pulling, and lifting up-to 50 lbs.
- Willingness to work overtime as needed to support production goals.
Compensation & Benefits
GCH offers a competitive compensation package, with salary determined by experience and qualifications.
Salary Range is $28-$31 based on experience.
Our benefits include:
- Paid Time Off (PTO)
- Discretionary bonus plan
- 401(k) program
- Comprehensive health and life insurance options
Additional Information
- GCH is an Equal Opportunity Employer.
- Candidates may undergo a pre-screen.
- Employment is contingent upon passing drug screening and a background check.
Senior Business Analyst – Professional Services
(Enterprise Digital Enablement Program)
Location: New York City (Hybrid: in-person + remote days)
Type: Full-Time
We’re looking for a Senior Business Analyst to support large-scale digital transformation and SaaS implementation projects. You’ll work closely with business stakeholders, product teams, and technical squads to translate business goals into clear requirements, workflows, user stories, and solution designs.
This role is perfect for someone who thrives in fast-paced environments, loves bringing clarity to complexity, and has strong experience across enterprise programs.
• Lead discovery sessions with business owners, SMEs, and end-users to gather requirements.
• Analyze business processes, pain points, and operational workflows to identify improvements.
• Translate business needs into detailed functional specifications, user stories, and acceptance criteria.
• Map current-state and future-state processes and create the documentation that supports them.
• Ensure traceability between business requirements, functional specifications, and delivery tasks.
Solution Design & Delivery Support• Work with product managers, architects, and developers to shape feasible, scalable solutions.
• Clarify requirements during design and build; remove ambiguity and ensure alignment.
• Participate in sprint planning, backlog prioritization, and refinement ceremonies.
• Review functional deliverables, test scenarios, and validate that solutions meet requirements.
• Support UAT planning, test execution, defect validation, and readiness sign-off.
Stakeholder Alignment• Serve as a bridge between business teams and technical teams, ensuring smooth communication.
• Build strong relationships with leaders, champions, and operational teams.
• Facilitate workshops, demos, and review sessions with cross-functional stakeholders.
• Prepare clear documentation, diagrams, and presentations tailored for executive or operational audiences.
Data, KPIs & Insights• Analyze data to validate assumptions, identify gaps, and refine business requirements.
• Define KPIs and success metrics that align with business goals.
• Support reporting and dashboards by specifying data needs and validation rules.
Project Support• Contribute to roadmap planning and dependency assessment.
• Help ensure timelines, scope, and quality standards are respected.
• Flag risks, issues, and design decisions early and clearly.
• Maintain and structure the functional backlog, including prioritization and documentation.
Collaboration with Project Management• Work under the direction of the PM/Proxy Product Owner to align delivery priorities, sprint scope, and backlog sequencing with project timelines and client commitments.
• Partner with the PM/Proxy PO during solution design reviews to validate feasibility, assess impact, and flag risks or dependencies early in the process.
• Support the PM/Proxy PO in specification review and validation cycles, ensuring JIRA user stories comply with specification templates and are delivery-ready.
• Coordinate with the PM/Proxy PO on client-facing specification validation sessions, ensuring alignment between technical architecture, KPI logic, and final UI/UX.
• Provide the PM/Proxy PO with clear, timely inputs on sprint readiness, effort estimation, and delivery risks to enable informed planning decisions.
• Collaborate with the PM/Proxy PO and delivery leads on go-live readiness, production release validation, and post-deployment support coordination.
Functional Configuration & Platform Setup• Execute functional configurations within the platform based on validated specifications and user stories.
• Configure workflows, business rules, KPI logic, gamification parameters, and user-facing experiences aligned with the solution design.
• Collaborate with Data Integrators and TAMs during the technical and functional implementation phase to ensure delivery quality and completeness.
• Own the end-to-end functional setup of delivery packages, ensuring configurations match approved specifications before moving to QA.
Quality Assurance & Delivery Validation• Lead internal QA/UAT cycles by cross-validating delivery outputs against functional specifications and acceptance criteria.
• Perform peer-review QA on user stories delivered by other Business Analysts to ensure compliance, consistency, and production readiness.
• Define and execute test scenarios, validate defect resolution, and document QA outcomes for internal and client sign-off.
• Support client UAT execution by coordinating test plans, facilitating validation sessions, and ensuring delivery compliance with client expectations.
• Ensure production-readiness of delivery packages before go-live, partnering with the PM/Proxy PO and delivery leads on release validation.
• 5–8+ years of experience as a Business Analyst in consulting, SaaS, digital transformation, or enterprise programs.
• Strong experience gathering and documenting business requirements.
• Demonstrated ability to analyze complex processes and translate them into clear specifications.
• Experience working in Agile or hybrid delivery environments.
• Comfortable facilitating workshops and presenting to diverse stakeholders.
• Excellent clarity in writing requirements, diagrams, and functional documentation.
• Strong analytical mindset with the ability to make data-driven recommendations.
Preferred• Experience with CRM (Salesforce, Dynamics, or ServiceNow) or SaaS platforms.
• Experience in large transformation programs with multiple business units.
• Familiarity with KPIs, reporting, dashboards, or data workflows.
• Exposure to change management, enablement, or user adoption initiatives.
• Hands-on experience with functional configuration of SaaS platforms, including workflow setup, business rules, and UI/UX parameterization.
• Experience owning QA/UAT processes, including test planning, defect tracking, and production readiness validation in enterprise delivery environments.
• Requirements are crystal clear and enable smooth delivery.
• Stakeholders feel aligned, supported, and understood.
• Technical teams receive high-quality inputs and guidance.
• Solutions meet business expectations without unnecessary rework.
• Documentation, backlog, and processes are structured, consistent, and reliable.
• Functional configurations are accurate, thoroughly tested, and production-ready with minimal rework cycles.
- QA processes are rigorous, and delivery passes internal and client validation with high confidence.
About Us
At Casago Smoky Mountains, we create exceptional guest experiences across premium short-term rental properties in East Tennessee. We’re professional, proactive, and proudly personal. As one of the fastest-growing vacation rental management companies in East Tennessee, we combine the energy of growth with a strong commitment to structure, service quality, and team support. As part of the national Casago network, we blend cutting-edge technology with deep local knowledge to deliver exceptional guest experiences and strong returns for property owners.
Position Overview
We're seeking a creative, energetic, and results-oriented marketer passionate about short-form video content to join our local team. You'll ideate, shoot, edit, and publish engaging TikToks, Instagram Reels, and YouTube Shorts on a near-daily basis to highlight our stunning Smoky Mountain properties, seasonal adventures, guest stories, and owner benefits. Your content will directly drive traffic and conversions to our websites: boosting direct guest bookings (to reduce reliance on OTAs) and generating leads from potential property owners interested in our management services. This on-site role allows you to film authentically in the mountains, collaborate closely with our team, and respond quickly to trends or opportunities.
Key Responsibilities
- Develop and execute a high-volume short-form video calendar (5–7+ posts/week across TikTok, Instagram Reels, YouTube Shorts)
- Shoot vertical video content on-location at our cabins (interiors, hot tubs, mountain views, fireplaces), local attractions (hiking trails, fall colors, Dollywood, wildlife), guest experiences, and owner testimonials
- Edit videos with trending audio, captions, text overlays, effects, and strong CTAs linking to our booking site and owner inquiry forms
- Optimize posts with Smokies-specific hashtags (#SmokyMountainsCabins #GatlinburgGetaway #PigeonForgeVacation #CasagoSmokies), geotags, and SEO-friendly captions to maximize reach and traffic
- Analyze performance metrics (views, engagement, link clicks, website referrals via Google Analytics) and refine strategies for better ROI
- Support integrated digital efforts: assist with paid social ads (Meta, TikTok), website content updates, email campaigns, and listing optimizations
- Engage with our community: monitor comments/DMs, encourage user-generated content from guests, and run local promotions/contests
- Report weekly on KPIs: follower growth, social engagement, website traffic from social channels, direct booking increases, and owner leads generated
Qualifications & Skills Required:
- Proven track record creating and producing short-form videos (TikTok/Reels/Shorts) with strong engagement or viral potential
- Hands-on video shooting and editing experience (CapCut, InShot, Premiere Rush/Pro, or similar tools); comfortable filming outdoors/in natural settings
- Deep familiarity with social media trends, algorithms, and best practices for travel/hospitality content
- Working knowledge of digital analytics tools (Google Analytics, Meta Business Suite, TikTok Analytics) and link tracking
- Passion for the Smoky Mountains – local knowledge of the area (attractions, seasons, hidden gems) is essential for authentic content
- Experience or understanding of the vacation rental industry (Airbnb, Vrbo, direct bookings, property management) preferred
- Self-motivated with strong organization to meet regular posting deadlines
- Bonus: Experience with paid ads, SEO, email tools (e.g., Klaviyo), graphic design (Canva), or photography
- Must live in or be willing to relocate to the Sevierville/Gatlinburg/Pigeon Forge area (reliable transportation required for on-location shoots)
What Success Looks Like:
- Steady growth in social followers, engagement, and virality
- Measurable increases in website traffic, direct bookings, and owner inquiries from social channels
- Content that strengthens Casago Smoky Mountains' local brand as the go-to for authentic, high-quality Smokies vacations
Why Join Casago Smoky Mountains?
- Be part of a growing, locally-owned team in one of America's top vacation destinations
- Daily inspiration from the mountains – film in real cabins and explore the Smokies for content
- Direct impact on business growth in a competitive, high-demand market
- Competitive salary + performance bonuses tied to traffic/bookings/leads
- Perks like access to properties for inspiration, local experiences, and collaborative team environment
To apply: Send your resume, links to your TikTok/Instagram/YouTube portfolio (short-form video examples), and a brief note on why you're excited to market Smoky Mountains rentals with Casago – on-site in Sevierville! Email to
Schedule & Work Location
- Status: Full-Time (40 hours per week).
- Work Model: Hybrid / Remote.
- Location Requirement: Must live locally within the East Tennessee area.
- Some weekday flexibility may be available based on operational needs and coverage planning; however, core schedule coverage is required.
Benefits
- $45,000 salary
- Paid Time Off (vacation, sick days, holidays).
- Health insurance and retirement savings options.
- Opportunities for career growth and professional development.
How to Apply
If you’re passionate about delivering excellent guest experiences while understanding the importance of operational performance and business results, we’d love to hear from you. Submit your application and resume to
Equal Opportunity & Employment Disclosures
Casago Smoky Mountains is an Equal Opportunity Employer. Employment is at-will in accordance with Tennessee law. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the role.
Pay: From $45,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
- Work Location: Hybrid remote in Sevierville, TN 37862
Inizio Engage has a long-standing partnership with a leading Biotechnology company across Commercial, Patient Solutions and Medical Affairs businesses.
To deliver virtual or telephonic educational support to identified patients, caregivers, Healthcare Professionals and their staff within primary care or specialist facilities in the field of a designated disease state in order to meet all relevant standards as set by the company and Clinical Manager.
This is your opportunity to join Inizio Engage and represent a top biotechnology company!
What’s in it for you?
- Competitive compensation
- Excellent Benefits – accrued time off, medical, dental, vision, 401k, disability & life insurance, paid maternity and paternity leave benefits, employee discounts/promotions
- Employee discounts & exclusive promotions
- Recognition programs, contests, and company-wide awards
- Exceptional, collaborative culture
- Best Places to Work in BioPharma (2022, 2023, & 2024)
- Certified Great Place to Work (2022, 2023, 2025)
What will you be doing?
- To provide in-bound or outbound non-promotional disease state related educational support to identified customers as directed by the client company
- Provide therapy and or medical device product education including but not limited to supplemental injection/infusion/inhalation training support or technique
- To present virtual educational programs to Healthcare Professionals/Patients/Caregivers or other identified customers in accordance with client procedures
- Conducting outbound medication adherence support to patients and or caregivers
- Enrolling patients/caregiver into educational seminars or providing resources to assist them with finding local community resources or centers of care for their specialty or primary care disease
- Collecting demographic data and disposition for product, sample, reimbursement services and literature fulfillment
- To maintain excellent quality and superior customer service while adhering to program talking points or scripts and leverage live video conferencing software on the web/client specific websites as applicable
- To only use approved materials provided by Inizio or by the client, without changing, copying or distributing the materials
- To attend and complete all training courses and related competency assessments that Inizio requires, to an appropriate standard and within a specified timeframe
- Develop and strengthen relationships with key customers
- To facilitate the development and provision of services across multiple healthcare sectors, as determined by the Client or Inizio
- To constantly consider new and innovative approaches that potentially develop new partnership opportunities
- Complete all required administrative responsibilities in a timely manner. Some of these could include but are not limited to; daily computer updates, weekly summary of activity reports, emails and time reporting
- Attend local and national meetings and/or conferences, as required, to keep abreast of plans, activities and developments and to exchange knowledge and experience within the Patient Solutions team
- Maintain all company equipment and materials in accordance with company instructions
- Comply with all Inizio Policies and Procedures, along with all Client Policies and Procedures as required.
- Perform other duties as requested.
What do you need for this position?
- Current US healthcare professional license: RN
- Fluent in Spanish including medical terminology
- Associates Degree/Bachelors/BSN or equivalent work related experience
- Preferred minimum of 3 years’ experience working in a specific disease state or related field
- Demonstrate effective and professional communication
- Ability to join frequent meetings and calls without disruption or disconnecting
- Excellent interpersonal skills with pleasant telephone manner and articulate phone voice
- Competency with Call Center Telephone Technology
- Demonstrable organizational skills
- A self-starter with high personal motivation
- Ability to manage multiple tasks
- Evidence of continual professional development and a desire to update professional knowledge base regularly
About Inizio Engage
Inizio Engage is a strategic, commercial, and creative engagement partner that specializes in healthcare. Our passionate, global workforce augments local expertise and diverse mix of skills with data, science, and technology to deliver bespoke engagement solutions that help clients reimagine how they engage with their patients, payers, people and providers to improve treatment outcomes. Our mission is to partner with our clients, improving lives by helping healthcare professionals and patients get the medicines, knowledge and support they need.
We believe in our values: We empower everyone/We rise to the challenge/We work as one/We ask what if/We do the right thing, and we will ask you how your personal values align to them.
To learn more about Inizio Engage, visit us at:
Inizio Engage is proud to be an equal opportunity employer. Individuals seeking employment at Inizio are considered without regards to age, ancestry, color, gender, gender identity or expression, genetic information, marital status, medical condition (including pregnancy, childbirth, or related medical conditions), mental or physical disability, national origin, protected family care or medical leave status, race, religion (including beliefs and practices or the absence thereof), sexual orientation, military or veteran status, or any other characteristic protected by federal, state, or local laws. Further, pursuant to applicable local ordinances, Inizio will consider for employment qualified applicants with arrest and conviction records.
Inizio Engage is an equal opportunity employer M/F/V/D. We appreciate your interest in our company, however, only qualified candidates will be considered.
Remote working/work at home options are available for this role.