Salesforce Jobs in Winthrop

About LogRocket LogRocket and its Galileo AI product assistant are designed to 10x the speed of product delivery teams. It’s the first system that gives all teams across the product delivery cycle complete, proactive visibility into their customer experience from the user’s point of view. Spanning the entire stack of product tools, Galileo AI and LogRocket help teams deliver amazing digital experiences. We've already attracted an elite roster of over three thousand customers and raised $55 million in funding from top investors such as Matrix Partners, Battery Ventures, and Delta-V Capital.

LogRocket is seeking a creative Head of Product Content Marketing to craft compelling stories that showcase how enterprises use data and AI to better understand their user journeys.

However, this is not a traditional content role focused on gating 20-page ebooks or writing long‑form email drip campaigns. We are looking for a marketer who understands how modern B2B buyers actually consume content—which is increasingly visual, bite‑sized, and distributed across social feeds.

This role focuses on hands‑on content creation, but with a multimedia lens. You will be responsible for writing high‑impact copy, but you will also act as a producer—managing high‑production video projects with agencies and creating social‑first video content internally. You’ll collaborate closely with design, product marketing, and sales to produce high‑quality assets across digital channels and support go‑to‑market motions for LogRocket and Galileo AI.

Responsibilities
Modern Storytelling & Video Strategy

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• Agency Management: Act as the primary lead for external video agencies to produce high‑production value brand and product videos, managing the process from brief and script to final cut.
  
• Social‑First Video: Conceptualize and execute internal social videos (shorts, clips, product teasers) to drive engagement on LinkedIn and Twitter/X, collaborating closely with our design team for graphics and polish.
  
• Scriptwriting & Copy: Write sharp, compelling scripts for video assets and engaging social copy that hooks the reader immediately.
  

Content Execution & Distribution

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• Feed‑Based Content: Move beyond the blog post. Repurpose complex ideas into carousel posts, short‑form video, and graphics that deliver value directly in the feed.
  
• Customer Proof: Capture customer success stories not just as written case studies, but as video testimonials, audiograms, and quote cards that highlight measurable outcomes.
  
• SEO & Web: Write and edit core website copy and high‑value blog posts that are optimized for readability and SEO, ensuring they serve the buyer’s journey without feeling like "fluff".
  

Cross‑Functional Collaboration

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• Product Translation: Partner with product managers and engineers to translate complex technical concepts into simple, impactful stories for diverse audiences.
  
• Sales Enablement: Work with Sales to ensure content formats align with how they actually communicate with prospects (e.g., short shareable clips vs. long PDFs).
  
• Launch Support: Contribute to go‑to‑market strategies for new LogRocket solutions by developing launch content that prioritizes engagement and shareability.
  

Qualifications

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• Experience: 4+ years of B2B content marketing experience, preferably in the SaaS, data, analytics, or AI technology space.
  
• Modern Content Mindset: You understand that the "gated ebook" era is fading. You know how to tell stories where the audience lives (social, video platforms, communities).
  
• Video Fluency: You don't need to be a professional filmmaker, but you must be comfortable writing video scripts, managing video production timelines, and providing creative direction to agencies and designers.
  
• Writing Chops: Excellent writing, editing, and storytelling skills. You can write a video script, a punchy LinkedIn post, and a technical blog post with equal proficiency.
  
• Project Management: Proactive, detail‑oriented, and process‑driven; comfortable juggling multiple projects (agency reviews, internal drafting, design syncs) in a fast‑paced environment.
  
• Tech Savvy: Familiar with social algorithms, CRM/marketing tools (Salesforce, HubSpot), and analytics tools to measure content performance.
  
• Domain Interest: Deep domain interest or experience in product management, analytics, front‑end development, or SaaS is a strong plus.
  

Benefits & Perks

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• Catered lunch and an impressive array of your favorite snacks (healthy AND non‑healthy!)
  
• Unlimited vacation policy
  
• Health, Dental, Vision benefits, 401k, commuter benefits
  
• Generous stock options
  
• Regular team outings and activities (from boat rides to paintball, we’ll try anything!)
  

$130,000 - $180,000 a year

This is an estimated range for the position, a competitive equity package is also offered. Actual compensation is based on several factors, including experience level and skillset.

Even if you don’t meet all of the listed requirements, we still encourage you to apply. We believe learning is a vital component of success in any role here at LogRocket, and we’re happy to chat with folks from non‑traditional backgrounds for our open roles.

LogRocket is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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Reward Gateway, part of Edenred, is a global leader in benefits and employee engagement. We help businesses attract, engage, and retain top talent through strategic reward, recognition, and well-being solutions.

Guided by our shared missions—‘Making the World a Better Place to Work’ and ‘Enriching Connections, For Good’—we’re committed to transforming workplaces and improving people’s daily lives.

Our team embodies entrepreneurial spirit, innovation, and respect. We push boundaries, speak up, and stay human, fostering a culture where imagination thrives.

Your Role in our Mission

The Head of Growth Marketing will develop and execute marketing strategies aligned to our ambitious new business targets, taking our revenue growth to the next level.

This role demands strong analytics skills, agility and focus, especially when working with senior stakeholders, cross-functional teams and agencies to deliver impactful programs. If you are passionate about creating high-impact marketing strategies and enjoy working in a dynamic environment, we’d love to hear from you!

Key Responsibilities

• Manage the growth marketing budget, two direct reports and two agencies
• Develop and implement the regional growth marketing strategy to drive pipeline growth and achieve revenue targets
• Manage and oversee integrated marketing campaigns across a variety of both paid and owned channels: email; search; digital; social; events; partnerships
• Act as a key player in the evolution of our GTM strategy as we work to fully integrate Reward Gateway into Edenred
• Utilize advanced analytics and data science techniques to identify key growth drivers, measure performance, and forecast results
• Build strong relationships with Sales team to ensure alignment of growth plans, improve performance across the entire Sales funnel and support outbound activity
• Collaborate with the broader US marketing team, including content, events, customer, brand and product marketing, to execute the new business strategy
• Partner closely with global marketing operations to establish robust measurement frameworks and KPIs, enabling data-driven decision-making and continuous optimization to support the company's growth objectives

Skills

• Experience in B2B growth marketing, preferably in SaaS software
• A proven track record of developing and executing successful demand-generation strategies that drive business growth
• Proficient in pipeline forecasting, reporting, and analysis
• Experience in managing annual budgets of ~$1M
• Exceptional strategic thinking abilities, with a demonstrated capacity to influence and align cross-functional teams toward common revenue objectives in a high-growth environment
• Strong knowledge of marketing technology solutions (e.g. Salesforce, Hubspot, 6sense)
• Highly effective in written and verbal communication, with a strong ability to convey ideas clearly
• Ability to work in a fast-paced, dynamic environment and adapt to changing priorities

The Interview Process

• Phone screen with a member of the Talent Acquisition Team
• First stage interview with the US Marketing Director
• Second round interview with Head of Global Marketing Operations, Head of US Sales and US Director of Channel Sales and Partnerships
• Final interview with the US Marketing Director

At Reward Gateway | Edenred, we are committed to ensuring an inclusive and accessible recruitment process for all candidates. If you have any specific requirements or need reasonable adjustments at any stage of the recruitment journey, please let your Talent Acquisition Partner know. Your needs are important to us, and we want to ensure an equitable experience for every candidate.

Be comfortable. Be you.
We want all our employees to feel comfortable bringing their passion, creativity and individuality to work. We value all cultures, backgrounds and experiences, as we truly believe that diversity drives innovation. Express yourself, join our community and help us Make the World a Better Place to Work!
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We are seeking a strategic and results-driven Head of Marketing to lead and execute global marketing initiatives for a technology-focused company specializing in solutions for embedded systems and safety-critical applications. The ideal candidate will possess a strong understanding of the technical landscape, a creative approach to demand generation, and a proven ability to drive brand visibility and market growth. This role requires expertise in developing and managing marketing strategies that resonate with technical audiences across industries such as aerospace, automotive, medical devices, and industrial systems.

Key Responsibilities

• Develop and implement a comprehensive global marketing strategy to achieve growth targets and expand market presence.
• Lead the execution of integrated marketing campaigns across digital, content, social media, events, and partner channels.
• Collaborate closely with sales and technical teams to align marketing efforts with business objectives and customer needs.
• Oversee branding, messaging, and positioning to ensure consistency and relevance in all marketing materials.
• Analyze market trends, competitive landscape, and customer insights to inform strategic decision-making.
• Drive lead generation, nurturing, and qualification processes through targeted campaigns and automation tools.
• Manage the planning and execution of industry events, webinars, and trade shows to engage with key stakeholders.
• Measure the effectiveness of marketing programs and provide regular reporting on ROI and key performance indicators.
• Lead, mentor, and develop a high-performing marketing team.

Requirements

• Minimum of 10 years of experience in marketing, with at least 5 years in a leadership role.
• Demonstrated success in developing and executing marketing strategies in the embedded systems, software development, or safety-critical domains.
• Strong understanding of technical audiences, including engineers, developers, and decision-makers in industries such as aerospace, automotive, or medical devices.
• Expertise in digital marketing, content creation, and lead generation tactics.
• Demonstrated ability to manage budgets and deliver measurable results.
• Proficiency in marketing automation platforms and CRM tools, such as HubSpot or Salesforce.
• Excellent communication, leadership, and project management skills.
• Ability to work effectively in a cross-functional and global team environment.

Preferred Qualifications

• Bachelor’s or Master’s degree in Computer Science, Software Engineering, Electrical Engineering, Mathematics, Marketing, or a related field.
• Experience marketing complex technical solutions or tools.
• Background in managing global campaigns and multi-region strategies.

Why Join

• Lead the marketing efforts of a pioneering company that delivers innovative solutions to top-tier clients in safety-critical and embedded systems industries.
• Collaborate with a talented and passionate team dedicated to excellence and customer success.
• Drive impactful campaigns that support advancements in aerospace, automotive, medical devices, and other cutting-edge sectors.
• Enjoy a dynamic and collaborative environment that values creativity, strategy, and results.

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A leading pharmaceutical company is seeking a Senior Principal Analyst to act as a strategic liaison between Marketing stakeholders and technical teams.

This role focuses on optimizing the Marketing Technology ecosystem while ensuring compliance with industry regulations.

The ideal candidate will have 8+ years in Marketing Technology, with deep expertise in tools like Salesforce Marketing Cloud and Tealium.

Strong project management and communication skills are essential, along with the ability to translate requirements into clear deliverables.

This role offers a hybrid work environment with competitive benefits.
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Remote working/work at home options are available for this role.

The Associate Director, Institutional Distribution is a key leader in driving sales and relationship development within the North American institutional prospect and client channel. This position partners closely with Managing Directors in the field to manage driving capital raising initiatives across public and private market investment products. This role spearheads strategic lead generation, orchestrates conference and event initiatives, fosters cross-functional partnerships with internal stakeholders, and serves as an ambassador for the Manulife Investment Management brand to ensure flawless execution and exceptional client results.

Position Responsibilities:

1. Strategic Lead Generation

• Proactively leverage industry databases to identify new leads, manage territory strategy, and conduct industry research for Manulife Investment Management’s institutional products (public equity, public fixed income, real assets, private equity, private credit).
• Maintain expertise in industry databases to uncover and evaluate marketplace opportunities. Lead internal trainings when requested.

2. Internal Operations

• Oversee and coordinate the development and timely submission of quarterly and ad hoc client and prospect requests (RFI, DDQ, RFP), ensuring accuracy and responsiveness. Provide constructive feedback and regular updates to stakeholders to drive continuous improvement.
• Lead CRM system (Salesforce) reporting, data integration, and updates for external partners. Provide strategic insights to better utilize CRM system.
• Monitor key performance indicators (KPIs) and pipeline progress. Share and represent Managing Director’s (and potentially individual) relevant business development activities in biweekly update calls.

3. Meetings, Conferences & Events

• Oversee and ensure stakeholder preparation for field meetings, onsite client visits, and due diligence sessions.
• Lead conference and industry event strategy, including speaker selection, deliverables, and marketing materials.
• Represent the firm and the Manulife Investment Management brand at key industry events and prospect/client meetings. Build and maintain relationships with institutional prospects and clients for designated territory.

4. Internal Collaboration

• Ensure strategic alignment and seamless coordination among Managing Directors, distribution groups, and territories to maximize the impact of outreach initiatives such as roadshows and conferences.
• Drive synergy with marketing partners to integrate sales priorities into various initiatives and maximize prospect/client engagement through newsletters, webinars, and social media.

5. Product & Marketplace Expertise

• Maintain expertise in institutional channels (public plans, corporate retirement plans, endowments & foundations, insurance, sub-advisory) and consistently evaluate marketplace opportunities and trends.
• Stay current on Manulife Investment Management’s investment portfolio performance, competitive positioning, and industry developments.

6. Professional Development

• Pursue ongoing professional development, including advanced financial licenses, certifications, and relevant coursework.
• Mentor and develop junior team members, including Senior Associates.

Required Qualifications:

• Minimum of five years’ relevant experience in asset management, institutional sales, or client relations.
• Bachelor’s Degree required; advanced degree (MBA, MSF, etc.) preferred.
• FINRA Licenses: Securities Industry Essentials (SIE), Series 7, Series 63/65/66 (must be obtained within one year if not already held).
• Demonstrated leadership experience and ability to manage complex client relationships.

Preferred Qualifications:

• Deep understanding of financial markets and institutional investment products.
• Exceptional interpersonal, presentation, and client-facing skills.
• Ability to communicate complex information clearly and persuasively.
• Proven track record of working independently and collaboratively within a team.
• Strong analytical thinking, strategic mindset, and curiosity.
• Progress toward professional designations (CFA, CIMA, MBA, MSF, or similar) highly desirable.

When you join our team:

• We’ll empower you to learn and grow the career you want.
• We’ll recognize and support you in a flexible environment where well-being and inclusion are more than just words.
• As part of our global team, we’ll support you in shaping the future you want to see.

About Manulife and John Hancock

Manulife Financial Corporation is a leading international financial services provider, helping people make their decisions easier and lives better. To learn more about us, visit is an Equal Opportunity Employer

At Manulife/John Hancock, we embrace our diversity. We strive to attract, develop and retain a workforce that is as diverse as the customers we serve and to foster an inclusive work environment that embraces the strength of cultures and individuals. We are committed to fair recruitment, retention, advancement and compensation, and we administer all of our practices and programs without discrimination on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, religion or religious beliefs, creed, sex (including pregnancy and pregnancy-related conditions), sexual orientation, genetic characteristics, veteran status, gender identity, gender expression, age, marital status, family status, disability, or any other ground protected by applicable law.

It is our priority to remove barriers to provide equal access to employment. A Human Resources representative will work with applicants who request a reasonable accommodation during the application process. All information shared during the accommodation request process will be stored and used in a manner that is consistent with applicable laws and Manulife/John Hancock policies. To request a reasonable accommodation in the application process, contact

Referenced Salary Location

Boston, Massachusetts

Working Arrangement

Hybrid

Salary range is expected to be between

$90,225.00 USD – $162,405.00 USD

If you are applying for this role outside of the primary location, please contact for the salary range for your location. The actual salary will vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training. Employees also have the opportunity to participate in incentive programs and earn incentive compensation tied to business and individual performance.

Manulife/John Hancock offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short- and long-term disability, life and AD&D insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension/401(k) savings plans and a global share ownership plan with employer matching contributions) and financial education and counseling resources. Our generous paid time off program in the U.S. includes up to 11 paid holidays, 3 personal days, 150 hours of vacation, and 40 hours of sick time (or more where required by law) each year, and we offer the full range of statutory leaves of absence.

Know Your Rights Family & Medical Leave Employee Polygraph Protection Right to Work E-Verify

Company: John Hancock Life Insurance Company (U.S.A.)

Tagged as: Hybrid

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