Perception Encoder Meta Github Jobs Near, ME Jobs in Usa

About the Role

The Meta Strategist will own the end-to-end strategy, execution, and optimization of GLD’s paid social advertising across Meta platforms (Facebook & Instagram). While you’ll own Meta as your primary channel, you’ll work collaboratively with other Performance Marketing team members on cross channel strategy, reporting, and planning contributing to a larger growth strategy rather than operating in a silo.

You will partner closely with Creative, Retention, E-commerce, and Analytics teams to develop thumb-stopping ad campaigns across TOF (top-of-funnel) and BOF (bottom-of-funnel) objectives, optimize audience strategies within Meta’s Andromeda ML framework, and build reporting systems that keep leadership informed and the team accountable. Success in this role is measured not only by performance metrics, but also by creative partnership, strategic thinking, and your ability to elevate the broader team.

Key Responsibilities:

1. Meta Campaign Management & Andromeda Optimization

• Develop, launch, and manage full funnel Meta ad campaigns across TOF prospecting, BOF retargeting, and retention objectives.
• Own daily optimizations at both granular (ad, ad set) and high-level (campaign, account) viewpoints to maximize performance.
• Leverage deep understanding of Meta’s Andromeda ranking system to optimize ad delivery, auction competitiveness, and signal quality.
• Structure campaigns and ad sets to work with Andromeda’s ML-driven optimization, including strategic use of Advantage+ campaigns, broad targeting, and signal enrichment.
• Continuously test and refine bidding strategies, audience segmentation, and conversion events to maximize ROAS and reduce CPA.
• Stay current on Meta platform changes, algorithm updates, and beta features; proactively adapt strategies accordingly.

2. Creative Strategy & Content Analysis

• Collaborate with the Creative team and recommend new concepts, formats, and messaging angles based on performance insights.
• Build and write creative briefs independently, translating performance data and strategic priorities into clear direction for designers and content creators.
• Analyze creative performance data to identify winning concepts, hooks, formats, and messaging themes across TOF and BOF.
• Build and maintain a creative testing framework with clear hypotheses, naming conventions, and documentation.
• Monitor creative fatigue and proactively plan refresh cycles to sustain performance.

3. Data Analytics & DOMO Reporting

• Build and maintain DOMO dashboards to track Meta performance across KPIs including ROAS, CPA, CTR, hook rate, hold rate, and thumbstop ratio.
• Conduct deep-dive analyses on campaign, ad set, ad, and creative-level performance to surface insights and inform budget allocation.
• Create automated reporting workflows within DOMO that integrate Meta Ads data with Shopify revenue and attribution data.
• Present weekly and monthly performance reports to leadership with clear narratives, trend analysis, and recommended actions.
• QA data pipelines and ensure accuracy of metrics across platforms and reporting tools.

4. Cross Functional Partnerships

• Act as the primary liaison between Performance Marketing and Creative, Retention, E-commerce, and Ops teams.
• Coordinate with Retention/CRM on audience list management, suppression strategies, and lifecycle alignment.
• Collaborate with E-commerce to align ad messaging with site promotions, product launches, and seasonal campaigns.
• Share learnings and best practices across paid media channels (TikTok, Google, Snapchat) to maintain a unified growth strategy.

Qualifications

• 3–5+ years of hands-on experience managing Meta Ads at scale ($500K+/month in spend).
• Strong working knowledge of Meta’s Andromeda ad ranking system and how it impacts delivery, auction dynamics, and performance optimization.
• Demonstrated ability to analyze and optimize ad creative performance across TOF and BOF, with a portfolio of data-driven creative decisions.
• Proven ability to write and build creative briefs independently, translating data into actionable creative direction.
• Proficiency in DOMO for building dashboards, creating data flows, and generating automated reports.
• Advanced analytical skills with comfort working across large data sets to extract meaningful insights.
• Experience with Shopify and ecommerce attribution models.
• Strong understanding of full funnel paid media strategy in a DTC environment.
• Experience with tools like Triple Whale, Northbeam, or similar attribution platforms preferred.
• Knowledge of complementary paid channels (TikTok Ads, Google Ads, Snapchat Ads) a plus.
• Comfortable in a fast paced, high growth DTC environment where priorities shift quickly.
• Willingness and ability to travel to Miami HQ on a quarterly or monthly basis as needed.

Traits That Lead to Success

• Highly analytical, structured thinker who turns data into action
• Strong follow through and accountability; owns outcomes, not just tasks
• Clear communicator who drives alignment across teams
• Bias for action; solves problems before they become blockers
• Comfortable owning budgets and pushing teams for deliverables
• Creative eye with the ability to spot winning content before the data confirms it
• Collaborative mindset sees yourself as part of a team, not just a channel owner
• Energized by scaling profitable growth and outpacing the competition
• Love of fashion and style, and strong understanding of the GLD customer

Why GLD

GLD is one of the fastest growing jewelry brands in the world, defining culture at the intersection of sports, fashion, and entertainment. As an official NFL partner and a brand worn by some of the biggest names in music and athletics, we’re building something special.

This role is perfect for someone ready to own a major growth channel and help scale our customer acquisition engine. We are a high performing team, and the business is growing rapidly so the opportunity to grow is available for the right dedicated team member.

Job Title: GitHub administrator

Location: Beaverton, OR

Duration: 12 Months

Job Description:

• GitHub administration expertise
• Familiarity with CI/CD
• Cursor coding experience
• Golang
• Python
• Support administration of GitHub and Cursor, as well as integrations between other systems

Role- Internal Events Producer

Location: Santa Clara, CA

Type : Contract

Role Summary: Internal Events Producer is responsible for producing high-quality virtual, hybrid, and onsite events. This involves comprehensive event planning, hands-on technical execution during live AV and webcast operations, and managing the delivery of post-production assets. The position demands strong technical skills, effective communication across email, chat, phone, and in-person interactions, and proficiency in operating platforms such as Microsoft Teams (Meetings, Webinars, Live Events), Webex Events, Zoom Webinar, vMix, as well as other production and administration tools.

Key Responsibilities

• Pre-Production: Manage ServiceNow event tickets, oversee request intake, and track workflow for all event-related tasks.
• Advise stakeholders on the optimal platform selection (Microsoft Teams meetings, Live Events, Townhall, etc.) based on specific event requirements and objectives.
• Coordinate schedules with organizers, ensure content readiness, and facilitate run-throughs or dry runs to prepare for live events.
• Create and manage event links and invitations and prepare technical documentation to support presenters and participants.
• Live Production: Execute onsite or remote setup of rooms and event spaces, ensuring all technology and equipment are properly configured.
• Conduct thorough audio/video checks, technical validation, and environment testing to guarantee optimal production quality.
• Operate encoders, cameras, PTZ systems, switchers, and manage AV signal routing for seamless event production.
• Produce live events using Microsoft Teams, Webex, Zoom, or vMix, handling all aspects of technical execution.

1. Moderate Q&A sessions, manage live interactions, and resolve technical issues quickly to maintain event flow.
2. Perform video editing using Adobe Premiere Pro and Media Encoder to enhance event recordings as needed.
3. Encode and publish event recordings to Microsoft Stream or other approved platforms for participant access.
4. Provide stakeholders with detailed and comprehensive reports on attendance, analytics, and engagement following each event.

Post-Production:

Required Skills & Experience

• 3–5+ years of professional experience in enterprise or broadcast-level webcast and event production.
• Strong customer service orientation and excellent communication abilities.
• Demonstrates consistent reliability and punctuality, ensuring timely setup and execution of all event tasks.
• Adaptable to changing schedules and flexible working shifts, including early mornings, evenings, and weekends as required.
• Consistently maintains a professional, hygienic, and business-casual appearance.
• Advanced proficiency in Microsoft Teams production workflows, including meetings, webinars, and live events.
• Thorough working knowledge of Microsoft 365 tools (such as Outlook, PowerPoint, Excel, and Teams).
• Comprehensive AV expertise, including the setup and operation of microphones, mixers, cameras, PTZ control systems, encoders, signal flow management, Crestron touch panels, and networked AV devices.
• Demonstrated skill with Adobe Premiere Pro and Media Encoder for video editing and post-production.
• Ability to quickly diagnose and resolve routing and encoder issues under pressure during live events.

Nice to Have

• Experience with NDI and advanced vMix workflows, as well as strong file management skills.
• Proven track record in supporting executive-level meetings and high-visibility All Hands events with 10,000+ attendees.
• Familiarity with the Webex suite, Zoom suite, and expertise in using vMix for event production.
• Advanced knowledge of industry level AV systems and tools.

The Paid Digital Analyst will lead the execution, and optimization of Boot Barn’s paid social media and digital programs to drive customer acquisition, retention, awareness, engagement, and revenue growth across digital channels and in stores.

This role combines strategic marketing expertise with strong analytical and operational skills, partnering closely with Marketing, Data Science, and Product teams to deploy advanced targeting, personalization, and creative optimization techniques. The ideal candidate has deep platform knowledge, and thrives in a data-driven environment.

Essential Duties and Responsibilities

• Lead the planning, execution, and optimization of paid social campaigns across platforms (e.g., Meta, TikTok, Google, and emerging channels).
• Develop and own the paid social media strategy, aligning with overall brand and performance marketing objectives.
• Partner with Data Science and Product teams to develop integrated audience segmentation, creative generation, bidding optimization, and campaign automation.
• Manage day-to-day campaign operations, including budgeting, pacing, flighting, targeting, ad trafficking, and troubleshooting.
• Analyze performance data to optimize campaigns for ROAS, CPA, CPM, CTR, and engagement, and present actionable insights to leadership.
• Collaborate with creative and merchandising teams to test and scale ad creative, leveraging AI-driven tools for dynamic content generation where appropriate.
• Build and maintain testing roadmaps, including A/B tests and multivariate experiments, to continuously improve performance.
• Partner with Data Science, Ecommerce and Marketing teams to ensure paid social strategies complement site and store engagement initiatives.
• Create and maintain relationships with Earned and Influencer Media teams to run paid social strategies alongside organic social strategies and content.
• Monitor competitive activity, platform updates, and emerging trends to keep Boot Barn at the forefront of paid social innovation.
• Manage agency or partner relationships as needed, ensuring alignment on goals, data sharing, and reporting standards.
• Demonstrates high level of quality work, attendance and appearance.
• Demonstrates high degree of professionalism in communication, attitude and teamwork with customers, peers and management.
• Adhere to all local, federal and state laws in addition to Company policies, procedures, and practices.
• Performs any other duties that may be assigned by management.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• 2-5+ years of experience in paid social marketing, ideally in retail or e-commerce.
• Expert knowledge of major social platforms (Meta, TikTok, etc.) and their campaign management tools.
• Proven experience driving measurable results through paid social strategies, with a strong understanding of performance marketing KPIs.
• Strong analytical skills with proficiency in GA4, BigQuery, Excel/Sheets and familiarity with BI tools.
• Deep understanding of customer analytics and attribution
• Excellent communication and cross-functional collaboration skills.
• Comfortable working in a fast-paced, performance-driven environment.

Competencies

• Ensure Effective Communication - Listens carefully and attentively to others' opinions and ideas. Communicates information clearly, concisely, and professionally.
• Establish Trust - Follows through on commitments. Is honest and direct with others. Promotes a culture of respect for, commitment to, and compliance with Company values, beliefs, and standards. Ensures the protection of confidential information.

Boot Barn Benefits & Additional Compensation Opportunities

• Competitive salary.
• Merchandise discount: 50% off of Exclusive Brands and 40% off of third-party brands.
• Paid Time Off plan for year-round Boot Barn Partners.**
• Medical, Dental, Vision and Life Insurance.**
• 401(k) plan with generous company matching.
• Flexible schedules and work/life balance.
• Opportunities for growth at every level – we are opening 50+ new stores each year.

**For eligible Boot Barn Partners

PAY RANGE: $72,000.00 - $85,000.00/yr*

*compensation varies based on geography, skills, experience, and tenure

Physical Demands

In general, the following physical demands are representative of those that must be met by a Partner to successfully perform the essential functions of this job. Reasonable accommodations may be made to allow differently abled individuals to perform the essential functions of the job.

• Standing, walking and squatting less than fifty percent of the work shift.
• Required to lift, move and carry up to 40 pounds.
• Ability to read, count and write to accurately complete all documentation and reports.
• Must be able to see, hear and speak in order to communicate with partners and customers.
• Specific vision abilities include close vision, distance vision, peripheral vision, depth perception and ability to adjust focus.
• Manual dexterity required using hands to finger; handle, feel and type; reach with hands and arms.

[ ] Sedentary: Limited activity, no lifting, limited walking

[ X ] Light: Office work, some lifting, bending, stooping or kneeling, walking

[ ] Moderate: Mostly standing, walking, bending, frequent lifting

[ ] Arduous: Heavy lifting, bending, crawling, climbing

Work Environment

In general, the following conditions of the work environment are representative of those that a Partner encounters while performing the essential functions of this job. Reasonable accommodations may be made to allow differently abled individuals to perform the essential functions of the job within the environment.

• The workspace is clean, orderly, properly lighted and ventilated with the proper safety compliance.
• Noise levels are considered moderate.

Boot Barn, Inc. reserves the right to make exceptions to modify or eliminate this document or its content. This document supersedes all previous policies, procedures or guidelines pertaining to this subject.

Our core value of community bands us together in supportive and inclusive ways to drive our collective success. Boot Barn provides equal employment opportunity to all applicants and employees without regard to race, color, religion, sex, sexual orientation, age, national or ethnic origin, veteran or military status, disability, as well as any other protected status under the law.

Americans with Disabilities Act (ADA) - Boot Barn will provide reasonable accommodations (such as a qualified sign language interpreter or other personal assistance) with the application process upon your request as required by applicable laws. If you have a disability and require assistance in this application process, please visit your nearest Boot Barn Store or Distribution Center or reach out to Human Resources at 1-949-453-4400, Option 4.

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Join a fast-growing, results-driven digital marketing agency that helps brands scale through high-converting creative and data-backed strategies. With a strong focus on performance, storytelling, and innovative design, they craft engaging campaigns that drive real business impact. Their team thrives on collaboration, pushing creative boundaries, and staying ahead of industry trends to deliver top-tier digital experiences.

They are looking for a Creative Strategist who’s obsessed with scroll-stopping, high-converting Meta ad creatives. This role is all about crafting ideas — from concept to copy — that are fun, human, direct-response driven, and made to perform.

If you’re a natural conceptual thinker, love writing, and are constantly analyzing what’s working (and what’s not) in the world of Meta ads, this might be your perfect fit.

This role is not for designers or campaign managers — it’s all about creative strategy: crafting concepts, writing scroll-stopping scripts, and staying ahead of the curve in what’s performing on Meta (Facebook & Instagram) ads

This is an excellent opportunity to grow your career with a leading US-based company—fully remote.

• 
  
• Develop creative concepts for Meta ads (Facebook & Instagram) with a performance-first mindset
  
• Write compelling copy and ad scripts rooted in audience insight and emotional triggers
  
• Analyze data from past creatives and use those insights to iterate and ideate stronger ads
  
• Stay on top of trends and what’s working in the Meta creative landscape — you’re a student of the game
  
• Collaborate with content creators, designers, and editors to bring your concepts to life
  
• Brainstorm and pitch “big ideas” for new ad angles, hooks, and creative structures
  
• Use creative briefs and feedback loops to keep assets aligned with brand goals
  
• Occasionally participate in client calls to share ideas or insights
  

• 
  
• 4+ years in a creative, strategy, or content-focused role — ideally in paid social or performance marketing.
  
• Strong copywriting and conceptual skills — you love writing, scripting, and ideating fresh angles
  
• Familiarity with Meta Ads Manager and understanding of ad performance metrics
  
• Curiosity and hunger to test, learn, and optimize creativity through experimentation
  
• Solid understanding of direct-response principles and consumer psychology
  
• Comfortable collaborating across teams and giving/receiving creative feedback
  
• Bonus: You’ve run Meta ads or been close to the execution side
  
• Bonus: You follow performance marketers and creative trends closely
  

• 
  
• This is a full-time, long-term position.
  
• The position is immediately available and requires entering into an independent contractor agreement.
  
• Work from home.
  
• Monday through Friday, during regular business hours.
  

The next step will take you to an application form that requires you to answer some questions and upload your resume in English. Please answer completely so that we can get to know you better.

Demand Strategy Manager

Location: Hybrid (West Palm Beach, FL)

Employment Type: Full-Time

Salary: Starting at $80,000+ (based on experience)

Are you a creative yet data‑driven marketer who knows how to spark consumer excitement and translate it into real retail demand? Do you love rolling up your sleeves to run campaigns—especially on Meta and Instagram—while thinking strategically about the full demand picture? If so, this role is a fantastic match.

We’re working with a growing consumer brand that’s looking for a Demand Strategy Manager to build and execute the programs that get shoppers talking, clicking, sharing, and ultimately seeking out products at retail.

About the Role

As the Demand Strategy Manager, you’ll own the strategies and hands-on execution that build consumer pull-through across key retail partners. You’ll lead demand efforts across advertising, influencer programs, partnerships, product launches, and digital activations—while working closely with sales and retail teams to turn awareness into real-world movement.

This role requires someone who doesn’t just strategize—but can personally execute campaigns across Meta and Instagram and understands how to optimize creative, targeting, and spend to drive awareness and interest.

What You’ll Do

Demand & Brand Strategy

• Build and execute multi-channel demand strategies that increase awareness, consideration, and preference.
• Identify when, where, and how to activate demand by category, audience, and retail channel.
• Coordinate with sales and retail partners to ensure campaigns support both in‑store and ecommerce sell-through.
• Support product launches and key seasonal/retail moments with integrated demand plans.

Advertising & Media (Enhanced for Meta/Instagram Experience)

• Plan, run, and optimize Meta and Instagram campaigns directly—including audience building, creative testing, and reporting.
• Execute awareness-driven advertising with a focus on brand lift and pull-through—not just direct conversion.
• Manage and grow the email list thoughtfully, ensuring high-performing sends without audience fatigue.
• Oversee broader paid media efforts, including retailer media networks (Amazon, Home Depot, Costco, etc.).
• Partner with agencies or freelancers for large-scale or specialized initiatives as needed.

Partnerships & Influencer Marketing

• Build and manage partnerships with influencers, creators, and complementary brands.
• Develop authentic, high-impact programs that highlight products and build consumer demand.
• Measure and optimize partnerships based on reach, engagement, content performance, and retail impact.

Measurement & Insights

• Define KPIs focused on demand creation (awareness, engagement, sell-through indicators, retailer feedback).
• Monitor performance of Meta and Instagram campaigns closely, sharing insights and recommendations.
• Analyze results across channels and continuously refine demand strategy.

What Success Looks Like

• Noticeable lift in consumer awareness and interest.
• Stronger retail pull-through, demonstrated by improved sell-through and retailer enthusiasm.
• Effective influencer and partnership programs that feel authentic and aligned with the brand.
• Meaningful, data-backed learnings that fuel long-term brand growth.
• High-performing Meta and Instagram campaigns that consistently drive awareness and engagement.

What We’re Looking For

• 7+ years in brand marketing, demand generation, or growth marketing.
• Hands-on experience setting up, managing, and optimizing Meta and Instagram campaigns (required).
• Experience engaging consumers through retail channels (CPG, durable goods, specialty retail, or similar).
• Strong understanding of partnerships, influencer marketing, paid media, and awareness-driving tactics.
• A strategic thinker who loves execution and can manage programs end‑to‑end.
• Comfortable working cross-functionally with sales, product, creative, leadership, and external partners.
• Experience managing budgets and measuring marketing impact beyond direct conversion metrics.

Why This Role Matters

This role sits at the center of brand, marketing, and retail. You’re the engine that helps ensure products don’t just appear on shelves—they’re sought out, talked about, and chosen.

What We Offer

• Opportunity to join a high-growth startup at a pivotal stage.
• Creative freedom and ownership of your domain.
• Brand new, gorgeous office with intercoastal views.
• Collaborative, innovative, and mission-driven team culture.
• Competitive salary and 3 weeks of paid vacation.
• $1,000/monthy healthcare/benefits stipend.