Panera Bread Careers Jobs in Usa

Position Summary

You're the person who brings Stone House Bread's story to life online — real-deal organic sourdough, slow-fermented with clean ingredients, Michigan roots, and that gut-health benefit. This isn't just posting random stuff and hoping it sticks. You own the full digital story: shooting/editing short-form videos, growing our email list into a loyal community, turning fans into superfans, and moving the needle on sales (repeat buys, more households grabbing our loaves off shelves).

Think: equal parts TikTok/Reels creator, community curator, and smart growth hacker — all while staying true to what makes us special: authentic craft, clean ingredients, and our proud Northern Michigan heritage.

You'll collaborate closely with our Creative Team (brand), Sales (retail), and Operations (new products + seasonals like cherry/apple). This is a high ownership role.

Key Responsibilities

• Create 15-20 pieces of content per month: recipes where Stone House Bread is the star, bakery storytelling content, customer features, health/wellness education, and seasonal campaign assets. 

• Shoot and edit scroll-stopping short-form videos on your phone (mobile-first) that hook our core demographic. 

• Build and grow our email list as the #1 repeat-purchase channel – weekly/bi-weekly sends that educate, inspire, and convert. 

• Run the community like a pro: reply to comments/DMs fast, spot and activate superfans, build real relationships. 

• Team up with local Michigan food creators, bloggers, and micro-influencers for seeding, UGC collabs, and organic reach.

• Track and report on what actually matters: email growth, open rates, repeat purchase signals, retail sales lift – not just followers and likes. 

• Own monthly content calendars tied to launches, Michigan seasons, promos, and biz goals. 

• Work cross-team on retail content, new products, brand voice/visuals. 

• Test everything, iterate fast, improve constantly.

What Success Looks Like

In the first 60 days, 40-50 pieces out in our voice/aesthetic, nail top content themes, connect with 5-10 local creators, set up a smooth weekly workflow.

By 6 months, Email list is growing 10-15% MoM, open rates beating benchmarks, superfans posting UGC and spreading the word.

By end of year, Content helping boost repeat buys + household penetration in key markets, huge evergreen library, retailers begging for more bread because it’s flying off the shelves. Stone House is becoming a recognized brand.

Qualifications

• 1-3 years creating/managing social content or digital marketing (food/CPG experience). 

• Strong portfolio: mobile-shot/edited recipe/food videos that perform. 

• Know what makes recipe content pop (hooks, pacing, visuals, platform hacks for IG/FB/email). 

• Cool being on camera (or directing others) for demos/storytelling. 

• Data mindset: care about business results over vanity metrics. 

• Self-starter energy — juggle projects, own your lane, no hand-holding. 

• Real passion for good food, real ingredients, wellness (FODMAP, gut health, sourdough perks), and our mission to make amazing bread accessible. 

• Tools: email platforms (Mailchimp/Klaviyo), editing apps (CapCut, Canva, Adobe), some AI helpers. Bonus: know older demo algorithms on FB/IG. 

• Michigan or Chicago area — ready for 2-3 Traverse City days/month (bakery shoots, team working sessions)

Compensation & Benefits

Base Salary: $50,000 - $60,000 / year (based on experience + content strength).

Performance Bonuses: $2,000-$4,000 / year tied to real KPIs.

Total Compensation Value: $65,000-$75,000 including benefits.

Benefits: Medical/dental/vision; 15 PTO days + paid holidays; flexible hybrid schedule; professional development budget for conferences, courses, and skill-building; and unlimited Stone House Bread (obviously).

Nashoba Brook Bakery is looking for dynamic and enthusiastic individuals to join our team as Oven Workers to load and unload our artisan bread from three European style stone hearth ovens.

$18-$20 to start with reassessment after 3 months.

The shift hours range between 12pm-8pm (those shifts can shift slightly). This is a physical job that requires heavy lifting and you must be comfortable working in front of warm ovens. Previous experience not required but a bonus!

We have an amazing team and we want you to join us! We're looking for someone with flexible availability and the ability to work multiple shifts. We offer competitive compensation and you will have the room to grow, benefits such as health, dental, and vision insurances, paid time off, as well as a 401K!

Please direct any further questions to

• Able to lift 50lbs
• Have reliable transportation
• Able to take direction well
• Able to work well with others

Our story really begins with a friendship. John and Stu were close friends in high school. Though they went their separate ways after graduating, they stayed in touch and John became a big fan of the breads Stu was creating in Vermont. On several occasions, the two talked casually about going into business together. One day Stu called John and said, Do you remember how we talked about starting a bread business? Well, Im ready. John thought hard for at least one day before he called Stu back and said, Lets do it.

Stu and John spent hours over the next year philosophizing about bread, about life and about the opportunity to create a business that had meaning beyond the endless daily grind that consumes so many lives. From the beginning, they committed to starting a business that would take care of its employees, and give back to the community, while at the same time creating a space for people to meet, to talk and to organize around important social, cultural and political issues.

In the end, the bakerys home was designed to be many businesses fit into one space. There is, of course, the kitchens about 4,000 square feet anchored by three massive 32,000 pound French bread oven with windows all around so that caf patrons are able to look in on the operation. The caf is L-shaped with one side dedicated to take-out customers and the other filled with tables and chairs. In a back corner there are couches and armchairs, magazines and a few toys. The bakery also serves a growing network of gourmet markets, sandwich shops, caterers, restaurants, supermarkets, hotels and other cafes. So Nashoba Brook Bakery is a wholesale bread business, a retail bakery, a caf, a takeout lunch spot, and a coffee shop all under one roof.

With around 100 employees and more than 275 wholesale accounts that services the entire New England region and beyond, the dreams of Stu and John have become a reality. Look for the Slow Rise breads in your neighborhood market and come have lunch by the Nashoba Brook.