Meta Perceptual Encoder Jobs in Usa

About the Role

The Meta Strategist will own the end-to-end strategy, execution, and optimization of GLD’s paid social advertising across Meta platforms (Facebook & Instagram). While you’ll own Meta as your primary channel, you’ll work collaboratively with other Performance Marketing team members on cross channel strategy, reporting, and planning contributing to a larger growth strategy rather than operating in a silo.

You will partner closely with Creative, Retention, E-commerce, and Analytics teams to develop thumb-stopping ad campaigns across TOF (top-of-funnel) and BOF (bottom-of-funnel) objectives, optimize audience strategies within Meta’s Andromeda ML framework, and build reporting systems that keep leadership informed and the team accountable. Success in this role is measured not only by performance metrics, but also by creative partnership, strategic thinking, and your ability to elevate the broader team.

Key Responsibilities:

1. Meta Campaign Management & Andromeda Optimization

• Develop, launch, and manage full funnel Meta ad campaigns across TOF prospecting, BOF retargeting, and retention objectives.
• Own daily optimizations at both granular (ad, ad set) and high-level (campaign, account) viewpoints to maximize performance.
• Leverage deep understanding of Meta’s Andromeda ranking system to optimize ad delivery, auction competitiveness, and signal quality.
• Structure campaigns and ad sets to work with Andromeda’s ML-driven optimization, including strategic use of Advantage+ campaigns, broad targeting, and signal enrichment.
• Continuously test and refine bidding strategies, audience segmentation, and conversion events to maximize ROAS and reduce CPA.
• Stay current on Meta platform changes, algorithm updates, and beta features; proactively adapt strategies accordingly.

2. Creative Strategy & Content Analysis

• Collaborate with the Creative team and recommend new concepts, formats, and messaging angles based on performance insights.
• Build and write creative briefs independently, translating performance data and strategic priorities into clear direction for designers and content creators.
• Analyze creative performance data to identify winning concepts, hooks, formats, and messaging themes across TOF and BOF.
• Build and maintain a creative testing framework with clear hypotheses, naming conventions, and documentation.
• Monitor creative fatigue and proactively plan refresh cycles to sustain performance.

3. Data Analytics & DOMO Reporting

• Build and maintain DOMO dashboards to track Meta performance across KPIs including ROAS, CPA, CTR, hook rate, hold rate, and thumbstop ratio.
• Conduct deep-dive analyses on campaign, ad set, ad, and creative-level performance to surface insights and inform budget allocation.
• Create automated reporting workflows within DOMO that integrate Meta Ads data with Shopify revenue and attribution data.
• Present weekly and monthly performance reports to leadership with clear narratives, trend analysis, and recommended actions.
• QA data pipelines and ensure accuracy of metrics across platforms and reporting tools.

4. Cross Functional Partnerships

• Act as the primary liaison between Performance Marketing and Creative, Retention, E-commerce, and Ops teams.
• Coordinate with Retention/CRM on audience list management, suppression strategies, and lifecycle alignment.
• Collaborate with E-commerce to align ad messaging with site promotions, product launches, and seasonal campaigns.
• Share learnings and best practices across paid media channels (TikTok, Google, Snapchat) to maintain a unified growth strategy.

Qualifications

• 3–5+ years of hands-on experience managing Meta Ads at scale ($500K+/month in spend).
• Strong working knowledge of Meta’s Andromeda ad ranking system and how it impacts delivery, auction dynamics, and performance optimization.
• Demonstrated ability to analyze and optimize ad creative performance across TOF and BOF, with a portfolio of data-driven creative decisions.
• Proven ability to write and build creative briefs independently, translating data into actionable creative direction.
• Proficiency in DOMO for building dashboards, creating data flows, and generating automated reports.
• Advanced analytical skills with comfort working across large data sets to extract meaningful insights.
• Experience with Shopify and ecommerce attribution models.
• Strong understanding of full funnel paid media strategy in a DTC environment.
• Experience with tools like Triple Whale, Northbeam, or similar attribution platforms preferred.
• Knowledge of complementary paid channels (TikTok Ads, Google Ads, Snapchat Ads) a plus.
• Comfortable in a fast paced, high growth DTC environment where priorities shift quickly.
• Willingness and ability to travel to Miami HQ on a quarterly or monthly basis as needed.

Traits That Lead to Success

• Highly analytical, structured thinker who turns data into action
• Strong follow through and accountability; owns outcomes, not just tasks
• Clear communicator who drives alignment across teams
• Bias for action; solves problems before they become blockers
• Comfortable owning budgets and pushing teams for deliverables
• Creative eye with the ability to spot winning content before the data confirms it
• Collaborative mindset sees yourself as part of a team, not just a channel owner
• Energized by scaling profitable growth and outpacing the competition
• Love of fashion and style, and strong understanding of the GLD customer

Why GLD

GLD is one of the fastest growing jewelry brands in the world, defining culture at the intersection of sports, fashion, and entertainment. As an official NFL partner and a brand worn by some of the biggest names in music and athletics, we’re building something special.

This role is perfect for someone ready to own a major growth channel and help scale our customer acquisition engine. We are a high performing team, and the business is growing rapidly so the opportunity to grow is available for the right dedicated team member.

Demand Strategy Manager

Location: Hybrid (West Palm Beach, FL)

Employment Type: Full-Time

Salary: Starting at $80,000+ (based on experience)

Are you a creative yet data‑driven marketer who knows how to spark consumer excitement and translate it into real retail demand? Do you love rolling up your sleeves to run campaigns—especially on Meta and Instagram—while thinking strategically about the full demand picture? If so, this role is a fantastic match.

We’re working with a growing consumer brand that’s looking for a Demand Strategy Manager to build and execute the programs that get shoppers talking, clicking, sharing, and ultimately seeking out products at retail.

About the Role

As the Demand Strategy Manager, you’ll own the strategies and hands-on execution that build consumer pull-through across key retail partners. You’ll lead demand efforts across advertising, influencer programs, partnerships, product launches, and digital activations—while working closely with sales and retail teams to turn awareness into real-world movement.

This role requires someone who doesn’t just strategize—but can personally execute campaigns across Meta and Instagram and understands how to optimize creative, targeting, and spend to drive awareness and interest.

What You’ll Do

Demand & Brand Strategy

• Build and execute multi-channel demand strategies that increase awareness, consideration, and preference.
• Identify when, where, and how to activate demand by category, audience, and retail channel.
• Coordinate with sales and retail partners to ensure campaigns support both in‑store and ecommerce sell-through.
• Support product launches and key seasonal/retail moments with integrated demand plans.

Advertising & Media (Enhanced for Meta/Instagram Experience)

• Plan, run, and optimize Meta and Instagram campaigns directly—including audience building, creative testing, and reporting.
• Execute awareness-driven advertising with a focus on brand lift and pull-through—not just direct conversion.
• Manage and grow the email list thoughtfully, ensuring high-performing sends without audience fatigue.
• Oversee broader paid media efforts, including retailer media networks (Amazon, Home Depot, Costco, etc.).
• Partner with agencies or freelancers for large-scale or specialized initiatives as needed.

Partnerships & Influencer Marketing

• Build and manage partnerships with influencers, creators, and complementary brands.
• Develop authentic, high-impact programs that highlight products and build consumer demand.
• Measure and optimize partnerships based on reach, engagement, content performance, and retail impact.

Measurement & Insights

• Define KPIs focused on demand creation (awareness, engagement, sell-through indicators, retailer feedback).
• Monitor performance of Meta and Instagram campaigns closely, sharing insights and recommendations.
• Analyze results across channels and continuously refine demand strategy.

What Success Looks Like

• Noticeable lift in consumer awareness and interest.
• Stronger retail pull-through, demonstrated by improved sell-through and retailer enthusiasm.
• Effective influencer and partnership programs that feel authentic and aligned with the brand.
• Meaningful, data-backed learnings that fuel long-term brand growth.
• High-performing Meta and Instagram campaigns that consistently drive awareness and engagement.

What We’re Looking For

• 7+ years in brand marketing, demand generation, or growth marketing.
• Hands-on experience setting up, managing, and optimizing Meta and Instagram campaigns (required).
• Experience engaging consumers through retail channels (CPG, durable goods, specialty retail, or similar).
• Strong understanding of partnerships, influencer marketing, paid media, and awareness-driving tactics.
• A strategic thinker who loves execution and can manage programs end‑to‑end.
• Comfortable working cross-functionally with sales, product, creative, leadership, and external partners.
• Experience managing budgets and measuring marketing impact beyond direct conversion metrics.

Why This Role Matters

This role sits at the center of brand, marketing, and retail. You’re the engine that helps ensure products don’t just appear on shelves—they’re sought out, talked about, and chosen.

What We Offer

• Opportunity to join a high-growth startup at a pivotal stage.
• Creative freedom and ownership of your domain.
• Brand new, gorgeous office with intercoastal views.
• Collaborative, innovative, and mission-driven team culture.
• Competitive salary and 3 weeks of paid vacation.
• $1,000/monthy healthcare/benefits stipend.

Reverie Hospitality

Location: Austin, TX / Texas Hill Country (Remote with regular travel to properties within ~1.5 hours of Austin; typically 1 day/week on-site or less, plus additional days for shoots or key launches)

Employment Type: Full-Time, Flexible Hours

Compensation: Total compensation: $80,000 - $100,000+. Base Salary $70,000–$90,000 + ~$10,000+ Annual Performance Bonus (tied to portfolio revenue goals and performance)

About Reverie Hospitality

Reverie Hospitality is a boutique hospitality company managing premier private retreat resorts and event venue properties across Texas Hill Country. Our portfolio includes luxury retreats, wedding weekend destinations, and vineyard resort experiences designed to deliver exceptional guest experiences. We blend thoughtful design with high-level service to create unforgettable stays, and we are building a repeatable, measurable growth engine to scale our portfolio in the coming years.

About the Role

We are hiring a Marketing Director - Operations & Growth Leader to run the marketing execution engine for our portfolio of currently 6 boutique hospitality properties. This is a hands-on operator role. Your responsibility is to take a defined 2026 marketing strategy and turn it into a functioning system: campaigns launched, landing pages live, CRM automations running, creative produced, reporting clean, and qualified leads flowing consistently to sales.

You will report directly to one of the founders/owners. Organic social and execution workflows should run without daily supervision. You will be the final editor and quality control for brand output.

Key Responsibilities

Marketing Operations & Team Management

• Own day-to-day marketing execution across our portfolio of 6 boutique hospitality companies.
• Manage remote virtual assistants (VAs), contractors, and creative vendors with clear SOPs and quality control.
• Run weekly marketing scorecard meetings covering performance, bottlenecks, and next actions.

Paid Growth Ads (Meta + Google)

• Rebuild and manage campaign structure by property and segment.
• Present organized ad batches for approval and launch.
• Manage agency relationships (if applicable) with the goal of bringing best practices of paid ads in-house.
• Maintain always-on retargeting and disciplined prospecting.

Creative Production

• Plan and produce roughly quarterly photo/video shoots
• Build reusable asset library for ads, landing pages, and lifecycle campaigns.
• Maintain and expand creative vendor relationships.

Social Media & Other Marketing Channels

• Oversee and execute social media management and influencer campaigns
• Manage Google Business with regular posts, review responses, Q&A updates, etc.
• Audit/improve property listings on OTAs, wedding/event platforms, etc.
• Execute PR / media outreach and placement coordination
• Oversee email/text marketing campaigns for Reverie and each property

CRM & Lifecycle

Oversee our web developer VA and marketing VAs to:

• Implement and manage CRM as the group sales CRM.
• Build segment-based pipelines (wedding, corporate, wellness).
• Implement Fit Form qualification before calendar booking.
• Build email + SMS automation (instant response, 14-day nurture, long nurture foundations).

Website & Conversion

Oversee our web developer VA to:

• Provide guidance on website enhancements and SEO management
• Build and optimize segment-specific landing pages per property.
• Own ad → landing page → qualification → booking conversion flow.

Tracking & Reporting

Oversee our web developer VA and marketing VAs to:

• Enforce UTM standards and coordinate GA4/GTM tracking.
• Ensure Meta Pixel + Conversions API and Google Ads tracking are accurate.
• Deliver weekly KPI scorecard (marketing, sales funnel, revenue metrics).

First 90 Days

1. First 30 Days:

• CRM buildout + Fit Form live.
• Tracking baseline verified (UTMs, GA4, pixel/CAPI).
• Priority landing pages published.

2. Days 31–60:

• Paid campaigns refreshed and segmented.
• Email/SMS nurture sequences active.
• Weekly KPI reporting cadence established.

3. Days 61–90:

• Creative library organized and mapped to campaigns.
• Offline conversion tracking plan implemented.
• Vine launch marketing cadence prepared and scheduled.

Qualifications

• 7+ years in marketing operations, growth, or performance marketing.
• Strong CRM + automation experience (GoHighLevel preferred).
• Experience managing Meta + Google campaigns directly or via agency.
• Lead social media strategy and influencer program
• Comfortable with tracking (UTMs, GA4, GTM, pixel/CAPI).
• Strong project management and vendor coordination skills.
• Attention to detail and keen eye for branding/design, preferably in the hospitality industry.
• Local to Austin / Hill Country with ability to be on-site regularly.

Position: Performance Creative Producer

Location: Bozeman, MT, USA

Employment Type: Full-Time, In-Person

Department: Marketing

Reports To: Marketing Director

Salary Range: $75,000 – $95,000 base salary

POSITION OVERVIEW:

We’re looking for a Performance Creative Producer to join our team and play a critical role in the growth of EVERGOODS through performance marketing. This position is responsible for producing high-performing advertising creative across paid acquisition channels including Meta, YouTube, and Google. This role will take campaign media and raw footage and transform it into compelling video and static ads designed to drive customer acquisition and revenue growth.

This is a hands-on role for a highly creative and analytically minded individual who understands both creative storytelling and performance marketing metrics. The ideal candidate can rapidly produce ad creative, iterate based on performance data, and collaborate closely with the Growth team to continuously improve creative performance.

This individual will partner closely with the Head of Growth, Paid Marketing Manager, and Brand Manager to generate, test, and optimize creative concepts across paid channels.

This position is ideal for someone who enjoys working at the intersection of creative production, experimentation, and data-driven marketing.

PRIMARY RESPONSIBILITIES

Performance Ad Creative Production

• Produce video and static ad creative for paid channels including Meta, YouTube, and Google.
• Edit campaign footage and raw media into compelling ad formats optimized for performance marketing.
• Develop multiple creative variations from existing media to support testing and iteration.
• Design and produce static ad graphics and visual assets for paid channels.
• Package creative assets according to platform specifications and ad format requirements.

Performance Marketing Collaboration

• Work closely with the Marketing team to understand campaign objectives, target audiences, and messaging priorities.
• Collaborate with the Paid Marketing Manager to align creative production with campaign testing frameworks and timelines.
• Be fluent in and apply performance marketing metrics including ROAS, CAC, CPM, CTR, and LTV when evaluating creative performance.
• Support the development of creative strategies that improve conversion and customer acquisition efficiency.

Creative Concept Development, Testing & Iteration

• Partner with the Head of Growth and Paid Marketing Manager to develop and test new creative concepts, including ad hooks, storytelling angles, and creative approaches that highlight products in engaging and compelling ways.
• Generate creative variations to ad hooks to support rapid creative testing cycles.
• Analyze performance data to identify winning creative themes and formats.
• Iterate and improve ads based on campaign performance metrics and audience feedback.
• Continuously refresh creative to combat ad fatigue and maintain strong campaign performance.

Industry Trend Monitoring

• Stay closely attuned to emerging trends in DTC performance marketing, ad creative formats, and platform-specific best practices.
• Monitor creative strategies used within the everyday carry, outdoor, and premium product industries to inform new ideas and testing opportunities.
• Maintain a curiosity about evolving consumer behavior and digital media trends to ensure EVERGOODS creative remains modern, relevant, and competitive. This includes tracking and understanding emerging paid marketing channels for future use.

Product Knowledge & Brand Storytelling

• Develop deep familiarity with EVERGOODS products including design intent, key features, materials, and functional advantages.
• Partner with the Product team to understand design decisions and technical details that differentiate EVERGOODS products.
• Translate product features and design philosophies into compelling creative narratives that resonate with customers.
• Identify the most compelling product attributes and build creative assets that highlight those features across video, static, and short-form formats.
• Work with Marketing leadership to maintain a strong understanding of the EVERGOODS community and ensure creative reflects the values, interests, and expectations of the brand’s audience.

Special Projects

• As the business grows and changes, the role may be assigned special projects as needed.
• On occasion and as business needs require, produce creative assets that support organic social, ecommerce, and other internal marketing initiatives outside of paid advertising campaigns.

RELEVANT SKILLS

• Bachelor’s degree, preferably in Marketing, Business or related degrees
• 2–4 years of experience producing performance marketing creative or paid social advertising assets
• Strong video editing skills using tools such as Adobe Premiere, Final Cut Pro, or similar platforms
• Experience with Google Workspace tools (Drive, Calendar, Sheets, Docs, etc.)
• Strong graphic design skills for static ad production using tools such as Adobe Creative Suite and Figma
• Experience producing short-form video content for paid channels including Meta, YouTube, and TikTok
• Strong understanding of paid media platforms and performance marketing metrics
• Fluency with ROAS, CAC, CPM, CTR, and LTV and how creative impacts campaign performance
• Ability to rapidly produce creative variations and iterate based on data and feedback
• Highly organized with the ability to manage multiple creative projects simultaneously
• Comfortable working in a fast-paced environment with tight production timelines
• Strong communication and collaboration skills when working across marketing, growth, and creative teams
• Strategic mindset with the ability to think critically, solve problems, and contribute to creative experimentation
• Passionate about the EVERGOODS mission and eager to contribute to building a durable, high-performance brand

EMPLOYEE CONDUCT

It is the responsibility of every employee to contribute to a positive work environment through cooperative and professional interactions with co-workers, customers, and vendors. 

EQUAL EMPLOYMENT OPPORTUNITY

Evergoods is an Equal Employment Opportunity employer. All qualified applicants will be considered for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other factors prohibited by law.

Location: Hybrid: Los Angeles, Remote: Pacific Time Zone

Department: Game Design

Employment Type: Full-time

About the Role:

Refactor Games is a AAA sports video game studio. We are developing the next generation of professional football (soccer) video games using Unreal Engine 5.

We’re seeking a seasoned Senior Game Designer - Game Systems to drive the design and implementation of advanced gameplay systems for a next-generation AAA European football video game built in Unreal Engine 5. You will conceptualize, prototype, tune, and polish interconnected systems that define how the game feels and plays across gameplay mechanics, progression, meta features, and player engagement loops.

You’ll work closely with engineers, animators, AI designers, UX, and production to ensure systems are robust, performant, and deeply aligned with the total football experience. This role requires strong systems thinking, Unreal Engine proficiency, and a passion for football that shows in both design insight and execution.

** NOTE: All applications must include a Cover Letter. Please detail your past experience with Sports Game development and relevant soccer experience/fandom, if applicable. **

Experience:

• 5+ years of professional game design experience, with meaningful ownership of gameplay or systems features on shipped titles.
• At least 2 shipped AAA titles, bonus points for sports titles.

What You'll Work On:

• Design and own complex game systems such as player mechanics, controls, progression loops, mode rules, match logic, meta interactions, and balancing frameworks.
• Prototype and iterate features using Unreal Engine 5 (Blueprints; C++ exposure a plus) to explore, validate, and polish systems.
• Collaborate with engineering to define technical requirements and implementation plans, ensuring your designs are feasible and maintainable in UE5.
• Partner with AI and animation teams to integrate systems with player behavior, character movement, and tactical responses.
• Tune systems using playtest feedback and telemetry data to achieve engaging and fair gameplay across modes.
• Deliver detailed design documentation, system diagrams, and tuning guidelines for cross-discipline reference.
• Work closely with UX and live ops to surface system states and progression in ways that feel intuitive to players.
• Mentor and guide other designers in systems methodology and UE5 workflows.

Requirements:

• Proven experience in designing and tuning interconnected game systems (Progression, balancing, meta loops, etc.).
• Hands-on proficiency with Unreal Engine 5 workflows, particularly Blueprints, and familiarity with scripting/design implementation.
• Strong analytical mindset—comfortable analyzing player behavior, balancing large systems, and iterating based on data and playtests.
• Deep knowledge of football and football games (e.g., understanding of team tactics, player roles, ball mechanics, game flow, and competitive balance).
• Excellent communication skills and experience working with multidisciplinary teams.

Bonus Points:

• Experience on a sports or competitive multiplayer title, especially football/soccer games.
• Exposure to C++ within Unreal Engine and ability to collaborate closely with engineers on technical design solutions.
• Familiarity with live service design, seasonal content, or event-driven progression systems.
• Experience using analytics tools or telemetry to inform and refine design decisions.
• Prior mentoring or team leadership roles within design.

What We Offer:

• Opportunity to shape the core systems behind a next-generation AAA European football franchise.
• Highly collaborative environment with top designers, programmers, animators, and technical teams.
• Competitive compensation, and benefits.
• Career growth into leadership or cross-discipline strategic design roles.

Company Description:

Nana Jacqueline was founded by two best friends with a passion for fashion that began at a young age. What started as a loungewear brand has evolved into a sought-after luxury fashion line that transforms whimsical feelings into romantic pieces. Based in Los Angeles, CA, Nana Jacqueline embodies the aura of romance and enchantment in elegantly-designed clothing, celebrating women and the freedom to feel sexy in everyday styles. Follow us @nanajacqueline_.

Role Description:

We’re seeking a full time Senior Manager, Paid Media & Media Buying to lead full-funnel performance marketing across global channels. This role will be responsible for driving customer acquisition, optimizing spend efficiency, and delivering measurable growth through data-driven strategy, testing, and execution.

Key Responsibilities:

• Budget Management: Oversee and allocate multi-channel paid media budgets across Meta, Google, TikTok, Pinterest, Display, and Affiliate to maximize ROI and scale efficiently.

• Strategic Planning: Partner with internal teams to design, launch, and analyze incrementality and attribution tests that guide investment strategy and improve channel performance.

• Performance Analysis & Reporting: Own reporting for all paid media KPIs, delivering actionable insights on ROAS, MER, CPC, CAC, LTV:CAC, and channel mix performance to leadership.

• Media Buying: Manage daily pacing, campaign optimizations, and audience targeting strategies to ensure budget efficiency and performance consistency across platforms.

• Partnership Management: Cultivate and maintain relationships with key platform partners including Meta, Google, TikTok, and Pinterest, staying ahead of emerging trends and betas.

• Growth Strategy: Identify new growth opportunities through market research, competitive insights, and consumer behavior analysis to enhance paid media impact.

• Cross-Functional Collaboration: Collaborate with the creative, e-commerce, and analytics teams to align campaign strategy, creative testing, and full-funnel conversion initiatives.

Required Skills & Experience:

• Experience: 5–8 years in paid media or digital marketing, with at least 3 years focused on e-commerce growth or performance marketing.

• Budget Oversight: Proven success managing multi-million-dollar media budgets across multiple channels.

• Analytical Skills: Deep understanding of paid media metrics (ROAS, MER, CPC, CAC, LTV:CAC) and incrementality testing methodologies.

• Technical Proficiency: Advanced Excel/Google Sheets skills and experience with data visualization tools (e.g., Looker or Motion).

• Leadership: Experience managing and developing direct reports within an in-house environment.

COMPANY: Bombshell Sportswear 

ROLE: Sr. Ecommerce Coordinator 

REPORTS TO: Director of Ecommerce 

Position Summary:

We are hiring a full time Sr. Ecommerce Coordinator who will assist the Director of Ecommerce in day to day operations of the website. Your role will include; catalog management, website maintenance, and general reporting. You must have apparel experience and a knowledge of Shopify. You will be working with a highly experienced and awesome team in a fast paced environment who will challenge and inspire you to be your best. This role also requires experience working remotely and comfortable working with a smaller team.

Key Responsibilities: 

• Will be responsible for maintaining site catalogs, collections, and basic backend functions for product launches and overall product lifecycles. 
• Write long form product descriptions for website and META ads.
• Will assist the Director of Ecommerce and Marketing team to execute successful campaigns by streamlining communication, organizing timelines, and ensuring deliverables are handed off completed and on time. 
• Will be essential in maintaining and updating content across site and mobile app - refreshing content on a regular basis.
• This role will require you to deliver basic weekly, monthly, quarterly, and yearly ecommerce reports. Some ad-hoc operations and marketing reports will also be required.
• Assist the Director of Ecommerce and Director of Operations to ensure inventory levels align with marketing and merchandising strategies.
• Collaborate with design and production teams on the delivery of correct product information for frontend customer visibility.
• Identify key areas of opportunity for website and mobile app user experiences.
• Regularly QA the website and mobile app for inconsistencies, error messages, and broken links, et al. 
• Will help manage Bombshell Sportswear’s omni-channel presence in 3rd party market places. META + TikTok Shop catalog management is a plus!

Qualifications

• Bachelor’s degree preferred
• 3+ years of Shopify experience is a MUST, Shopify Plus preferred
• 2+ years of Klaviyo experience or other CRM platform 
• Knowledge of Shopify and Google Suite reporting
• General understanding of loyalty programs; i.e. Yotpo, Loyalty Lion, Rivo
• Strong attention to detail
• Excellent communication skills (written and verbal)
• Must be extremely organized

Required Skills

• Shopify and/or Shopify Plus (no exceptions)
• Must be available every Friday morning for launches 
• Copywriting skills for product descriptions and other occasional marketing needs
• Analytical reporting skills - Excel and/or Google Sheets knowledge is a must
• Must work well both autonomously and collaboratively
• Deadline-driven and strong time management skills
• A strong sense of urgency and ability to react quickly to pivot in fast paced environment
• Ability to work under pressure in an environment of constant change
• Ability to work with minimal supervision
• Strives to help and support the team wherever it is needed, seeking to fill the gap
• Takes ownership and initiative to drive projects through completion
• Graphic design experience is a plus; Photoshop, Figma, Illustrator, or InDesign

Ideal candidate

Our ideal candidate will have a dedicated understanding of the brand’s vision, marketing, and ecommerce business goals. Copywriting is required in this role - let your creative flag fly! This position is for someone with a sharp eye for detail and great organizational skills. The qualified candidate must be able to multitask, stay organized, be adaptable, and possess a sense of urgency in an ever changing industry. The success of this role will rely on your eagerness to learn, attention to detail, accountability, reliability, ability to ask questions, and the willingness to take initiative. This role offers the opportunity for growth within the company, therefore meeting the above requirements is a MUST!

Benefits & Perks

• Paid Holidays
• Personal Time Off
• Sick days
• Insurance (Medical, dental, vision)
• 401K. Eligible after 1st year
• Associate discount off merchandise online
• Opportunities for professional development and advancement
• Pay range is 80k-90k depending on experience

The Paid Digital Analyst will lead the execution, and optimization of Boot Barn’s paid social media and digital programs to drive customer acquisition, retention, awareness, engagement, and revenue growth across digital channels and in stores.

This role combines strategic marketing expertise with strong analytical and operational skills, partnering closely with Marketing, Data Science, and Product teams to deploy advanced targeting, personalization, and creative optimization techniques. The ideal candidate has deep platform knowledge, and thrives in a data-driven environment.

Essential Duties and Responsibilities

• Lead the planning, execution, and optimization of paid social campaigns across platforms (e.g., Meta, TikTok, Google, and emerging channels).
• Develop and own the paid social media strategy, aligning with overall brand and performance marketing objectives.
• Partner with Data Science and Product teams to develop integrated audience segmentation, creative generation, bidding optimization, and campaign automation.
• Manage day-to-day campaign operations, including budgeting, pacing, flighting, targeting, ad trafficking, and troubleshooting.
• Analyze performance data to optimize campaigns for ROAS, CPA, CPM, CTR, and engagement, and present actionable insights to leadership.
• Collaborate with creative and merchandising teams to test and scale ad creative, leveraging AI-driven tools for dynamic content generation where appropriate.
• Build and maintain testing roadmaps, including A/B tests and multivariate experiments, to continuously improve performance.
• Partner with Data Science, Ecommerce and Marketing teams to ensure paid social strategies complement site and store engagement initiatives.
• Create and maintain relationships with Earned and Influencer Media teams to run paid social strategies alongside organic social strategies and content.
• Monitor competitive activity, platform updates, and emerging trends to keep Boot Barn at the forefront of paid social innovation.
• Manage agency or partner relationships as needed, ensuring alignment on goals, data sharing, and reporting standards.
• Demonstrates high level of quality work, attendance and appearance.
• Demonstrates high degree of professionalism in communication, attitude and teamwork with customers, peers and management.
• Adhere to all local, federal and state laws in addition to Company policies, procedures, and practices.
• Performs any other duties that may be assigned by management.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related field.
• 2-5+ years of experience in paid social marketing, ideally in retail or e-commerce.
• Expert knowledge of major social platforms (Meta, TikTok, etc.) and their campaign management tools.
• Proven experience driving measurable results through paid social strategies, with a strong understanding of performance marketing KPIs.
• Strong analytical skills with proficiency in GA4, BigQuery, Excel/Sheets and familiarity with BI tools.
• Deep understanding of customer analytics and attribution
• Excellent communication and cross-functional collaboration skills.
• Comfortable working in a fast-paced, performance-driven environment.

Competencies

• Ensure Effective Communication - Listens carefully and attentively to others' opinions and ideas. Communicates information clearly, concisely, and professionally.
• Establish Trust - Follows through on commitments. Is honest and direct with others. Promotes a culture of respect for, commitment to, and compliance with Company values, beliefs, and standards. Ensures the protection of confidential information.

Boot Barn Benefits & Additional Compensation Opportunities

• Competitive salary.
• Merchandise discount: 50% off of Exclusive Brands and 40% off of third-party brands.
• Paid Time Off plan for year-round Boot Barn Partners.**
• Medical, Dental, Vision and Life Insurance.**
• 401(k) plan with generous company matching.
• Flexible schedules and work/life balance.
• Opportunities for growth at every level – we are opening 50+ new stores each year.

**For eligible Boot Barn Partners

PAY RANGE: $72,000.00 - $85,000.00/yr*

*compensation varies based on geography, skills, experience, and tenure

Physical Demands

In general, the following physical demands are representative of those that must be met by a Partner to successfully perform the essential functions of this job. Reasonable accommodations may be made to allow differently abled individuals to perform the essential functions of the job.

• Standing, walking and squatting less than fifty percent of the work shift.
• Required to lift, move and carry up to 40 pounds.
• Ability to read, count and write to accurately complete all documentation and reports.
• Must be able to see, hear and speak in order to communicate with partners and customers.
• Specific vision abilities include close vision, distance vision, peripheral vision, depth perception and ability to adjust focus.
• Manual dexterity required using hands to finger; handle, feel and type; reach with hands and arms.

[ ] Sedentary: Limited activity, no lifting, limited walking

[ X ] Light: Office work, some lifting, bending, stooping or kneeling, walking

[ ] Moderate: Mostly standing, walking, bending, frequent lifting

[ ] Arduous: Heavy lifting, bending, crawling, climbing

Work Environment

In general, the following conditions of the work environment are representative of those that a Partner encounters while performing the essential functions of this job. Reasonable accommodations may be made to allow differently abled individuals to perform the essential functions of the job within the environment.

• The workspace is clean, orderly, properly lighted and ventilated with the proper safety compliance.
• Noise levels are considered moderate.

Boot Barn, Inc. reserves the right to make exceptions to modify or eliminate this document or its content. This document supersedes all previous policies, procedures or guidelines pertaining to this subject.

Our core value of community bands us together in supportive and inclusive ways to drive our collective success. Boot Barn provides equal employment opportunity to all applicants and employees without regard to race, color, religion, sex, sexual orientation, age, national or ethnic origin, veteran or military status, disability, as well as any other protected status under the law.

Americans with Disabilities Act (ADA) - Boot Barn will provide reasonable accommodations (such as a qualified sign language interpreter or other personal assistance) with the application process upon your request as required by applicable laws. If you have a disability and require assistance in this application process, please visit your nearest Boot Barn Store or Distribution Center or reach out to Human Resources at 1-949-453-4400, Option 4.

California Privacy Notice

Role Title: Creative Marketing Associate / Digital Brand Coordinator

Company: T HENRI

Please do not apply if you do not meet the required experience level or technical qualifications listed below:

Mandatory Experience Requirements

• Minimum 5+ years of professional experience in digital marketing and graphic design; this includes Adobe Illustrator InDesign Photoshop.
• Must demonstrate proven industry experience within luxury, fashion, or premium consumer brands preferred
• Applicants must provide a strong professional portfolio showcasing high-level creative execution
• Applicants must provide previous workplace references

Role Overview

T HENRI is seeking a highly creative, design-driven professional with exceptional speed and technical mastery in Adobe Illustrator, InDesign, and Photoshop.

The Creative Marketing Associate / Brand Coordinator is responsible for executing visual communication across all brand touch points while supporting marketing strategy, e-commerce operations, and wholesale partner engagement.

This role requires refined aesthetic judgment, meticulous attention to detail, and the ability to produce luxury-level creative assets efficiently within a fast-paced environment. The ideal candidate balances strong creative instincts with operational precision and strategic awareness.

Core Creative Responsibilities

• Develop high-level graphic design assets across digital, print, and experiential brand channels
• Produce marketing visuals, campaign layouts, and product presentation materials with speed and accuracy
• Maintain visual consistency and uphold luxury brand standards across all platforms
• Translate creative direction into polished, production-ready artwork
• Execute rapid revisions and multi-format design adaptations

Digital & Paid Media

• Create, resize, and optimize digital assets for Meta, Google, website, email, catalogs, and line sheets
• Reformat creative copy and visual assets based on campaign performance insights
• Organize and maintain structured Dropbox systems for internal and wholesale access
• Support paid media campaigns with aligned creative direction and cohesive landing page execution

Social Media Management

• Design and execute monthly content calendars for Instagram, Facebook, and Pinterest
• Create elevated post layouts, write refined copy, schedule content, and monitor engagement
• Maintain consistent luxury brand presentation across all social platforms
• Adapt creative direction to evolving trends while preserving premium positioning

E-Commerce & Wholesale Website Management

• Maintain and update retail and wholesale Shopify platforms
• Design and build new collection landing pages with strong visual storytelling
• Update product pages, optimize imagery, and ensure cohesive brand presentation
• Support SEO initiatives, navigation refinement, and digital merchandising execution

Email Marketing (Klaviyo)

• Design and deploy monthly campaigns for retail and wholesale audiences
• Build, refine, and optimize automated email flows
• Analyze performance metrics and adjust creative strategy accordingly

Marketing Strategy & Campaign Development

• Assist in developing annual marketing plans and rollout strategies
• Concept and support photoshoots, including layout, visual direction, and asset production
• Oversee campaign creative production and asset organization
• Coordinate with vendors and internal teams to ensure deliverables and timelines are met

Wholesale Marketing Support

• Design and distribute seasonal marketing assets to retail partners and distributors
• Create and update line sheets, catalogs, price lists, and order forms
• Maintain organized Dropbox libraries for authorized retailers
• Assist with in-store activations, POP design, and custom display concepts

Experiential Marketing & Trade Shows

• Support planning and creative execution of national and international trade shows
• Design and produce exhibition marketing materials
• Coordinate booth visuals, logistics, and appointment scheduling

Product Development Support

• Layout certificate artwork and technical sheets using T HENRI templates
• Design silk cloth artwork and packaging inserts
• Prepare production specification files with visuals and copy per SKU
• Support collaboration projects with aligned visual communication materials

Required Skills & Qualifications

• Expert-level proficiency in Adobe Illustrator, InDesign, and Photoshop with exceptional speed and precision
• Strong graphic design portfolio demonstrating luxury-level aesthetic execution
• Proficiency in Shopify, Klaviyo, Meta Ads Manager, Google Ads, and Dropbox
• Advanced organizational and multitasking capabilities
• Exceptional attention to detail and strong design sensibility
• Ability to balance creative direction with strategic marketing objectives

Work Schedule

• Full-time, Monday through Friday, 9:00 AM – 6:00 PM
• Occasional weekend work required for events, launches, and trade shows