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Position Title: Lead, Content Marketing (Growth)
Location: Bellevue, WA
Position Type: Regular, Full-Time
Who we are:
Roundglass is a wholistic wellbeing company working to empower healthier lives, stronger communities, and a more sustainable world. That w in wholistic is there for a reason: We believe true wellbeing spans the whole human experience, from how we care for ourselves to our connections with others and the planet.
This philosophy shapes both what we build and how we work. We've created an environment where supporting people's whole selves fuels their most meaningful work.
Roundglass creates real-world impact through two core pillars:
Through the Roundglass Living platform, we deliver personalized wellbeing guidance rooted in science. The Roundglass Living app helps people develop habits that last through breathwork, meditation, movement, nutrition, music, and more.
Roundglass Giving is our nonprofit arm, driving our philanthropic vision, including a collection of initiatives championing youth development, women's equity, and environmental stewardship. We're on a mission to transform communities by tackling systemic challenges and unlocking human potential.
If you're passionate about the role wellbeing plays in people's lives and want to contribute to a culture that embodies the change we're creating, we'd love to meet you.
About the role:
We're seeking an exceptional Content Lead, Marketing, to own all marketing content and serve as the brand voice architect for our wellbeing platform. In this strategic role, you'll develop and maintain foundational marketing language, messaging frameworks, and content standards that drive brand awareness and user acquisition across all audiences and channels.
You'll create comprehensive marketing content spanning digital platforms, PR materials, advertising copy, and thought leadership pieces that resonate with diverse audiences globally. This role requires both brand building expertise and performance marketing acumen, ensuring all content drives measurable business results while maintaining brand consistency.
As the marketing content authority, you'll establish core messaging that other teams adapt for their specific needs while ensuring complete alignment across all content functions.
What you'll do:
Brand Strategy & Content Development
- Own company-wide marketing content including messaging frameworks and brand positioning
- Develop foundational brand language that scales across teams and initiatives
- Translate company philosophy into accessible, resonant messaging for diverse audiences.
Multi-Channel Content Creation
- Own social media content creation across platforms
- Oversee content writers and establish content standards
- Develop email marketing campaigns and website content
- Create PR materials and external marketing content
Performance & Optimization
- Work with analytics teams on performance measurement and optimization
- Create comprehensive reports on brand impact and content performance
- Optimize content for SEO and user acquisition
- Make data-driven decisions to improve content effectiveness
Cross-Functional Leadership
- Ensure alignment across all content functions and teams
- Partner with product and design teams on content strategy
- Coordinate global content initiatives and cultural adaptation
Skills & Qualifications:
- 8+ years of proven experience in marketing content creation and brand management
- Expertise in health/wellbeing marketing with understanding of regulatory requirements
- Demonstrated success driving brand awareness and user acquisition through content marketing
- Portfolio showcasing successful marketing campaigns across multiple channels
- Exceptional writing and creative skills across all marketing formats
- Experience with both brand building and performance marketing strategies
- Advanced proficiency with marketing technology platforms and optimization tools
- Strong understanding of social media, email marketing, and digital advertising
- Experience working across global markets and diverse audiences
- Analytical skills to measure and optimize content performance
- Knowledge of PR, media relations, and thought leadership development
- Experience managing content teams and external partnerships
- Strong collaboration skills across multiple stakeholders
- Self-motivated individual contributor who thrives in fast-paced environments
Pay & Benefits:
The anticipated salary range for this position starts from $130K yearly. Actual pay will be based on job-related skills, experience, location, and internal equity, as permitted by Washington State law. Certain roles may be eligible for a bonus/incentive.
Roundglass benefits may include: 120 hours PTO to start (increases with tenure), 9 paid federal holidays + 1 floating holiday, bereavement (up to 3 days), jury duty (up to 2 days), medical/dental/vision (PPO/HSA with employer contribution), EAP (Standard), pet insurance, employer-paid basic life/STD/LTD, and a 401(k) with employer match up to $5,000/year.
Benefits vary by employment type and work location; some benefits may not apply to part-time roles or positions outside the U.S
Why Roundglass:
Roundglass was built on the vision that wellbeing should be at the very center of our life journey. We are reimagining how the world experiences wellbeing and how companies (like our own) support the wellbeing of their people.
We're a group of talented, socially-conscious, gritty, innovators using technology and human energy to create a vibrant wellness ecosystem. Together, we've built an amazing community and we are always looking for people who share our passion.
To learn more, visit our Website, Facebook, Instagram and LinkedIn.
\"Roundglass values diversity and is committed to providing equal opportunities. We do not discriminate against race, color, religion, sex, sexual orientation, gender identity, gender expression, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by applicable law. We will provide reasonable accommodation to individuals with disabilities who need assistance applying for a job. Please contact for more information.
We rely on legitimate interest as a legal basis for processing personal information under the GDPR for purposes of recruitment and applications for employment.\"
*Relocation Assistance Provided.
JOB SUMMARY Assists Director of Marketing and Public Relations with marketing tracking, executive status reports, team management, database maintenance and research, and agency relationships.
CANDIDATE PROFILE Education and Experience High school diploma or GED; 5 years of experience in the sales and marketing or related professional area.
OR Bachelor’s degree from an accredited university in Marketing, Business Administration, Hotel and Restaurant Management, or related major; 3 years of experience in the sales and marketing or related professional area.
CORE WORK ACTIVITIES Marketing Communicates with the Director of Marketing and Public Relations as well as with other members of the Marketing and Public Relations Department regarding marketing projects and opportunities so as to increase understanding of marketing objectives, avoid problem situations and maximize revenue opportunities.
Creates and schedules attractive destination vacation packages based on identifying need periods and packaging philosophies designed to drive additional revenues and attendance at events.
Liaises with Sales, Rooms, FandB, Planning, Attractions and other marketing partners to create, price and market these vacation packages.
Communicates information on all new packages, products and events to the various areas of sales, operations, accounting, etc.
and makes presentations when necessary.
Assists with uncovering opportunities to develop and implement effective advertising, cross-promotions, special events, and other marketing opportunities to generate maximum revenue.
Analyzes database forecasts and trends to provide marketing recommendations to Sales and Marketing/Public Relations (PR) teams for short- and long-term marketing initiatives, focusing on in-the-year periods of need.
Manages the proper administration and communication of assigned project budgets from marketing.
Assists with the development of the annual hotel marketing plan and several additional project marketing plans within the year to achieve both short- and long-term revenue and marketing positioning.
Conducts periodic evaluations of projects, packages and marketing initiatives to determine success rate, profitability, and viability of the product, and submits recommendations regarding enhancing or revising product.
Manages the production of up-to-date and comprehensive team project reports for communicating status to team, director, partners and leadership.
Manages several cross-marketing efforts with attractions, brands, strategic partners and sales team and its clients, so as to maximize company-wide revenue opportunities.
Communicates and adheres to marketing objectives and strategies within Marketing/Public Relations Department and with other departments, partners and agencies before, during and after a marketing project is implemented.
Manages and implements other duties as assigned.
Building Successful Relationships that Generate Sales and Marketing Opportunities Identifies and communicates with distribution channels that can sell distress inventory to drive property occupancy.
Provides all sales channels with creative and unique tools to assist in the sales and marketing of the property.
Acts as liaison between corporate and individual properties in rolling out programs and makes sure that properties are taking advantage of all opportunities provided through corporate.
Works with media buyer to plan and execute advertising.
Assists property in developing promotions for various campaigns, keeping in mind strategy and goals of promotion.
Assists property with materials, tracking/analysis and presentations to owners.
Acts on behalf of property with all vendors, exacting a balance between quality work and price, requesting estimates and approving all materials as needed.
Additional Marketing Responsibilities Keeps detailed files and records on all matters relative to property's marketing materials (photo usage rights, vendor contracts, etc.).
Monitors property compliance with corporate marketing guidelines.
Approves all invoicing.
MANAGEMENT COMPETENCIES Leadership Adaptability
- Maintains performance level under pressure or when experiencing changes or challenges in the workplace.
Communication
- Conveys information and ideas to others in a convincing and engaging manner through a variety of methods.
Problem Solving and Decision Making
- Identifies and understands issues, problems, and opportunities; obtains and compares information from different sources to draw conclusions, develop and evaluate alternatives and solutions, solve problems, and choose a course of action.
Professional Demeanor
- Exhibits behavioral styles that convey confidence and command respect from others; makes a good first impression and represents the company in alignment with its values.
Managing Execution Building and Contributing to Teams
- Actively participates as a member of a team to move the team toward the completion of goals.
Driving for Results
- Sets high standards of performance for self and/or others; assumes responsibility for work objectives; initiates, focuses, and monitors the efforts of self and/or others toward the accomplishment goals; proactively takes action and goes beyond what is required.
Planning and Organizing
- Gathers information and resources required to set a plan of action for self and/or others; prioritizes and arranges work requirements to accomplish goals and ensure work is completed.
Building Relationships Coworker Relationships
- Interacts with others in a way that builds openness, trust, and confidence in the pursuit of organizational goals and lasting relationships.
Customer Relationships
- Develops and sustains relationships based on an understanding of customer needs and actions consistent with the company’s service standards.
Global Mindset
- Supports employees and business partners with diverse styles, abilities, motivations, and/or cultural perspectives; utilizes differences to drive innovation, engagement and enhance business results; and ensures employees are given the opportunity to contribute to their full potential.
Generating Talent and Organizational Capability Organizational Capability
- Evaluates and adapts the structure of own assignments and suggests improvements to work processes to best fit the needs and/or support the goals of an organizational unit.
Talent Management
- Provides support and feedback to help individuals develop and strengthen skills and abilities needed to accomplish work objectives.
Learning and Applying Professional Expertise Applied Learning
- Seeks and makes the most of learning opportunities to improve performance of self and/or others.
Business Acumen
- Understands and utilizes business information to manage everyday operations.
Technical Acumen
- Understands and utilizes professional skills and knowledge in a specific functional area to conduct.
Communications and Media
- Knowledge of media production, communication, and dissemination techniques and methods.
This includes alternative ways to inform and entertain via written, oral, and visual media.
Devising Sales Approaches and Solutions
- Trying different and novel ways to deal with sales challenges and opportunities; taking courses of action or developing sales solutions that appropriately consider available facts, constraints, competitive circumstances, and probable consequences.
Sales Ability: Persuasiveness
- Using appropriate interpersonal styles and communication methods to gain acceptance of a product, service, or idea from prospects and clients.
Supporting Sales Implementations
- Supporting customers during the implementation of sales contracts; seeking and taking appropriate actions on customer feedback; taking responsibility for customer satisfaction and loyalty.
Sales Opportunity Analysis
- Understanding and utilizing economic, financial, industry, and organizational data; accurately diagnosing customers’ business strengths, weaknesses, and key issues that can inform sales strategies and plans.
Basic Competencies
- Fundamental competencies required for accomplishing basic work activities.
Basic Computer Skills
- Uses basic computer hardware and software (e.g., personal computers, word processing software, Internet browsers, etc.).
Mathematical Reasoning
- Demonstrates ability to add, subtract, multiply, or divide quickly, correctly, and in a way that allows one to solve work-related issues.
Oral Comprehension
- Demonstrates ability to listen to and understand information and ideas presented through spoken words and sentences.
Reading Comprehension
- Demonstrates understanding of written sentences and paragraphs in work-related documents.
Writing
- Communicates effectively in writing as appropriate for the needs of the audience.
Marriott Vacations Worldwide is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture.
Description
Ready for more than just a job? Build a career with purpose. At Lactalis in the USA, we believe in promoting from within and giving our employees meaningful opportunities to learn, grow, and thrive. Whether you're just starting out or bringing years of experience, we'll provide the tools and support you need to succeed.
As the world leader in dairy, Lactalis is a family-owned company with over 85,000 pragmatic and ambitious professionals across the globe. Each day, we're proud to produce award-winning dairy products that bring people together.
In the US, we proudly offer an unrivaled house of beloved brands, including Galbani Italian cheeses and ricotta, President specialty cheeses and butters, Kraft natural and grated cheeses, Breakstone's cottage cheese, Cracker Barrel, Black Diamond cheddar, and Parmalat milk. Our yogurt portfolio includes siggi's, Stonyfield Organic, Brown Cow, Oui, Yoplait, Go-Gurt, :ratio, Green Mountain Creamery, and Mountain High, along with a growing family of ethnic favorites like Karoun, Gopi, and Arz.
At Lactalis, we live by our core values-Ambition, Engagement, and Simplicity. We foster a workplace where innovation thrives, diverse perspectives are celebrated, and everyone's unique background and ideas are valued.
Even if you don't meet every qualification, we encourage you to apply. We want to hear about your PASSION, your STORY, and how your EXPERTISE can help us shape the future of dairy.
From your PASSION to ours
Karoun Dairies, part of the Lactalis family of companies, is currently hiring a Trade Marketing Manager , based in San Fernando, California.
The Trade Marketing Manager is responsible to Lead B2B and B2C Retail Marketing initiatives in close collaboration with Sales and Marketing teams to enhance brand visibility, drive product performance, and ensure strategic execution at the point of sale.
From your EXPERTISE to ours
Key responsibilities for this position include:
Pillars To Success:
- Strategic Planning & Execution
- Develop and implement trade marketing plans aligned with brand and commercial objectives.
- Manage the full cycle: planning, budgeting, execution, and performance tracking.
- Retail Program Management
- Coordinate demos, discounts, campaigns, schematics, and public events.
- Ensure consistent and high-quality execution across retail channels.
- Cross-Functional Collaboration
- Partner with Sales and Marketing to align trade strategies with business goals.
- Serve as the link between field execution and brand strategy.
- Store Visits & Market Insights
- Conduct weekly store visits to:
- Monitor pricing, out-of-stocks (OOS), inventory, product placement, and presentation.
- Benchmark against competitors and identify emerging trends or new product launches.
- Share actionable insights with internal teams.
- Performance Analysis
- Track and report KPIs for all trade initiatives.
- Leverage data to refine strategies and improve ROI.
- Assist in preparing, planning, and actively managing an annual trade marketing budget
- Help execute retailer-specific digital marketing campaigns including banner ads, social media, brand pages etc.
- Planning and execution, including promotional, digital, and in-store shopper marketing activation, and E-commerce programs for our Karoun brand(s).
- Develop Shopper Point of Sale material & own inventory tracking.
- Execute digital coupons, analyze results, and present them to the Sales and Marketing Teams.
- Develop sell sheets and communicate with the appropriate stakeholders.
- Manage the calendar of all shopper Marketing and E-Commerce activities.
- Help analyze campaigns by working with Lactalis Category Management team in pulling syndicated data such as IRI.
- Gather creative assets from the Marketing Teams for relevant campaigns and coordinate with vendors.
- Help analyze E-Commerce activations by pulling reports and interpreting results.
- Help develop and publish A+ product content for E-Commerce uses in collaboration with vendors and Marketing.
- Pricing and Competitive Analysis by checking stores for all classes of trade on a regular basis and reporting to team.
- Manage Customer Portals/Digital Deals, responsible for monitoring our online presence through customer portals.
- Work closely with our Marketing Manager to plan demo activity for our items.
- Work with Head of Marketing, marketing team, and sales in planning customer specific trade and marketing promotional calendars.
- Maintenance of Current Programs for All Customers, including promotional and new item contracts.
- Assist in preparation of food shows and attend events as needed.
- Responsible for managing the entire sample request proces.
- Attend select virtual and in-person calls with customers, including customer buying and marketing team.
- Developing and executing the Trade Marketing Plan in line with sales and marketing objectives.
- Improving brand presence and campaign execution across trade through excellence in in-store planning, execution, and tracking in alignment with the monthly, quarterly, and/or annual marketing priorities.
- Leading and implementing channel-specific marketing strategies and plans for assigned retailers or consumers..
- Conceptualizing and executing trade promotions and rolling out impactful in-store campaigns in collaboration with marketing and sales teams.
- Leading activation programs with partners to improve brand visibility.
- Analyzing the points of sales regularly to ensure that the brand is visible, and also confirm guidelines are respected..
- Update the competitor database by documenting new competitors, new products or developments, product prices, location, and customer feedback on competitors' products.
- Generate social media campaigns and activities to further increase brand awareness and exposure in liaison with marketing team.
- Identify marketing and PR opportunities as well as networking events.
- Organize and execute promotions including store, supermarket promotions and samplings.
- Report and evaluate the effectiveness of all marketing activities.
- Report on trade presence
This description reflects management's assignment of essential functions, it does not proscribe or restrict the tasks that may be assigned.
Reasonable accommodations may be made to enable individuals with disabilities to perform these Essential Duties and Responsibilities.
From your STORY to ours
Qualified applicants will contribute the following:
Desired attributes
- Proven experience in B2B and B2C retail environments, preferably in Consumer Packaged Goods (CPG)-ideally dairy.
- Strong project management skills with the ability to juggle multiple initiatives.
- Field-oriented mindset with hands-on experience in store-level execution.
- Analytical and data-driven, with a focus on KPI tracking and actionable insights.
- Excellent communication and collaboration skills across departments.
- Proficient in budget planning and resource allocation.
- Highly proactive, detail-oriented, and results-focused.
- Proficient in Microsoft Office (Excel, Outlook, Word).
- Expert in internal and external relationship building and management
- Organization, flexibility, and the ability to prioritize and manage diverse activities simultaneously.
- Dynamic, problem-solver with an Innovative and creative mindset.
- Strong communication, presentation, negotiation and influencing skills.
- Attention to detail and quality control.
- Passionate about delivering optimal results
- Always maintains effective working relationship despite any difficulties caused by conflicting roles or differing viewpoints.
- Will resolve differences of opinion by seeking mutually acceptable solutions.
- Contributes to a supportive team environment by providing support and back up to team members and sharing expertise with others.
- Seeks feedback from other team members.
- Is highly motivated and energetic and has "can do" attitude.
- Is able to work in teams from across the organization, not just within their area of specialty
- Statistical aptitude and/or database knowledge
- Willingness to continue developing and growing in the marketing field and responsibilities
- Highly organized with experience managing multiple projects and priorities while managing workflow in a deadline-driven and service-focused environment.
- Strong interpersonal skills including ability to maintain strong professional relationships with a diverse range of groups, and associates in different locations.
- Knowledge of syndicated data such as IRI a plus.
- Good problem-solving skills.
- Excellent attention to detail.
- Some practical experience through prior internships or professional experiences in E-Commerce and/or Consumer Packaged Goods (CPG) preferred.
- Knowledge of syndication channels and content service providers (moved from Education)
Requirements
Education and Specific Experience Requirements
- BA in Marketing, Business, or related field or equivalent discipline preferred
- A minimum of Five years' experience in trade marketing, brand marketing, or marketing management (experience in the food industry would be an asset)
- Experience managing a brand across multiple markets.
- Experience in management and execution of budgets
- Proficiency with Microsoft programs
- Knowledge, Skills, and Abilities Requirements
- You have prior experience in Trade Marketing.* Understanding of grocery purchasing behavior and the Consumer-Packaged Goods marketplace.
- 1-2 years of retail, sales, event or trade marketing experience, e-commerce preferred.
Skills/Abilities
- Strong organizational skills and attention to detail.
- Must be self-motivated, organized and possess strong problem-solving skills.
- A curious self-starter, able to work independently without excessive oversight
- An effective multi-tasker that can set priorities and schedule work activities
- Ability to effectively present information to management.
- Interpersonal and communication skills.
- Ability to present, converse and report professionally to Lactalis Leadership.
- Teamwork, good communication skills to work closely across departments.
- Should possess strong communication and organization skills
- Ability to manage multiple projects in a fast-changing environment.
- Highly motivated, dynamic, efficient, and fast learning
- Positive attitude, flexibility and a strong work ethic are critical to thriving in this position.
- You have strong communication & interpersonal skills.
- You have strong analytical skills and are comfortable dealing with numerical data.
- You thrive in matrix environments and are adept at influencing and coordinating with different stakeholders.
Other
- Ability to travel as needed domestically, approx.. 85% of the time. Overnight as needed.
- Marketing position does require driving to attend brand exposure opportunities, retail stores, meetings, events, shows, broker business relation matters, business/product related prospects
This is an on-site position.
Full-Time
Overtime/weekends
Eligibility to participate in Incentive Plan.
Physical Demands
The Physical Demands described here are representative of those that must be met by an employee to successfully perform the Essential Duties and Responsibilities of this job.
Office: While performing the duties of this job, the employee may be regularly required to stand, sit, talk, hear, reach, stoop, kneel, and use hands and fingers to operate a computer, telephone, and keyboard.? This is largely a sedentary role sitting at a computer for an extended period;? However, this would require the ability to move around within an office environment and bend or stand as necessary and to?move about inside the office to access file cabinets, office machinery, etc.?Regularly communicates with others both verbally and in writing to convey information.?? Air travel required when active participation in meetings outside the office are deemed necessary.?
Work Environment
The Work Environment characteristics described here are representative of those an employee encounters while performing the Essential Functions and Responsibilities of this job.
Office: This job operates in a professional office environment with moderate noise and distractions in an open office environment. This role routinely uses standard office equipment such as computers, phones, copiers, and fax machines.? This job requires interaction with others on a regularly basis.
At Lactalis, we offer a comprehensive Total Rewards Program with a variety of affordable benefits and coverage options. We support insurance costs significantly, contribute generously to retirement plans, and offer Paid Time Off from day one. We are committed to your professional growth, providing training and development opportunities, including Education Reimbursement. Join us and grow your career.
Lactalis is an equal employment opportunity employer. We will not discriminate against applicants with regard to any legally-recognized basis including, but not limited to: veteran status, race, color, religion, sex, national origin, age, marital status, sexual orientation, and physical or mental disabilities. Further, any division of the Company that is an Affirmative Action Employer will comply with all related legal obligations
Description
Ready for more than just a job? Build a career with purpose. At Lactalis in the USA, we believe in promoting from within and giving our employees meaningful opportunities to learn, grow, and thrive. Whether you're just starting out or bringing years of experience, we'll provide the tools and support you need to succeed.
As the world leader in dairy, Lactalis is a family-owned company with over 85,000 pragmatic and ambitious professionals across the globe. Each day, we're proud to produce award-winning dairy products that bring people together.
In the US, we proudly offer an unrivaled house of beloved brands, including Galbani Italian cheeses and ricotta, President specialty cheeses and butters, Kraft natural and grated cheeses, Breakstone's cottage cheese, Cracker Barrel, Black Diamond cheddar, and Parmalat milk. Our yogurt portfolio includes siggi's, Stonyfield Organic, Brown Cow, Oui, Yoplait, Go-Gurt, :ratio, Green Mountain Creamery, and Mountain High, along with a growing family of ethnic favorites like Karoun, Gopi, and Arz.
At Lactalis, we live by our core values-Ambition, Engagement, and Simplicity. We foster a workplace where innovation thrives, diverse perspectives are celebrated, and everyone's unique background and ideas are valued.
Even if you don't meet every qualification, we encourage you to apply. We want to hear about your PASSION, your STORY, and how your EXPERTISE can help us shape the future of dairy.
From your PASSION to ours
Karoun Dairies, part of the Lactalis family of companies, is currently hiring a Digital Marketing Manager based in San Fernando, California.
About the Role
We are seeking a Consumer-Focused Digital Marketing Manager with a strong background in CPG marketing (preferably dairy) to lead our digital initiatives. This role combines creativity, analytics, and technology to deliver impactful campaigns that resonate with consumers and drive measurable results. You will manage social media, paid advertising, SEO/SEM, content creation, and AI-driven optimization across multiple platforms.
From your EXPERTISE to ours
Key responsibilities for this position include:
Pillars To Success:
- A key contact for Digital marketing, working with the senior management to develop trade and digital strategies and releases, ensuring activity is within budgets and deployed appropriately to support key messages / campaigns.
- Responsible for managing the delivery of all B2B Digital marketing communication, including email / social /website, ensuring tone of voice is representative of the Karoun and Portfolio brands whilst being agent appropriate and engaging.
- Develops and executes B2B Digital marketing strategies to boost sales via retailers, distributors and wholesalers.
- Acts as a liaison between Company brand marketing and sales to create persuasive digital marketing technical and strategical materials and deployments to fruition per the strategical plans and forecasts.
- Manage trade promotions with digital technical resources, tools, and measures as an advocate of the goal and mission, the same for in-store presence.
- Analyze performance metrics of digital marketing related deployments and offer strategic roadmaps with actionable planning.
- Consumer-Centric Strategy: Develop and execute digital marketing strategies based on consumer insights and behavior.
- Social Media & Paid Ads: Manage Meta Ads, Google Ads, and other paid campaigns. Implement targeting and retargeting, optimize pixels/tags, and ensure accurate tracking.
- SEO & Keyword Analytics: Conduct keyword research, optimize content for SEO, and manage SEM campaigns to improve visibility and traffic.
- Content Creation & Virality: Produce engaging content (posts, videos, blogs) designed to connect with consumers and encourage sharing. Identify influencers and manage collaborations.
- AI-Driven Optimization: Use AI tools for predictive analytics, automated scheduling, keyword analysis, and campaign performance optimization.
- Analytics & Reporting: Track KPIs such as views, reach, GRPs, CPM, and use tools like Google Analytics and heatmaps to improve user experience and conversions.
- Retail & Marketplace Integration: Manage campaigns for Instacart, Walmart, and Amazon Fresh, including paid ads and performance adjustments.
- Email Marketing & Automation: Build and manage email campaigns, leveraging automation for efficiency.
- Trend Monitoring: Stay ahead of emerging digital marketing and AI trends.
- Accountable for ensuring all support material for use in B2B and B2C trade comms is created and distributed in a timely manner and on budget.
- Work with the senior manager to develop multi-channel trade communication plans, using insightful analytics of performance and aligning with brand activity to deliver tailored comms suitable for the message being delivered.
- Maintain an external perspective and awareness of trade marketing activity other organizations are carrying out within and outside of the industry. Using any insight gained to inform Karoun's trade and marketing related activities.
- Take the lead on building relationships with Karoun and portfolio brands to share best practice and agent insight.
- Represent as digital marketing lead in key partnership team (sales) events, ensuring the partnership team is aware of upcoming plans, activity and news from digital marketing. Similarly, will then also represent the voice of the marketing/sales team in related meetings.
- Have ownership of ensuring the respective teams have a thorough and good understanding of digital brand activities and information. Regularly meet and work relevant business agents to better plan and deliver such related digital marketing campaigns that are optimized for the desired delivering of commercial, sales and brand objectives.
- Proactively work with internal and external partners and business relation colleagues to create and deliver assets than can be used where possible.
- Share best practice and learnings from and with colleagues and stakeholders.
- Advocates and supports Head of Marketing and Sales Management as and when needed.
- Provide the sales team with support on proofing key digital marketing materials.
- Ensure that the Marketing team and others are kept well informed of current projects and priorities. Strategic awareness and dual consideration to how we are communicating brand messages, commercial priorities and key agents process updates to the team and other dept. partners.
This description reflects management's assignment of essential functions, it does not proscribe or restrict the tasks that may be assigned.
Reasonable accommodations may be made to enable individuals with disabilities to perform these Essential Duties and Responsibilities.
Requirements
From your STORY to ours
Qualified applicants will contribute the following:
Desired attributes:
- Role model: Lactalis Leadership Model culture essentials in their leadership style: Have approachable style and a 'can do' attitude with a highly evolved 'customer service' approach.
- Consumer-First Mindset: Understands consumer behavior and creates strategies that resonate.
- Strategic Thinker: Designs and executes campaigns that deliver measurable results.
- Creative Innovator: Creates content that drives engagement and brand loyalty.
- Analytical Expert: Uses data and AI insights to optimize performance.
- Tech-Savvy: Comfortable with the latest tools and trends in digital marketing.
- Strong project management skills with the ability to juggle multiple initiatives.
- Field-oriented mindset with hands-on experience in store-level execution.
- Analytical and data-driven, with a focus on KPI tracking and actionable insights.
- Excellent communication and collaboration skills across departments.
- Proficient in budget planning and resource allocation.
- Highly proactive, detail-oriented, and results-focused.
- Proficient in Microsoft Office (Excel, Outlook, Word).
- Expert in internal and external relationship building and management
- Organization, flexibility, and the ability to prioritize and manage diverse activities simultaneously.
- Dynamic, problem-solver with an Innovative and creative mindset.
- Strong communication, presentation, negotiation and influencing skills.
- Attention to detail and quality control.
- Passionate about delivering optimal results
- Always maintains effective working relationship despite any difficulties caused by conflicting roles or differing viewpoints.
- Will resolve differences of opinion by seeking mutually acceptable solutions.
- Contributes to a supportive team environment by providing support and back up to team members and sharing expertise with others.
- Seeks feedback from other team members.
- Is highly motivated and energetic and has "can do" attitude.
- Is able to work in teams from across the organization, not just within their area of specialty
- Willingness to continue developing and growing in the marketing field and responsibilities
- Highly organized with experience managing multiple projects and priorities while managing workflow in a deadline-driven and service-focused environment.
- Strong interpersonal skills including ability to maintain strong professional relationships with a diverse range of groups, and associates in different locations.
- Good problem-solving skills.
- Excellent attention to detail.
- Be driven by the delivery of a proactive marketing team, taking ownership of issues and solving them.
- Ability to explain things clearly. Comfortable with having conversations with stakeholders of various levels of seniority.
- Be excellent at planning and prioritizing and have excellent organization and time-management skills
- Enjoy working in a team, both immediate and cross-functional, and is a strong, proactive and reliable team member.
Education and Specific Experience Requirements
- Bachelor's degree in Digital Marketing, Marketing relevant degree or similar level qualifications or equivalent related field/experience.
- 5+ years of experience in digital marketing with expertise in social media, paid ads, SEO/SEM, and analytics.
- CPG marketing experience required; dairy category experience strongly preferred.
- Proficiency in Meta Ads Manager, Google Ads, Google Analytics, SEO tools, and AI-powered marketing platforms.
- Strong understanding of pixels/tags, heatmap analysis, and campaign KPIs.
- Experience managing campaigns for retailers and marketplaces.
- An understanding of marketing communications practices and techniques
- Marketing communication experience across
- managing various channels including advertising
- Relationship management experience skills
- Relevant legislative understanding
- Proven experience presenting to a variety of key stakeholders
- Exemplary interpersonal and leadership skills with particularly strong experience in communicating and influencing throughout all levels of a business
- Proven commercial acumen
- Stakeholder management
- Keen ability to multi task with strong organizational skills
- Knowledge of IT packages including Excel, Word, Power Point
- Ability to analyze data and draw conclusions, making and presenting recommendations as appropriate.
- Exceptional written and verbal communication.
- Time management, prioritization and organization.
Skills/Abilities
- Strong organizational skills and attention to detail.
- Must be self-motivated, organized and possess strong problem-solving skills.
- A curious self-starter, able to work independently without excessive oversight
- An effective multi-tasker that can set priorities and schedule work activities
- Ability to effectively present information to management.
- Interpersonal and communication skills.
- Ability to present, converse and report professionally to Lactalis Leadership.
- Teamwork, good communication skills to work closely across departments.
- Should possess strong communication and organization skills
- Ability to manage multiple projects in a fast-changing environment.
- Highly motivated, dynamic, efficient, and fast learning.
- Positive attitude, flexibility and a strong work ethic are critical to thriving in this position.
- You have strong communication & interpersonal skills.
- You have strong analytical skills and are comfortable dealing with numerical data.
- You thrive in matrix environments and are adept at influencing and coordinating with different stakeholders.
- Excellent communication, analytical, and creative skills.
Desirable:
- Ability to use and familiarity with email, marketing, social media and website content management systems
- Specialist marketing qualification
- Ability to adapt PDF's
- Good project management skills
- Copywriting
Other
- Eligibility to participate in Incentive Plan.
- Schedule and additional requirements outlined below:
We promote work-life balance, but as Digital Marketing, there are occasions business needs may/can require weekends, evenings, additional hours availability and flexibility, such as but not limiting to, reporting to our or other locations, Food or trade shows, trainings, events, company engagement activities, etc.
Business travel, such as, requirement to travel for Lactalis and/or Karoun related purposes to, conferences, meetings internal and external, trainings, etc. (Overnight stays as needed) [Travel i.e., airplane, auto]
- Job Type: Full-time
Physical Demands
The Physical Demands described here are representative of those that must be met by an employee to successfully perform the Essential Duties and Responsibilities of this job.
Office: While performing the duties of this job, the employee may be regularly required to stand, sit, talk, hear, reach, stoop, kneel, and use hands and fingers to operate a computer, telephone, and keyboard.? This is largely a sedentary role sitting at a computer for an extended period;? However, this would require the ability to move around within an office environment and bend or stand as necessary and to?move about inside the office to access file cabinets, office machinery, etc.?Regularly communicates with others both verbally and in writing to convey information.?? Air travel required when active participation in meetings outside the office are deemed necessary.?
Work Environment
The Work Environment characteristics described here are representative of those an employee encounters while performing the Essential Functions and Responsibilities of this job.
Office: This job operates in a professional office environment with moderate noise and distractions in an open office environment. This role routinely uses standard office equipment such as computers, phones, copiers, and fax machines.? This job requires interaction with others on a regularly basis.
At Lactalis, we offer a comprehensive Total Rewards Program with a variety of affordable benefits and coverage options. We support insurance costs significantly, contribute generously to retirement plans, and offer Paid Time Off from day one. We are committed to your professional growth, providing training and development opportunities, including Education Reimbursement. Join us and grow your career.
Lactalis is an equal employment opportunity employer. We will not discriminate against applicants with regard to any legally-recognized basis including, but not limited to: veteran status, race, color, religion, sex, national origin, age, marital status, sexual orientation, and physical or mental disabilities. Further, any division of the Company that is an Affirmative Action Employer will comply with all related legal obligations
The Global Performance Marketing Manager will support the definition and evolution of the company’s global performance marketing vision, ensuring lower-funnel marketing activity drives measurable business impact while reinforcing brand elevation.
Positioned within the Global Omni Digital Client team, this role acts as a strategic connector across global and regional teams, bringing consistency, insight, and performance rigor to paid search, paid social, and conversion-driven channels worldwide.
The role operates as a global center of expertise — translating regional performance into a cohesive global perspective, enabling informed investment decisions, and ensuring performance marketing contributes to a seamless client journey across markets.
Key Responsibilities
Global Performance Marketing Stewardship
Develop and manage the global performance marketing strategy for lower-funnel channels; partner with Global Media to define a cohesive transversal framework — including global guidelines, testing frameworks, and measurement plans — enabling regional execution aligned with global business objectives.
Define and monitor global performance KPIs and benchmarks
Consolidate regional results into clear global performance narratives
Drive continuous optimization through insight-led recommendations
Cross-Functional Partnership & Collaboration
- Partner with Global Media, Brand Marketing, and Growth teams to align upper- and lower-funnel strategies.
- Act as a strategic partner to regional marketing teams, enabling performance excellence across markets.
- Build and nurture strong partnerships with key technology platforms (e.g., Google, Meta and other relevant partners) to stay ahead of innovation, unlock new capabilities, ensure early access to beta programs & advanced measurement solutions.
- Partner closely with the SEO/GEO lead to drive a holistic search strategy, identifying integrated opportunities across channels to maximize visibility, efficiency, and commercial impact in line with global objectives.
Insights, Reporting & Measurement
Lead global performance reporting and analysis
- Translate data into strategic recommendations for senior stakeholders
- Identify trends, opportunities, and efficiency gains across regions
Performance Marketing Expertise
- Serve as a global reference point for performance marketing best practices
- Promote a test-and-learn culture aligned with brand standards
- Stay ahead of industry evolution, platform innovation, and consumer behavior shifts
Qualifications
Experience
- 7+ years of experience in performance marketing
- Strong expertise in paid search and paid social
- Experience working across global or multi-market organizations. Luxury, premium, or brand-led environment experience strongly valued
- Agency background preferred
Skills
- Strong analytical and strategic thinking capabilities
- Excellent communication and stakeholder influence skills
- Ability to operate effectively across global and regional teams
- Expertise in performance marketing platforms and analytics tools
- Ability to balance commercial performance with brand integrity
The hiring range for this position ranges from $122,485 – $172,920. The rate of pay offered will be dependent upon candidates' relevant skills and experience.
Founded in 1837 by Charles Lewis Tiffany in New York City, Tiffany & Co. is one of the world’s most prestigious houses for jewelry and accessories. Love has been the driving force of Tiffany & Co. since its inception, uniting the jeweler’s core values of inventiveness, craft and joy in designs that endure across generations. As a global pioneer in the art of fine jewelry, Tiffany has spent almost two centuries perfecting its craft and setting benchmarks within the industry. It is through this unwavering vow to excellence and expertise, to heritage and innovation, to optimism and possibility that Tiffany continues its legacy, creating designs that inspire people to express and celebrate the many facets of love.
Crafting Dreams Starts With Yours
At LVMH, people make the difference in the art of crafting dreams. Our people fuel our dynamic, entrepreneurial culture. We value collective ambitions, encouraging our talents to push boundaries and champion a curious, audacious state of mind. Our commitment to excellence is reflected in nurturing every individual with a growth mindset and development opportunities, consistently empowering them to reach their full potential. We are actively committed to positive impact through an inclusive environment that supports and gives back to our talented community. Join us at LVMH, where your talent is at the heart of our collective successes.
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Description
What We're Looking For:
Meltwater is seeking a dynamic, results-oriented, and data-driven Field Marketing Manager to join our expanding Americas Marketing team supporting our new business organization. In this role, you will collaborate with the Field Marketing unit to devise and execute strategic events and campaigns, fueling inbound leads, and contributing to pipeline revenue for the sales team. As a key player in both the marketing and field sales teams, the Field Marketing Manager will report into the Senior Field Marketing Manager, Americas.
What You'll Do:
Manage and drive new business field marketing events and campaigns by developing and executing diverse events, mastering various marketing platforms, and coordinating the creation of all marketing assets for campaigns.
Act as the event expert for all marketing new business events run by the Americas field marketing team, ensuring seamless execution and alignment with overarching marketing strategies.
Support the sales team by providing assets, assisting in strategic marketing inbound outreach, understanding the customer and prospect segments of the field sales team, and identifying opportunities that align with company goals.
Optimize outreach strategies and contribute to nurturing marketing leads effectively.
Write, edit, and proofread copy for marketing campaign materials, and assist in managing the development of creative marketing assets such as landing pages, ads, and copy.
Collaborate cross-functionally with sales, design, product, content marketing, CX, and other marketing teams to optimize campaigns and workflows.
Support and oversee various projects, including events, webinars, virtual events, email marketing, material productions, and third-party partnerships.
Analyze Return on Investment (ROI) and evaluate the effectiveness of Field and marketing programs.
Assist Meltwater's corporate marketing team in the planning and execution of our annual flagship Summit in NYC
Travel to events to oversee on-site execution, delivering a polished, memorable experience that drives engagement and pipeline impact.
What You'll Bring:
* Bachelor's degree in Marketing, Business Administration, or related field.
* 4+ years of marketing experience in a B2B/SaaS company.
* 2+ years of experience in field marketing
* Proven success in developing and executing end-to-end marketing strategies that resulted in significant lead generation and revenue growth for B2B/SaaS companies.
* Strong experience in client and prospect communications, acquired from either sales or marketing roles.
* Excellent written and verbal communication skills.
* Track record of effectively collaborating with and influencing cross-functional marketing and sales teams, fostering a culture of teamwork and innovation
* Committed to building strong internal partnerships and driving alignment between marketing and sales teams.
* Proven drive and a continuous learning mindset.
* Solid project management skills, including the ability to lead and collaborate with cross-functional partners, prioritize high-impact activities, and manage multiple complex projects concurrently.
* Understanding of field business and target audiences.
* Marketo and Salesforce experience is a plus
* Excellent written and verbal communication skills
* Legal authorization to work in the country of hire is mandatory for this position.
* An ability to think big-picture while delivering on the details
What We Offer:
* Enjoy flexible paid time off that allows you to have an enhanced work-life balance
* Excellent medical, dental, and vision options
* 401(k) matching, life insurance, commuter benefits, and parental leave plans
* Complimentary CalmApp subscription for you and your loved ones, because mental wellness matters.
* Energetic work environment with a hybrid work style, providing the balance you need.
* Thrive within our inclusive community and seize ongoing professional development opportunities to elevate your career.
* Compensation overview: Base Salary of $85,000 - $115,000 USD per year + 10% quarterly bonus subject to the terms of the applicable bonus plan.
Our Story
At Meltwater, we believe that when you have the right people in the right environment, great things happen.
Our best-in-class technology empowers our 27,000 customers around
the world to make better business decisions through data. But we can't do that without our global team of developers, innovators, problem-solvers, and high-performers who embrace challenges and find new solutions for our customers.
Our award-winning global culture drives everything we do and creates
an environment where our employees can make an impact, learn every day, feel a sense of belonging, and celebrate each other's successes along
the way.
We are innovators at the core who see the potential in people, ideas and technologies. Together, we challenge ourselves to go big, be bold, and build best-in-class solutions for our customers.
We're proud of our diverse team of 2,200+ employees in 50 locations across
25 countries around the world. No matter where you are, you'll work with people who care about your success and get the support you need to unlock new heights in your career.
We are Meltwater. Inspired by innovation, powered by people.
Equal Employment Opportunity Statement
Meltwater is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: At Meltwater, we are dedicated to fostering an inclusive and diverse workplace where every employee feels valued, respected, and empowered. We are committed to the principle of equal employment opportunity and strive to provide a work environment that is free from discrimination and harassment.
All employment decisions at Meltwater are made based on business needs, job requirements, and individual qualifications, without regard to race, color, religion or belief, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, marital status, veteran status, or any other status protected by the applicable laws and regulations.
Meltwater does not tolerate discrimination or harassment of any kind, and we actively promote a culture of respect, fairness, and inclusivity. We encourage applicants of all backgrounds, experiences, and abilities to apply and join us in our mission to drive innovation and make a positive impact in the world.
We may use AI to assist in aspects of our hiring process, such as reviewing candidate information and supporting evaluation activities. These tools are used only to assist our team through increased efficiencies. Every output continues to be reviewed by humans, and all hiring decisions are made by humans. We remain committed to evaluating candidates fairly, consistently, and in compliance with all applicable laws.
Job Description:
We Deliver the Goods:- Competitive pay and benefits, including Day 1 Health & Wellness Benefits, Employee Stock Purchase Plan, 401K Employer Matching, Education Assistance, Paid Time Off, and much more.
- Growth opportunities performing essential work to support America’s food distribution system.
- Safe and inclusive working environment, including culture of rewards, recognition, and respect.
- Off Wednesdays & Weekends
- Start time 5 AM
- Drivers can earn $1346.00 average weekly pay(Must meet minimum weekly requirements, will be discussed during interview)
Food and food service delivery Drivers fulfill a critical role in the country’s food supply chain. Our delivery drivers make sure the customers’ products arrive at their destination at the arranged times and in good condition and are the face of our company – building lasting relationships with our customers!
The Driver is responsible for driving a tractor-trailer or straight truck on intrastate and interstate local, over-the-road (OTR), shuttle, and overnight and drive and drop routes for the purpose of delivering and/or unloading food and food-related products to customers in a safe and timely manner and in accordance with Department of Transportation (DOT) regulations. Communicates and interacts with customers, vendors, and co-workers professionally, ensuring questions are answered accurately and promptly. Functions as a team member within the department and organization, as required, and performs any duty assigned to best serve the company.
Responsibilities may include, but are not limited to:
- Performs all required safety checks (i.e., pre/post trip), including tractor/truck and trailer inspections according to Department of Transportation (DOT) regulations; inspects tractor/truck and trailer to ensure they meet company safety standards and takes appropriate action as needed. Reports all safety issues and/or repairs required.
- Follows all DOT regulations and company safe driving guidelines and policies.
- Immediately reports all safety hazards. Inspects trailer for properly loaded and secured freight.
- Performs a count check of items and checks customer invoices of products that have been loaded. Checks and completes in an accurate and in legible fashion all required paperwork associated with freight.
- Moves the tractor to the loading dock and attach the preloaded trailer as needed.
- Drives to and delivers customer orders according to the predetermined route delivery schedule. Unloads products from the trailer, transports items into designated customer storage areas.
- Performs damage control checks on items, scans, and contacts the supervisor about removing orders according to company policy. Verifies delivery of items with the customer and obtains proper signatures. Collects money (cash or checks) where required.
- Loads customer returns on to trailer and secures trailer doors. Ensures that tractor, trailer, and freight are appropriately locked and/or always secured.
- Unloads damaged goods and customer returns and bring to the driver check-in and complete necessary paperwork. Unloads all equipment, material,s and remove trash from trailers as required.
- Completes daily record of hours of service and enter in log in accordance with Federal DOT, state, and company requirements.
- Performs general housekeeping duties in the tractor, loading dock area and keep trailers clear and clean as required. At the end of the shift secure all equipment and complete all necessary paperwork.
- Performs other related duties as assigned.
Qualifications:
•High School Diploma/GED or Equivalent•1+ years Tractor/Trailer driving experience
•Valid CDL-A
•Meet all State licensing and/or certification requirements (where applicable)
•Clean Motor Vehicle Report (MVR) for past 3 years
•Pass road test
•Attains or has valid current DOT Health Card and/or able to secure new DOT Health Card
•Able to hand-lift and utilize two-wheeler, lift gate and/or other equipment to move and/or stack product cases/freight of varying size and weight throughout shift; product generally ranges from between 10-35 pounds and up to between approximately 60 and 90 pounds, depending on the location
Company description
Core-Mark continues to grow as the industry leader in fresh and broadline solutions for the convenience retail industry. With a reputation for empowering customers, employees, and communities, Core-Mark has become the largest, most comprehensive marketer of consumer goods in North America — offering a full range of products, programs, and solutions to convenience operators across the U.S. and Canada.
Awards and Accolades
Performance Food Group and/or its subsidiaries (individually or collectively, the "Company") provides equal employment opportunity (EEO) to all applicants and employees, regardless of race, color, national origin, sex, marital status, pregnancy, sexual orientation, gender identity, religion, age, disability, genetic information, veteran status, and any other characteristic protected by applicable local, state and federal laws and regulations. Please click on the following links to review: (1) our EEO Policy; (2) the "EEO is the Law" poster and supplement; and (3) the Pay Transparency Policy Statement.Description
Ready for more than just a job? Build a career with purpose.
At Lactalis in the USA, we're committed to providing meaningful opportunities for our people to learn, grow, and thrive-whether you're just starting your journey with us or looking to take the next step in your career. From day one, we offer the tools and support to help you succeed.
As the world leader in dairy, Lactalis is a family-owned company with over 85,000 pragmatic and ambitious professionals across the globe. Each day, we're proud to produce award-winning dairy products that bring people together.
In the US, we proudly offer an unrivaled house of beloved brands, including Galbani Italian cheeses and ricotta, President specialty cheeses and butters, Kraft natural and grated cheeses, Breakstone's cottage cheese, Cracker Barrel, Black Diamond cheddar, and Parmalat milk. Our yogurt portfolio includes siggi's, Stonyfield Organic, Brown Cow, Oui, Yoplait, Go-Gurt, :ratio, Green Mountain Creamery, and Mountain High, along with a growing family of ethnic favorites like Karoun, Gopi, and Arz.
At Lactalis, we live by our core values-Ambition, Engagement, and Simplicity. We foster a workplace where innovation thrives, diverse perspectives are celebrated, and everyone's unique background and ideas are valued.
Even if you don't meet every qualification, we encourage you to apply. We want to hear about your PASSION, your STORY, and how your EXPERTISE can help us shape the future of dairy.
From your PASSION to ours
Lactalis American Group, part of the Lactalis family of companies, is currently hiring an Innovation Marketing Intern based in New York City. As an Innovation Marketing Intern, the role will carry out responsibilities such as but not limited to execution of the President marketing plan. The role includes developing new packaging, new product launches, strategic execution of marketing plan, communication, data analysis of the market and competition, coordination of omnichannel campaigns. Additionally, the Innovation Marketing Intern will collaborate with cross-functional teams internally (R&D, QA, Legal, Plant etc.) and external agencies to align duties with the company's goals and values.
From your EXPERTISE to ours
Key responsibilities for this position include:
* Develop new packaging and coordinate the end-to-end execution of new product launches.
* Analyze complex market datasets and competitive trends using Excel to identify actionable business insights
* Assist the implementation and execution of President marketing plan and consumer promotions
* Create professional, high impact sales & marketing materials and presentations that balance visual appeal with clear data visualization
* Coordinate and implement digital marketing and shopper marketing programs to drive brand awareness and trial
* Report on sales performance and marketing ROI and campaign effectiveness by synthesizing analytical findings into actionable insights
* Market research and data mining projects to uncover insights and opportunities within the category
Requirements
From your STORY to ours
Qualified applicants will contribute the following:
Education
* Bachelor's degree is required, Master's degree is preferred.
* Majors in Business, Marketing or Data Analytics are preferred.
Experience
* Some practical experience through prior internships or professional experiences.
* Experience with IRI is a +.
* Experience with Adobe Creative Suite, Canva is a +
Competencies
* Strong analytical skills: Need to be proficient in analyzing complex data sets using Excel, and utilizing a data-driven mindset combined with a creative approach to problem-solving
* Concern for accuracy - must be very detail-oriented.
* Passionate about brand marketing and eager to learn and grow
* Open-minded, capacity to understand/analyze/react.
* Strong communication & organizational skills, teamwork ability: must be able to multi-task and coordinate activities between several departments.
* Proactivity: proactive in tasks and meeting deadlines.
* Significant knowledge of current software systems including Outlook, Word, Excel.
* Interest in foreign cultures, capacity to adapt to US/French business cultures.
* Interest in food as part of a lifestyle; cheese amateur. Regular tastings.
Lactalis is an equal employment opportunity employer. We will not discriminate against applicants with regard to any legally-recognized basis including, but not limited to: veteran status, race, color, religion, sex, national origin, age, marital status, sexual orientation, and physical or mental disabilities. Further, any division of the Company that is an Affirmative Action Employer will comply with all related legal obligations.
Description
Ready for more than just a job? Build a career with purpose.
At Lactalis in the USA, we're committed to providing meaningful opportunities for our people to learn, grow, and thrive-whether you're just starting your journey with us or looking to take the next step in your career. From day one, we offer the tools and support to help you succeed.
As the world leader in dairy, Lactalis is a family-owned company with over 85,000 pragmatic and ambitious professionals across the globe. Each day, we're proud to produce award-winning dairy products that bring people together.
In the US, we proudly offer an unrivaled house of beloved brands, including Galbani Italian cheeses and ricotta, President specialty cheeses and butters, Kraft natural and grated cheeses, Breakstone's cottage cheese, Cracker Barrel, Black Diamond cheddar, and Parmalat milk. Our yogurt portfolio includes siggi's, Stonyfield Organic, Brown Cow, Oui, Yoplait, Go-Gurt, :ratio, Green Mountain Creamery, and Mountain High, along with a growing family of ethnic favorites like Karoun, Gopi, and Arz.
At Lactalis, we live by our core values-Ambition, Engagement, and Simplicity. We foster a workplace where innovation thrives, diverse perspectives are celebrated, and everyone's unique background and ideas are valued.
Even if you don't meet every qualification, we encourage you to apply. We want to hear about your PASSION, your STORY, and how your EXPERTISE can help us shape the future of dairy.
From your PASSION to ours
Lactalis American Group, part of the Lactalis family of companies, is currently hiring a Marketing Intern based in New York City.
As a Marketing Intern, the role will carry out responsibilities such as but not limited to execution of the President marketing plan. The role includes developing new packaging, new product launches, strategic execution of marketing plan, communication, data analysis of the market and competition, coordination of omnichannel campaigns. Additionally, the Marketing Intern will collaborate with cross-functional teams internally (R&D, QA, Legal, Plant etc.) and external agencies to align duties with the company's goals and values.
Requirements
From your EXPERTISE to ours
Key responsibilities for this position include:
* Develop new packaging and coordinate the end-to-end execution of new product launches.
* Analyze complex market datasets and competitive trends using Excel to identify actionable business insights
* Assist the implementation and execution of President marketing plan and consumer promotions
* Create professional, high impact sales & marketing materials and presentations that balance visual appeal with clear data visualization
* Coordinate and implement digital marketing and shopper marketing programs to drive brand awareness and trial
* Report on sales performance and marketing ROI and campaign effectiveness by synthesizing analytical findings into actionable insights
* Market research and data mining projects to uncover insights and opportunities within the category
From your STORY to ours
Qualified applicants will contribute the following:
Education
* Bachelor's degree is required, Master's degree is preferred.
* Majors in Business, Marketing or Data Analytics are preferred.
Experience
* Some practical experience through prior internships or professional experiences.
* Experience with IRI a +.
* Experience with Adobe Creative Suite, Canva a +
Competencies
* Strong analytical skills: Need to be proficient in analyzing complex data sets using Excel, and utilizing a data-driven mindset combined with a creative approach to problem-solving
* Concern for accuracy - must be very detail-oriented.
* Passionate about brand marketing and eager to learn and grow
* Open-minded, capacity to understand/analyze/react.
* Strong communication & organizational skills, teamwork ability: must be able to multi-task and coordinate activities between several departments.
* Proactivity: proactive in tasks and meeting deadlines.
* Significant knowledge of current software systems including Outlook, Word, Excel.
* Interest in foreign cultures, capacity to adapt to US/French business cultures.
* Interest in food as part of a lifestyle; cheese amateur. Regular tastings.
Lactalis is an equal employment opportunity employer. We will not discriminate against applicants with regard to any legally-recognized basis including, but not limited to: veteran status, race, color, religion, sex, national origin, age, marital status, sexual orientation, and physical or mental disabilities. Further, any division of the Company that is an Affirmative Action Employer will comply with all related legal obligations.
Overview
ABOUT THE POSITION
Mid-Atlantic Energy Market Leader | Virginia
VHB has an immediate opening for a Mid-Atlantic Energy Market Leader to help grow our energy market across Maryland, Washington, D.C., and Virginia. The ideal candidate will possess deep knowledge of the electric, natural gas, nuclear, and renewable energy sectors, along with well-established relationships with public- and private-sector clients at the decision-making level throughout VHB's Mid-Atlantic region.
In this role, the Mid-Atlantic Energy Market Leader will support the development of marketing strategies aimed at new market penetration and client retention. They will also manage key client relationships and oversee energy projects across the region. This senior-level position requires a demonstrated ability to drive business development, lead multidisciplinary teams, manage complex projects, and mentor staff.
The successful candidate will collaborate closely with VHB's Corporate Energy Evolution Practice (EEP) to help advance enterprise-wide initiatives, and work with corporate, regional, and state leadership on strategic pursuits that drive company-wide impact.
To learn more, please visit our EEP page: Energy Evolution Practice | VHB
Responsibilities
* Conduct market research and analysis; collaborate with the Corporate Energy Market Leader and regional leadership to define vision and strategy for the Mid-Atlantic energy market
* Lead and develop a dynamic team of energy professionals
* Identify and pursue new business opportunities; prepare compelling, winning proposals
* Set the strategic direction for the energy market in the region
* Partner with the Regional Marketing Director on go/no-go decisions and teaming strategies for strategic pursuits
* Manage key client relationships and contracts
* Serve as Principal-in-Charge or Senior Project Manager on selected energy projects
* Establish and monitor project milestones and quarterly business goals
* Collaborate with the Regional Marketing Director to enhance external visibility and promotional efforts
Skills & Abilities
* Proven success in generating new business and writing winning proposals
* Experience managing and executing multidisciplinary teams, with a focus on investor-owned utilities and renewable developers in the Mid-Atlantic
* Self-motivated with strong leadership and entrepreneurial capabilities
* Excellent verbal, written, and interpersonal communication skills
* Strong presentation, collaboration, and team-building abilities
* Demonstrated ability to mentor staff and manage cross-functional projects
* Strategic thinker with strong problem-solving skills
* Experience engaging stakeholders and fostering client relationships in complex environments
Requirements
* Bachelor's degree in environmental science, biology, engineering, planning, or a related physical science discipline (Master's degree highly preferred)
* 10+ years of relevant professional experience, focused on environmental and engineering services to energy market clients in the Mid-Atlantic region
* PE license or AICP certification and/or other relevant environmental certifications related to the energy market
* Strong understanding of routing, siting, and permitting for electric transmission and natural gas industry in the Mid-Atlantic preferred
* Demonstrated experience with renewable energy sectors in the Mid-Atlantic such as utility-scale solar, distributed solar, on/offshore wind, battery energy storage systems (BESS), geothermal, and renewable natural gas
* Experience managing teams and developing strategic frameworks for sustainable growth in the energy market
* Strong collaboration skills and willingness to travel
We are VHB! We're an inspired and innovative team of engineers, scientists, planners, and designers who partner with clients in the transportation, real estate, institutional, and energy industries, as well as federal, state, and local governments. Our work helps improve mobility, enhance communities, and contribute to economic vitality. We do this while balancing development and infrastructure needs with stewardship of our environment.
Our people make us great! VHB provides a differentiating employee experience, which includes:
* Diverse and inclusive culture of collaboration and innovation
* Opportunity to work on complex, transformational projects
* Community and social responsibility as sustainable stewards
* Focus on learning, development, and career growth
* Best-in-class benefits, including flexible, hybrid workplace
We are consistently rated one of the top AEC firms to work for across our 30+ offices on the East Coast. We're growing, and we hope you'll join us!
VHB is a proud Equal Opportunity Employer. Since our founding, we have intentionally fostered a culture of inclusion and belonging, supported by deep-rooted core values, one of which is diversity. Qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or other characteristics protected by law.
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