Assouline Jobs in Usa

Senior Designer – Branding

We are seeking a highly creative and strategically minded Senior Designer – Branding to lead and execute brand identity projects across a diverse portfolio of partner collaborations and in-house ventures. This role operates much like a creative agency within our organization — developing compelling, differentiated brand worlds for hospitality concepts, commercial spaces, retail environments, and strategic partnerships.

The ideal candidate combines strong conceptual thinking with refined execution. They are fluent in brand storytelling, visual identity systems, and spatial application — able to translate strategy into impactful design across print, digital, and physical environments.

Please provide portfolio link with application for consideration.

Key Responsibilities

Brand Strategy & Identity Development

• Support the conceptual development of brand identities for partner projects and new ventures
• Translate business objectives into clear brand positioning and visual direction
• Develop comprehensive brand systems including logos, typography, color palettes, visual language, and brand guidelines
• Create compelling brand presentations and pitch decks for internal and external stakeholders

Partner & Hospitality Projects

• Develop branding for hospitality concepts including restaurants, bars, private clubs, and experiential spaces
• Create visual assets for commercial and retail environments (signage, menus, collateral, environmental graphics, packaging)
• Collaborate closely with interior design and architecture teams to ensure brand cohesion within physical spaces
• Support naming exploration, tone-of-voice development, and storytelling frameworks

Special Creative Projects

• Support bespoke design initiatives across collaborations and partnerships
• Develop creative direction for launches, events, and branded experiences
• Design campaign assets that extend brand identities into marketing and communications
• Ensure luxury-level execution across all creative outputs

Qualifications

• 5+ years of experience in branding, preferably within a creative agency or luxury brand environment
• Strong portfolio demonstrating brand identity systems, hospitality or spatial branding, and conceptual thinking
• Expertise in Adobe Creative Suite (Illustrator, InDesign, Photoshop)
• Experience designing for physical spaces (environmental graphics, wayfinding, packaging, print production)
• Exceptional typography, layout, and visual storytelling skills
• Strong presentation and communication abilities
• Ability to move fluidly between big-picture concepting and detailed execution

What Makes You a Fit

• You think like an creative agency but execute like an in-house leader
• You understand how brands live beyond logos — across environments, materials, and experiences
• You are comfortable presenting to senior stakeholders and external partners
• You have a refined aesthetic and a strong understanding of luxury positioning
• You thrive in a fast-paced, entrepreneurial environment

Position Overview

Assouline is seeking a strategic and creative Integrated Marketing Manager to lead the development and execution of global, multi-channel marketing campaigns that support product launches and key business priorities.

Working at the intersection of product storytelling, brand strategy, and campaign execution, this role will shape how Assouline’s collections and books are brought to market across digital, retail, trade, and media channels. The ideal candidate is analytical, creative and executional, with a strong ability to translate product narratives into compelling campaigns that elevate brand visibility and drive commercial success.

This individual thrives in a fast-paced, collaborative, and creative environment, balancing strategic thinking with operational excellence.

Key Responsibilities

Integrated Go-to-Market Campaign Strategy

• Develop and execute integrated go-to-market strategies to support product launches, seasonal initiatives, and key commercial priorities.
• Plan and implement global marketing campaigns across digital, social, retail, media, and trade channels, ensuring alignment with brand strategy.
• Liaise with Assouline's many book partners on a daily basis as the main marketing contact, coordinating all aspects of marketing support from initial promotional concepts through joint contributions for each book title and collaboration.
• Manage the global marketing calendar, coordinating campaign timelines, deliverables, and cross-functional priorities.
• Roadmap each book title's go-to-market strategy, from concepting to execution and post-launch reporting.

Product Storytelling & Brand Positioning

• Craft compelling product narratives and messaging that highlight the distinctive editorial voice, craftsmanship, and cultural relevance of Assouline’s collections.
• Partner with creative teams to translate product stories into campaign concepts, content, and marketing assets.
• Ensure consistent brand voice and storytelling across all channels and customer touchpoints.

Cross-Functional Collaboration

• Work closely with sales, creative, retail, regional marketing, and e-commerce teams to execute cohesive product-focused campaigns that drive engagement and conversion.
• Liaise with regional marketing teams to support global activations and ensure alignment across markets.

Performance & Reporting

• Monitor campaign performance and analyze key marketing KPIs across channels.
• Prepare and present performance reports and strategic insights to senior management.
• Apply data-driven learnings to optimize campaign effectiveness and inform future marketing strategies.

Qualifications

• 5–8+ years of experience in integrated marketing or product marketing (luxury, publishing, retail, or hospitality preferred).
• Strong experience launching physical products in multi-channel environments.
• Demonstrated ability to manage cross-functional teams and complex timelines.
• Strong analytical skills with a data-informed mindset.
• Excellent written and verbal communication skills.
• Highly organized, detail-oriented, and proactive.