Marketing, Advertising and PR Jobs in Burbank California
9 positions found
Description
Ready for more than just a job? Build a career with purpose. At Lactalis in the USA, we believe in promoting from within and giving our employees meaningful opportunities to learn, grow, and thrive. Whether you're just starting out or bringing years of experience, we'll provide the tools and support you need to succeed.
As the world leader in dairy, Lactalis is a family-owned company with over 85,000 pragmatic and ambitious professionals across the globe. Each day, we're proud to produce award-winning dairy products that bring people together.
In the US, we proudly offer an unrivaled house of beloved brands, including Galbani Italian cheeses and ricotta, President specialty cheeses and butters, Kraft natural and grated cheeses, Breakstone's cottage cheese, Cracker Barrel, Black Diamond cheddar, and Parmalat milk. Our yogurt portfolio includes siggi's, Stonyfield Organic, Brown Cow, Oui, Yoplait, Go-Gurt, :ratio, Green Mountain Creamery, and Mountain High, along with a growing family of ethnic favorites like Karoun, Gopi, and Arz.
At Lactalis, we live by our core values-Ambition, Engagement, and Simplicity. We foster a workplace where innovation thrives, diverse perspectives are celebrated, and everyone's unique background and ideas are valued.
Even if you don't meet every qualification, we encourage you to apply. We want to hear about your PASSION, your STORY, and how your EXPERTISE can help us shape the future of dairy.
From your PASSION to ours
Karoun Dairies, part of the Lactalis family of companies, is currently hiring a Digital Marketing Manager based in San Fernando, California.
About the Role
We are seeking a Consumer-Focused Digital Marketing Manager with a strong background in CPG marketing (preferably dairy) to lead our digital initiatives. This role combines creativity, analytics, and technology to deliver impactful campaigns that resonate with consumers and drive measurable results. You will manage social media, paid advertising, SEO/SEM, content creation, and AI-driven optimization across multiple platforms.
From your EXPERTISE to ours
Key responsibilities for this position include:
Pillars To Success:
- A key contact for Digital marketing, working with the senior management to develop trade and digital strategies and releases, ensuring activity is within budgets and deployed appropriately to support key messages / campaigns.
- Responsible for managing the delivery of all B2B Digital marketing communication, including email / social /website, ensuring tone of voice is representative of the Karoun and Portfolio brands whilst being agent appropriate and engaging.
- Develops and executes B2B Digital marketing strategies to boost sales via retailers, distributors and wholesalers.
- Acts as a liaison between Company brand marketing and sales to create persuasive digital marketing technical and strategical materials and deployments to fruition per the strategical plans and forecasts.
- Manage trade promotions with digital technical resources, tools, and measures as an advocate of the goal and mission, the same for in-store presence.
- Analyze performance metrics of digital marketing related deployments and offer strategic roadmaps with actionable planning.
- Consumer-Centric Strategy: Develop and execute digital marketing strategies based on consumer insights and behavior.
- Social Media & Paid Ads: Manage Meta Ads, Google Ads, and other paid campaigns. Implement targeting and retargeting, optimize pixels/tags, and ensure accurate tracking.
- SEO & Keyword Analytics: Conduct keyword research, optimize content for SEO, and manage SEM campaigns to improve visibility and traffic.
- Content Creation & Virality: Produce engaging content (posts, videos, blogs) designed to connect with consumers and encourage sharing. Identify influencers and manage collaborations.
- AI-Driven Optimization: Use AI tools for predictive analytics, automated scheduling, keyword analysis, and campaign performance optimization.
- Analytics & Reporting: Track KPIs such as views, reach, GRPs, CPM, and use tools like Google Analytics and heatmaps to improve user experience and conversions.
- Retail & Marketplace Integration: Manage campaigns for Instacart, Walmart, and Amazon Fresh, including paid ads and performance adjustments.
- Email Marketing & Automation: Build and manage email campaigns, leveraging automation for efficiency.
- Trend Monitoring: Stay ahead of emerging digital marketing and AI trends.
- Accountable for ensuring all support material for use in B2B and B2C trade comms is created and distributed in a timely manner and on budget.
- Work with the senior manager to develop multi-channel trade communication plans, using insightful analytics of performance and aligning with brand activity to deliver tailored comms suitable for the message being delivered.
- Maintain an external perspective and awareness of trade marketing activity other organizations are carrying out within and outside of the industry. Using any insight gained to inform Karoun's trade and marketing related activities.
- Take the lead on building relationships with Karoun and portfolio brands to share best practice and agent insight.
- Represent as digital marketing lead in key partnership team (sales) events, ensuring the partnership team is aware of upcoming plans, activity and news from digital marketing. Similarly, will then also represent the voice of the marketing/sales team in related meetings.
- Have ownership of ensuring the respective teams have a thorough and good understanding of digital brand activities and information. Regularly meet and work relevant business agents to better plan and deliver such related digital marketing campaigns that are optimized for the desired delivering of commercial, sales and brand objectives.
- Proactively work with internal and external partners and business relation colleagues to create and deliver assets than can be used where possible.
- Share best practice and learnings from and with colleagues and stakeholders.
- Advocates and supports Head of Marketing and Sales Management as and when needed.
- Provide the sales team with support on proofing key digital marketing materials.
- Ensure that the Marketing team and others are kept well informed of current projects and priorities. Strategic awareness and dual consideration to how we are communicating brand messages, commercial priorities and key agents process updates to the team and other dept. partners.
This description reflects management's assignment of essential functions, it does not proscribe or restrict the tasks that may be assigned.
Reasonable accommodations may be made to enable individuals with disabilities to perform these Essential Duties and Responsibilities.
Requirements
From your STORY to ours
Qualified applicants will contribute the following:
Desired attributes:
- Role model: Lactalis Leadership Model culture essentials in their leadership style: Have approachable style and a 'can do' attitude with a highly evolved 'customer service' approach.
- Consumer-First Mindset: Understands consumer behavior and creates strategies that resonate.
- Strategic Thinker: Designs and executes campaigns that deliver measurable results.
- Creative Innovator: Creates content that drives engagement and brand loyalty.
- Analytical Expert: Uses data and AI insights to optimize performance.
- Tech-Savvy: Comfortable with the latest tools and trends in digital marketing.
- Strong project management skills with the ability to juggle multiple initiatives.
- Field-oriented mindset with hands-on experience in store-level execution.
- Analytical and data-driven, with a focus on KPI tracking and actionable insights.
- Excellent communication and collaboration skills across departments.
- Proficient in budget planning and resource allocation.
- Highly proactive, detail-oriented, and results-focused.
- Proficient in Microsoft Office (Excel, Outlook, Word).
- Expert in internal and external relationship building and management
- Organization, flexibility, and the ability to prioritize and manage diverse activities simultaneously.
- Dynamic, problem-solver with an Innovative and creative mindset.
- Strong communication, presentation, negotiation and influencing skills.
- Attention to detail and quality control.
- Passionate about delivering optimal results
- Always maintains effective working relationship despite any difficulties caused by conflicting roles or differing viewpoints.
- Will resolve differences of opinion by seeking mutually acceptable solutions.
- Contributes to a supportive team environment by providing support and back up to team members and sharing expertise with others.
- Seeks feedback from other team members.
- Is highly motivated and energetic and has "can do" attitude.
- Is able to work in teams from across the organization, not just within their area of specialty
- Willingness to continue developing and growing in the marketing field and responsibilities
- Highly organized with experience managing multiple projects and priorities while managing workflow in a deadline-driven and service-focused environment.
- Strong interpersonal skills including ability to maintain strong professional relationships with a diverse range of groups, and associates in different locations.
- Good problem-solving skills.
- Excellent attention to detail.
- Be driven by the delivery of a proactive marketing team, taking ownership of issues and solving them.
- Ability to explain things clearly. Comfortable with having conversations with stakeholders of various levels of seniority.
- Be excellent at planning and prioritizing and have excellent organization and time-management skills
- Enjoy working in a team, both immediate and cross-functional, and is a strong, proactive and reliable team member.
Education and Specific Experience Requirements
- Bachelor's degree in Digital Marketing, Marketing relevant degree or similar level qualifications or equivalent related field/experience.
- 5+ years of experience in digital marketing with expertise in social media, paid ads, SEO/SEM, and analytics.
- CPG marketing experience required; dairy category experience strongly preferred.
- Proficiency in Meta Ads Manager, Google Ads, Google Analytics, SEO tools, and AI-powered marketing platforms.
- Strong understanding of pixels/tags, heatmap analysis, and campaign KPIs.
- Experience managing campaigns for retailers and marketplaces.
- An understanding of marketing communications practices and techniques
- Marketing communication experience across
- managing various channels including advertising
- Relationship management experience skills
- Relevant legislative understanding
- Proven experience presenting to a variety of key stakeholders
- Exemplary interpersonal and leadership skills with particularly strong experience in communicating and influencing throughout all levels of a business
- Proven commercial acumen
- Stakeholder management
- Keen ability to multi task with strong organizational skills
- Knowledge of IT packages including Excel, Word, Power Point
- Ability to analyze data and draw conclusions, making and presenting recommendations as appropriate.
- Exceptional written and verbal communication.
- Time management, prioritization and organization.
Skills/Abilities
- Strong organizational skills and attention to detail.
- Must be self-motivated, organized and possess strong problem-solving skills.
- A curious self-starter, able to work independently without excessive oversight
- An effective multi-tasker that can set priorities and schedule work activities
- Ability to effectively present information to management.
- Interpersonal and communication skills.
- Ability to present, converse and report professionally to Lactalis Leadership.
- Teamwork, good communication skills to work closely across departments.
- Should possess strong communication and organization skills
- Ability to manage multiple projects in a fast-changing environment.
- Highly motivated, dynamic, efficient, and fast learning.
- Positive attitude, flexibility and a strong work ethic are critical to thriving in this position.
- You have strong communication & interpersonal skills.
- You have strong analytical skills and are comfortable dealing with numerical data.
- You thrive in matrix environments and are adept at influencing and coordinating with different stakeholders.
- Excellent communication, analytical, and creative skills.
Desirable:
- Ability to use and familiarity with email, marketing, social media and website content management systems
- Specialist marketing qualification
- Ability to adapt PDF's
- Good project management skills
- Copywriting
Other
- Eligibility to participate in Incentive Plan.
- Schedule and additional requirements outlined below:
We promote work-life balance, but as Digital Marketing, there are occasions business needs may/can require weekends, evenings, additional hours availability and flexibility, such as but not limiting to, reporting to our or other locations, Food or trade shows, trainings, events, company engagement activities, etc.
Business travel, such as, requirement to travel for Lactalis and/or Karoun related purposes to, conferences, meetings internal and external, trainings, etc. (Overnight stays as needed) [Travel i.e., airplane, auto]
- Job Type: Full-time
Physical Demands
The Physical Demands described here are representative of those that must be met by an employee to successfully perform the Essential Duties and Responsibilities of this job.
Office: While performing the duties of this job, the employee may be regularly required to stand, sit, talk, hear, reach, stoop, kneel, and use hands and fingers to operate a computer, telephone, and keyboard.? This is largely a sedentary role sitting at a computer for an extended period;? However, this would require the ability to move around within an office environment and bend or stand as necessary and to?move about inside the office to access file cabinets, office machinery, etc.?Regularly communicates with others both verbally and in writing to convey information.?? Air travel required when active participation in meetings outside the office are deemed necessary.?
Work Environment
The Work Environment characteristics described here are representative of those an employee encounters while performing the Essential Functions and Responsibilities of this job.
Office: This job operates in a professional office environment with moderate noise and distractions in an open office environment. This role routinely uses standard office equipment such as computers, phones, copiers, and fax machines.? This job requires interaction with others on a regularly basis.
At Lactalis, we offer a comprehensive Total Rewards Program with a variety of affordable benefits and coverage options. We support insurance costs significantly, contribute generously to retirement plans, and offer Paid Time Off from day one. We are committed to your professional growth, providing training and development opportunities, including Education Reimbursement. Join us and grow your career.
Lactalis is an equal employment opportunity employer. We will not discriminate against applicants with regard to any legally-recognized basis including, but not limited to: veteran status, race, color, religion, sex, national origin, age, marital status, sexual orientation, and physical or mental disabilities. Further, any division of the Company that is an Affirmative Action Employer will comply with all related legal obligations
e.l.f. Beauty, Inc. stands with every eye, lip, face and paw. Our deep commitment to clean, cruelty free beauty at an incredible value has fueled the success of our flagship brand e.l.f. Cosmetics since 2004 and driven our portfolio expansion. Today, our multi-brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, pioneering clean beauty brand Well People, Keys Soulcare, a groundbreaking lifestyle beauty brand created with Alicia Keys, Naturium, high-performance, biocompatible, clinically-effective and accessible skin care, and our newest brand, rhode, a line of curated skincare essentials, formulated for a variety of skin types and needs with high performance ingredients, it's a daily routine that nourishes your skin barrier over time.
In our Fiscal year 25, we had net sales of $1 Billion and our business performance has been nothing short of extraordinary with 28 consecutive quarters of net sales growth. We are the #2 mass cosmetics brand in the US and are the fastest growing mass cosmetics brand among the top 5. Our total compensation philosophy offers every full-time new hire competitive pay and benefits, bonus eligibility (200% of target over the last six fiscal years), equity, flexible time off, year-round half-day Fridays, and a hybrid 3 day in office, 2 day at home work environment. We believe the combination of our unique culture, total compensation, workplace flexibility and care for the team is unmatched across not just beauty but any industry.
Visit our Career Page to learn more about our team: is a skincare brand built around intentional routines, barrier-first formulas, and a deep connection to our community. We're looking for a retention-driven marketer to shape how we nurture and engage our customers post-purchase.
As Sr. Retention Marketing Manager, you'll lead our CRM and lifecycle marketing programs-from email and SMS to loyalty and subscription. You'll be at the center of how we increase repeat purchase, deepen brand love, and build long-term customer value.
What You'll Do
- Own and scale our retention strategyacross email, SMS, and emerging CRM channels, developing a comprehensive roadmap in line with the integrated calendar
- Build and optimize customer lifecycle journeys and automations-from lead gen and welcome to replenishment and win-back-to drive loyalty, repeat purchases, and brand education
- Manage campaign execution end-to-end: from strategy, briefing, building, QA, segmentation, and A/B testing across Klaviyo and Postscript
- Partner with creative, ecommerce, and brand marketing teams to brief and deploy new retention campaigns and programs-building feedback loops along the way to ensure continued performance improvements across channels
- Launch and lead loyalty and subscription programs-owning the RFP process,3rd party platform/partner management, strategy, execution, and reporting
- Create reporting frameworks for measuring retention performance across site + channels, focusing on KPIs like list growth, repeat rate, LTV, lapsed/churn, and customer cohorts
- Support ecommerce team with onsite retention strategy, including personalization, review generation, post-purchase surveys, and email/sms sign-up touchpoints.
- Maintain data integrity and ensure compliance across Shopify, Klaviyo, Postscript, and additional tools
- Bachelor's degree in marketing, performance marketing, communications, or other related field
- 6+ years in retention or lifecycle marketing-DTC or beauty industry experience preferred
- Required: technical, hands-on knowledge of ESP (Klaviyo preferred), SMS platforms (Postscript/Attentive preferred), and email deliverability best practices (CAN-SPAM, GDPR)
- Comfortable working in Shopify and loyalty/subscription tools like Recharge or Loyalty Lion
- Experience launching or scaling loyalty or subscription programs
- Strong analytical skills and comfort working with CRM dashboards, test plans, and customer data
- A creative eye with proficiency in Figma-able to collaborate effectively on design and copy
- Exceptional attention to detail and project management skills
- Self-starter who thrives in a fast-moving, collaborative environment
The base salary range for this role is listed above. Total compensation includes base salary, annual company-based performance bonus, and equity. Under e.l.f.'s annual bonus program, employees are eligible to earn up to 200% of their target bonus when company performance exceeds defined goals. In addition, e.l.f. provides a variety of other benefits to employees, including medical, dental, and vision insurance, a retirement savings plan, gender neutral parental leave, and unlimited paid time off. The amount of total compensation (including base salary) offered will be based on a wide range of factors, including geographic location, experience, specific skills, and qualifications. Compensation components are subject to change at the company's discretion
This job description is intended to describe the general nature and level of work being performed in this position. It also reflects the general details considered necessary to describe the principal functions of the job identified, and shall not be considered, as detailed description of all the work required inherent in the job. It is not an exhaustive list of responsibilities, and it is subject to changes and exceptions at the supervisors' discretion.
e.l.f. Beauty respects your privacy. Please see our Job Applicant Privacy Notice ( ) for how your personal information is used and shared.PDN-a10d28cc-f225-4148-aeec-7c3c24279d99
e.l.f. Beauty, Inc. stands with every eye, lip, face and paw. Our deep commitment to clean, cruelty free beauty at an incredible value has fueled the success of our flagship brand e.l.f. Cosmetics since 2004 and driven our portfolio expansion. Today, our multi-brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, pioneering clean beauty brand Well People, Keys Soulcare, a groundbreaking lifestyle beauty brand created with Alicia Keys, Naturium, high-performance, biocompatible, clinically-effective and accessible skin care, and our newest brand, rhode, a line of curated skincare essentials, formulated for a variety of skin types and needs with high performance ingredients, it's a daily routine that nourishes your skin barrier over time.
In our Fiscal year 25, we had net sales of $1 Billion and our business performance has been nothing short of extraordinary with 28 consecutive quarters of net sales growth. We are the #2 mass cosmetics brand in the US and are the fastest growing mass cosmetics brand among the top 5. Our total compensation philosophy offers every full-time new hire competitive pay and benefits, bonus eligibility (200% of target over the last six fiscal years), equity, flexible time off, year-round half-day Fridays, and a hybrid 3 day in office, 2 day at home work environment. We believe the combination of our unique culture, total compensation, workplace flexibility and care for the team is unmatched across not just beauty but any industry.
Visit our Career Page to learn more about our team: Manager of Visual Merchandising plays an integral role in bringing the brand to life across retail environments through compelling, on-brand displays, point-of-sale materials, and merchandising collateral. Reporting to the Director of Visual Merchandising, this role supports the end-to-end development and execution of visual merchandising initiatives and partners cross-functionally with Retail Sales, Marketing, Creative, Field, Product Development, and Vendor partners to ensure projects are delivered on time, within budget, and aligned with brand and retailer standards.
What You'll Do
- Support the development and execution of retail displays, fixtures, merchandising collateral, and in-store materials from concept through in-store activation
- Build and maintain project timelines, master calendars, and launch schedules to ensure on-time execution and cross-functional visibility
- Own weekly vendor status updates and help streamline cross-functional communication to support efficient project delivery
- Brief creative requests clearly, ensuring scope, timelines, and deliverables are aligned across teams
- Support planogram development and updates in partnership with Retail Sales
- Partner with cross functional team and vendors on renderings, layouts, prototypes, and production execution
- Conduct prototype reviews and lead fit, function, and quality requirements, providing clear, technically informed vendor feedback
- Apply a working understanding of engineering and production constraints to support execution decisions and value engineering
- Research and track merchandising trends, materials, and retail innovations
- Support vendor relationship management, including coordination, performance tracking, bidding support, and negotiating assistance
- Partner with VM Director on sourcing, vendor onboarding, and compliance with internal procurement processes
- Track budgets, estimates, and invoices to support cost control and on-budget execution
- Partner with Retail Sales to ensure merchandising meets retailer specifications and brand standards
- Own hotline tracking with the field team, managing and fast-tracking in-store needs, issues, and escalations to resolution
- Coordinate with Field and vendors to troubleshoot in-store execution challenges
- Support post-launch analysis and assist in compiling insights to inform future merchandising initiatives
- Self-starter with strong attention to detail and ability to prioritize effectively
- Excellent cross-functional collaboration and time management skills
- Adept at juggling multiple projects in a fast-paced, creative environment
- Comfortable navigating ambiguity while maintaining structure and momentum
- Thrives in a hybrid work setting and values in-person team collaboration
- Bachelor's degree in a related field
- 4+ years of experience in visual merchandising, retail project management, or related roles
- Beauty industry experience required; specialty retail experience preferred
- International beauty experience preferred
- Experience supporting planogramming and in-store visual execution for both permanent and temporary displays
- Working knowledge of retail production processes, materials, fixtures, and POS
- Experience collaborating with vendors, including prototype reviews and production feedback
- Strong organizational skills with a high level of attention to detail
- Ability to manage multiple projects and urgent in-store needs in a fast-paced environment
- Strong cross-functional communication and collaboration skills
- Proficiency in Microsoft Office and project management tools
- Experience with Figma and Adobe Creative Suite (Illustrator, InDesign, Photoshop) preferred
This job description is intended to describe the general nature and level of work being performed in this position. It also reflects the general details considered necessary to describe the principal functions of the job identified, and shall not be considered, as detailed description of all the work required inherent in the job. It is not an exhaustive list of responsibilities, and it is subject to changes and exceptions at the supervisors' discretion.
e.l.f. Beauty respects your privacy. Please see our Job Applicant Privacy Notice ( ) for how your personal information is used and shared.PDN-a0dadcfb-cd6e-467f-b54b-d4a433ef7eb3
e.l.f. Beauty, Inc. stands with every eye, lip, face and paw. Our deep commitment to clean, cruelty free beauty at an incredible value has fueled the success of our flagship brand e.l.f. Cosmetics since 2004 and driven our portfolio expansion. Today, our multi-brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, pioneering clean beauty brand Well People, Keys Soulcare, a groundbreaking lifestyle beauty brand created with Alicia Keys, Naturium, high-performance, biocompatible, clinically-effective and accessible skin care, and our newest brand, rhode, a line of curated skincare essentials, formulated for a variety of skin types and needs with high performance ingredients, it's a daily routine that nourishes your skin barrier over time.
In our Fiscal year 25, we had net sales of $1 Billion and our business performance has been nothing short of extraordinary with 28 consecutive quarters of net sales growth. We are the #2 mass cosmetics brand in the US and are the fastest growing mass cosmetics brand among the top 5. Our total compensation philosophy offers every full-time new hire competitive pay and benefits, bonus eligibility (200% of target over the last six fiscal years), equity, flexible time off, year-round half-day Fridays, and a hybrid 3 day in office, 2 day at home work environment. We believe the combination of our unique culture, total compensation, workplace flexibility and care for the team is unmatched across not just beauty but any industry.
Visit our Career Page to learn more about our team: is a brand rooted in intention, innovation, and impact. As we continue to grow, we're seeking a Brand Marketing Coordinator to support the day-to-day operations of our brand marketing team. This role is well suited for someone early in a marketing career who is hard-working, highly organized, eager to learn, and energized by bringing brand campaigns to life.
In this entry-level role, you'll provide essential administrative and operational support across brand marketing initiatives, helping ensure campaigns, launches, and activations run flawlessly from start to finish. You'll gain exposure to campaign execution, experiential marketing, retail marketing, and cross-functional collaboration while learning the foundations of best-in-class brand building.
This is not your average marketing job - it's a rare opportunity to help build a category-defining brand alongside some of the most passionate, hard-working minds in beauty. The ideal candidate will bring impeccable attention to detail and sharp communication skills, and will thrive in an environment where pace is fast, collaboration is key, and standards are high.
What You'll Do
- Support the execution of brand marketing campaigns, launches, and initiatives from planning through delivery
- Assist with day-to-day coordination across teams including marketing, creative, product, operations, and external partners
- Help manage timelines, assets, and deliverables to ensure campaigns stay on track and organized
- Coordinate product and material logistics for campaigns, events, and activations, including inventory tracking and shipments
- Maintain organized documentation related to campaign planning, product flow, and performance tracking
- Support production of experiential marketing efforts, including events, pop-ups, and brand activations
- Assist with reporting, weekly team updates, and campaign recaps to support continuous improvement
- Provide general administrative and operational support to the brand marketing team as needed
- Displays deep understanding of the rhode brand, our products, customers and mission
- Strong communication skills, knowing nuances of communication with external stakeholders vs internal
- Detail oriented self-starter-ability to shift priorities easily and get things done by innovating with a sense of urgency
- Resourceful - able to think of creative ways to get things done proactively
- Curiosity of the beauty landscape across various product categories
- Exceptional organizational skills and detail-oriented
- Strong time management skills; ability to juggle priorities and multiple projects
- Growth mindset ready to innovate and work collaboratively with a small startup team
- 1-2 years of internship or work experience in marketing, brand, PR, or social marketing (beauty or lifestyle experience a plus)
- Highly organized with strong attention to detail
- Self-starter who is eager to learn and grow within brand marketing
- Comfortable working cross-functionally and adapting to changing priorities
- Familiarity with tools such as Google Workspace, Shopify, or project management platforms is a plus (not required)
This job description is intended to describe the general nature and level of work being performed in this position. It also reflects the general details considered necessary to describe the principal functions of the job identified, and shall not be considered, as detailed description of all the work required inherent in the job. It is not an exhaustive list of responsibilities, and it is subject to changes and exceptions at the supervisors' discretion.
e.l.f. Beauty respects your privacy. Please see our Job Applicant Privacy Notice ( ) for how your personal information is used and shared.PDN-a0dadcfb-dcc2-460d-b3f6-ca4ce14cdba6
Description
Ready for more than just a job? Build a career with purpose. At Lactalis in the USA, we believe in promoting from within and giving our employees meaningful opportunities to learn, grow, and thrive. Whether you're just starting out or bringing years of experience, we'll provide the tools and support you need to succeed.
As the world leader in dairy, Lactalis is a family-owned company with over 85,000 pragmatic and ambitious professionals across the globe. Each day, we're proud to produce award-winning dairy products that bring people together.
In the US, we proudly offer an unrivaled house of beloved brands, including Galbani Italian cheeses and ricotta, President specialty cheeses and butters, Kraft natural and grated cheeses, Breakstone's cottage cheese, Cracker Barrel, Black Diamond cheddar, and Parmalat milk. Our yogurt portfolio includes siggi's, Stonyfield Organic, Brown Cow, Oui, Yoplait, Go-Gurt, :ratio, Green Mountain Creamery, and Mountain High, along with a growing family of ethnic favorites like Karoun, Gopi, and Arz.
At Lactalis, we live by our core values-Ambition, Engagement, and Simplicity. We foster a workplace where innovation thrives, diverse perspectives are celebrated, and everyone's unique background and ideas are valued.
Even if you don't meet every qualification, we encourage you to apply. We want to hear about your PASSION, your STORY, and how your EXPERTISE can help us shape the future of dairy.
From your PASSION to ours
Karoun Dairies, part of the Lactalis family of companies, is currently hiring a Trade Marketing Manager , based in San Fernando, California.
The Trade Marketing Manager is responsible to Lead B2B and B2C Retail Marketing initiatives in close collaboration with Sales and Marketing teams to enhance brand visibility, drive product performance, and ensure strategic execution at the point of sale.
From your EXPERTISE to ours
Key responsibilities for this position include:
Pillars To Success:
- Strategic Planning & Execution
- Develop and implement trade marketing plans aligned with brand and commercial objectives.
- Manage the full cycle: planning, budgeting, execution, and performance tracking.
- Retail Program Management
- Coordinate demos, discounts, campaigns, schematics, and public events.
- Ensure consistent and high-quality execution across retail channels.
- Cross-Functional Collaboration
- Partner with Sales and Marketing to align trade strategies with business goals.
- Serve as the link between field execution and brand strategy.
- Store Visits & Market Insights
- Conduct weekly store visits to:
- Monitor pricing, out-of-stocks (OOS), inventory, product placement, and presentation.
- Benchmark against competitors and identify emerging trends or new product launches.
- Share actionable insights with internal teams.
- Performance Analysis
- Track and report KPIs for all trade initiatives.
- Leverage data to refine strategies and improve ROI.
- Assist in preparing, planning, and actively managing an annual trade marketing budget
- Help execute retailer-specific digital marketing campaigns including banner ads, social media, brand pages etc.
- Planning and execution, including promotional, digital, and in-store shopper marketing activation, and E-commerce programs for our Karoun brand(s).
- Develop Shopper Point of Sale material & own inventory tracking.
- Execute digital coupons, analyze results, and present them to the Sales and Marketing Teams.
- Develop sell sheets and communicate with the appropriate stakeholders.
- Manage the calendar of all shopper Marketing and E-Commerce activities.
- Help analyze campaigns by working with Lactalis Category Management team in pulling syndicated data such as IRI.
- Gather creative assets from the Marketing Teams for relevant campaigns and coordinate with vendors.
- Help analyze E-Commerce activations by pulling reports and interpreting results.
- Help develop and publish A+ product content for E-Commerce uses in collaboration with vendors and Marketing.
- Pricing and Competitive Analysis by checking stores for all classes of trade on a regular basis and reporting to team.
- Manage Customer Portals/Digital Deals, responsible for monitoring our online presence through customer portals.
- Work closely with our Marketing Manager to plan demo activity for our items.
- Work with Head of Marketing, marketing team, and sales in planning customer specific trade and marketing promotional calendars.
- Maintenance of Current Programs for All Customers, including promotional and new item contracts.
- Assist in preparation of food shows and attend events as needed.
- Responsible for managing the entire sample request proces.
- Attend select virtual and in-person calls with customers, including customer buying and marketing team.
- Developing and executing the Trade Marketing Plan in line with sales and marketing objectives.
- Improving brand presence and campaign execution across trade through excellence in in-store planning, execution, and tracking in alignment with the monthly, quarterly, and/or annual marketing priorities.
- Leading and implementing channel-specific marketing strategies and plans for assigned retailers or consumers..
- Conceptualizing and executing trade promotions and rolling out impactful in-store campaigns in collaboration with marketing and sales teams.
- Leading activation programs with partners to improve brand visibility.
- Analyzing the points of sales regularly to ensure that the brand is visible, and also confirm guidelines are respected..
- Update the competitor database by documenting new competitors, new products or developments, product prices, location, and customer feedback on competitors' products.
- Generate social media campaigns and activities to further increase brand awareness and exposure in liaison with marketing team.
- Identify marketing and PR opportunities as well as networking events.
- Organize and execute promotions including store, supermarket promotions and samplings.
- Report and evaluate the effectiveness of all marketing activities.
- Report on trade presence
This description reflects management's assignment of essential functions, it does not proscribe or restrict the tasks that may be assigned.
Reasonable accommodations may be made to enable individuals with disabilities to perform these Essential Duties and Responsibilities.
From your STORY to ours
Qualified applicants will contribute the following:
Desired attributes
- Proven experience in B2B and B2C retail environments, preferably in Consumer Packaged Goods (CPG)-ideally dairy.
- Strong project management skills with the ability to juggle multiple initiatives.
- Field-oriented mindset with hands-on experience in store-level execution.
- Analytical and data-driven, with a focus on KPI tracking and actionable insights.
- Excellent communication and collaboration skills across departments.
- Proficient in budget planning and resource allocation.
- Highly proactive, detail-oriented, and results-focused.
- Proficient in Microsoft Office (Excel, Outlook, Word).
- Expert in internal and external relationship building and management
- Organization, flexibility, and the ability to prioritize and manage diverse activities simultaneously.
- Dynamic, problem-solver with an Innovative and creative mindset.
- Strong communication, presentation, negotiation and influencing skills.
- Attention to detail and quality control.
- Passionate about delivering optimal results
- Always maintains effective working relationship despite any difficulties caused by conflicting roles or differing viewpoints.
- Will resolve differences of opinion by seeking mutually acceptable solutions.
- Contributes to a supportive team environment by providing support and back up to team members and sharing expertise with others.
- Seeks feedback from other team members.
- Is highly motivated and energetic and has "can do" attitude.
- Is able to work in teams from across the organization, not just within their area of specialty
- Statistical aptitude and/or database knowledge
- Willingness to continue developing and growing in the marketing field and responsibilities
- Highly organized with experience managing multiple projects and priorities while managing workflow in a deadline-driven and service-focused environment.
- Strong interpersonal skills including ability to maintain strong professional relationships with a diverse range of groups, and associates in different locations.
- Knowledge of syndicated data such as IRI a plus.
- Good problem-solving skills.
- Excellent attention to detail.
- Some practical experience through prior internships or professional experiences in E-Commerce and/or Consumer Packaged Goods (CPG) preferred.
- Knowledge of syndication channels and content service providers (moved from Education)
Requirements
Education and Specific Experience Requirements
- BA in Marketing, Business, or related field or equivalent discipline preferred
- A minimum of Five years' experience in trade marketing, brand marketing, or marketing management (experience in the food industry would be an asset)
- Experience managing a brand across multiple markets.
- Experience in management and execution of budgets
- Proficiency with Microsoft programs
- Knowledge, Skills, and Abilities Requirements
- You have prior experience in Trade Marketing.* Understanding of grocery purchasing behavior and the Consumer-Packaged Goods marketplace.
- 1-2 years of retail, sales, event or trade marketing experience, e-commerce preferred.
Skills/Abilities
- Strong organizational skills and attention to detail.
- Must be self-motivated, organized and possess strong problem-solving skills.
- A curious self-starter, able to work independently without excessive oversight
- An effective multi-tasker that can set priorities and schedule work activities
- Ability to effectively present information to management.
- Interpersonal and communication skills.
- Ability to present, converse and report professionally to Lactalis Leadership.
- Teamwork, good communication skills to work closely across departments.
- Should possess strong communication and organization skills
- Ability to manage multiple projects in a fast-changing environment.
- Highly motivated, dynamic, efficient, and fast learning
- Positive attitude, flexibility and a strong work ethic are critical to thriving in this position.
- You have strong communication & interpersonal skills.
- You have strong analytical skills and are comfortable dealing with numerical data.
- You thrive in matrix environments and are adept at influencing and coordinating with different stakeholders.
Other
- Ability to travel as needed domestically, approx.. 85% of the time. Overnight as needed.
- Marketing position does require driving to attend brand exposure opportunities, retail stores, meetings, events, shows, broker business relation matters, business/product related prospects
This is an on-site position.
Full-Time
Overtime/weekends
Eligibility to participate in Incentive Plan.
Physical Demands
The Physical Demands described here are representative of those that must be met by an employee to successfully perform the Essential Duties and Responsibilities of this job.
Office: While performing the duties of this job, the employee may be regularly required to stand, sit, talk, hear, reach, stoop, kneel, and use hands and fingers to operate a computer, telephone, and keyboard.? This is largely a sedentary role sitting at a computer for an extended period;? However, this would require the ability to move around within an office environment and bend or stand as necessary and to?move about inside the office to access file cabinets, office machinery, etc.?Regularly communicates with others both verbally and in writing to convey information.?? Air travel required when active participation in meetings outside the office are deemed necessary.?
Work Environment
The Work Environment characteristics described here are representative of those an employee encounters while performing the Essential Functions and Responsibilities of this job.
Office: This job operates in a professional office environment with moderate noise and distractions in an open office environment. This role routinely uses standard office equipment such as computers, phones, copiers, and fax machines.? This job requires interaction with others on a regularly basis.
At Lactalis, we offer a comprehensive Total Rewards Program with a variety of affordable benefits and coverage options. We support insurance costs significantly, contribute generously to retirement plans, and offer Paid Time Off from day one. We are committed to your professional growth, providing training and development opportunities, including Education Reimbursement. Join us and grow your career.
Lactalis is an equal employment opportunity employer. We will not discriminate against applicants with regard to any legally-recognized basis including, but not limited to: veteran status, race, color, religion, sex, national origin, age, marital status, sexual orientation, and physical or mental disabilities. Further, any division of the Company that is an Affirmative Action Employer will comply with all related legal obligations
Wilson Elser is a leading defense litigation law firm with more than 1400 attorneys in 46 offices throughout the United States. Founded in 1978, we rank among the top 100 law firms identified by The American Lawyer and 36 in the National Law Journal's survey of the nation's largest law firms.
At Wilson Elser we are committed to attracting and retaining professionals who thrive in an environment built on teamwork, collaboration, client service, and innovation. If you are a motivated attorney seeking a long-term career where your contributions are valued and your growth is supported, we invite you to apply for our Senior Complex Litigation Attorney position in our San Diego, Los Angeles, or Orange County Office.
This position offers a flexible, hybrid working arrangement.
The Opportunity
We are seeking a skilled Senior Complex Litigation Attorney. The ideal candidate will have experience in general liability, personal injury, transportation, and/or catastrophic injury defense. This role offers meaningful hands-on litigation experience, exposure to high-profile national clients, and the ability to take on substantial responsibility from day one.
Key Responsibilities:
- Independently manage a diverse litigation caseload from inception through resolution
- Work closely with partners and colleagues in a collaborative, team-oriented environment
- Handle all aspects of litigation, including trial preparation, investigation, court appearances, mediations, and depositions
- Provide timely case updates and strategic guidance to clients through regular reporting and direct communication
Qualifications
- JD from an ABA accredited law school
- Admitted to practice in California
- 8+ years of defense litigation experience, preferably in Personal Injury, General Liability, Catastrophic Injury, or Transportation.
- Exceptional communication, writing, and interpersonal skills
- Proven ability to build strong client relationships and deliver outstanding service
- Experience with client-facing responsibilities and managing complex matters is highly valued
- Ability to integrate into a fast-paced, team-oriented environment
- Legal project management experience preferred
- First chair trial experience a plus
A variety of factors are considered in making compensation decisions, including but not limited to experience, education, licensure and/or certifications, geographic location, market demands, other business and organizational needs, and other factors permitted by law. This position is also eligible for discretionary bonuses. Final salary wages offered may be outside of this range based on other reasons and individual circumstances. This position is considered full-time and therefore qualifies for benefits including 401(k) retirement savings plan, medical, dental, vision, disability, and life insurance. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.
Salary Range:: $210,000 USD - $225,000 USD
Why Should You Apply?
- Flexibility: Hybrid work arrangements to support work-life blend
- Benefits: Outstanding benefits package, including 401k match and generous PTO plan
- Career Growth: Ample opportunities for professional development and advancement
- Employee Perks: Access to corporate discount plans and other benefits
We help businesses of every size, including large merchants and growing companies, access the capital they need to run operations, fund growth, and seize opportunities.??Whether it???s e-commerce at checkout (think Affirm, Klarna) or paying for invoices, services, and equipment, we make flexible pay-over-time solutions simple and reliable.
We???re a fully funded, fast-growing startup that moves quickly, solves hard problems, and always delivers real value to our customers.
Our technology is core to the business, and we constantly innovate while maintaining the stability and reliability of the systems that got us here.
This role oversees social, email/SMS, paid media, affiliate, and e-commerce strategy, with a strong focus on paid digital advertising, analytics, and performance optimization.
This individual contributor role reports directly to the Chief Revenue Officer.
What you'll do Own top-of-funnel lead generation strategy across paid and organic channels, with accountability for pipeline volume, CPL, and lead quality metrics Develop and oversee integrated marketing roadmaps across paid media, social, email/SMS, and e-commerce Support partner relationships???leading calls, guiding strategy conversations, and translating business goals into clear marketing direction Oversee performance and analytics, connecting numbers to narrative and using data to inform optimization and decision-making Approve and refine deliverables across channels, ensuring they are strategically sound, detail-oriented, and partner-ready Collaborate closely with the creative team to ensure marketing strategy and creative execution are fully aligned Lead reporting and insights???clearly communicating results, learnings, and next steps internally and externally ?? What we're looking for Candidates based in the Los Angeles Metro Area strongly preferred.
This is a hybrid role with regular in-office presence expected 4 -6 years experience marketing within fintech, lending, marketplace, or enterprise retail environments strongly preferred Demonstrated experience running performance marketing campaigns with accountability for ROAS, CAC, CPL, and LTV ??? across Google Ads, Meta, and affiliate or partner channels You've marketed a financial product, a marketplace, or a B2B SaaS platform and you understand that the path from impression to funded merchant is longer and more nuanced than a DTC conversion funnel.
You know how to build lead gen infrastructure, not just run campaigns Proficiency with collaboration and analytics tools (Shopify, Hubspot, Google Workspace, Notion, Meta Business Suite, Google Ads, etc.) Fintech or lending compliance familiarity is a plus Experience with co-marketing or partner marketing programs Bachelor's degree Ideal candidate Deeply analytical, with the ability to connect performance metrics to brand and business outcomes Experienced in project-managing complex workflows Strong written and verbal communication skills, including the ability to write, edit, and approve copy across channels Confident leading partner conversations and presenting strategy and results Passionate about building and scaling digital-first brands Comfortable wearing multiple hats in a fast-paced, lean-resourced startup environment Why Credit Key Competitive compensation + equity Great healthcare benefits PTO 401k Match Supportive, low ego, highly collaborative team environment Work from home stipend PI282974500
Product Manager – AI & Decision Science (Hybrid | 4 Days Onsite)
Optomi, in partnership with a leading enterprise organization specializing in advanced analytics and decision science, is seeking a Product Manager to lead the development and launch of a new AI-driven product within an emerging analytics portfolio. This role is ideal for a technically fluent product leader who thrives in a matrixed Agile environment and excels at translating complex AI and statistical models into scalable, business-facing solutions.
You'll work closely with decision scientists, data engineers, software engineers, and UX partners to deliver measurable business impact while managing product strategy, backlog prioritization, experimentation, and multi-release roadmaps.
Why you'll love this opportunity
- Impact Enterprise Decision-Making: Work on AI-powered products that directly influence forecasting, optimization, and strategic business outcomes.
- Collaborative Environment: Partner across cross-functional teams including Decision Science, Data Engineering, Software Engineering, UX, and executive stakeholders.
- Professional Growth: Own a 0→1 AI product within a scaling Agile/SAFe environment while shaping long-term product strategy.
- Technically Engaging: Dive deep into machine learning models, AI agents, forecasting methodologies, and data-driven experimentation alongside expert technical teams.
What you bring
- 7+ years of experience as a Product Manager leading technology-based data, analytics, or software products in enterprise or multi-matrix environments.
- AI & Analytics Expertise: Strong familiarity with statistical/ML concepts, forecasting, optimization, and data visualization.
- Technical Fluency: Ability to query and analyze data (SQL, Python preferred) and participate in detailed technical discussions with engineers and data scientists.
- Agile Mindset: Proven experience leading cross-functional agile teams and managing roadmaps in a matrixed environment.
- Business Translation Skills: Demonstrated ability to convert complex analytical methodologies into customer-facing features and measurable business outcomes.
- Stakeholder Mastery: Excellent communication skills with the ability to simplify complex AI concepts into clear, actionable recommendations for executive audiences.
- User-Centric Approach: Experience incorporating user research, usability testing, and market insights into product strategy and backlog prioritization.
What you'll do
- Own the Backlog: Prioritize and manage features for an AI-driven decision science product, balancing experimentation, innovation, and business value delivery.
- Bridge Business & Tech: Act as the primary link between enterprise stakeholders and technical teams to translate analytical models into scalable product capabilities.
- Drive the Roadmap: Define product vision and multi-release roadmaps aligned to measurable KPIs and OKRs.
- Collaborate on Execution: Partner with engineering, data science, and UX teams to scope solutions, guide experimentation, and deliver high-quality releases on time.
- Lead Agile Ceremonies: Participate in and support sprint planning, backlog refinement, PI Planning, and roadmap sessions within a scaling Agile environment.
- Ensure Product Integrity: Guide AI model evaluations, A/B testing, and solution validation to ensure accuracy, reliability, and measurable business impact.
Company: G2G Ventures Inc, PBC
Job Title: Project Manager, New Product Launches
Location: Hybrid – Santa Monica, CA (3 days per week in office)
Department: Product Development
Reports to: Director of New Product Launches
About Us:
We are a startup revolutionizing beauty with a purpose: create the industry standard of "clean." Our premium skincare, makeup, and body care formulations combine uncompromising safety, efficacy, and environmental responsibility. And our vision transcends products.
We are committed to inspiring confident women (and others) to recognize their collective power to create meaningful change. Our innovative community-commerce ecosystem connects customers, beauty enthusiasts, and loyalists, allowing each person to align with our brand in ways that authentically reflect their values and aspirations.
From our formulas to our advocacy efforts to our community connection, we lead clean.
About the Role:
The Project Manager, New Product Launches will drive the end-to-end execution of new product development and go-to-market initiatives. Reporting to the Director of New Product Launches, this role serves as the operational engine behind cross-functional product launches — ensuring timelines are met, stakeholders are aligned, risks are mitigated, and deliverables are executed with excellence.
This individual will manage the detailed workstreams required to bring products from concept through commercialization — partnering closely with Product Development, Operations, Supply Chain, Marketing, Creative, Sales, Finance, and external vendors.
The ideal candidate thrives in a fast-paced startup environment, is highly organized, and excels at turning strategy into action.
What You'll Do:
1. End-to-End Launch Management
• Build and manage comprehensive project timelines from concept to launch
• Define key milestones, dependencies, and critical paths
• Lead weekly cross-functional launch meetings and drive accountability
• Track risks, escalate issues proactively, and propose mitigation plans
• Ensure launches are delivered on time and aligned with business objectives
2. Cross-Functional Coordination
• Partner with Product Development on formulation, packaging, and testing timelines
• Collaborate with Operations and Supply Chain on forecasting, production, and inventory readiness
• Align with Marketing and Creative on campaign assets, messaging, and launch calendars
• Coordinate with Sales on retailer readiness, education tools, and sell-in timelines
• Ensure Finance alignment on costing, margin targets, and launch forecasts
3. Process & Operational Excellence
• Create and maintain standardized launch playbooks, templates, and tracking tools
• Improve workflows to increase efficiency and reduce time-to-market
• Maintain documentation including briefs, timelines, status reports, and post-mortems
• Support capacity planning and resource allocation across launch calendar
4. Vendor & External Partner Management
• Coordinate timelines with packaging vendors, contract manufacturers, testing labs, and creative agencies
• Track deliverables and hold partners accountable to agreed deadlines
• Support contract and SOW execution in partnership with leadership
5. Post-Launch Review & Optimization
• Lead post-launch retrospectives to identify wins and improvement areas
• Track launch performance metrics in partnership with Analytics and Sales
• Implement process improvements based on learnings
You'll Excel in This Role If You Are...
• Highly organized. You naturally create structure in ambiguity.
• Detail-oriented. Nothing slips through the cracks.
• Proactive. You anticipate risks before they become problems.
• Clear communicator. You drive alignment across diverse teams.
• Execution-driven. You love bringing ideas to life.
• Comfortable with pace. You thrive in dynamic, evolving startup environments.
What You'll Bring:
• 3–5 years of experience in project management, product development, brand operations, or related fields (beauty, CPG, or retail preferred)
• Proven experience managing cross-functional product launches
• Strong proficiency in project management tools (Asana, Monday, Jira, or similar)
• Excellent organizational and documentation skills
• Ability to manage multiple projects simultaneously with competing deadlines
• Strong interpersonal skills and ability to influence without authority
• Experience in beauty, skincare, or consumer goods strongly preferred
• Bachelor's degree or equivalent experience
Why This Role Is Exciting:
You'll play a pivotal role in shaping the future of a mission-driven beauty brand at a foundational stage. Your work will directly impact innovation, speed-to-market, and revenue growth. This is an opportunity to build scalable processes, influence cross-functional collaboration, and help define how clean beauty evolves in the market.
Counter is a people-powered movement that starts with those behind it. We're building a team that reflects the diversity of the communities we serve, where every individual is respected, supported, and empowered to thrive.
We know that different backgrounds, identities, and perspectives make us stronger, more creative, and better equipped to drive change. That's why we're committed to fostering an inclusive culture where everyone belongs.
Counter is proud to be an Equal Opportunity Employer. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity or expression, age, national origin, disability, veteran status, or any other legally protected status. We encourage all individuals to apply and join us in shaping a cleaner, more inclusive future for all.