Website Manager

Company Description

Position: Website Manager

Type: Full Time - Onsite in Costa Mesa, CA

Salary: TBD

Company Description:

WOLFpak is a family-owned backpack brand that started in a humble garage in Southern California in 2020. In just four years, we have grown into a globally recognized name, thanks to our founders’ relentless drive and vision. As a trendsetter in the market, WOLFpak offers innovative designs with a stylish twist and a variety of fresh colorways. Our signature personalized patches allow you to express your individuality, while our bags seamlessly blend cutting-edge design with functionality. For more information, visit .

Role Description:

This is a full-time, on-site role based in Costa Mesa, CA, for a Website Manager. The Website Manager will oversee all aspects of our website's performance, user experience, and functionality. Key responsibilities include ensuring the site is user-friendly and up-to-date, managing content updates, optimizing for SEO, and coordinating with the marketing team to align online presence with brand goals. The role requires strong analytical skills to track performance metrics and continuously improve the website's effectiveness.

Key Responsibilities:

• Maintain and update website content to ensure accuracy and freshness.
• Optimize website for search engines to improve visibility and ranking.
• Enhance user experience through strategic layout and navigation improvements.
• Collaborate with marketing and design teams to align website content with brand strategy.
• Monitor website performance and analytics, providing insights for improvements.
• Ensure website security and troubleshoot any issues that arise.
• Manage relationships with third-party vendors for hosting and development needs.

Qualifications:

• Extensive experience in website management and development.
• Strong understanding of SEO principles and tools.
• Proficiency with content management systems (CMS), HTML, CSS, and other web technologies.
• Excellent communication skills for working with cross-functional teams.
• Strong organizational and analytical skills with attention to detail.
• Previous experience with e-commerce platforms is a plus.
• Passion for the fitness and athletic industry is an advantage.

Skills:

• Website Management, SEO Optimization, Content Management Systems, User Experience Design, Web Analytics, HTML/CSS, Project Management, Digital Strategy, E-commerce Platforms, Vendor Coordination.