Salesforce Jobs in Massachusetts

We are seeking a strategic and results-driven Head of Marketing to lead and execute global marketing initiatives for a technology-focused company specializing in solutions for embedded systems and safety-critical applications. The ideal candidate will possess a strong understanding of the technical landscape, a creative approach to demand generation, and a proven ability to drive brand visibility and market growth. This role requires expertise in developing and managing marketing strategies that resonate with technical audiences across industries such as aerospace, automotive, medical devices, and industrial systems.

Key Responsibilities

• Develop and implement a comprehensive global marketing strategy to achieve growth targets and expand market presence.
• Lead the execution of integrated marketing campaigns across digital, content, social media, events, and partner channels.
• Collaborate closely with sales and technical teams to align marketing efforts with business objectives and customer needs.
• Oversee branding, messaging, and positioning to ensure consistency and relevance in all marketing materials.
• Analyze market trends, competitive landscape, and customer insights to inform strategic decision-making.
• Drive lead generation, nurturing, and qualification processes through targeted campaigns and automation tools.
• Manage the planning and execution of industry events, webinars, and trade shows to engage with key stakeholders.
• Measure the effectiveness of marketing programs and provide regular reporting on ROI and key performance indicators.
• Lead, mentor, and develop a high-performing marketing team.

Requirements

• Minimum of 10 years of experience in marketing, with at least 5 years in a leadership role.
• Demonstrated success in developing and executing marketing strategies in the embedded systems, software development, or safety-critical domains.
• Strong understanding of technical audiences, including engineers, developers, and decision-makers in industries such as aerospace, automotive, or medical devices.
• Expertise in digital marketing, content creation, and lead generation tactics.
• Demonstrated ability to manage budgets and deliver measurable results.
• Proficiency in marketing automation platforms and CRM tools, such as HubSpot or Salesforce.
• Excellent communication, leadership, and project management skills.
• Ability to work effectively in a cross-functional and global team environment.

Preferred Qualifications

• Bachelor’s or Master’s degree in Computer Science, Software Engineering, Electrical Engineering, Mathematics, Marketing, or a related field.
• Experience marketing complex technical solutions or tools.
• Background in managing global campaigns and multi-region strategies.

Why Join

• Lead the marketing efforts of a pioneering company that delivers innovative solutions to top-tier clients in safety-critical and embedded systems industries.
• Collaborate with a talented and passionate team dedicated to excellence and customer success.
• Drive impactful campaigns that support advancements in aerospace, automotive, medical devices, and other cutting-edge sectors.
• Enjoy a dynamic and collaborative environment that values creativity, strategy, and results.

North - Field Remote

Let’s go North, together.

Join our mission to build the largest suite of credit card processing and merchant services. It’s one simple payment platform backed by the most diverse payment companies. From credit card processing to back-office management, North points the way to smarter, faster, and just plain better payment solutions.

Sales Professional – SaaS, Software & Payment Processing

At North, we’re on a mission to be the easiest payments company to do business with - because let’s face it, running a restaurant or shop is already enough of a juggling act! That’s why we created the North Direct Field Sales (NDFS) team: to swoop in and save the day (or at least the checkout process).

North is shaking up how restaurants and retailers thrive, and we want you to be part of this revolution! As an NDFS Sales Professional, you’ll bring North’s state-of-the-art SaaS platform to life for local businesses—like a techy superhero, minus the cape.

We're building something BIG and we can not do it without top sales talent. Are you a passionate sales whiz who loves building connections and sealing deals? You’ll be using your consultative superpowers to help businesses find the perfect fit for their payment needs—all while working from home, with a flexible schedule that lets you be the boss of your calendar.

Oh, and about that green stuff. Sure, money can’t buy happiness—but it can definitely buy pizza, vacations, and the occasional inflatable flamingo for your pool. That’s why our top sales pros earn the most lucrative compensation in the SaaS & Payments space – we call it North ’25. Which includes sky-high weekly commissions, residuals for the life of their accounts, and even a slice of portfolio equity.

So if you’re ready to rock your neighborhood (or at least your sales territory), come join North and help us create a future where payments are the least of a business owner’s worries!

What you’ll do:

• Put together your ultimate playlist of local businesses and guide them through the entire sales cycle—first call to final high-five. Bonus points if you’re a lead-generation wizard.
• Forge rock-solid partnerships with local POS dealers, web designers, and BNI folks to build an unstoppable referral network.
• Perform demos so dazzling, prospects will feel like they’re front-row at a magic show.
• Team up with our awesome colleagues across North to make sure your promises turn into real results.
• Use Salesforce like a pro—think Jedi-level control over all your sales activities.
• Get to know the competition like it’s your favorite soap opera—and find ways to make North shine like polaris.

What we need from you:

• You’re at least 18 and have a valid driver’s license.
• Charisma that could charm the socks off anyone (plus strong communication, organizational, and presentation skills).
• Thrives in a fast-paced, startup vibe—where every day’s an adventure and “boring” doesn’t exist.
• A self-starter who can pivot on a dime and still shine brighter than the Vegas strip.
• Cold-calling and local canvassing experience? Even better.
• Knowledge of restaurants is a plus (because who doesn’t love good food?).
• Sales experience preferred, especially if you’re the type who loves the thrill of the chase and the rush of the close.
• This is a remote field sales role, but you’ve gotta live in the area—no teleportation allowed (yet).

Career path and perks:

• We’re big fans of promoting from within. Sales leadership, business development, revenue operations—the sky’s the limit.
• W2 status with medical, dental, life, and disability insurance—so you can stay healthy and happy.
• Hard work pays off, and with our performance-driven compensation, you can turn that grind into gold.
• First-year pros in the top 25% can expect $90,000–$105,000+ in uncapped weekly commissions, lifetime residuals, and portfolio equity. Show us the money!
• We’ve got shout-outs galore, with peer and company recognition programs to keep you feeling like the rockstar you are.
• A 401(k) with matching to help you save up for that future yacht (or that future hammock).

Ready to start a fun and rewarding sales career? Apply now to join our rockstar sales team!

Who we are:

North, and our family of companies, are committed to helping entrepreneurs grow their businesses. As an end-to-end payment solutions company, we provide everything business owners need to get paid, whether they serve customers in a physical storefront, online, or both. We pride ourselves on being large enough to offer customized solutions to our enterprise-level clients while remaining agile enough to take an award-winning, hands-on approach to personal service that our merchants won’t find anywhere else.

What we offer:

We offer a comprehensive benefits package that enables our teams to live a life well lived, both personally and professionally. Some of our perks include:

• Medical, Dental, & Vision Coverage
• 401(k) + Match
• Education Assistance
• Mental Health Support & Well-Being Program
• Company-funded Lifestyle Spending Account

Let’s go North, together! Our most important resource is our people. Join our diverse team of innovators and do-ers and make your mark on the future of payments technology. We're proud to offer benefits that help our team members further their overall well-being through unique initiatives that are both personally and professionally fulfilling.

At North, we celebrate diversity and create an inclusive environment for everyone. We are an equal opportunity employer.

To learn more about North, and our family of companies, visit our website:

The Associate Director, Institutional Distribution is a key leader in driving sales and relationship development within the North American institutional prospect and client channel. This position partners closely with Managing Directors in the field to manage driving capital raising initiatives across public and private market investment products. This role spearheads strategic lead generation, orchestrates conference and event initiatives, fosters cross-functional partnerships with internal stakeholders, and serves as an ambassador for the Manulife Investment Management brand to ensure flawless execution and exceptional client results.

1. Strategic Lead Generation

• Proactively leverage industry databases to identify new leads, manage territory strategy, and conduct industry research for Manulife Investment Management’s institutional products (public equity, public fixed income, real assets, private equity, private credit).
• Maintain expertise in industry databases to uncover and evaluate marketplace opportunities. Lead internal trainings when requested.

2. Internal Operations

• Oversee and coordinate the development and timely submission of quarterly and ad hoc client and prospect requests (RFI, DDQ, RFP), ensuring accuracy and responsiveness. Provide constructive feedback and regular updates to stakeholders to drive continuous improvement.
• Lead CRM system (Salesforce) reporting, data integration, and updates for external partners. Provide strategic insights to better utilize CRM system.
• Monitor key performance indicators (KPIs) and pipeline progress. Share and represent Managing Director’s (and potentially individual) relevant business development activities in biweekly update calls.

3. Meetings, Conferences & Events

• Oversee and ensure stakeholder preparation for field meetings, onsite client visits, and due diligence sessions.
• Lead conference and industry event strategy, including speaker selection, deliverables, and marketing materials.
• Represent the firm and the Manulife Investment Management brand at key industry events and prospect/client meetings. Build and maintain relationships with institutional prospects and clients for designated territory.

4. Internal Collaboration

• Ensure strategic alignment and seamless coordination among Managing Directors, distribution groups, and territories to maximize the impact of outreach initiatives such as roadshows and conferences.
• Drive synergy with marketing partners to integrate sales priorities into various initiatives and maximize prospect/client engagement through newsletters, webinars, and social media.

5. Product & Marketplace Expertise

• Maintain expertise in institutional channels (public plans, corporate retirement plans, endowments & foundations, insurance, sub-advisory) and consistently evaluate marketplace opportunities and trends.
• Stay current on Manulife Investment Management’s investment portfolio performance, competitive positioning, and industry developments.

6. Professional Development

• Pursue ongoing professional development, including advanced financial licenses, certifications, and relevant coursework.
• Mentor and develop junior team members, including Senior Associates.

• Minimum of five years’ relevant experience in asset management, institutional sales, or client relations.
• Bachelor’s Degree required; advanced degree (MBA, MSF, etc.) preferred.
• FINRA Licenses: Securities Industry Essentials (SIE), Series 7, Series 63/65/66 (must be obtained within one year if not already held).
• Demonstrated leadership experience and ability to manage complex client relationships.

• Deep understanding of financial markets and institutional investment products.
• Exceptional interpersonal, presentation, and client-facing skills.
• Ability to communicate complex information clearly and persuasively.
• Proven track record of working independently and collaboratively within a team.
• Strong analytical thinking, strategic mindset, and curiosity.
• Progress toward professional designations (CFA, CIMA, MBA, MSF, or similar) highly desirable.

• We’ll empower you to learn and grow the career you want.
• We’ll recognize and support you in a flexible environment where well-being and inclusion are more than just words.
• As part of our global team, we’ll support you in shaping the future you want to see.

Manulife Financial Corporation is a leading international financial services provider, helping people make their decisions easier and lives better. To learn more about us, visit is an Equal Opportunity Employer

At Manulife/John Hancock, we embrace our diversity. We strive to attract, develop and retain a workforce that is as diverse as the customers we serve and to foster an inclusive work environment that embraces the strength of cultures and individuals. We are committed to fair recruitment, retention, advancement and compensation, and we administer all of our practices and programs without discrimination on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, religion or religious beliefs, creed, sex (including pregnancy and pregnancy-related conditions), sexual orientation, genetic characteristics, veteran status, gender identity, gender expression, age, marital status, family status, disability, or any other ground protected by applicable law.

It is our priority to remove barriers to provide equal access to employment. A Human Resources representative will work with applicants who request a reasonable accommodation during the application process. All information shared during the accommodation request process will be stored and used in a manner that is consistent with applicable laws and Manulife/John Hancock policies. To request a reasonable accommodation in the application process, contact

Boston, Massachusetts

Hybrid

$90,225.00 USD – $162,405.00 USD

If you are applying for this role outside of the primary location, please contact for the salary range for your location. The actual salary will vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training. Employees also have the opportunity to participate in incentive programs and earn incentive compensation tied to business and individual performance.

Manulife/John Hancock offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short- and long-term disability, life and AD&D insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension/401(k) savings plans and a global share ownership plan with employer matching contributions) and financial education and counseling resources. Our generous paid time off program in the U.S. includes up to 11 paid holidays, 3 personal days, 150 hours of vacation, and 40 hours of sick time (or more where required by law) each year, and we offer the full range of statutory leaves of absence.

Know Your Rights Family & Medical Leave Employee Polygraph Protection Right to Work E-Verify

Company: John Hancock Life Insurance Company (U.S.A.)

Tagged as: Hybrid