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Outside Sales Representative

Job Description

A well established and respected LA area fresh produce Wholesaler / Distributer is expanding, consistently achieving year-over-year growth. They seek a sales pro to join their successful sales team and continue their expansion.


* This position will develop new business with foodservice distributors, multi-unit restaurant chains, regional grocers. *


* Selling fresh produce items such as fruits, vegetables, fresh cut, is a mandatory requirement. *


A “hunter” with business development expertise selling fresh produce throughout Southern California, the West, and / or nationally will thrive in this role. Experience developing program sales, a current book of business could bring value to the role. Knowledge of veg commodities a plus, but open to multiple commodity backgrounds.Ability to buy / sell fresh produce would fit this position. This is an opportunity for an energetic, self-motivated, organized, go-getter sales personality.


Position based in Los Angeles. Strongly prefer the position to be based in the Los Angeles office. Travel to prospects and customers encouraged. Perhaps could be some potential for consideration of a hybrid arrangement if candidate possesses excellent qualifications.


Responsibilities Include:

  • Work with management on developing target prospective customers. Prospect and sell to customers across all types, such as regional retail, foodservice, and many others.
  • Develop business with your own customer base.
  • Develop program business, strong forecasting skills.
  • Know customer quality preferences, minimize rejections.
  • Form relationships with various levels of potential customer organizations.
  • Develop new category(ies) and / or expand customer base for current commodity offerings.
  • Work closely with management, communicate well with team members.
  • Work closely with shipping and warehouse. Keep on top of inventory levels and product availability.
  • Consistent travel to company shipping facility. Some travel to customers, trade shows, industry events.


Requirements Include:

  • 5+ years of fresh produce sales experience.
  • Demonstrated success developing business. “Hunter” sales personality, self-starter, interested in prospecting and landing new customers.
  • Expertise in the fresh produce industry and strong knowledge of the commodities you handle.
  • Must be well organized and able to handle multiple priorities.
  • Strong communication skills and follow-through.
  • Ability to excel in a hands-on, fast paced environment.
  • Experience with ERP systems like Produce Pro, Famous, or other systems.


The compensation the company may reasonably expect to offer for this role is: $90,000 to $150,000. The actual salary for this role will be determined by a variety of factors, including but not limited to the candidate’s skills and experience. The base salary range does not include other benefits and potential bonus for the position.

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