Conversion Optimization Jobs Jobs in Usa

Position Overview

Our luxury jewelry division seeking an experienced Director of Ecommerce & CRM as a key leadership position. This role is responsible for spearheading the division’s ecomm and clienteling strategies to drive ecomm growth, enhance retail store sales, and expand brand awareness. The role will own the entire Ecommerce P&L and will be responsible for achieving sales and margin targets of the channel.

Additionally, the position will oversee the Ecomm and CRM budgets; including developers, digital media, search, partnerships, client gifting, and offline DTC events. This position will be accountable for all digital analysis, optimizations, and timely strategy changes when necessary.

Key Responsibilities

E-commerce:

• Financial Accountability: Achieve sales and margin plans for DTC web-based sales
• Development and Execution of Ecommerce Strategy: Formulate strategies to increase online sales, improve user experience, and ensure the website aligns with the brand's luxury image.
• Digital Marketing: Collaborate with the marketing team to implement digital marketing campaigns, including SEO, SEM, email marketing, social media, and paid advertising to drive traffic and conversions.
• Website Management: Oversee the design, functionality, and performance of the site, ensuring it is optimized for both desktop and mobile devices.
• Product Management: Manage the online product catalog, ensuring accurate product descriptions, images, and compelling merchandising.

CRM

• Strategy Development: Refine the existing CRM & Clienteling strategy and manage its execution. Develop and implement new strategies to build and maintain strong customer relationships, increase customer loyalty, and drive repeat purchases.
• Customer Data Management: Oversee the collection, segmentation, and analysis of customer data to personalize communications and offers. Evaluate current CRM software to determine its suitability for the business.
• Email Marketing: Manage email marketing campaigns, including automated workflows, personalized messaging, and A/B testing to optimize open rates, click-through rates, and conversions.
• Communications: Work with the Division head to refine language and communication methods to ensure clients receive an on-brand experience at every touch point.
• Customer Service Coordination: Ensure the customer service team has the tools and information needed to provide exceptional service, handle escalated issues, and implement feedback loops to improve the overall customer experience. Ensure VIP clinets are always attended to with the highest level of service.

Analytics and Performance Measurement:

• Ecom Dashboard: Enhance the existing performance dashboard to include advanced analytics that provide deeper insights into customer behavior and campaign effectiveness.
• CRM Dashboard: Develop performance KPI’s and create dashboard to monitor and share performance.

People Responsibilities & Cross-Departmental Collaboration:

• Team Management: Manage a high-performing Clienteling & CRM Manager and collaborate with retail store team on all clienteling efforts.
• Collaboration: Cultivate relationships with different departments within the division; including Customer Logistics, Production, Finance, Marketing, Sales and Planning.

Innovation & Continuous Improvement:

• Stay Ahead of Trends: Keep up with the latest trends in ecomm, CRM, and digital marketing to ensure the division remains competitive in the luxury market.
• Continuous Optimization: Constantly test, measure, and optimize strategies and tactics to improve performance.

SKILLS & REQUIREMENTS

Requirements:

• Ecomm Management: 7-10+ years’ experience in an ecomm role with P&L responsibility, ideally within the luxury goods or jewelry industry. Proven track record of driving online sales and optimizing digital platforms.
• CRM Experience: Extensive experience in CRM strategy, customer data management and personalized marketing.
• Luxury Brand Experience (Preferred): Understanding of the nuances of selling luxury products online, including maintaining brand integrity and enhancing customer experience.
• Digital Marketing: Strong background in digital marketing and e-commerce strategies.
• Data Analysis: Strong analytical skills, with the ability to interpret ecomm and customer data to inform strategy. Familiarity with tools like Google Analytics, Excel, and data visualization platforms.
• User Experience (UX) Design: Understanding of UX/UI principles to optimize the online shopping experience.
• SEO/SEM Proficiency: Experience in search engine optimization and paid search campaigns.
• Bachelor’s degree required. MBA preferred.

Technical Skills:

• Shopify Plus
• Google Analytics / Google Tag Manager, Google Ads, Meta Training
• Klayvio
• CRM Platforms
• Understanding of ERP system integration with Shopify

Soft Skills & Personal Attributes:

• Strategic Thinker: Ability to develop and implement long-term ecomm and CRM strategies aligned with business goals.
• Customer-Centric: A strong focus on customer experience and a deep understanding of luxury consumer behavior.
• Communication: Excellent verbal and written communication skills, with the ability to articulate complex strategies to diverse audiences.
• Problem-Solving: Strong problem-solving abilities, with a proactive approach to identifying challenges and implementing solutions.
• Attention to Detail: Meticulous attention to detail, particularly in maintaining brand integrity across digital channels.
• Adaptability: Ability to stay agile and adapt to the rapidly changing ecomm landscape.

At Sonos we want to create the ultimate listening experience for our customers and know that it starts by listening to each other. As part of the Sonos team, you'll collaborate with people of all styles, skill sets, and backgrounds to realize our vision while fostering a community where everyone feels included and empowered to do the best work of their lives.

This role can be done from home

Building the world's leading sound experience starts with the experience we provide for our people. That's why we've been distributed from the start: initially between offices in Boston & Santa Barbara, and now with additional offices around the globe. This role can be done from any of our offices across the United States remotely from home. It's about impact, not location.

We're looking for a Digital Designer, Global Ecommerce to join the Brand Creative team and help elevate how Sonos shows up across our most important digital touchpoint: .

In this role, you'll bring together art direction, UX craft, and customer-centered design to create digital experiences that are both beautifully branded and highly functional. You will sit within Brand Creative, partnering daily with the Ecommerce Product team through a dotted-line relationship. Together, you'll help shape the future of our digital ecosystem-improving product discovery, refining customer journeys, and creating a cohesive, premium experience across every inch of the site.

This role is ideal for someone who thrives at the intersection of brand expression, interaction design, and performance-driven thinking. You'll work across product launches, evergreen flows, and ongoing optimization work, ensuring that our digital experiences feel unmistakably Sonos while driving meaningful impact for customers and the business.

• Create intuitive, elegant, and conversion-minded UX/UI solutions that elevate storytelling and improve the full customer journey-from discovery through checkout.

• Design best-in-class mobile and responsive experiences aligned to Sonos' premium brand standards

• Partner closely with Brand Creative, Campaign Management, and Ecommerce to bring new product launches and editorial moments to life on .

• Translate creative concepts into UX/UI that feels cohesive, thoughtful, and deeply branded

• Work hand-in-hand with Brand Creative art directors, copywriters, and designers.

• Collaborate with Product Managers, Site Production, and Web Tech to ensure designs are feasible, scalable, and delivered with clarity

• Build wireframes, interactive prototypes, design systems components, and annotated flows that clearly articulate design intent.

• Present work at various stages-from concept to pixel-perfect design-with clarity and strategic reasoning

• Conduct or partner on usability testing and user research to inform design iterations.

• Use qualitative insights, analytics, and experimentation results to refine the experience

• Design for A/B tests and contribute to ongoing conversion rate optimization using tools like GA4, Content Square, Optimizely, and Tableau.

• Bring an iterative mindset to shipping, learning, and improving

• Apply working knowledge of front-end development, React-based frameworks, and ecommerce patterns to create designs that are realistic, efficient, and scalable.

• Ensure accessibility, performance, and localization best practices are considered at every stage.
  

Basic Qualifications

• Bachelor's degree in design, HCI, or related field (or equivalent experience).

• 5+ years of UX/UI design experience for ecommerce or digital products.

• Strong portfolio demonstrating responsive design, user-centered thinking, and systems-level design.

• Proficiency in Figma and standard design/prototyping tools.

• Experience optimizing images, video, and digital assets for web performance.

• Hands-on experience with usability testing, heuristic evaluation, and iterative refinement.

• Familiarity with ADA/WCAG 2.0 AA accessibility standards and experience advocating for accessible design.
  

Preferred Qualifications

• Experience designing for ecommerce funnels, product pages, or conversion-focused flows.

• Familiarity with headless CMS tools (e.g., Sanity, Contentful) and agile workflows.

• Working knowledge of front-end frameworks, especially React.

• Strong communication skills with the ability to work effectively with creative, technical, and non-technical teams.

Research shows that some candidates may not apply for roles if they don't meet all the criteria. If you don't have 100% of the skills listed, we strongly encourage you to apply if interested.

Visa Sponsorship: Sonos is unable to sponsor or take over sponsorship of an employment visa for this role at this time. We ask that applicants be authorized to work for any US employer, both now and in the future.

#LI-Remote

Your profile will be reviewed and you'll hear from us once we have an update. At Sonos we take the time to hire right and appreciate your patience.

The base pay range for this role based off geographic location is:

The specific pay offered will depend on the candidate's geographic location, as well as qualifications and experience. We apply geographic pay differentials based on the cost of labor in the market. Employees in high-cost locations may be compensated at the upper end of the range, while those in medium or low cost markets may be compensated at the lower end of the range. Your recruiter can provide more details about the specific salary range for your location during the hiring process.

Please note that compensation details listed in US job postings reflect the base salary only, and do not include bonus, equity, or benefits.

We also offer a comprehensive benefits program with choice and flexibility in mind to help support the health, wealth, and overall well-being of our employees. Regular full time employees in the US are eligible for benefits on day one, including:

• Medical, Dental, and Vision Insurance

• A 401(k) plan with company matching and immediate vesting

• An Open Time Off policy (OTO) so you have maximum opportunity to disconnect and recharge, with no tenure-based vacation accruals required

• 80 hours of sick time upon hire, refreshed annually

• Up to 12 paid holidays per calendar year

• Sonos offers a generous paid leave program for new parents or to care for a family member with a serious health condition, as well as short- and long-term disability for your own medical condition

• Company-paid Disability, Life, and AD&D Insurance

• Voluntary benefits, including Voluntary Life, AD&D, Accident, and Pet Insurance

• Mental health benefits to support your holistic well-being

• A generous employee discount program & Sonos Radio HD - on us!

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company's sole discretion, consistent with the law.

Notice to U.S. Job Applicants: Sonos is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.

Sonos is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process, please send an e-mail to and let us know the nature of your request and your contact information.

Role Overview

TYR is scaling its global digital business and rebuilding the customer experience to support accelerated growth. The UX/UI E-Commerce Designer will own the on-site experience that turns traffic into revenue through a structured hierarchy, mobile-first UX, high-performing PDP and PLP architecture, and disciplined conversion rate optimization.

This is not a brand-only design role. This is a performance-driven operator role with measurable outcomes tied directly to conversion rate, AOV, bounce rate, site speed, funnel completion, and revenue expansion.

The right candidate understands that design is a growth lever. Every decision should connect to commercial impact.

What You’ll Own

Site Experience & Hierarchy

• Own UX across homepage, navigation, search, PLP, PDP, cart, and checkout.
• Build and maintain a scalable category and collection hierarchy aligned with growth priorities (footwear-led where appropriate).
• Improve product discovery, filtering, and sorting logic.
• Reduce friction across key customer journeys (new visitors, returning customers, and high-intent shoppers).
• Lead mobile-first design strategy with structured performance measurement.

Shopify Plus Execution (Required)

• Proven hands-on experience working within Shopify Plus.
• Deep understanding of Shopify theme architecture and modular component design.
• Ability to design scalable templates and reusable content blocks.
• Familiarity with Shopify checkout extensibility and app ecosystem.
• Partner closely with developers to ship UX improvements rapidly and cleanly.
• Understand international storefront considerations and localization impact.
• Shopify Plus experience is required.

Conversion Rate Optimization (CRO)

• Maintain an always-on CRO roadmap (hypothesis → design → test → measure → iterate).
• Design and support structured A/B tests and landing page experiments.
• Improve add-to-cart rate, checkout progression, and funnel completion.
• Build modular design systems that allow fast iteration and rapid testing.
• Prioritize initiatives based on projected revenue impact.

PDP / PLP Merchandising & Content-to-Commerce

• Create high-converting PDP templates including proof modules, comparison tools, UGC integration, reviews, specs, and fit guidance.
• Elevate product storytelling to clearly communicate performance differentiation.
• Improve PLP merchandising (filters, badges, sorting logic, quick add, bundle prompts).
• Partner with Marketing and Creative to ensure campaign pages convert — not just present brand messaging.
• Drive AOV growth through structured cross-sell, bundling, and merchandising placement strategy.

Performance & Behavioral Analytics

• Use behavioral analytics platforms (heatmaps, scroll depth, session replay, journey analysis) to identify friction points.
• Translate behavioral data into structured UX improvements.
• Maintain a simple, clear performance scorecard tied to conversion, AOV, bounce rate, and engagement.
• Collaborate with Engineering on page speed, accessibility, and UX performance standards.

AI & Emerging Technology (Crucial)

• Strong understanding of AI-powered design and productivity tools.
• Experience leveraging AI for rapid prototyping, workflow acceleration, content generation, and personalization concepts.
• Ability to evaluate AI-driven search, recommendation, and merchandising tools.
• Demonstrated curiosity and practical application of emerging AI capabilities in e-commerce.
• Understand how AI can improve speed-to-market, personalization, and operational efficiency.
• AI tool fluency is considered a critical capability for this role.

Cross-Functional Collaboration

• Work closely with E-Commerce, Marketing, Merchandising, Planning, and Customer Service.
• Translate business objectives into structured UX roadmaps.
• Maintain documentation, component specifications, and clean developer handoff processes.
• Ensure consistency and scalability across US and international storefronts.

KPIs / Success Metrics

• Conversion rate improvement (overall and mobile).
• AOV lift driven by improved merchandising and bundling.
• Bounce rate improvement on high-traffic landing pages and PDPs.
• Funnel completion improvements (Add-to-Cart → Checkout).
• Page speed and UX performance metrics.
• Testing cadence and shipped UX improvements per quarter.

Requirements

• 4–6+ years designing DTC e-commerce experiences with measurable business impact.
• Proven Shopify Plus experience (required).
• Strong portfolio demonstrating revenue or conversion improvement.
• Proficiency in Figma and component-based design systems.
• Working knowledge of CRO and experimentation best practices.
• Comfort collaborating with developers and shipping in rapid cycles.
• Strong understanding of behavioral analytics tools.
• Demonstrated understanding and application of AI tools within digital commerce.

Customer Engagement & Content-to-Commerce Leadership

Superior customer engagement is a core mandate of this role. The UX/UI E-Commerce Designer must deeply understand how content influences purchasing behavior and how to curate experiences that guide customers seamlessly from inspiration to transaction.

This role requires strong expertise in content-to-commerce integration, ensuring storytelling, performance messaging, product education, and user-generated content are intentionally structured to drive engagement and conversion.

• Design highly engaging, immersive product journeys that increase time on site and deepen brand connection.
• Curate content modules that blend performance storytelling with commercial clarity.
• Implement personalization concepts that adapt product recommendations, merchandising blocks, and messaging to customer behavior.
• Partner with CRM and lifecycle teams to ensure cohesive personalization across on-site and owned channels.
• Continuously evaluate tools and AI-driven personalization platforms to enhance customer relevance and engagement.
• A sophisticated understanding of personalization strategy, including behavioral triggers, segmentation, and AI-supported recommendation engines, is considered essential for success in this role.

Digital Marketing Manager (Hybrid)

Chicago, IL (Hybrid)

The American Medical Association (AMA) is the nation's largest professional Association of physicians and a non-profit organization. We are a unifying voice and powerful ally for America's physicians, the patients they care for, and the promise of a healthier nation. To be part of the AMA is to be part of our Mission to promote the art and science of medicine and the betterment of public health.

At AMA, our mission to improve the health of the nation starts with our people. We foster an inclusive, people-first culture where every employee is empowered to perform at their best. Together, we advance meaningful change in health care and the communities we serve.

We encourage and support professional development for our employees, and we are dedicated to social responsibility. We invite you to learn more about us and we look forward to getting to know you.

We have an opportunity at our corporate offices in Chicago for a Digital Marketing Manager on our Education Center team. This is a hybrid position reporting into our Chicago, IL office, requiring 2 days a week in the office.

This position will develop, design, implement and optimize AMA Ed
Hub marketing plans and tactics to help achieve mission and business growth and
engagement objectives for AMA Ed Hub. Leverage analytics-driven insights to advance
plans in alignment with established business priorities and objectives. Increase
AMA Ed Hub personalization through segmentation, adherence to digital best
practices and utilization and optimization of email and platform automation. Collaborate
with cross-functional teams, including content, product, analytics and other
internal stakeholders, to develop personalized campaigns while enhancing campaign
performance, learners' engagement and audience growth.

RESPONSIBILITIES:

Manage and Implement Personalization Plans

• Develop and execute acquisition and retention marketing plans for AMA Ed Hub users, leveraging personalization as a key driver of increase audience relevance, conversion and retention.
• Develop data-driven audience segments to deliver personalized messaging across channels while building and maintaining automated nurture and retention flows to drive audience engagement.
• Work closely with analysts, editors, web developers, and others to ensure the accurate branding, editorial accuracy and technical integrity of all content in marketing efforts.
• Plan and manage the execution of personalized user journeys across website and email marketing channels through our Customer Data Platform and Customer Communications Management platform to achieve retention and engagement goals.
• Work with email team to plan and execute segmented email campaigns, drip and triggered ones, email testing plan to optimize results.
• Drive satisfaction and loyalty programs that turn one-time users into long-term advocates.

Design and Implement Digital Marketing Campaigns

• Build audience segments for targeted, personalized email campaigns and automated customer journeys.
• Integrate personalization tools and APIs (e.g., CDPs, CRM systems, or marketing automation platforms to deliver real-time experiences.
• Work with platform team to create scalable solutions to support the automation of personalization of user journeys across marketing channels
• Design and implement visually appealing, responsive, and user-friendly website interfaces using HTML, CSS, and JavaScript frameworks.
• Act as marketing liaison with selected internal and external education providers to ensure promotion of educational content to appropriate channels.
• Work with collaborators, vendors and subject matter experts to create high quality and impactful marketing assets to deploy across channels, including but not limited to online banner ads, ad hoc email, newsletters etc.

Analysis and Optimization

• Monitor and analyze performance using tools such as Google Analytics (GA), Google DataStudio, Tableau, identifying trends and actionable insights to improve campaign effectiveness.
• Use behavioral data, preferences, and triggers to create and optimize tailored customer experiences.
• Pull and synthesize data from multiple sources (including marketing automation platforms) to create comprehensive campaign performance reports for several stakeholders.
• Develop data-driven recommendations to optimize marketing channels (email, site, etc.) based on KPIs such as user engagement, conversions, CTR, and ROI.
• Conduct A/B testing and multivariate testing to identify and implement the most effective campaign components (e.g., messaging, creative, calls-to-action), and document results to inform future strategies.

Staff Management

• Lead, mentor, and provide management oversight for staff.
• Responsible for setting objectives, evaluating employee performance, and fostering a collaborative team environment.
• Responsible for developing staff knowledge and skills to support career development.

May include other responsibilities as assigned

REQUIREMENTS:

1. Bachelor's Degree required; concentration in Marketing, Data Analysis, or other analytical related field preferred.
2. 5+ years of experience with marketing automation platforms such as Marketo, Salesforce Marketing Cloud as well as ESP platforms, CMS and CRM systems are required.
3. Demonstrated experience with HTML, CSS, and JavaScript required.
4. Experience in people management preferred.
5. Strong analytical skills and proficiency in analytics tools (e.g., Google Analytics, Adobe Analytics, Google Tag Manager, Tableau, Power BI).
6. Strong technical and creative skills, especially with written communication.
7. Exceptional attention to detail and possess the ability to manage multiple initiatives simultaneously to enable effective internal and external relationships.
8. Ability to develop specific goals and plans to prioritize, organize, and accomplish work.
9. Strong organizational and time management skills.
10. Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.

The American Medical Association is located at 330 N. Wabash Avenue, Chicago, IL 60611 and is convenient to all public transportation in Chicago.

This role is an exempt position, and the salary range for this position is $85,680-$113,526. This is the lowest to highest salary we believe we would pay for this role at the time of this posting. An employee's pay within the salary range will be determined by a variety of factors including but not limited to business consideration and geographical location, as well as candidate qualifications, such as skills, education, and experience. Employees are also eligible to participate in an incentive plan. To learn more about the American Medical Association's benefits offerings, please click here.

We are an equal opportunity employer, committed to diversity in our workforce. All qualified applicants will receive consideration for employment. As an EOE/AA employer, the American Medical Association will not discriminate in its employment practices due to an applicant's race, color, religion, sex, age, national origin, sexual orientation, gender identity and veteran or disability status.

THE AMA IS COMMITTED TO IMPROVING THE HEALTH OF THE NATION

Join the Pacsun Community

Co-created in Los Angeles, Pacsun inspires the next generation of youth, building community at the intersection of fashion, music, art and sport. Pacsun is a leading lifestyle brand offering an exclusive collection of the most relevant brands and styles such as adidas, Brandy Melville, Essentials Fear of God, our own brands, and many more.

Our Pacsun community believes in and understands the importance of using our voice, platform, and resources to inspire and bring about positive development. Through our PacCares program, we are committed to our responsibility in using our platform to drive change and take action on the issues important to our community. Join the Pacsun Community.

Learn more here: LinkedIn- Our Community

About the Job:

The Director, Digital Growth Marketing is responsible for the development and management of the company’s digital growth marketing strategy. This role is responsible for managing the in-house paid media team and leading key activities, including but not limited to paid search, paid social, affiliate, display, marketplace advertising, SEO, and custom activations. This person will collaborate with cross functional teams including CRM, Brand Marketing, Merchandising, Buying, Planning, Legal and IT. Primary focus is to drive customer acquisition and retention, build revenue profitably online, manage a strict budget and continually improve return on ad spend.

A day in the life, what you’ll be doing:

• Develops and executes paid marketing strategy across all digital media channels from concept to launch. Leads internal paid media team, handling tactical execution of media allocation and optimization.
• Leads and manages all aspects of digital media, including SEO/SEM, affiliate, display re-targeting and acquisition, paid social and custom activations with media partners and platforms.
• Manages and develops digital media team; sets and maintains clear, specific, measurable, actionable, reasonable and time-related goals for functional group and individual team members.
• Partners with cross functional leaders to optimize digital marketing effectiveness and support cross channel sales, including Merchandising/Buying, Planning, Brand Marketing, Creative, and other functions.
• Identifies and launches new digital marketing initiatives to better acquire and retain customers
• Develops digital marketing roadmap including existing channel optimization and development of new, aligning with approved budget and key merchandising and marketing moments.
• Develops and maintains relationships with key platform partners including, but not limited to, Google/YouTube, Meta, TikTok, Pinterest, and Snapchat.
• Builds and maintains digital media budget aligned with overall business objectives and reports on actual, budgeted and forecasted projections in both spend, demand and return on ad spend on regular weekly, monthly, quarterly and annual basis
• Provides reporting on effectiveness of all digital media channels including but not limited to qualitative and quantitative channel performance holistically and down to the campaign/publisher level, channel impacts to customer acquisition costs and customer lifetime value and associated benchmarks to measure competitive advantages.
• Maintains and leverages analytics systems in collaboration with cross functional partners including sophisticated attribution modeling to gain better insights into effectiveness of digital marketing.
• Leads effort for landing page optimization, personalization and other forms of a/b and multivariate tests associated with digital media focused on improving click through and conversion rates.
• Evaluates all associated digital marketing partners, vendors and publishers for effectiveness and contribution to business and digital marketing efforts.

What it takes to Join:

• Bachelor’s Degree preferred, ideally in Marketing, Business, or Retail
• 5-7 years’ experience in digital marketing and marketing analytics
• 5+ years within a retail environment; Apparel and Omni channel experience a plus
• Must be financially savvy and skilled in reporting on all KPIs, marketing performance, user behavior, shopping flows, channels, marketing tests and uncovering insights which provide a better understanding our customer in order to improve traffic, conversion and financial results.
• Must be hands-on, analytical, and highly collaborative leader capable of delivering results in a fast-paced environment.
• Excellent interpersonal skills and the ability to build effective internal and external relationships, and influence change
• Excellent written and verbal communication skills
• Strong business, data analysis and interpretation skills
• Excellent collaboration skills; experience managing digital marketing in a highly-matrixed, multi-channel retailer a strong plus
• Strong Microsoft Office skills, especially Excel, PowerPoint, and Word
• Self-starter able to solve medium to complex problems

Developing the Community/ Leadership Qualities:

• Operate with the highest level of conduct, integrity, and confidentiality; setting the example for leaders and associates.
• Develop and nurture strong cross functional partnerships; driving business results and inspiring a culture of transparency, collaboration, and accountability.
• Serve as a Pacsun advocate in the industry and marketplace.
• Recruit, identify, develop, and retain talent that delivers performance excellence.
• As a manager, serve as a leader of company culture, norms, and conduct.
• Ability to balance a strong management presence with a high level of approachability, encouraging and eliciting associate feedback and interaction.

Salary Range: $157,411 - $183,000

Pac Perks:

• Dog friendly office environment
• On-site Cafe
• On-site Gym
• $1,000 referral incentive program
• Generous associate discount of 30-50% off merchandise online and in-stores
• Competitive long term and short-term incentive program
• Immediate 100% vested 401K contributions and employer match
• Calm Premium access for all employees
• Employee perks throughout the year

Physical Requirements:

The physical demands described here are representative of those that are required by an associate to successfully perform the essential functions of this job.

• While performing the duties of this job, the associate is regularly required to talk or hear. The associate is frequently required to sit; stand; walk; use hands to finger, handle or feel; as well as reach with hands and arms.
• Specific vision abilities required by this job include close vision, distance vision, depth perception and ability to adjust focus.
• Ability to work in open environment with fluctuating temperatures and standard lighting.
• Ability to work on computer and mobile phone for multiple hours; with frequent interruptions.
• Required to travel in elevator or stairwells to attend meetings and engage with associates on multiple floors throughout building.
• Hotel, Airplane, and Car Travel may be required.

Position Type/Expected Hours of Work:

This is a full-time position. As a National Retailer, occasional evening and/or weekend work may be required during periods of high volume. This role operates in a professional office environment and routinely uses standard office equipment.

Other Considerations:

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the associate for this job. Duties, responsibilities and activities may change at any time with or without notice. Reasonable accommodations may be made to qualified individuals with disabilities to enable them to perform the essential functions of the role.

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws.

For further information, please review the Know Your Rights notice from the Department of Labor.

Demand Strategy Manager

Location: Hybrid (West Palm Beach, FL)

Employment Type: Full-Time

Salary: Starting at $80,000+ (based on experience)

Are you a creative yet data‑driven marketer who knows how to spark consumer excitement and translate it into real retail demand? Do you love rolling up your sleeves to run campaigns—especially on Meta and Instagram—while thinking strategically about the full demand picture? If so, this role is a fantastic match.

We’re working with a growing consumer brand that’s looking for a Demand Strategy Manager to build and execute the programs that get shoppers talking, clicking, sharing, and ultimately seeking out products at retail.

About the Role

As the Demand Strategy Manager, you’ll own the strategies and hands-on execution that build consumer pull-through across key retail partners. You’ll lead demand efforts across advertising, influencer programs, partnerships, product launches, and digital activations—while working closely with sales and retail teams to turn awareness into real-world movement.

This role requires someone who doesn’t just strategize—but can personally execute campaigns across Meta and Instagram and understands how to optimize creative, targeting, and spend to drive awareness and interest.

What You’ll Do

Demand & Brand Strategy

• Build and execute multi-channel demand strategies that increase awareness, consideration, and preference.
• Identify when, where, and how to activate demand by category, audience, and retail channel.
• Coordinate with sales and retail partners to ensure campaigns support both in‑store and ecommerce sell-through.
• Support product launches and key seasonal/retail moments with integrated demand plans.

Advertising & Media (Enhanced for Meta/Instagram Experience)

• Plan, run, and optimize Meta and Instagram campaigns directly—including audience building, creative testing, and reporting.
• Execute awareness-driven advertising with a focus on brand lift and pull-through—not just direct conversion.
• Manage and grow the email list thoughtfully, ensuring high-performing sends without audience fatigue.
• Oversee broader paid media efforts, including retailer media networks (Amazon, Home Depot, Costco, etc.).
• Partner with agencies or freelancers for large-scale or specialized initiatives as needed.

Partnerships & Influencer Marketing

• Build and manage partnerships with influencers, creators, and complementary brands.
• Develop authentic, high-impact programs that highlight products and build consumer demand.
• Measure and optimize partnerships based on reach, engagement, content performance, and retail impact.

Measurement & Insights

• Define KPIs focused on demand creation (awareness, engagement, sell-through indicators, retailer feedback).
• Monitor performance of Meta and Instagram campaigns closely, sharing insights and recommendations.
• Analyze results across channels and continuously refine demand strategy.

What Success Looks Like

• Noticeable lift in consumer awareness and interest.
• Stronger retail pull-through, demonstrated by improved sell-through and retailer enthusiasm.
• Effective influencer and partnership programs that feel authentic and aligned with the brand.
• Meaningful, data-backed learnings that fuel long-term brand growth.
• High-performing Meta and Instagram campaigns that consistently drive awareness and engagement.

What We’re Looking For

• 7+ years in brand marketing, demand generation, or growth marketing.
• Hands-on experience setting up, managing, and optimizing Meta and Instagram campaigns (required).
• Experience engaging consumers through retail channels (CPG, durable goods, specialty retail, or similar).
• Strong understanding of partnerships, influencer marketing, paid media, and awareness-driving tactics.
• A strategic thinker who loves execution and can manage programs end‑to‑end.
• Comfortable working cross-functionally with sales, product, creative, leadership, and external partners.
• Experience managing budgets and measuring marketing impact beyond direct conversion metrics.

Why This Role Matters

This role sits at the center of brand, marketing, and retail. You’re the engine that helps ensure products don’t just appear on shelves—they’re sought out, talked about, and chosen.

What We Offer

• Opportunity to join a high-growth startup at a pivotal stage.
• Creative freedom and ownership of your domain.
• Brand new, gorgeous office with intercoastal views.
• Collaborative, innovative, and mission-driven team culture.
• Competitive salary and 3 weeks of paid vacation.
• $1,000/monthy healthcare/benefits stipend.

About Reputation

Reputation, founded in Silicon Valley in 2013, is the industry's sole platform that uses an AI-powered product stack to help companies measure, manage, and scale their real-time reputation performance everywhere, effectively functioning as a business's eyes and ears across all customer feedback channels to uncover predictive insights. This market leadership is reinforced by significant funding from top-tier firms like Bessemer Venture Partner, Kleiner Perkins, and Marlin Equity Partners, driving substantial annual recurring revenue from Global Fortune 1000 companies, major automotive OEMs, healthcare systems, and top property management firms, with trust from over 250 partners including Google and Meta. Recognized recently as America's Greatest Midsized Workplaces by Newsweek which rewards excellence and career development, and attracts player-coaches, team-oriented collaborators, and individuals who value perseverance and hustle.

Your Role at Reputation:

TheManager, Sales Development, role holds an important leadership position at the top of the sales funnel for the entire company. The ideal candidate will be responsible for driving the success of our outbound sales efforts, managing and mentoring a team of SDRs, and collaborating with other departments to achieve company revenue goals. They will set team activity goals, motivate and develop team members, and work closely with the entire sales organization. We're looking for professionals with strong organizational and follow up skills who work well in a team environment. If you are motivated to inspire, coach and develop a team of high performing Sales Development Reps, we want you!

How You'll Shape the Experience:

• Strategy and Process

  • Design effective outbound strategies, including multi-channel approaches (email, phone, LinkedIn, etc.), and optimize these efforts based on performance data.

  • Implement and continuously refine processes, tools, and workflows that increase SDR efficiency and effectiveness.

  • As part of the Sales Development Leadership team; regularly contribute to sales strategy and planning activities. Stay updated on industry trends and provide new ideas and strategies accordingly

• Outreach Management and Pipeline Creation

  • Conduct high level and value added conversations with C level and senior executives in prospect / customer accounts.

  • Develop and implement best practices for prospecting, lead qualification, and follow-up that align with the company's messaging and target Ideal Customer Profile (ICP) and Personas.

  • Own, drive, and accurately forecast activity and pipeline creation efforts.

• Team Leadership & Development:

  • Recruit, train, and develop SDR talent, creating career growth opportunities within the team.

  • Lead, and mentor a high-performing SDR team, fostering a culture of innovation.

  • Set clear performance expectations and goals for individual SDRs and the team as a whole.

  • Conduct regular performance evaluations and implement improvement plans as needed, such as ongoing coaching, mentoring, and professional development opportunities.

• Cross-Functional Collaboration:

  • Work closely with marketing, sales, enablement, operations teams to ensure alignment of growth strategies and initiatives.

  • Partner with the sales team to optimize the lead-to-customer conversion process and develop effective outreach approaches.

  • Collaborate with Subject Matter Experts (SMEs) and business leaders to develop relevant, ongoing content, tools, playbooks, and resources to aid skill development & on-the-job learning applications.

• Performance Monitoring & Data Analytics:

  • Utilize data and analytics to monitor the performance of outreach initiatives, identify trends, and optimize prospecting in real-time.

  • Run regular reports on KPIs, pipeline attainment, and team performance to senior leadership, implement team-wide initiatives to continually innovate and improve performance.

• Technology and Tools Management

  • Drive adoption and optimization of sales engagement tools and CRM systems

  • Ensure data integrity and proper usage of sales technologies

  • Identify and recommend new tools or processes to enhance team productivity

• Additional duties as assigned.

The Skills That Set You Apart:

• Bachelor's degree or equivalent from 4 year university/college or comparable work experience.

• 4+ years of Sales Development experience with 2+ years of sales development management, or other applicable tech sales leadership experience.

• Top performer in SaaS, enterprise software sales.

• Passionate about coaching and developing people.

• Excellent writing, communication and presentation skills.

• Sales methodology training.

• Experience working with sales automation tools, e.g. SalesForce, Outreach, LinkedIn SalesNav, 6Sense, Gong, etc. strongly preferred

• Strong ability to learn quickly, represent concepts and summarize complex ideas with a sense of how SDRs think, operate, and absorb training.

• You're driven, no one needs to push you to excel, it's just who you are. You take the lead in getting things done.

Where You'll Connect & Collaborate:

• Your main HQ is our Scottsdale, AZ office, but we know great work can happen anywhere. You'll have the flexibility of a hybrid schedule, joining us in person on Tuesdays, Wednesdays and Thursdays (subject to change) and working from home on Mondays and Fridays.

Our Benefits & Perks

We believe our people deserve to feel supported, valued, and rewarded both in and out of work. That's why we offer a generous and thoughtfully designed benefits package, including:

Paid Time Off:

• Flexible PTO for salary paid employees

• Hourly employees accrue PTO based on tenure & receive 5 sick days annually. Sick days are available day 1. PTO accrues on a per paycheck basis.

• 10 company paid holidays plus 4 "Extended Company Holidays," which are additional paid days off for the company.

Health and Welfare Benefits

• Multiple medical and dental plan options, plus 100% company paid vision coverage

• 401k available through Fidelity

• Paid Parental Leave for all eligible employees as of day 1 of employment

• Employer paid short and long term disability and life insurance

• Critical Illness, Accident & Hospital Indemnity insurance

• Employee Assistance Program (EAP)

• Access to a wide variety of perks and wellbeing apps:

- PerkSpot: Employee discount program

- Wellhub (Gym Pass): Access to virtual wellbeing apps, coaching, and gym memberships

- Carrot Fertility: Support for fertility, family planning, maternity, parenting, and hormonal health

- Omada: Virtual prevention and physical therapy program

- Ladder: Supplemental life insurance

- SoFi: Financial wellbeing platform with 1:1 advice

- Fetch: Pet insurance discount program

- Spring Health for Guardian: Virtual mental health support

- XP Health for Guardian: Virtual eyewear platform

- : Mortgage services discount program

We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

To learn more about how we handle the personal data of applicants, visit ourCandidate Privacy Notice.

Applicants only - No 3rd party agency candidates.

Generative AI Engineer/Agentic Engineer

You bring AI to life - one agent at a time. At BWE, we rely on you to build smart, adaptive systems that act on behalf of our teams, streamlining workflows and amplifying impact. As an Agentic Engineer, you turn complex business tasks into intelligent, automated solutions that drive efficiency across the enterprise. Your work helps us scale AI with confidence, creativity, and control.

Responsibilities:

• Design, build, and optimize autonomous or semi-autonomous AI workflows (agentic systems) using Microsoft Copilot, Power Automate, Copilot Studio, and third-party AI platforms.
• Translate complex business tasks into orchestrated, multi-step AI workflows that can act with minimal user input while maintaining accuracy and compliance standards.
• Develop and iterate intelligent assistants, copilots, and AI agents to automate business processes across origination, closing, servicing, and corporate functions.
• Collaborate with Business Partners and business units to test, refine, and scale agentic tools that drive measurable efficiency improvements and user adoption.
• Lead implementation of BWE's Scale Agentic AI initiative by identifying high-impact automation opportunities and deploying production-ready AI agents.
• Partner with AIOps Engineer to ensure agentic systems integrate properly with monitoring, governance, and optimization frameworks.
• Stay ahead of emerging agentic design patterns, orchestration technologies, and best practices while bringing forward innovative solutions to business challenges.
• Create reusable agentic templates and workflow patterns that enable citizen developers to build AI-powered automation within governance frameworks.
• Implement security and compliance controls for agentic systems ensuring adherence to financial services regulations and data privacy requirements.
• Research and experiment with innovative agentic AI technologies and platforms to enhance BWE's automation capabilities.
• Provide training and support to business users adopting agentic tools and automation workflows.
• Document agentic system architectures, decision logic, and operational procedures for knowledge transfer and maintenance.

Near-Term Deliverables:

• Build and deploy at least 3-5 production agentic systems that demonstrate significant business impact and operational efficiency gains.
• Establish agentic AI development framework including design patterns, testing methodologies, and deployment standards.
• Create a comprehensive library of reusable agentic components and workflow templates that accelerate automation deployment across business functions.
• Partner with Business Partners to identify and prioritize high-impact opportunities for agentic AI implementation with detailed business case analysis.
• Develop agentic system monitoring and optimization practices ensuring reliable performance, accuracy, and cost efficiency.
• Research and recommend emerging agentic AI platforms and technologies for potential adoption with hands-on evaluation and implementation guidance.
• Create citizen developer enablement materials including agentic workflow templates, training resources, and best practice guidelines.
• Establish agentic AI governance practices including approval workflows, risk assessment, and compliance validation procedures.
• Complete advanced training in agentic AI, workflow orchestration, or emerging automation technologies relevant to enterprise applications.
• Contribute to BWE's competitive advantage by pioneering innovative agentic use cases and automation strategies.

Minimum Qualifications:

• 5+ years of experience building AI-driven workflows, intelligent automation, or low-code/no-code solutions in enterprise environments.
• Hands-on experience with Microsoft Power Platform (Power Automate, Power Apps), Microsoft Copilot Studio, and Large Language Model (LLM) integration.
• Strong grasp of prompt engineering, conversation design, logic flows, and business process optimization techniques.
• Experience with API integration, data transformation, and system connectivity for workflow automation.
• Knowledge of agentic AI concepts including multi-step reasoning, tool usage, and autonomous decision-making systems.
• Understanding of business process design, user experience principles, and change management for automation adoption.
• Bachelor's degree in Computer Science, Engineering, Business Technology, or related field, or equivalent work experience.
• Creative, fast-moving builder with prototyping mindset and deep understanding of user needs and business workflows.

Preferred Qualifications:

• Experience with advanced agentic AI platforms and orchestration tools beyond Microsoft ecosystem.
• Knowledge of machine learning, natural language processing, and conversational AI development.
• Familiarity with enterprise integration patterns, API management, and cloud-native application development.
• Experience in CRE, financial services, or regulated industries with complex compliance and audit requirements.
• Understanding of AI governance, responsible AI deployment, and risk management for autonomous systems.
• Previous experience leading automation initiatives or digital transformation projects.
• Knowledge of emerging technologies including multi-modal AI, autonomous agents, and AI orchestration platforms.

This position is required to be fully in-person at our headquarters in Carmel, Indiana.

Overview

We are seeking a highly motivated and versatile Senior SEO Specialist & Copywriter to join our marketing team. This position is focused on driving brand visibility, digital reach, and engagement through strategic, high-impact content.

You will own the company’s SEO strategy to acquire qualified leads for both BAM Capital and BAM Management. In addition to SEO content, you will produce formal financial communications and conversion-driven marketing copy to strengthen BAM Capital’s digital presence and support investor acquisition and retention.

We are seeking a performance-oriented communicator to elevate The BAM Companies’ digital voice. The ideal candidate blends exceptional writing and editing skills with years of hands-on SEO expertise, independently managing our content lifecycle across corporate and property websites while adapting our message for diverse audiences.

Key Responsibilities

Search Engine Optimization (SEO) Strategy & Execution

• Sole SEO Management: Act as the company's dedicated SEO content expert, driving organic growth (traffic and leads) across BAM Capital for accredited investors and property websites for residents.
• Keyword Research: Independently identify and analyze high-value, relevant keywords using industry-standard tools.
• Content Strategy: Develop and maintain a comprehensive content calendar based on keyword opportunity, search intent, and business goals.
• Article Production: Write, edit, and optimize detailed SEO articles that rank highly, drive organic traffic, and convert readers.
• Performance Reporting: Track, analyze, and report on key SEO metrics (e.g., traffic, keyword rankings, conversion rate) to demonstrate ROI and inform future strategy.
• Generative Engine Optimization: Stay up to date with and implement best practices to rank in AI search results.

Corporate & Financial Communications

• Professional Offering Memorandums (OMs) & Asset Supplementals: Draft and meticulously edit complex, professional financial and corporate documents, ensuring accuracy, clarity, and compliance to regulatory standards (as applicable).
• Quarterly Performance Reports: Develop clear, concise, and compelling reports for external audiences that summarize company performance and strategic outlook.
• Award Nominations: Research, write, and submit persuasive applications for industry award nominations.
• Executive Communications: Draft high-impact social media posts and professional communications for the CEO and other executives, including market insights and thought leadership pieces.

Marketing & Sales Content

• Website Copy & Brochures: Write and optimize engaging, clear copy for the corporate and property websites and marketing brochures. Keep websites up to date with frequent content reviews.
• Product Content: Create concise, informative product one-pagers and sales enablement materials for BAM Capital.
• Marketing Emails: Develop compelling email marketing copy for various campaigns (e.g., nurture, announcement, informative).
• Advertisements: Work with the internal PPC Specialist and Lead Generation Manager to develop high-converting copy for multi-channel advertising campaigns. Craft compelling headlines and calls-to-action that resonate with accredited investors, drive traffic to landing pages, and continuously A/B testing ad copy.
• Additional Content: Produce blog posts, guides, and articles that position The BAM Companies and BAM Capital as thought leaders

Required Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
• Minimum of 5 years of professional content writing experience, with a portfolio demonstrating a wide range of content types.
• Demonstrated experience writing complex corporate or financial documents (e.g., quarterly reports, white papers, offering materials).
• Minimum of 3 years of proven, hands-on expertise in SEO content strategy, including proficiency with major SEO tools (e.g., Semrush, Ahrefs, Moz, Google Search Console).
• Exceptional written and verbal communication skills, with a mastery of AP and MLA grammar, style, and professional tone.
• A meticulous editor and proofreader with attention to detail skills.
• Ability to manage multiple projects simultaneously, meet tight deadlines, and work independently with minimal supervision.
• This role requires learning our industry in depth to successfully produce the required content.

Preferred Qualifications

• Experience in a regulated industry (e.g., finance, real estate, healthcare).
• Experience writing for a high-net-worth, business, financial, or luxury audience.
• Familiarity with content management systems (CMS) like WordPress.

Who we are:

Ellis Brooklyn is an award-winning, sustainable fragrance brand. Since 2015, we've been creating fine fragrances from a different perspective, focusing on modern innovations, quality ingredients and a modern approach to our everyday fragrances. We are looking for a hungry, pop culture aware and analytical marketer who loves driving pop culture conversations.

Who You Are:

As the Director of Ecommerce and Growth Marketing, you are a innovative, analytical marketer. You will help drive and lead the ideation, planning, and execution for Ellis Brooklyn's digital channels including DTC, Amazon and TikTok Shop. You’ll spearhead collaboration across key stakeholders from Influencer, Events, Creative and Ecommerce teams to ensure we’re hitting our company targets.

You will report and work directly with the Founder-CEO. This position directly manages an ecommerce manager and digital/growth marketing associate. Depending on skill set and experience, this role would also manage the digital brand marketing team: associate director, senior manager, associate manager and coordinator.

Customer Journey Architecture & Personalization: 

• Design and implement dynamic user journeys based on customer segmentation
• Build sophisticated personalization logic that consider things like health assessment responses and severity scores, price sensitivity indicators, acquisition channel and intent signals
• Create adaptive site experiences that evolve based on user actions

Digital Commerce Leadership

• Oversee all aspects of Ellis Brooklyn's Shopify storefront - site strategy, UX, and performance.
• Lead UX research including user interviews, journey mapping, and usability testing
• Build and operationalize a rigorous CRO experimentation framework, including A/B and multivariate testing across PDPs, landing pages, offers, and funnels.
• Partner with design, product, and development to launch and QA rapid tests that improve conversion, AOV, and subscriber growth.
• Direct all three digital channels: Ecommerce, Amazon and TikTok Shop
• Develop dashboards and analytics pipelines (GA4) to track site performance and surface actionable insights.

Growth Strategy & Performance

• Own Ellis Brooklyn’s growth model: CAC, LTV, retention, and revenue efficiency.
• Design, execute, and continuously optimize a full-funnel acquisition strategy across paid, organic, and referral channels (Meta, Google, TikTok, SEO, affiliates, influencers).
• Build or leverage multi-touch attribution (MTA) models to understand true channel contribution and guide spend decisions.
• Lead creative and funnel testing programs that connect brand storytelling with measurable conversion outcomes.
• Partner with finance to forecast revenue, allocate budgets, and model payback periods and channel ROI.

Lifecycle & Retention

• Lead lifecycle and CRM strategy (email, SMS, loyalty) to nurture customers throughout their fragrance journey.
• Partner with outside agency to optimize flows, segmentation, and personalization for retention and repeat purchase.
• Integrate retention insights into product roadmap, content strategy, and customer experience.

Leadership & Cross-Functional Collaboration

• Lead and inspire a cross-functional team of marketers, growth analysts, and agency partners.
• Collaborate closely with Creative, Product, and Operations to ensure alignment on campaigns, launches, and site priorities.
• Foster a data-driven, test-and-learn culture while maintaining brand integrity and emotional resonance.
• Communicate results and insights with clarity to executive leadership, translating performance data into strategic decisions.

The Ideal Candidate

• 8–10+ years in DTC e-commerce and growth marketing, ideally in beauty or wellness, with a proven ability to align channel strategy and daily priorities to overarching company goals and KPIs.
• Proven success scaling a digital brand through efficient CAC, high retention, and data-driven experimentation.
• Deep understanding of Shopify, GA4 and lifecycle platforms (Klaviyo or similar) with a track record of leading testing that drives meaningful conversion and AOV gains
• Expertise with performance channels (Meta, Google, TikTok) and emerging growth tactics (SEO, affiliates, influencer amplification). Understanding Amazon, DTC and TikTok channels and how they feed each other.
• Perform to the company's budgets and chase into goal as necessary.
• Analytical and strategic problem-solver with strong quantitative acumen and creative intuition that translates insights into clear, actionable plans
• Exceptional communicator and leader who can simplify complexity, build cross-functional alignment, and lead with warmth, clarity, and accountability.
• Passionate about fragrance and beauty a plus!

Compensation & Benefits

• Competitive base pay ($140-165k) + annual performance bonus
• Health, dental, and vision insurance
• 3 weeks paid vacation
• sick days
• 401k