Collaborative Filtering Vs Content Based Filtering Jobs in Usa
30,580 positions found
Digital Content Specialist II (Hybrid)
Chicago, IL
The American Medical Association (AMA) is the nation's largest professional Association of physicians and a non-profit organization. We are a unifying voice and powerful ally for America's physicians, the patients they care for, and the promise of a healthier nation. To be part of the AMA is to be part of our Mission to promote the art and science of medicine and the betterment of public health.
At AMA, our mission to improve the health of the nation starts with our people. We foster an inclusive, people-first culture where every employee is empowered to perform at their best. Together, we advance meaningful change in health care and the communities we serve.
We encourage and support professional development for our employees, and we are dedicated to social responsibility. We invite you to learn more about us and we look forward to getting to know you.
We have an opportunity at our corporate offices in Chicago for a Digital Content Specialist II on our Digital Marketing team. This is a hybrid position reporting into our Chicago, IL office, requiring 3 days a week in the office.
As a Digital Content Specialist II, you will support UX copywriting and content
across AMA's digital platforms, with a primary focus on FREIDA, a platform that
helps medical students search for and evaluate residency programs. The role contributes
to the creation of specialty-specific informational content, user-facing copy,
and messaging that helps guide medical students, residents, and physicians
through critical career decisions. Working under established UX and content
standards, this role applies UX writing best practices to improve clarity,
engagement, and usability. The position works closely with product, UX, and
marketing teams to ensure content is consistent, effective, and aligned with
the overall member experience.
RESPONSIBILITIES:
Writing and Content Development
- Write comprehensive Q&A content for individual medical specialties within the FREIDA Specialty Guide
- Develop and maintain informational content across FREIDA resources, including the Residency Guide and student-facing guidance materials
- Develop copy for the Program Director Portal, including guidance, instructions, and resource content
- Create push notifications, alert banners, and promotional messaging to support engagement and highlight key deadlines and seasonal activities
- Collaborate with medical education stakeholders to ensure content accuracy and clinical appropriateness
FREIDA Content
- Create clear, concise, and user-centered copy for FREIDA and AMA digital properties that support the FREIDA experience, including AMAone and related join/renew and sign-in flows
- Write and optimize UX copy for onboarding sequences, navigation, error states, and transactional touchpoints
- Work on landing page and member-facing content that supports usability and conversion goals
- Collaborate with UX designers to integrate copy early in the design process and support effective content-design collaboration
- Conduct content audits and contribute recommendations to improve clarity and usability
User Insight and Industry Awareness
- Develop an understanding of medical student, resident, and physician behaviors to inform content strategy and UX copy decisions
- Apply user insight and evolving UX and healthcare education trends to support product, design, and marketing initiatives
- Refine content based on user feedback, observed behavior, and performance data
May include other responsibilities as assigned
REQUIREMENTS:
- Bachelor's degree in English, Communications, Journalism, Marketing, or a related field required
- Ability to translate complex or regulated information into clear, user-centered language
- Experience collaborating with product, design, and marketing teams through content contributions
- Experience supporting content standards, including voice, tone, and style guidelines
- Comfort presenting recommendations and incorporating stakeholder feedback
- Hands-on experience with enterprise CMS platforms, preferably Drupal, and collaboration tools including JIRA, Confluence, Asana and Figma
- Working knowledge of Google Analytics and Power BI to inform content improvements
The American Medical Association is located at 330 N. Wabash Avenue, Chicago, IL 60611 and is convenient to all public transportation in Chicago.
This role is an exempt position, and the salary range for this position is $74,160-$98,318. This is the lowest to highest salary we believe we would pay for this role at the time of this posting. An employee's pay within the salary range will be determined by a variety of factors including but not limited to business consideration and geographical location, as well as candidate qualifications, such as skills, education, and experience. Employees are also eligible to participate in an incentive plan. To learn more about the American Medical Association's benefits offerings, please click here.
We are an equal opportunity employer, committed to diversity in our workforce. All qualified applicants will receive consideration for employment. As an EOE/AA employer, the American Medical Association will not discriminate in its employment practices due to an applicant's race, color, religion, sex, age, national origin, sexual orientation, gender identity and veteran or disability status.
THE AMA IS COMMITTED TO IMPROVING THE HEALTH OF THE NATION
Apply NowShare Save JobRemote working/work at home options are available for this role.
Social Media & Content Manager
About the Brand
This is a fast-growing coastal California lifestyle brand known for elevated, comfort-driven essentials. The team is looking for a creative, visually driven storyteller who embodies fashion and lifestyle aesthetic.
What You’ll Do
You will help shape how the brand’s world comes to life visually and culturally across all digital and social touchpoints.
Key Responsibilities:
- Create compelling content for social media, campaigns, and digital storytelling (graphics, video, photography, copy).
- Collaborate on creative direction for brand shoots and seasonal campaigns.
- Develop content that captures a modern, coastal, fashion-forward aesthetic and lifestyle.
- Grow and engage the community through authentic, lifestyle-driven storytelling.
- Work closely with founders and the creative team to evolve and refine the brand’s visual identity.
- Stay tuned in to cultural, fashion, music, and lifestyle trends that align with the brand ethos.
Social Media Management:
- Own and manage all social media platforms: Instagram, Pinterest, TikTok, YouTube, Facebook, Threads, and emerging platforms.
- Drive follower growth, engagement, and brand affinity across all channels.
- Manage the social media content calendar and guide weekly content based on engagement trends, community feedback, and e-commerce priorities (inventory and sales goals).
- Plan and manage grid layout, Stories, Reels, and short-form content to optimize visual impact and engagement.
- Manage weekly reporting of social analytics and translate performance into actionable insights.
- Continuously test and adopt new tools and features on social platforms to enhance user experience and create unique content.
Influencer, UGC & Community:
- Manage influencer outreach and relationships, including gifted and paid partnerships.
- Curate and leverage user-generated content (UGC) for storytelling and social proof.
- Manage community relations—engage with followers, respond to comments and DMs, and help deepen customer connection.
- Oversee social collaborations and giveaways that align with brand positioning.
- Coordinate with the e-commerce team on email marketing content that supports and complements social campaigns.
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or related field preferred (or equivalent experience).
- 3+ years of experience in the digital space, with hands-on management of social media platforms (Instagram, TikTok, Pinterest, Facebook, etc.).
- Skilled in content creation for Reels, Stories, TikTok, and short-form video; proficient in video editing, photography, graphics, and copywriting.
- Well-versed in social media metrics, analytics, and monitoring tools.
- Proven experience concepting and managing strategic social marketing projects from idea through execution.
- Resourceful self-starter with a strong “can-do” attitude who thrives in a fast-paced, entrepreneurial setting.
If you are excited to blend fashion, content, and culture—and want to help define the visual and social voice of a growing coastal lifestyle brand—this role is designed for you. Share your resume and portfolio for consideration!
Saint Luke’s Health System in Kansas City, MO is seeking a BC/BE Rhinology and Skull Base Surgeon to join an existing group practice at Saint Luke’s Hospital in Kansas City, MO.
About the position
Well-established, hospital-based ENT practice that comes with a large primary care and specialty referral base
Deliver full scope of management of sinonasal disease, including ablative and reconstructive surgery for anterior skull base disorders
Individual will assume a busy Rhinology practice collaborating with 2 skull base neurosurgeons
Additional support includes Facial Plastics and Reconstructive Surgery, Head and Neck Oncology/Microvascular Reconstructive Surgery, General Otolaryngology, and Oral and Maxillofacial Surgery
Well-equipped office with flexible and rigid scopes, endoscopy towers, in office procedure capability
Shared call coverage (non-trauma)
Fully integrated Epic EMR
Extremely competitive career package that includes a guaranteed salary with productivity incentives
Excellent benefits such as medical, dental, vision & malpractice insurance, tax-deferred retirement plan with employer match, paid time off and a generous yearly allowance for CME
About Saint Luke’s
Saint Luke’s is a not-for-profit health system committed to providing the highest levels of excellence in quality, compassionate healthcare. With 10 hospitals and campuses and over 100 primary care and specialty offices, Saint Luke’s team of world-class physicians and caregivers deliver exceptional care. For more than 140 years, Saint Luke’s has been dedicated to enhancing the physical, mental, and spiritual health of the diverse communities we serve. Our outstanding clinical outcomes, reputation for exceptional customer service, dedication to research and innovation, and state-of-the-art facilities reflect our vision of being “the best place to get care, the best place to give care.” On Jan. 1, 2024, BJC and Saint Luke’s officially combined as BJC Health System to operate as a single, integrated health care organization serving two regions with a distinct brand in each: BJC HealthCare in the East and Saint Luke’s in the West. BJC Health System is one of the largest nonprofit healthcare organizations in the United States and the largest in the state of Missouri, serving urban, suburban, and rural communities in Missouri, southern Illinois, and eastern Kansas.
About Saint Luke’s Hospital of Kansas City
Saint Luke’s Hospital of Kansas City, a 600-bed regional tertiary hospital located on the beautiful Country Club Plaza, is one of the largest faith-based care hospitals in the region and has been recognized by U.S. News & World Report as one of the elite hospitals in the nation. Our network of more than 600 physicians represents more than 60 medical specialties. Saint Luke’s offers specialized clinical services such as a Level 1 Trauma Center, one of the nation’s top cardiology and heart surgery programs and subspecialty-based cancer care. The nationally ranked Saint Luke’s Marion Bloch Neuroscience Institute offers advanced, comprehensive neurological care, including a dedicated Neuro ICU for postoperative care of skull base patients. Saint Luke’s Hospital is a primary teaching hospital for the University of Missouri-Kansas City (UMKC) School of Medicine, which includes a physician residency program.
About Kansas City
Saint Luke's is proud to call Kansas City home. With locations on both sides of the state line, the health system serves more than 2.1 million people and 240 neighborhoods in Kansas and Missouri. USA Today has regularly named Kansas City a top area for affordability, high-quality schools, and low traffic. The greater Kansas City metro area is a vibrant, growing community known for its thriving arts scene, world champion sports teams, natural beauty, and exceptional quality of life.
CDL-A Truck Drivers - Home Weekly - Earn $1,700-$1,840 Weekly!
Pay & Benefits:
- Average Annual Pay of $88,600-$95,820
- Top Drivers Earning $100,000+ Annually!
- $0.70-$0.73 CPM + $45 per stop; Starting Pay based on Experience
- Mileage Pay increases every 6 months
- Rider & Pet Policies
- Driver Referral Program = Unlimited Earning Potential
- Vacation and Holiday Pay
- Medical, Dental, Vision, Life Insurance, 401(k)
- Late-Model Trucks
- Paid Online Orientation
Job Details:
- Home Weekly
- Dedicated Account - Regional
- Dry Van
- Driver Unload
Requirements:
- Valid Class A CDL
- Minimum 6 months of recent tractor-trailer experience
See where the road can take you when you drive for Hogan!
Hogan is family owned and operated with over 100 years of experience in the Transportation Industry. We continue a tradition of unparalleled, personalized service to clients and drivers. Hogan utilizes first-class equipment and advanced technology to help our drivers be successful. Drivers can expect a career embodied by safety, teamwork, professionalism, integrity, and the constant pursuit of excellence. Our nationwide network of dedicated opportunities allows drivers the opportunity to find predictable home time, competitive pay rates, and stable customer freight that best suits their needs. Our goal is to attract, recruit, and retain excellent employees that are passionately motivated to represent Hogan's core values. If this sounds like you, apply today to join the Hogan team!
Speak to a recruiter today for more details!
The Web Content Manager plays a critical role in ensuring the quality, consistency, and effectiveness of Creighton's internal online content. This position involves overseeing web content management platforms including Salesforce CMS and Gather Content by Bynder including workflow, publishing, and management processes. The Web Content Manager also ensures compliance with governance and policies for significant changes and will work closely with university partners across various business units.
- At all times employees are expected to uphold Creighton's core values and demonstrate commitment to valuing diversity and contributing to an inclusive working and learning environment, while adhering to all University Ethical Standards of Conduct, rules, regulations, and job requirements, including required educational trainings.
- Web Content Administration and Management
- CMS Management:
- Oversee the utilization of CMS platforms (e.g., Salesforce and Drupal) by the University. Coordinate with University Communications, IT Leadership and others to ensure environments are meeting priorities.
- Utilize content operation platforms like Gather Content to streamline content collection from various stakeholders throughout the campus. Manage templates, taxonomies, workflows, and updates within the application.
- Collaborate with stakeholders to gather content requirements.
- Coordinate content requests, deadlines, and approvals.
- Manage content publishing, updates, and archiving.
- Content Curation:
- Curate content from internal teams, subject matter experts, and external contributors.
- Ensure content aligns with brand guidelines and user needs. Provide feedback as necessary to content providers.
- Ensure all content aligns with brand voice, style, and messaging.
- Taxonomy and Metadata
- Define content categories, tags, and metadata.
- Optimize content discoverability and organization.
- Provide training and access to users across the University to manage their own content and provide best practices to aid in maintenance of information.
- Content Management Processes:
- Workflow Design:
- Develop efficient content workflows (creation, review, publishing).
- Define roles and responsibilities within the content lifecycle.
- Version Control:
- Establish versioning protocols (e.g., semantic versioning).
- Maintain version history for content updates.
- Implement change tracking and approval mechanisms.
- Content Archiving:
- Regularly review and archive outdated or irrelevant content.
- Ensure proper redirection for removed pages.
- Taxonomy and Metadata:
- Develop a taxonomy for categorizing content (tags, categories).
- Apply relevant metadata to improve searchability.
- Enhance content visibility in search results.
- Search Engine Management and Review:
- Keyword Research:
- Collaborate with users to identify relevant keywords.
- Analyze search volume, competition, and user intent.
- Optimize content for search engines.
- Best Practices:
- Ensure content follows guidelines (meta tags, alt text, internal linking).
- Optimize content around terms and phrases as necessary to best support internal audiences.
- Monitor rankings and adjust strategies as needed.
- Business Unit Engagement:
- Stakeholder Collaboration:
- Work closely with university partners to understand content needs.
- Align content with goals.
- User-Centric Approach:
- Advocate for user needs and preferences.
- Gather feedback from university partners and end-users.
- Organizational Governance:
- Change Management:
- Collaborate with governance committees for significant content changes.
- Obtain approvals for significant content changes (e.g., homepage updates).
- Policy Adherence:
- Ensure compliance with content policies (branding, legal, accessibility).
- Educate content contributors on guidelines.
Qualifications:
* Bachelor's degree in communications, Marketing, Information Technology or related field.
* Proven experience (typically 3+ years) in web content management at a University or relatively similar organization.
Knowledge, Skills, and Abilities:
* Familiarity with CMS platforms and best practices; ideally experience with Salesforce CMS and/or Gather Content
* Excellent communication skills and attention to detail.
* Ability to balance creativity with organizational standards.
* Excellent Written and Verbal Communication Skills: Effective communication is crucial for working with Campus Partners in creating and managing web content.
* Proficiency in HTML, CSS, and integrating them into a Content Management Systems (CMS).
* Basic Knowledge of SEO Best Practices.
* Attention to Detail and Strong Editing Skills.
* Ability to Work Under Tight Deadlines, and coordinate the work of other content developers around the organization.
* Strong Analytical and Problem-Solving Skills: Analyzing web traffic data, identifying trends, and making data-driven decisions.
* Understanding of Web Design Principles and UX Best Practices.
Licenses/Certifications
* Salesforce Certifications are a Plus
Title: UX Content Designer
Remote: East Coast Hours
Pay: $59 - 64 per hour
Duration: 9 month contract
Job Description:
The Planet Group is seeking a UX Content Designer to partner with cross-functional teams to create clear, effective, and user-focused content for digital products. In this role, you will collaborate closely with product owners, designers, engineers, analysts, researchers, and other content designers to shape intuitive product experiences. You will also work with insurance product subject matter experts (SMEs) to understand business requirements and translate complex information into simple, meaningful content for users.
Key ResponsibilitiesPartner with product owners, designers, engineers, analysts, researchers, and content designers to support product development.
Collaborate with insurance product SMEs to understand requirements and translate them into user-centered content.
Identify opportunities to improve the user experience through strong content strategy and information architecture.
Write clear, concise, and effective content that aligns with established tone, voice, and brand standards.
Apply language best practices for digital platforms and channels.
Continuously evaluate UX effectiveness and incorporate user feedback to improve and optimize content.
Bachelor’s degree in English, Communications, Journalism, or a related field, or equivalent work experience.
Experience writing content for digital applications (productivity application experience is a plus).
Strong collaboration skills and the ability to work with cross-functional teams.
Experience applying content strategy methods and tools, including:
Content audits
Competitive assessments
Quantitative analysis
Gap analysis
User research
Persona development
Strong analytical skills with the ability to synthesize complex information.
A portfolio of written work demonstrating creativity, business impact, and measurable results.
Stakeholder relationship management: Ability to effectively communicate and collaborate with product and business owners while building strong working relationships.
Agile environment experience: Ability to navigate competing priorities, legacy decisions, cross-departmental initiatives, and evolving stakeholder needs.
Systems thinking: Ability to understand complex product ecosystems, user roles, and system requirements.
Design communication: Ability to clearly articulate content design decisions and best practices while proactively seeking feedback.
Experience working with data-heavy enterprise systems or internal tools designed to improve employee efficiency.
#CDM
Robert Half is partnering with our client, a global technology organization known for producing large-scale industry events and innovative customer experiences, to identify an Event Content Program Manager to support a high-impact event content marketing team. This role will focus on managing the development and delivery of event content programs across multiple event initiatives while partnering closely with product marketing, event production, and cross-functional stakeholders to create compelling, high-quality event experiences.
Duration: 9-month contract
Location: Seattle, WA (Onsite)
Hours: 40 hours/week
Pay Rate: $40–45/hour
Position Overview
The Event Content Program Manager will lead the coordination and execution of event content marketing workstreams across large-scale industry and partner events. This role sits at the intersection of event programming, content marketing, and program management, ensuring event content is developed, reviewed, and delivered on schedule while aligning with broader marketing and product messaging strategies.
The ideal candidate brings strong experience managing content-driven event programs, with the ability to coordinate multiple workstreams, manage timelines, and collaborate with stakeholders across marketing, product, and event teams. This individual will oversee the end-to-end lifecycle of event content development, from planning and production through execution and post-event analysis, while continuously identifying opportunities to improve processes and enhance the overall event experience.
Key Responsibilities
- Own the end-to-end coordination and delivery of event content programs across multiple large-scale events and industry conferences.
- Manage timelines, project plans, and program trackers to ensure all content deliverables are completed on schedule.
- Partner closely with product marketing, event production, and cross-functional stakeholders to align on event messaging, content strategy, and programming objectives.
- Coordinate the development and delivery of event sessions, presentations, speaker materials, and supporting content assets.
- Track and manage large volumes of content deliverables while coordinating across multiple teams simultaneously.
- Provide regular program updates to leadership and stakeholders, communicating progress, risks, and mitigation strategies.
- Identify potential roadblocks and proactively drive solutions to ensure smooth execution of event content programs.
- Support innovation in event storytelling, programming formats, and attendee engagement strategies.
- Conduct post-event performance analysis, leveraging data and insights to identify opportunities for improving future event content programs.
Qualifications
- 3–5+ years of program or project management experience supporting event marketing, content marketing, or large-scale event programs.
- Experience coordinating event programming, speaker content, or marketing deliverables for conferences, summits, or experiential marketing initiatives.
- Proven ability to manage multiple projects and stakeholders in a fast-paced, deadline-driven environment.
- Strong written and verbal communication skills with the ability to clearly communicate program status and project updates to stakeholders and leadership.
- Experience collaborating cross-functionally with marketing, content, product, and event production teams.
- Proficiency with project management and collaboration tools such as Microsoft 365, Airtable, RainFocus, Cvent, Asana, or similar platforms.
- Strong analytical skills with experience leveraging event performance data and post-event insights to inform future programming improvements.
- Ability to operate effectively in ambiguous environments and drive progress with minimal supervision.
- Experience coordinating deliverables involving senior leaders or executive stakeholders is preferred.
- Project management certifications such as PMP, PgMP, PRINCE2, or CMP are preferred but not required.
The salary range for this position is $40-45/hour. Benefits available to contract/temporary professionals, include medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit for more information. Our specialized recruiting professionals apply their expertise and utilize our proprietary AI to find you great job matches faster.
Location: Falmouth, Maine/Mount Laurel, NJ, NYC
Duration: 6 months (with possibility to extend/convert)
Job Description-Content Designer
* As a Content Designer, you are a key member of the Human-Centered Design Practice. You're a great storyteller who is at ease presenting and discussing your work with clients and stakeholders. You challenge old ways of thinking and put the customer at the center of everything you do. Design thinking and User-Centered Design methodologies are second nature to you. You are fluent in today's digital trends, particularly mobile. If this sounds like you, we want to hear from you.
Job requirements (skills / technical experience):
* Collaborate closely with designers to craft seamless digital customer experiences
* Write clear, accurate and compelling user interface copy
* Collaborate with project partners and Experience Strategy team to determine the business objectives that drive content strategy
* Make recommendations on user requirements for projects and contributes to project scoping and planning
* Obtain competitive experience evaluations and customer data and establishes benchmarks for content
* Contribute to content creation governance and workflow as well as style, tone and voice guidelines, including recommendations around brand vision
* Present content concepts in collaboration with designers
* Write and design in accordance with design system
* Contribute to the development of the team's culture and quality standards
* Manage and administer design projects
* Coordinate copy translation
Required:
* Degree in a writing or design related discipline
* 5-7 years of experience, with a minimum of 2 years in product design or creation of digital experiences
* Expert writing, editing and proofreading skills, with experience writing for online required, kiosk, Voice and audio User Interface writing
* Experience in a design-related discipline (industrial design, user-centered design, visual design, design strategy, design management, human factors, psychology, human-computer interaction, etc.) is a major plus
* Understanding of interactive design and usability principles and how content strategy and creation contributes to the user experience
* A passion for great experience design
* Proficiency in adapting processes to meet project needs
* Willingness to collaborate
* Self-motivated, flexible, organized, and accountable
* Good understanding of user-centered design and related design disciplines (experience strategy, visual design, UX writing, design research, interaction design)
* Strong portfolio demonstrating a range of UX writing abilities
* Seasoned writer
* Familiarity with Figma/Figjam and Confluence/Jira
Must-have hard skills:
1. UX Experience
2. Content strategy
3. Jira/ confluence
4.SharePoint
5. Figma
7. Some Familiarity with current leading AI tools (e.g. Copilot)
8. experience conducting legal, control amber stance governance
9. Strong communication skills
NICE-TO-HAVE
1.) Banking Experience is a plus
2.) Knowledge of online marketing, advertising and other interactive experiences
Preferred/Ideal Candidate Background: UX writing in an agile framework, has worked in a cooperate environment, user experience orientated.
Job Title: Social Media Content Producer
Position Overview
The Social Media Content Producer is responsible for developing compelling, story-driven content across Instagram, TikTok, and YouTube. This role oversees the full creative process, from concept development through production and post-production—and manages a small content team to ensure consistent execution. The ideal candidate is a strong storyteller with a deep understanding of social media trends, platform best practices, and data-driven strategy.
Deliverables
- Produce one (1) video per week for Instagram and (1) video for TikTok
- Produce one (1) YouTube video per month
Key Responsibilities
- Lead creative development for video content, including narrative direction, shot lists, styling, scripting, and overall storytelling.
- Manage the Social Media Coordinator responsible for building the grid and daily posting.
- Manage the Video Editor responsible for editing reels, TikToks, and YouTube videos.
- Develop, implement, and monitor an effective social media content strategy informed by account analytics and industry trends.
- Collaborate with the CEO, Brand Strategist, and Social Media Coordinator to plan and execute monthly content shoots.
- Oversee production planning, art direction, and post-production.
- Ensure all required approvals are obtained throughout the process.
- Oversee and maintain a monthly content calendar aligned with the broader marketing strategy.
- Measure, analyze, and report on monthly performance metrics; identify opportunities to increase reach, engagement, and visibility.
- Stay current on emerging social media best practices, platform updates, tools, and technologies.
- Utilize expertise in YouTube and TikTok to guide channel growth; podcast experience is a plus.
Qualifications
- Proven experience in social media content production, with strong storytelling abilities.
- Demonstrated ability to conceptualize and execute complete video concepts from start to finish.
- Strong understanding of Instagram, TikTok, and YouTube content ecosystems.
- Experience managing small creative or content teams.
- Excellent communication, organization, and time-management skills.
- Ability to work collaboratively in a cross-functional environment.
Rate
$2000/month
Monday - Friday, 8am - 5pm
Hybrid (Onsite 2 days/week)
Summary:
The digital content specialist is responsible for creating, optimizing and scheduling engaging content across various digital platforms to attract and retain target audiences. This role involves developing content for various digital platforms while collaborating with marketing and design teams to ensure brand consistency. The digital content specialist works closely with the rest of the digital team to enhance the hospital's online presence.
Responsibilities:
* Collaborate with marketing strategists, creative services team and digital content team to develop high-quality, digital content.
* Adapt content for different digital platforms and target audiences.
* Assist in maintaining content calendar and ensure timely publication of content.
* Update content, ensuring it is optimized for SEO and user experience.
* Generate reports on content performance, social media engagement, and website traffic, identifying areas for improvement, new content formats and strategies.
* Utilize social media management tool to create and schedule content across various social platforms.
* Monitor social media trends and engage with followers.
* Analyze social media performance and provide reports.
Other information:
Technical Expertise
* Proven experience in marketing and communications is required.
* Proficiency in content creation
* Ability to analyze and leverage data effectively.
* Practical experience with social media management and platforms, e.g., Hootsuite.
* Basic knowledge of Content Management Systems (CMS), e.g., WordPress.
* Basic knowledge of CRMs (Customer Relationship Management systems), e.g., Salesforce.
* Practical experience with multimedia content creation using tools like Adobe Creative Suite.
* Proficiency in MS Office [Outlook, Excel, Word] or similar software is required
* Experience working with all levels within an organization is required.
Education and Experience
* Education: Bachelor's degree in business administration, marketing, communications, or related field is required, or 8 years of direct related experience.
* Licensure: None
* Certification: None
* Years of relevant experience: Minimum of 3 years of experience required, experience in healthcare is preferred
* Years of supervisory experience: None
Full Time
FTE: 1.000000