Jobs in Norridge

Job description:

Company Overview

Serenity Home Healthcare, LLC. is dedicated to serving the community with compassion and professionalism. We provide caregivers, CNAs, therapists, and nurses to deliver home-based care for the elderly and individuals with medical needs. Join a company that values its team members as much as it values its clients.

Job Summary

The Marketing Representative is responsible for driving growth for Serenity Home Healthcare’s skilled nursing services by building strong, trust-based relationships with referral sources serving geriatric and pediatric populations. This role focuses on educating referral partners on Serenity’s clinical capabilities, ensuring seamless communication, and increasing awareness of our skilled home health programs within hospitals, physician offices, and community-based organizations.

This position is ideal for a healthcare professional with a strong understanding of clinical care delivery, care coordination, and the home health continuum.

Duties

Referral Development & Relationship Management

• Develop and maintain strong relationships with hospitals, physician offices, case managers, social workers, discharge planners, pediatric care coordinators, and community agencies.
• Serve as a clinical marketing liaison, clearly communicating Serenity’s skilled nursing services, admission criteria, and care capabilities for both geriatric and pediatric patients.
• Follow up promptly on all referrals and inquiries to support timely admissions and positive referral experiences.
• Ensure consistent, professional communication with referral partners to build long-term trust and collaboration.

Marketing & Outreach

• Execute targeted outreach strategies to grow skilled referrals in geriatric and pediatric service lines.
• Represent Serenity Home Healthcare at community events, healthcare networking events, hospital in-services, health fairs, and professional meetings.
• Conduct educational presentations and in-services to referral partners on skilled home health services, outcomes, and best practices.
• Support targeted and seasonal marketing campaigns aligned with organizational goals.

Collaboration & Internal Coordination

• Work closely with clinical leadership, branch managers, intake, and business development teams to ensure accurate messaging and smooth referral transitions.
• Support the Business Development Manager with outreach initiatives, reporting, and strategy development.
• Provide feedback from the field to help improve processes, messaging, and service delivery.

Reporting & Performance Tracking

• Track referral activity, conversion rates, and market trends.
• Analyze referral patterns to identify growth opportunities and service gaps.
• Provide regular reports and insights to leadership to support strategic decision-making.

Qualification

• Bachelor’s degree in Healthcare, Marketing, Healthcare Administration, Communications, or related field will also be considered.
• 2 – 5 years of experience in home health, healthcare marketing, case management, or clinical outreach required.
• Strong understanding of skilled home health services, care coordination, and discharge planning processes.
• Experience working with geriatric and/or pediatric populations strongly preferred.
• Familiarity with recruiting healthcare workers e.g Nurses & therapists
• Familiarity with recruiting healthcare professionals, such as Nurses and therapists.
• Excellent interpersonal, presentation, and communication skills with the ability to engage clinical and non-clinical stakeholders.
• Highly organized with strong follow-up and time-management skills.
• Proficiency in Microsoft Office Suite; CRM or referral tracking experience a plus.
• Valid driver’s license and reliable transportation required for community and referral partner visits.