Marketing, Advertising and PR Jobs in Malvern Pennsylvania

Reports To: President, HMP Global

Direct Reports: Managing Editor and Associate Editor

Location: Hybrid (3 days in-office/2 days work-from-home in either Malvern, PA or East Windsor, NJ) or Remote (depending on your proximity to our offices)

Travel: Up to 5 trips/year to proprietary HMP events (no external industry events)

Benefits: Medical, Dental, Vision, 401k w/discretionary match, PTO, Life Insurance

Eligible for annual discretionary bonus

HMP is a leading healthcare event and education company, with a dominant position in several therapeutic areas including Oncology, Psychiatry & Behavioral Health, Cardiovascular, Wound Care and Public Safety. With a mission to improve patient care, we deliver information and education to healthcare professionals through 400+ global, regional, and local events and reach over 4 million users monthly through digital networks and social channels.

Position Summary

HMP Global seeks a highly organized and strategic Assistant Editorial Director to lead and optimize content operations for the Psych Congress Network (PCN) and NP Institute Online Learning Hub. This role oversees daily content development and deployment, manages advisory board and key opinion leader relationships, supervises an editorial team, and drives editorial and digital strategy and brand alignment across multiple content channels.

This position has limited writing responsibilities but requires expertise in content development, editing, content management, stakeholder engagement, and cross-functional collaboration with education, marketing, and multimedia teams.

Functional Focus Breakdown

Content Development and Management: 40%

Key Opinion Leader Engagement (Advisory Board & Onsite): 30%

Editing: 30%

Writing: Minimal

Content Management & Development

• Manage and participate in digital content development and execution across the Psych Congress Network and the NP Institute Online Learning Hub brand channels.
• Work with executive management to plan the content of the strategic vision, including short- and long-term goals with SOPs, to ensure successful strategic execution.
• Establish, maintain, and nurture relationships with key experts in psychiatry and neurology.
• Ensure the editorial and clinical missions are reflected in all content produced by the team.
• Identify, create, and lead approved new content initiatives to increase brand awareness and improve engagement.
• Work with the content team and digital operations to fulfill sponsored campaigns.
• Develop original brand house and campaign content, including newsletters.
• Oversee social media plan execution and monitor ROI.
• Analyze content metrics to drive decision-making.
• Attend relevant internal and approved external conferences for content and networking.
• Support ongoing content tagging initiatives aligned with corporate goals.
• Ensure effective and appropriate use of AI tools across brands.

Departmental Collaboration

• Collaborate with the Psych Congress Education Team on content and business opportunities across brand channels.
• Work on independent content projects with meeting Chairs, Steering Committees, and Faculty.
• Collaborate with The Collective (HMP internal agency) to maximize reach and engagement.
• Partner with other brand managers to enhance cross-division content opportunities.
• Work with Sales, Design, and Marketing counterparts to meet content/business objectives.
• Support executive initiatives aimed at improving team workflows and strategic impact.

External Associations

• Explore and maintain approved partnerships with leading organizations and academic centers.
• Monitor industry trends and drug development to ensure relevant content coverage.
• Engage with contributors and faculty to identify topics and monitor trends.

Team Management

• Lead assigned teams as a role model committed to business goals and professional development.
• Ensure completion of all mandatory management training.
• Track and manage team content deadlines.
• Oversee digital execution and e-newsletter deployments across platforms.
• Ensure consistent content tagging by the team.
• Implement and maintain written SOPs for key editorial processes.
• Conduct weekly team and 1:1 meetings to track brand status and development goals.
• Identify networking and growth opportunities for the team.
• Train, evaluate, and support staff while prioritizing workflows.
• Foster a positive team atmosphere focused on motivation and performance.
• Provide formal performance reviews and oversee evaluation processes.
• Ensure editorial adherence to internal and AMA style guidelines.

Required Qualifications

• 10+ years of relevant editorial/content experience, ideally in psychiatry, neurology, or clinical media.
• Strong background in digital content execution, KOL engagement, and campaign-focused editorial strategy.
• Ability to manage daily content volume, multimedia workflows, and cross-departmental projects.
• Exceptional editing skills and familiarity with AMA style.
• Experience managing direct reports and fostering team development.

Preferred Qualifications

• A graduate degree is preferred: Master’s, PhD, PharmD, or MD in life sciences, communications, or healthcare.
• Familiarity with:

- Newsletter tools (e.g., Ongage, HubSpot)

- Multimedia content production (video/podcast)

- Campaign analytics and performance tracking

- AI tools like ChatGPT for professional editorial use

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EMC Outdoor helps brands connect with audiences through creative, measurable out-of-home advertising campaigns. We specialize in location-based marketing and experiential activations and have led the industry in the development of OOH media for conference and trade show activations for over 30 years.

Vice President, Client Partnerships – Conference Marketing

We're seeking an energetic, results-driven VP of Client Partnerships to drive revenue growth and business development in our Conference Marketing division.

In this role, you'll own new business acquisition, nurture and expand existing client relationships, and act as a trusted advisor in the conference marketing space. You'll build relationships with exhibitors, agencies, key associations, and event organizers — and help position us as the go-to partner for OOH media at conferences and tradeshows.

What you'll do:

• Drive new business development and manage a lead generation pipeline to hit annual revenue targets
• Grow and retain existing client relationships through a consultative, strategic approach
• Collaborate cross-functionally with marketing, and media operations to support company growth
• Oversee proposals, contracts, and new offerings to ensure best-in-class client deliverables

What you bring:

• Proven track record in business development and client relationship management
• Deep understanding of the conference, tradeshow, or events ecosystem
• Strong leadership skills with experience managing a team
• Excellent communication, negotiation, and strategic thinking skills
• Comfort with CRM management, reporting, and hitting KPIs
• Experience in the pharmaceutical and healthcare category is not required, but highly valuable

If you thrive in a fast-paced, client-facing environment and are passionate about the conference marketing space, we'd love to hear from you.