Marketing, Advertising and PR Jobs in Detroit, MI
4 positions found
Company Overview:
At Activate, we are renowned for crafting extraordinary experiences that make a lasting impact for some of the world's most influential brands. Our expertise spans the production of kits, mobile tours, and standout live events, enhancing brand visibility and strengthening customer loyalty. As a WBENC-certified company, we take pride in fostering an inclusive work environment that emphasizes growth, offers competitive benefits, and champions collaboration.
Position Summary:
We are on the lookout for a talented and enthusiastic Associate Producer to join our team. In this role, you will collaborate closely with Producers to deliver exceptional experiential events. As an Associate Producer, you play a vital role in supporting various facets of event production, making significant contributions to achieving client objectives.
Key Responsibilities:
Office Responsibilities:
- Collaborate with the Producer to create and manage production documentation throughout the program lifecycle. This includes statements of work, work-back schedules, budgets, artwork approvals, operations manuals, metrics reports, expense reports, and post-program recaps.
- Take the lead in sourcing and procuring necessary event assets, such as dΓ©cor, furniture, giveaways, staff, venues, rentals, or new specialty vendors.
- Monitor and track expenses against the internal budget, ensuring meticulous management of receipts and expense reporting.
- Contribute to the process of securing permits from local and state municipalities for special events, food service, road closures, and other unique program requirements.
- Play a substantial role in curating and overseeing the mise en scène of each event, ensuring that visual and atmospheric elements align with the brand's narrative, leaving an indelible impression on attendees.
Onsite Responsibilities:
- Collaborate closely with Producers to ensure the timely and efficient completion of all on-site tasks.
- Assist in the management of the Run of Show, ensuring adherence to deadlines and the well-being of the crew with necessary breaks.
- Participate actively in the execution of experiential marketing plans and contribute to achieving client Key Performance Indicators (KPIs) during each show day.
- Provide support in handling necessary pivots or contingency execution as required.
Activate reserves the right to add or change duties at any time.
Job Qualifications:
- Education: A Bachelor's degree is required.
- Experience: A minimum of 3 years of relevant experience.
- A strong interest in and enthusiasm for event production and experiential marketing.
Requirements:
- Excellent verbal and written communication skills.
- Ability to thrive in a fast-paced work environment.
- Strong critical thinking skills in high-pressure situations.
- Proficiency in Microsoft Office.
- Proficiency in task management or project management software (Asana is a plus).
- Willingness to travel extensively (varies by account and season).
Activate provides equal employment opportunities to all employees and applicants for employment without regard to race, color, creed, ancestry, national origin, citizenship, sex or gender (including pregnancy, childbirth, and pregnancy-related conditions), gender identity or expression (including transgender status), sexual orientation, marital status, religion, age, disability, genetic information, service in the military, or any other characteristic protected by applicable federal, state, or local laws and ordinances.
This is an on-site position, NOT remote/hybrid
Travel: 15% (Domestic trade shows, supplier visits, athlete/coach insights)
About Us
Epoch Sports is a leading sports innovation company rooted in lacrosse and rapidly expanding into other team sports and performance gear. With a passion for innovation, design, and community, Epoch delivers best-in-class equipment, apparel, and digital experiences that empower athletes to Live. Play. Be. Epoch. From elite performance lacrosse gear to lifestyle apparel, Epoch is building a culture around the modern athlete.
Why Join Us?
Epoch sports is redefining how gear is designed and delivered to athletes at all levels. Help shape one of the fastest-growing sports brands in North America. You'll work in a fast-moving, ideas-first environment that values curiosity, creativity, innovation and performance. Remote flexibility and a team culture that values work-life balance and growth. Employee discounts and early access to gear and apparel drops and a competitive salary and benefits package.
Job Description
The Product Manager is responsible for owning the full product life cycle of Epoch Sports' hard-goods equipment (e.g., lacrosse, hockey, and baseball/softball lines) from concept through end-of-life. Operating out of our Detroit headquarters and collaborating daily with Engineering, Design, Manufacturing, Marketing, Sales, and Finance, the Product Manager will translate athlete insights and market analytics into profitable, best-in-class products that reinforce Epoch's reputation for performance and innovation.
Key Responsibilities
- Strategy & Road-Mapping
- Build and maintain a 3-year product roadmap aligned with corporate strategy, category trends, and revenue/profit targets.
- Conduct market segmentation, competitor benchmarking, pricing analysis, and consumer research to identify white-space opportunities
- New Product Development (NPD)
- Author product briefs with clear value propositions, feature sets, volumes, cost targets, and launch timing; secure cross-functional approval through stage-gate process.
- Serve as the Program Manager for assigned NPD projectsβdriving timeline adherence, risk mitigation, and milestone communication.
- Champion voice-of-customer (VOC) testing with athletes, coaches, and dealers; translate feedback into actionable design requirements.
- Lifecycle Management
- Monitor sell-through, margin, and inventory health post-launch; drive cost-reduction, line extensions, or end-of-life decisions.
- Collaborate with Operations and Finance to manage SKU rationalization and maintain optimal inventory turns.
- Commercial Readiness
- Partner with Marketing to build go-to-market (GTM) assetsβpositioning statements, feature/benefit narratives, packaging, POP, and digital content.
- Train Sales Reps, Customer Service, and Retail Partners on product knowledge, differentiation, and competitive advantages.
- Source additional manufacturing equipment to bring products to market.
- Financial Ownership
- Own P&L for assigned categoriesβset pricing, forecast volumes, track COGS, and optimize gross margin.
- Prepare business cases and ROI analyses for capital expenditures or tooling investments.
- Continuous Improvement & Innovation
- Stay abreast of emerging materials, technologies, and consumer trends; recommend patent or IP opportunities.
- Facilitate cross-functional retrospectives to capture lessons learned and refine the Product Development Process (PDP).
Qualifications
- Bachelor's degree in Business, Engineering, Industrial Design, Sports Management, or a related field.
- 3β5 years of product management experience in consumer goods; sporting-goods or performance equipment strongly preferred.
- Demonstrated success launching products from concept through commercialization with measurable revenue impact.
- Proficiency in data analytics tools (Excel, Power BI, Tableau, or similar) and familiarity with PLM/ERP systems.
- Strong project-management skillsβability to lead cross-functional teams, manage overlapping priorities, and hit aggressive timelines.
- Excellent written and verbal communication skills; comfortable presenting to executives, retailers, and end-users.
- Passion for sports and understanding of athlete performance needs; lacrosse, hockey, or baseball background a plus.
Preferred Qualifications
- MBA or Master's in Product Design/Engineering.
- Experience with Lean Product Development or Agile methodologies.
- Knowledge of materials science (composites, polymers), protective equipment standards, or sports governing-body certification processes (NOCSAE, ASTM, CSA).
Work Environment and Physical Demands
- Office, R&D lab, and production floor settings; may require occasional use of PPE
- Ability to lift up to 25 lbs. for product samples/field testing
- Willingness to attend weekend tournaments, clinics, and trade shows several times per year.
Equal Employment Opportunity (EEO) Policy
Epoch Sports provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Currently, we are hiring an Entry Level Sales Representative to join the team.Β This person will get hands-on training in our sales department and learn daily sales operations.Β Once proficient in sales, our Entry Level Sales Representatives start learning additional business systems and operations to build their leadership capabilities.Β
Some of our most successful Sales Representatives come from various backgrounds and walks of life.Β We are an equal-opportunity employer actively seeking the kind of employee who works hard, has fun, and enjoys working with people.Β We do not work remotely so if youβre the kind of person who has been itching for that human connection, this is the place for you!Β You donβt need any experience in this role due to our training curriculum but you do need a great βgo-get-emβ attitude and work ethic.Β
Initial Entry Level Sales Representative Responsibilities:
- Engage with customers, in-person, in a professional, friendly manner
- Operates as the point of contact for assigned customers in your given sales territory on behalf of major companies.
- Generate sales among customer accounts
- Answer customer queries and identifies new business opportunities
- Work with the team on sales goals and business development needs
Basic Qualifications for the Entry Level Sales Representative Role
- A Degree is preferred but not required as you do not need a degree to be great at sales or management; just a willingness to work hard and enjoy working with others
- Good communication and interpersonal skills
- ConfidenceΒ
- Leadership
- Teamwork
- Systematic
- Reliable transportation (this position is based in Detroit and is not remote)
- In the military? Thank you for your service!Β Additionally, we have a systematic work structure and train from the ground up.Β We would love to review your application.Β
ο»ΏSome of the Benefits:
- Advancement Opportunities - we are growing with our clients and we are looking for someone to grow with us!
- Competitive compensation plan ranging from $5 depending on commissions
- Medical benefits
- Hands-on training & positioning techniques that will help you succeed anywhere!
- We are excited to provide growth and coaching for not only our clients but also our team!
- Positive light-hearted company culture!
Sound interesting? Come join a team that enjoys the same things you do and want out of life! We love to hang out. Most of our key players enjoy being active in almost any sport, traveling, exploring the city, catching an event, hiking, and traveling.Β
Account Manager | Entry Level Sales
At Coast Inc, our clients use our portfolio of sales solutions, including our systems and processes, to help grow their customer base. As a Sales Account Manager, you'll provide innovative, industry-leading sales solutions for our clients and proactively identify new opportunities for growth.
Some of our most successful Sales Account Managers come from various backgrounds and walks of life.Β We are an equal-opportunity employer actively seeking the kind of employee who works hard, has fun, and enjoys working with people.Β We do not work remotely so if youβre the kind of person who has been itching for that human connection, this is the place for you!Β You donβt need any experience in this role due to our training curriculum but you do need a great βgo-get-emβ attitude and work ethic.Β
Initial Entry Level Account Manager Responsibilities:
- Engage with customers, in-person, in a professional, friendly manner
- Operates as the point of contact for assigned customers in your given sales territory on behalf of major companies.
- Generate sales among customer accounts
- Answer customer queries and identifies new business opportunities
- Work with the team on sales goals and business development needs
Basic Qualifications for the Entry Level Account Manager Role
- A Degree is preferred but not required as you do not need a degree to be great at sales or management; just a willingness to work hard and enjoy working with others
- Good communication and interpersonal skills
- ConfidenceΒ
- Leadership
- Teamwork
- Systematic
- Reliable transportation (this position is based in Detroit and is not remote)
- In the military? Thank you for your service!Β Additionally, we have a systematic work structure and train from the ground up.Β We would love to review your application.Β
Some of the Benefits:
- Advancement Opportunities - we are growing with our clients and we are looking for someone to grow with us!
- Competitive compensation plan ranging from $5 depending on commissions
- Medical
- Hands-on training & positioning techniques that will help you succeed anywhere!
- We are excited to provide growth and coaching for not only our clients but also our team!
- Positive light-hearted company culture!
- Sound interesting? Come join a team that enjoys the same things you do and want out of life! We love to hang out.
Most of our key players enjoy being active in almost any sport, traveling, exploring the city, catching an event, hiking, and traveling.
