Marketing, Advertising and PR Jobs in Allentown, PA
3 positions found
At Community Financial System, Inc. (CFSI), we are dedicated to providing our customers with friendly, personalized, high-quality financial services and products. Our retail division, Community Bank, N.A., operates more than 200 customer facilities across Upstate New York, Northeastern Pennsylvania, Vermont and Western Massachusetts. Beyond retail banking, we also offer commercial banking, wealth management, investment management, insurance and risk management, and benefit plan administration.
Just as our employees are committed to helping our customers manage their finances, we're committed to our employees. After all, they make it happen for our customers every day.
To ensure our people can enjoy long and successful careers here at CFSI, we offer competitive compensation, great benefits, and professional development and advancement opportunities. As an equal-opportunity workplace and affirmative-action employer, we celebrate and support a diverse workplace for the benefit of all: our employees, customers and communities.
Responsibilities
Responsible for identifying, developing, and securing new commercial banking relationships as well as for building the Community Bank brand and enhancing its reputation within the Lehigh Valley, Pennsylvania. This role focuses on driving revenue growth through strategic client acquisition and market expansion. Additionally, the Commercial Market Executive will assist as needed with building relationships in the government sector and will at all times be an actively engaged member of the local community.
Key Responsibilities:
Leadership & Team Management:
- Lead, mentor, and develop a team of relationship managers and support staff to achieve performance goals.
- Set clear objectives, provide ongoing coaching, and foster professional development to ensure team success.
- Promote a collaborative, high-performance culture with a focus on client satisfaction and revenue growth.
- Conduct regular performance evaluations and ensure compliance with company policies and regulatory standards.
Client Acquisition & Relationship Building:
- With direction from the Regional President and local commercial banking team, identify and pursue new business opportunities within the commercial banking sector.
- Develop and maintain strong relationships with business owners, CFOs, and other key decision-makers.
- Together with the local team, conduct client meetings, presentations, and financial needs assessments.
- Together with the local team, resolve complex client issues and ensure high satisfaction levels.
- Market Intelligence and Strategic Sales Execution:
- Together with the Regional President and local leadership team, develop and execute regional business strategies aligned with corporate goals in order to grow the Bank's commercial loan portfolio and deposit base within the Lehigh Valley market.
- Collaborate with relationship managers and product specialists to structure and deliver customized solutions.
- Together with the local team, maintain a robust pipeline of qualified prospects and track progress.
- Monitor industry trends, competitor activity, and regional economic conditions.
- Identify market opportunities and lead regional expansion initiatives.
Community Involvement:
- Enhance the Bank's visibility and reputation through community engagement and marketing.
- Represent the company in regional business and community events and networking opportunities.
- Foster a positive impact on the community through engagement and leadership, including actively participating in community service and volunteer activities and serving on local boards and committees.
- Assistance with Government Sector Relationships:
- Support efforts to establish and strengthen relationships with local government entities, agencies, public service organizations, and schools.
- Collaborate with internal teams to address the needs of municipal clients and prospects.
- Stay informed about government policies and initiatives that may impact the Bank.
Collaboration & Teamwork:
- Support cross-sell initiatives across business lines including treasury management, lending, and capital markets.
Qualifications
- Bachelor's degree (MBA preferred).
- 10+ years of experience in commercial banking, financial services, economic development, government, or a related field.
- Working knowledge of commercial lending and financial analysis.
- Strong networking and relationship-building skills.
- Excellent communication, negotiation, and presentation skills.
- Commitment to community service and involvement.
- All applicants must be 18 years of age or older.
Preferred Skills:
- Leadership and team development
- Experience interfacing with Lehigh Valley based middle-market or large corporate clients; local government, municipal organizations, and schools; and local not-for-profit organizations.
- Basic familiarity with Excel, Microsoft word, and AI tools (e.g., ChatGPT).
Other Job Information
Compensation: Commensurate with experience plus potential for annual merit increase. In addition to your competitive salary, you will be rewarded benefits including: 11 paid holidays, paid vacation, Medical, Vision & Dental insurance, 401K with generous match, Pension, Tuition Reimbursement, Banking discounts and the list goes on!
Physical Requirements:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee may be required to stand, walk or sit. Use hands and fingers, handle or feel, reach with hands or arms, and speak and hear. The employee may occasionally be required to lift and or move up to 25 pounds. Specific vision abilities required by this job include close vision, and the ability to focus.
The Company is an Affirmative Action, Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, sexual orientation and gender identity), national origin, citizenship status, age, disability, genetic information, veteran status, or any other characteristic protected by applicable federal, state or local law.
The Company will make reasonable accommodations for qualified individuals with a disability. If you have a physical or mental impairment and would like to request an accommodation with respect to the application process, please contact the Human Resources Department.
Minimum
USD $132,500.00/Yr.
Maximum
USD $245,997.00/Yr.
This Jobot Job is hosted by: Dan Asher Are you a fit? Easy Apply now by clicking the "Apply Now" button and sending us your resume.
Salary: $100,000
- $120,000 per year A bit about us: Our client is a global engineering manufacturer specializing in advanced fluid power systems, electronics, filtration, and motion control technologies used across mobile equipment, industrial automation, energy, and heavy machinery markets.
The organization partners closely with OEM manufacturers to develop reliable, high-performance components and integrated solutions that improve machine performance, safety, and efficiency.
With a strong reputation for engineering expertise and long-term customer partnerships, the company provides employees with a collaborative environment focused on technical innovation and career growth.
Why join us? • Opportunity to lead product strategy for advanced electronic machine sensors • Highly collaborative technical environment working with engineering, sales, and product teams • Customer-facing role influencing how OEM machines implement sensor technologies • Competitive compensation, bonus potential, and strong benefits package Job Details This position leads product management and market development activities for electronic sensors used in mobile equipment and industrial machinery applications.
The role blends technical product expertise with customer-facing commercial responsibilities, working closely with sales teams, distributors, and engineering groups to grow the electronic sensor portfolio and support OEM customers implementing advanced electronic architectures in their machines.
Location: On-site in Bethlehem, PA 18017 | Travel: Up to 40% (primarily domestic with occasional international) What You Will Drive • Develop product strategy and market positioning for electronic sensor technologies • Identify and develop strategic OEM accounts within mobile equipment and industrial machinery markets • Support sales teams during customer visits and technical solution discussions • Evaluate customer requirements and RFQs to recommend appropriate sensor technologies • Generate technical proposals and assist with pricing strategy development • Provide voice-of-customer insights to internal development teams for new product initiatives • Collaborate with global electronics teams on product and market strategies • Train application engineers, distributors, and field sales teams on sensor technologies • Support product marketing initiatives including literature development and trade shows • Manage product-related projects including product launches and customer initiatives Experience and Background That Fits Best • Experience supporting sales or application of electronic sensors or industrial instrumentation • Background working with OEM customers in mobile equipment, off-highway machinery, or industrial automation • Ability to evaluate technical requirements and recommend appropriate sensor technologies • Experience supporting RFQs, product selection, or technical proposals for engineered components • Strong communication and presentation skills when interacting with customers and internal teams • Bachelor’s degree in engineering preferred (Electrical Engineering or Computer Science ideal); associate degree plus relevant experience considered • Approximately 5+ years of relevant industry experience preferred Additional Profile That Can Fit • Strong Application Engineers with sensor or instrumentation experience who want to move into a product management or technical commercial role Interested in hearing more? Easy Apply now by clicking the "Apply Now" button.
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Luke's is proud of the skills, experience and compassion of its employees.
The employees of St.
Luke's are our most valuable asset! Individually and together, our employees are dedicated to satisfying the mission of our organization which is an unwavering commitment to excellence as we care for the sick and injured; educate physicians, nurses and other health care providers; and improve access to care in the communities we serve, regardless of a patient's ability to pay for health care.
The Social Media Partner will be responsible for assisting in the creation of content for our network's social media platforms, with a focus on Instagram, Facebook, LinkedIn, and X.
Manages day to day activities for all SLUHN social media accounts and aligning social media content and strategies to St.
Luke’s internal/external marketing communications.
JOB DUTIES AND RESPONSIBILITES: Create compelling written content for social media posts, including captions, hashtags, and ad copy, tailored for each platform's audience and tone Write and edit engaging social media content for various platforms, including Facebook, Twitter, Instagram, and LinkedIn Collaborate with marketing teams to brainstorm content ideas, campaigns, and initiatives that align with company objectives and target audience Attend events to promote brand on social channels Demonstrate proficiency in utilizing social media management tools (e.g., Sprout Social, HubSpot) for tracking, posting, and monitoring activities to maintain effective brand engagement and audience interaction Connect with influencers, oversee giveaways, optimize social media accounts and administer follower polls or surveys Produce and edit video content for social media platforms, including short-form videos, reels, stories, and possible live streams, to drive audience engagement and brand awareness Coordinate social media calendars, schedule posts, and maintain an organized content schedule PHYSICAL AND SENSORY REQUIREMENTS: Sitting for up to 7 hours-per-day, 4 hours at-a-time; standing for up to 7 hours-per-day, 4 hours at-a-time; walking for up to 2 hours-a-day, 1 hour at-a-time.
Requires crouching, kneeling, and lifting of objects weighing up to 40 pounds, pushing objects weighing up to 80 pounds.
Requires hand and finger dexterity to use computer equipment.
Seeing as it relates to general, near, color and peripheral vision.
Hearing as it relates to normal and telephone conversations.
EDUCATION: Bachelor's Degree required.
Journalism, marketing, communications, or related field.
TRAINING AND EXPERIENCE: Minimum of one to three years in social media.
Excellent time management skills and attention to detail.
Ability to work in a fast-paced environment.
Proficient with Microsoft Office Suite or related software.
Please complete your application using your full legal name and current home address.
Be sure to include employment history for the past seven (7) years, including your present employer.
Additionally, you are encouraged to upload a current resume, including all work history, education, and/or certifications and licenses, if applicable.
It is highly recommended that you create a profile at the conclusion of submitting your first application.
Thank you for your interest in St.
Luke's!! St.
Luke's University Health Network is an Equal Opportunity Employer.
