Engineering Jobs in Madison Morgan County, GA
1 positions found
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Digital Analytics Manager 5025
✦ New
Salary not disclosed
IT Analytics Manager
Buckhead, GA (Hybrid)
Our client is looking for an IT Manager – Digital Analytics & Experience to lead the strategy, implementation, and optimization of enterprise digital analytics platforms while managing a small team. This role is ideal for someone who enjoys working at the intersection of technology, analytics, and customer experience and wants to drive data-driven decisions across product, marketing, and engineering teams.
What You’ll Do
- Lead and develop a team of analytics and technical professionals within the IT organization
- Own the implementation and governance of Google Analytics (GA4), Adobe Analytics, and Quantum Metric
- Design and manage tracking strategies and tagging frameworks using tools like Google Tag Manager or Adobe Launch
- Partner with Product, UX, Marketing, and Engineering teams to improve digital experiences and conversion performance
- Leverage session replay, behavioral analytics, and heatmapping to identify customer pain points and optimization opportunities
- Build and maintain executive dashboards and performance reporting (Tableau, Power BI, Adobe Workspace)
- Conduct deep-dive analysis including funnel analysis, segmentation, and attribution modeling
- Support A/B testing and digital experimentation initiatives to drive continuous optimization
- Manage vendor relationships and help translate IT strategy into actionable initiatives
What We’re Looking For
- 4–6+ years of experience in digital analytics, IT, or data-focused roles
- Hands-on experience with Google Analytics (GA4) and Adobe Analytics
- Experience with Quantum Metric, FullStory, Hotjar, or similar behavioral analytics platforms
- Strong experience with Tag Management Systems (Google Tag Manager, Adobe Launch, Tealium)
- Proficiency with SQL and advanced Excel
- Experience building dashboards in Tableau, Power BI, or Adobe Workspace
- Strong communication skills with the ability to translate data into clear business insights
- Experience leading or mentoring team members is a plus
Why This Role
- Opportunity to own enterprise digital analytics strategy
- Work cross-functionally with product, marketing, and engineering leaders
- Lead a team and make a direct impact on digital experience and performance
Not Specified